And I think part of the reason is because what's actually going on and the tension that's actually going on there is a little bit boring. backing of a bunch of states saying fuck you to the federal government. Sure. And that isn't going to come to a head until it comes to a head. Right. And in the meantime, when it doesn't come to a head, it can bore people who are into sensationalism and who make their market on that. Right. Secondarily, the razor's edge. Of January 6th cuts in two directions. So there was a lot of talk about that convoy that was going to go down, and I think Alex was pretty excited about that. Everybody likes a convoy in this world. The problem is, as it's happened, it appears from some of the reporting I've seen that a lot of people are afraid that it is a setup. Right. Because, you know, January 6th was a setup. Everybody got set up by the feds. And so the numbers are not nearly as... Would have been expected by the people who are promoting this in advance.