It's just where we are and all the different things that have happened and what's going on that I was telling listeners that we finally got back into the black. In the last three or four months, but actually we are now back in the red.
It's just where we are and all the different things that have happened and what's going on that I was telling listeners that we finally got back into the black. In the last three or four months, but actually we are now back in the red.
And if Alex is paying as much as he claims he is for bandwidth, it's... He's losing a lot of money. Oh, man. Not a good idea. Oh, man. Pay way less. Woo! Downsize. Don't pay for Allison's rage page. It's hard not to think that one of the biggest problems with Infowars is just overhead. It's just overhead.
InfoWars is treading water in frozen ocean. We're going to sink and it's going to go down or you're going to throw a lifeline in.
There's a lot of disinfo articles and a lot of fake news out there saying that Infowars is swimming in money. And it's not true. Infowars is maxed out. Infowars does not want to have layoffs. I personally bought an expensive, nice house knowing the market would go up four years ago, sold it for double, put it right back into the operation. That's what we do, ladies and gentlemen. And somebody running an operation like this needs $20, $30 million in the bank. We've got a couple million in the bank, maximum. And that's for payroll and stuff out in the future. I personally have exhausted my funds down at almost nothing, which is fine.
The first thing is that this spreadsheet that was covered in the story, it only reflects sales numbers. This says nothing about profit or actual money brought in by InfoWars above expenses. It's very unclear from the available information what kind of profit margin Alex has on these sales, so the actual amount this money reflects InfoWars bringing in could be a number that's within a range, and it's really hard to determine where we are inside that range. That being said, Alex, the amount of money that he's making after expenses is still a very high amount of money. Yeah. But this number, this 165 million, is also split up over the course of three years, and Alex probably has massive overhead from payroll to lawyers to business-related tank expenses. He also constantly runs free shipping specials, and there's a column in this spreadsheet that is sales shipping. You know, if that reflects some expense that he has to cover from free shipping, they could be looking at a decrease of over $7.5 million in this time period.
But InfoWars has a bill, let's not exaggerate, at least 10 times what Roger Stone's is, okay? And he's bringing in as much money as we're bringing in right now.
I've learned long ago, or maybe I should have learned long ago and learned fairly recently, not to take anything at face value with Alex's financial talks. So this may mean something. It may just be a desperate ploy for money.
The reason I say that is because Alex has made it clear that it costs tens of millions of dollars to run InfoWars each year. It's a complicated business with a gigantic studio where rent is not low, tons of bandwidth costs, an entire supplement business with a warehouse and distribution connected, a bunch of lawyers working on a ton of cases. I don't know if tens of millions that figure is correct, but I feel like it could be close, given how many moving parts Infowars has.
It's all basically an ad pivot for him needing to sell products in order to fund his defense. So all this stuff is still kind of ad pivot-y. Like, it's still sort of the prelude to I Need Money.
InfoWars has become a platform to sit there and promote fundraising for his issues when I gave Roger a job here, which is great, and he's paid. And then it also becomes this split where we may not get the funds to fund InfoWars because of the 24-7 Roger Stone fundraising, because people then split it and say, well, we'll just give him a donation instead of InfoWars. I've got to have a talk with him about that because we can win the battle, lose the war here because of that. So I hope people do support Roger, but InfoWars has a bill, let's not exaggerate, at least 10 times what Roger Stone's is, okay? And so, and he's bringing in as much money as we're bringing in right now.