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Aug. 12, 2025 - The Joe Rogan Experience
02:19:33
Joe Rogan Experience #2364 - Brandon Epstein
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brandon epstein
46:30
j
joe rogan
01:30:45
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jamie vernon
00:49
| Copy link to current segment

Speaker Time Text
brandon epstein
Joe Rogan podcast, check it out!
unidentified
The Joe Rogan experience.
Train by day, Joe Rogan podcast by night, all day.
Bye.
brandon epstein
That's a great episode of Guides with Hot On.
you Fall into the camp, who had their YouTube channel deleted and were talking about like wellness, like doctors talking about COVID stuff.
joe rogan
There was a bunch of doctors that had their YouTube accounts deleted.
unidentified
Really?
joe rogan
Yeah, it was a weird time.
You know, it's a weird time.
The world of medicine is interesting because you've got so many positives, right?
Like people are healthier.
They live longer today than they ever have been before.
If you get certain diseases, they have cures for it that didn't exist before.
But there's financial incentives involved in prescribing medications that maybe people don't fucking need because they can make more money if more people take these drugs.
And that's the problem.
Like there's, we got to separate the baby from the bathwater and know what to throw out, right?
And it's, you can't throw out medicine.
Like, that's crazy.
It's amazing.
Like, what these pharmaceutical drug companies in coordination with all these brilliant scientists have created is the greatest medicine system the human race has ever known.
At least probably as long as maybe the Mayans knew some shit.
Like, you know what I mean?
Like, yeah, maybe some like civilizations that collapsed because the Europeans gave them all fucking smallpox, ironically.
Who knows what the Egyptians knew?
You know, who knows what those people knew about health and about medicine.
But what we know today is that there's incredible stuff that comes out of the pharmaceutical drug companies.
But also, they fucking lie to you.
Also, they'll publish fake studies or not fake studies, but they'll publish studies that they've engineered to be successful, even though they're not going to be.
They'll hide data that shows that it causes side effects.
They want to make money.
And it's not the people that are making the medicine.
That's what's crazy.
Like, the people that are making the medicine are fucking geniuses.
It's the money people.
It's always the money people in everything.
And that's the same thing with YouTube.
And that's the same thing with everything.
It's the money people.
And there's when you have a giant corporation, you have like all kinds of stuff going on.
But the number one thing that's going on is everybody has to make more money every quarter.
And that's where it gets nutty.
brandon epstein
Yeah, it does.
And we also live in a culture that wants that like fast food experience, right?
joe rogan
Oh, yeah.
brandon epstein
Shortcut.
And so it's, we're so susceptible to it.
joe rogan
Yeah.
unidentified
Right.
brandon epstein
For everything, for weight loss, to any issue you have.
joe rogan
We're experiencing it a little bit in the comedy community because, and this is, by the way, this is like a normal thing that happens to young comedians.
They want to be further than they are.
Maybe they think they deserve more than they're getting.
They think they deserve more shows, better spots on shows.
And it does happen.
And then there's also, you know, like there's a competitive drive involved in it.
So there's a little bit of delusion, a little bit of a competitive drive.
It's very similar, I would imagine, to fighters.
First of all, we just tell everybody, success code, you're a mind coach.
brandon epstein
Yes, sir.
joe rogan
You worked famously with Sean Brady, who I love.
brandon epstein
Yeah, he's talked about a little bit.
joe rogan
He's a fucking animal.
Yeah.
He's fun.
He's fun.
And he's got like extra muscles on his back.
I don't know what the fuck that guy does, but he looks like a turtle.
brandon epstein
His tattoos coming to life.
joe rogan
We were all talking about it the other day.
We're like, he looks like a turtle.
Like he's got like a shell on his back.
It's just jacked muscle.
Like, I know what that is.
Like, when I see a guy like that, I'm like, that guy will squeeze your fucking face into jello.
Like, he's so strong.
And what he did to Leon Edwards was like, holy shit, man, that's a world champion.
And to do it that decisively on a world champion, like he's completely turned a corner.
He was always awesome, but he, post the Bilal fight, completely turned a corner.
And a lot of that success he attributes to you.
brandon epstein
Yeah.
It's interesting.
He talked about this openly, but after the Bilal fight, that's when we started working together.
And it was because, I think this happens to a lot of fighters, a lot of high achievers, is he built this identity of being unbeatable, right?
So all his belief that was wired around who he was was, I am unbeatable.
And so when he lost, everything shattered.
And so he was broken.
He didn't know how to pick up the pieces after that.
It was like, how is this possible?
I believe I'm unbeatable, but then I lost.
And so we literally had to go into his nervous system.
And it's almost like clearing out, almost like we're doing surgery at an energetic level of clearing out all the bullshit around these new beliefs that are starting to form like in the confusion of like, I am beatable.
When am I going to lose my next fight?
And we had to clear all that and bring him back into that state of being of I'm unbeatable again.
joe rogan
And how did you learn how to do all this?
Like, what's your background?
brandon epstein
Yeah.
So I was a college football player.
And my freshman year in college, I rode the bench and I was looking for solutions.
I was a typical meathead.
The most important things for me was getting jacked and playing football.
Like I was literally at a supplement shop looking for pro hormones.
This is me at 18 years old.
It's fucking hypertensive, big necks.
joe rogan
And by the way, they used to sell some shit.
People don't know.
Basically, steroids at local supplement stop.
There was this stuff that I took once, the strongest shit I ever took in my life.
I think it was called MAG10.
Do you remember that?
brandon epstein
I remember the Mag10, but I was.
joe rogan
It was bananas.
It was full-on steroids.
And after I got off, my dick was like, what are we doing?
We don't have any more testosterone left.
brandon epstein
That was me.
joe rogan
It took him for like eight weeks.
It was crazy.
I think I gained like 15 pounds.
And I couldn't believe you just buy it from a store.
I'm like, this can't be that good if you're just buying.
And someone told me about it.
And I was like, really?
And they're like, yeah, you have to try this.
There it is.
Is that it?
unidentified
I don't know.
jamie vernon
That's the 2000s.
joe rogan
Anabolic dominance.
I don't know if that's the stuff, but you definitely can't get that anymore, can you?
brandon epstein
But they just keep banning.
joe rogan
What's in there?
But here's the other thing about what's in there: says who.
brandon epstein
Yeah, right.
joe rogan
Says who.
Who's checking it?
We had a problem with my company with Onit.
When we first started, we would send stuff out to third-party labs to get it analyzed, right?
And we were finding all sorts of things in it that aren't supposed to be in there.
Like different vitamins, creatine, all kinds of shit that's just not supposed to be in there.
Like, why is this stuff in this?
This doesn't make any sense.
And this is what you hear about with tainted supplements with fighters all the time.
So what happens is we found out that some of these companies that mix your products for you, say if you have like some B3K2 supplement, you put them all together, they're mixing them in the same bin where they're making steroids.
They're mixing them in the same bin where they're making creatine.
Like they don't give a fuck.
brandon epstein
Just clearing the residue.
joe rogan
If you're shipping that shit overseas, they're just, they don't give a fuck.
Okay.
They probably don't even want to be working there.
They're probably like held against their will.
Like, who knows where this factory is?
And so we had to upgrade our factories.
We had to figure out where the most ethical sources are and make sure.
And then we had a third-party test again and make sure we're on the level.
But that's a real problem.
So if you're buying something like that, they can tell you whatever's in there.
They'll fucking throw Viagra and D-Ball and who knows what's in there.
Just because it says what it is on the label, that's the wild thing about supplements, right?
There's no FDA process.
brandon epstein
It's whack-a-mole, right?
They figure out that someone reports it and then they get rid of it and then whack-a-mole, the next one pops up.
They're like, it's pretty much the same thing, but different branding.
joe rogan
Yeah, in some ways it's good, right?
Because you can get all these vitamins without having to get a prescription because we all know the efficacy of vitamins.
It's legit.
But in other ways, it's like, I read something about Amazon, and this is crazy if it's true, is that I think it was like 30% of the supplements on Amazon were forgeries.
jamie vernon
Yeah, I think I've seen people putting fake labels and stuff and making it look just like it.
joe rogan
Yeah.
See, find out what the number is.
And by the way, you know, I don't know how they even determine that number, but it's not zero.
And so I stopped buying supplements.
I buy fucking everything from Amazon and I stopped buying supplements from them.
I would get like pure encapsulation stuff.
And I was like, I don't know.
I don't know if I'm getting it from the company.
So I just buy it from the company now.
brandon epstein
So when you buy it to know it's like pure.
It's that good, good.
joe rogan
Well, that company, Pure Encapsulations, is really good.
I have no affiliations with them, but I use their stuff all the time.
brandon epstein
I think a lot of people have that question, though.
Like for me, it's like you just see 100 brands on Amazon.
You're like, well, which one's actually legit?
Because you know some of them are trash.
joe rogan
You just got to find a company that has like a great history of a bunch of people that have tested their stuff and that use their stuff.
And Pure seems to be one of those companies.
I mean, I'm just using that name because I use it, but there's a ton of like super legit supplement companies where you know if you're going to get 10,000 milligrams of D3, that's exactly what it is.
They're just above board.
They know what the fuck they're doing.
Like everything else, man.
Like you can get the shittiest car in the world or you can get a fucking Mercedes.
You know, they know what they're doing.
brandon epstein
But, you know, people who are listening to podcasts like this, we're just kind of like listening to influencers in a way.
It's like, oh, Huberman, well, I trust you?
So you have supplements you represent?
All right.
joe rogan
Well, Huberman is honest.
And that's the most important thing.
brandon epstein
That's what we do now, right?
We're looking to these, it could be doctors, but these people who we put our trust in.
And it's like, that's kind of like the bar that we're setting for, like, all right, I'm going to trust you.
joe rogan
Honesty like that is everything.
unidentified
Yeah.
joe rogan
Right.
And including for yourself, like when everything falls apart, like what happened with Sean after the loss to Bilal.
Like that, the thing in your head, like, what it is, is what it is, man.
You know, like Max Holloway says, it is what it is.
He always says that.
It's a beautiful way to look at life, really.
It sounds simple, but it is what it is.
Like, you're not going to change it by freaking out about it.
You're not going to, you're not going to.
This is what it is.
That guy was better than you.
So how do you gonna, what are you gonna do?
How are you gonna improve?
What did you do mentally that was different?
Was there decisions that you made during the fight?
Was there something going on?
And if you can't be honest with yourself, you're not going to improve.
But if you can be honest with yourself, it can make you stronger.
You know, there's a lot of guys that have gone through losses and came back way more dangerous.
And there's other guys that go through losses and maybe they didn't go through a process like yours.
Or maybe they had a little, some self-belief issues already.
And, you know, and they were kind of manifesting themselves before the podcast.
Maybe they were starting, or before the fight, rather, maybe they were starting to get imposter syndrome.
You know, like some fighters get imposter syndrome.
They start winning and they're like, there's no way I can be the champion.
This is crazy.
brandon epstein
And there's a governor, right?
Like a governor card that comes up where it's like, all right, I can be successful up to this level, but anything beyond this is not safe.
joe rogan
It's scary.
brandon epstein
Yeah.
joe rogan
It's scary.
brandon epstein
But it's like that real animalistic primal part of yourself that comes out and goes, I couldn't even constantly tell you why, but like, I can't go there.
Like, I can't get to that level of success.
If I do, I'm going to tear it all down.
And we see people do that.
joe rogan
Everything.
Well, it's a weird fear for people that are trying to be successful because they're listening to this and they're like, that doesn't make any sense.
Like, why would you be?
It's because the pressure of maintaining it, especially, I think, if you came from nothing.
Because if you came from nothing, that you realize how lucky you are and you realize that, oh my God, look how successful I am.
I'm a world champion now or in whatever you do in life.
And then you start thinking, what if I fuck this up?
brandon epstein
What if I can't keep it up?
joe rogan
What if I can't keep it up?
What if it all goes away?
And what am I going to do?
What am I going to do?
What am I going to do?
And you start freaking out.
And then if you go on social media, you start reading comments about yourself.
So for fighters, that's a real problem.
There's a lot of fighters I see arguing with people.
Fuck you, pussy.
I'll smack you.
Don't do that.
You are wasting so much energy.
I'd rather you do heroin than do Twitter if you're a fighter.
Like, get off there.
brandon epstein
But what we want to do is we want to get to them in place where they're matter of fact about what they read, which sounds like almost impossible for a lot of people who are listening right now.
Like, what do you mean?
This person's talking shit about me.
But Brady is matter of fact about this now.
Like, truthfully, he's wired in a way that where someone starts to talk some shit about him, he can laugh about it.
He can just matter of factly not be emotional about it.
joe rogan
But it's also because he's on a hot win streak right now and he looks awesome and he's super confident.
It's got a lot of momentum on his side.
brandon epstein
It's a compounding of the belief from the physical experience and then the belief that we've wired into him.
joe rogan
Right.
brandon epstein
So it's both of those together, right?
It's like the perfect confluence of those two factors come together.
joe rogan
Right, right, right.
And then the confidence that comes from these wins, especially the last one.
I mean, God, he looks so good.
He looks so dominant.
And to do that with a guy like Leon, who, you know, we saw those Usman fights.
You know, we saw him knock out Usman.
He's really good, man.
And for Sean to do that was like, wow, that's a big turn of the corner.
Not just a little turn, just a giant turn of the corner.
brandon epstein
But stylistically, that was kind of a fight made for Sean, though, don't you think?
joe rogan
Well, it could be until you take into consideration the second Kamaru Usman fight because Usman couldn't take him down.
That fight was primarily a stand-up fight because Leon's takedown defense had gotten so good.
And I think there was that bump in confidence after the knockout, and he really felt like the champion now.
So for Bilal to Just step in and put a stop to all that.
And then, you know, to see then him lose the title to Jack Della and then see what Sean just did.
And you look at the whole thing.
You're like, what a crazy shark tank of all these killers.
Leon Edwards, Bilal Muhammad, Della Madalena.
Now you got Islam Makachev in there.
And it's like, who can keep it together the most is a giant factor.
brandon epstein
Yeah.
joe rogan
It's a giant factor.
brandon epstein
I know you don't really follow football, but this is like the SEC in football, right?
It's the division that has Alabama, LSU, Texas.
It's like they're all killers.
So any given night, anyone could be anyone.
And it's just like, who's going to show up and execute the best?
And that's what it comes down to.
joe rogan
And then you got Michael Venom Page, who's like the biggest puzzle in the entire sport.
Like, he's also a 170.
That guy, good luck.
Good luck training for that guy.
Like, just good luck.
Good luck.
Super tall, welterweight, who moves like nobody, who is a world point fighting champion.
Like, that is a totally different thing, that point fighting thing.
Have you ever watched that shit?
brandon epstein
No, I haven't.
joe rogan
Okay.
Michael Venom Page was at one point in time the best karate point fighters.
And the way karate point fighters fight, they stop after one person gets hit.
It's kind of like an elite form of tag with lethal weapons.
Like these guys are fucking good at these launches forward and blitzes.
And they're really good at getting out of the way because guys are blitzing at them all the time.
So because of the style of the competition, they developed this very unique skill set of being able to close the distance extremely fast with a lot of distance in between them and land very unpredictable shots.
Like he's super creative.
And he also knows how to wrestle now.
And he also knows jiu-jitsu now.
So like now he's a mixed martial arts fighter, but he's got this one skill set that's crazy unique.
And I always said that's the thing that's missing in MMA because we see what happens when you get like a really elite boxer.
We've seen what happens with a really elite kickboxer, a really elite jiu-jitsu guy or wrestler.
We haven't seen a really elite point fighter who learns all those other skills because it's a different thing.
It's not like, you know, Pereira fights.
He's not moving around a lot, dude.
He's coming right at you.
There's not a lot of dancing and it's not a lot of, you know, fucking, there's not a lot of San Hagen moves.
You know, San Hagen is like constantly giving you different looks and overloading your mind.
Pereira's stalking you, right?
It's very what MVP is doing is something totally different.
Like you can't even touch him.
He's hitting guys like guys that have like a lot of experience in the UFC.
He's hitting him with shots they don't see coming.
They can't hit him.
Kevin Holland was like, where the fuck is he?
I can't even find him.
This is nuts.
The guy just launches himself at you, pops, you cracks you, and then he's gone.
And you're like, okay.
He's moving way faster than anybody you've ever fought before and covers way more distance quicker than anybody you've ever fought before.
It's like the difference between someone who is like standing in front of people and knocking sticks and an elite fencer.
You know, you ever see those elite fencers?
They dive forward.
They dive forward and crack you.
This guy can do that with like knockout shots.
brandon epstein
That's wild.
joe rogan
This is him when he was an elite karate fighter.
So this is point fighting.
This is what it looks like.
It's really weird because the judges make decisions after each contact.
But Raymond Daniels here.
This is Raymond Daniels, who's also, he was an elite point fighter who then went on and had big success in Glory and also big success in Bellator because of that style.
It's like a nutty style.
He pulled off one of the greatest, Raymond Daniels pulled off one of the greatest KOs I've ever seen in my life in kickboxing.
It was a jumping sidekick that in midair, he turned into a spinning back kick to the face.
I've done it to a bag before.
I've never done it to a human being.
And for him to do it to a human being in glory.
Now see if you find the kickboxing one.
It's from Glory.
This is the nutty one where he did like a 360 degree punch.
Watch how crazy this is.
Play that because that's what that was, what you just had.
Watch this punch.
So he hits him with his spinning back kick to the body.
He lets him get up.
Now Watch this.
What is that?
That is bananas.
He ballet punched that guy.
brandon epstein
It's like anime.
It's like Dragon Ball Z stuff right there.
joe rogan
If that was in kick, like Mortal Kombat, you'd be like, get out of here, bitch.
That shit would never work.
But I want you to find his kickboxing KO.
I wish I could remember the gentleman he was fighting, but the guy who fought is legit, too.
And he hit him with a jump sidekick, spinning back kick to the face in the air.
So it's like that is a different thing.
You know, Ankalio's not going to do that.
Pereira's not going to do that.
Like, those point fighter guys are different.
It's a different thing.
You're dealing with this whole new skill set.
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They're leaping in and cracking you with shit.
You're like, what the fuck is this?
brandon epstein
So I know boxing a lot better than I know UFC.
I'm just getting more into UFC recently.
Where's this guy in his career right now?
joe rogan
He's really high level.
In the UFC, he's got to be top 10 in the Welterweight division.
But he shuts people down, man.
He shuts people down in a wild way that you just don't see much.
The only person who figured him out was Ian Gary.
Ian Gary out-grappled him.
He just got a hold of him and grappled him.
But watch this jump sidekick.
This is so bananas, dude.
Watch this.
Boom.
Isn't that nuts?
Jump sidekick to the body and in mid-air turns into spinning back kick to the face.
I mean, not everybody can do that.
But when a guy can do that, if you don't know that he can do that, you can get fucked up.
Like this, Raymond Daniels can do some wild shit, man.
And again, he's pulling it off against elite kickboxers.
Unbelievable.
I mean, he had a couple of losses where they figured him out.
Like Joe Baltellini, he's the first guy, like really brutalized his legs, brutalized his legs.
He just had a high guard move forward and Valtellini's like very classic, like hard-nosed kickboxer, a lot of low-kick, strong punches.
He just kept breaking down his legs to the point where he just couldn't walk, and then he headkicked him.
It's pretty powerful.
So that style can be figured out.
You know, MVP lost in he fought Douglas Lima in Bellator and got stopped in that fight because Douglas was a beast at the time and KO'd him.
But it's just like, that is a different puzzle, man.
brandon epstein
Yeah.
joe rogan
It's a different puzzle.
brandon epstein
It's crazy.
joe rogan
I just love the fact that there's guys like that now in this sport where you're looking at this sport that's like 30 plus years old now.
And there's still guys that are complete innovators that are coming in when the whole thing's changing.
You're like, whoa, okay.
All right.
Now we're doing that.
Now we're doing front kicks to the face.
brandon epstein
Evolution.
joe rogan
Now we're doing calf kicks all of a sudden.
Like Biss Bing went his entire career without getting calf kicked.
I mean, that's nuts.
brandon epstein
Yeah.
joe rogan
When you think about it, that's crazy.
That's crazy.
He's a world champion.
Went through his entire career.
No one calf kicked him.
That's how weird the sport is.
But I think what separates the guys is not just technique.
It's not just being a specialist in one very particular area, which is obviously a huge factor, but also the mind.
And a lot of guys don't want to get help in that because they think that if they consult a sports psychologist, they're a pussy.
brandon epstein
Yeah, 100%.
Being vulnerable makes me weak.
joe rogan
Yeah.
brandon epstein
That's a core belief for a lot of guys.
And so when you believe that to be true, you're not going to create weakness within yourself.
So you're not going to seek it out.
joe rogan
Exactly.
brandon epstein
And there's also a big stigma around like guys in his profession, like anything, right?
joe rogan
Yeah.
brandon epstein
There's like a range to comedians, right?
There's a range to people who do what I do.
There's kind of pussies who do it in a way, right?
There's like people who are very like soft.
joe rogan
Be in touch with your feelings.
brandon epstein
Yeah, yeah.
Like the too far to like the woo-woo or too far to like, hey, I'm going to follow this textbook where really this work is, it's art at the end of the day, what we're doing.
It's like it's a, it's something you feel your way through and it requires years and years of practice to get to any level of mastery.
joe rogan
That's interesting.
You're talking about like managing your brain as art.
brandon epstein
Yeah.
Well, because it's, it's not just the brain, it's the nervous system.
It's the whole body.
It's the energy body system, right?
So we're talking about, you've heard of like meridians, right?
They run through the body.
joe rogan
Is that all real?
brandon epstein
The chakras.
joe rogan
I hear about that, but those are things that I hear about and I go, yeah, I'll wait to talk to somebody about it that's a scientist.
brandon epstein
You could call it whatever you want, right?
We all feel like everyone feels anxiety right here, like in their solar plexus.
joe rogan
Yeah, you kind of feel it in the center of your body, right?
brandon epstein
Right?
Boom, right here.
This is the patterns I see with all these elite guys I'm working with.
It's like I can just, my awareness with them is I can just feel the same thing they can feel.
joe rogan
Don't you think that's probably constricted breathing, though?
Like constricted breathing, that's where you'd feel it.
You'd feel it.
brandon epstein
I would say constricted breathing is a byproduct of like a blockage in their body and they just feel it.
joe rogan
Don't you think it's adrenaline though?
It's a giant adrenaline dump and it's also there's an anxiety that comes with that if your mind starts spinning out of control.
Like do you do you train?
brandon epstein
I used to train boxing, yeah.
joe rogan
Have you ever done jiu-jitsu?
brandon epstein
I haven't done jiu-jitsu.
joe rogan
One of the things that happens in jiu-jitsu when guys first get started, like say if a guy has like maybe a distorted idea of how tough he is and he's like a big, strong, muscular guy, there's those in particular, for whatever reason, seem to have a real problem when they grapple with a really good guy where they get pinned down and then they get like side controlled and mounted and they start hyperventilating.
I've seen it like several times from people that have never trained before, but they're real buff.
And they maybe have this idea of who they are and that idea is getting shattered, like just shattered by a guy that doesn't even look impressive, you know, but he's just manhandling you.
And the hyperventilating thing to me seems like a bunch of stuff.
It's like the battle with reality.
This can't be happening.
Oh my God, this is happening.
There's the forgetting to breathe.
There's the elevated heart rate.
There's the dump of adrenaline.
There's all these different things.
brandon epstein
It's all connected.
This is like a domino effect, right?
unidentified
Right.
brandon epstein
Like the constricted breathing and the not being able to think clearly.
It's all a domino effect.
Kind of how I operate is like the belief is the thing that starts a domino.
unidentified
Right.
joe rogan
Sure.
brandon epstein
And so if your belief is being destroyed that moment, that's what creates that domino effect of the body and the nervous system reacting the way it does.
joe rogan
Right.
brandon epstein
And so belief is formed in one of two ways.
One is just it's formed through life experience, right?
Like the Goggins of the world.
He's a very rare person who just builds belief off of doing it.
joe rogan
Yeah.
brandon epstein
How many guys are like that in the world?
joe rogan
By the way, shout out to my brother David Goggins who just completed the Bigfoot 200.
brandon epstein
Let's go, Goggins.
joe rogan
That dude has no knees, ladies and gentlemen.
He's got no knees and he just ran 200 miles through the fucking mountains.
What did he do it in like 60 hours?
It was posted today.
Find out what his time was.
This dude has no knees.
Like, I don't run.
My knee's pretty good.
brandon epstein
Well, that's in comparison.
I feel like that's an example of how belief can actually break reality of what's supposed to be possible, right?
joe rogan
Well, it certainly broke it in the eyes of his doctor.
His doctor, when they first saw his knees, because he didn't go in for anything for a long time, when the doctor first saw his knees, he was like, I can't believe you can walk on these legs.
Forget about run thousands of miles.
Like, this is nuts.
He was not just bone on bone.
His bone was distorting.
So because it was rubbing bone on bone, it was like forming these like little mushroom curves at the end of it.
It's like it's a type of, there's a name for it, like that distortion.
It's called wolf something or another.
He said It's like theoretical.
Like they'd never seen it in a person before, like this.
brandon epstein
So, like, all right, if that exists, like, that could work, but it shouldn't.
Like, we've never seen it.
joe rogan
Maybe that doctor said it.
I should be real clear on that because I'm hearing it from David Goggins.
You know what I'm saying?
And I'm like, what the fuck?
Like, he's telling me that.
They told me it could never happen before.
brandon epstein
But regardless, he's breaking what reality is supposed to be in a way, right?
When you compare it to a very large sample size.
joe rogan
He is David Goggins is as much as you would say, this is crazy, he's ruining his body, like he doesn't have to do this.
That's great.
But what he's doing is he's carrying a torch for the human will in a way that very few people have ever done it because he's doing it publicly.
He's doing it publicly.
And that's why I think it's so important and why I talk about it all the time about how nuts it is.
This guy has no fucking knees and he's operating this way.
So what does it say?
jamie vernon
I could try to find total, I don't know how they track it, but he was moving for a total time of two days, one hour, and seven minutes.
joe rogan
Oh, so he did it in two days?
I thought I saw online.
It took three days total.
jamie vernon
The 20 hours of stop time.
That's like your rest time.
joe rogan
Oh, right.
jamie vernon
I don't know what to do overall.
It says it listed here, which would be the race tracking.
joe rogan
It says when he started and when he finished, right?
jamie vernon
It says he's finished.
joe rogan
Oh, it doesn't say what time?
jamie vernon
Yeah, I don't know when this is.
joe rogan
Oh, is this all off the website or is this track leaders?
unidentified
Yeah.
joe rogan
What place did he come in?
93rd.
He's also 50.
I mean, he's a freak, dude, but he's like carrying this torch.
You might not want to do what he's doing.
I wouldn't do what he's doing.
But I'm saying it's kind of crazy that this guy can, at 50 years old, can have these endurance workouts with world-class MMA fighters like Israel Adesanya.
And he's got Izzy throwing up in a bucket and he's not even breathing heavy.
And he does like multiple of those workouts a day in silence.
He doesn't listen to music.
No one is telling him to do it.
He's got no coach.
Like he's out there, man.
He's out there.
brandon epstein
Like you said, he's just built it through pure willpower.
joe rogan
Yes.
brandon epstein
I would say most people, almost everyone else in the world, they don't have the ability to build that level of belief through their willpower.
joe rogan
I don't know if they don't have the ability, but they don't do it.
jamie vernon
He's 23rd to finish.
joe rogan
But if they don't do it, he was 23rd?
jamie vernon
His bib was 93.
joe rogan
Oh, no shit.
That's amazing.
23rd place, 50 years old, no knees.
brandon epstein
Crazy.
joe rogan
What a monster.
What a monster.
Imagine that guy was after you.
Like, what a monster.
It's just, it's beautiful.
It's like a beautiful expression of will because that's all it is.
It's just the will to go on, you know, and the discipline to continue to train like that every day.
And then every time you test your will, you push it further.
He's like, I'm in the lab every day.
Like he's literally learning more about himself while he's doing this.
brandon epstein
So why do you think millions of people read his book and then such a small percentage of people can kind of replicate that example he's setting?
joe rogan
I don't think you want to replicate it.
brandon epstein
Not to his degree, but to any degree, right?
joe rogan
Yeah, I think it exercises moves what your water line is, right?
It moves what you expect of yourself, moves that up a few notches because you know a guy like that's out there.
If you didn't think a guy like that's out there and you worked out the why three days a week and no one else did, you'd probably be impressed with yourself.
You know, I'm out that fucking why three days a week using the Nautilus machine.
It's all in who you're comparing yourself to.
And, you know, obviously I can't compare to David Goggins, but when I know that a guy like that is out there in the world, it raises my own personal standard up a notch.
I'm never going to hit what he does.
I don't have the time.
He's working out four or five hours every day.
It's crazy.
I don't have that commitment either.
It's not what I'm interested in.
But him doing that has like raised mine.
When I look at like Jocko's Instagram and every day it says 4.30 on his Time X, he like shows his, you know, he's got one of those, what is that watch called?
What's that watch that he has that everybody wears?
The digital Timex watch.
It's a famous classic.
Iron Man.
That's it, right?
Is the Iron Man.
brandon epstein
Yeah, I know what you're talking about.
joe rogan
Yeah, this fucking bulletproof watch.
Of course, that's what he wears, like 4:09 a.m.
That's when he gets up to work out every day.
brandon epstein
But guys like that, guys like you, you guys are dogs, right?
You want it.
You get inspired by that.
Some people, they just feel deflated when they see that level, right?
They're just like, oh, that's.
joe rogan
No, man.
You got to embrace it.
It is deflating because you're so far from the finish line.
It's deflating.
brandon epstein
But that's why there are fundamental ways to actually build belief within yourself.
Like there's steps to do it.
And that's what really I want to drive home for anyone who's listening to this is that you can build belief and it's not just banging your head against the wall.
joe rogan
I believe you.
I'm sure there's systems to it.
And that's why I really wanted to talk to you.
But the whole idea of the meridians, like, how does that factor into it with you?
Like, how do you, what do you hang on this idea of like meridians in the body?
brandon epstein
Yeah.
So I'll talk about how I came to know them, right?
Because I was playing football and walked into the supplement shop looking for my next pro homone.
joe rogan
Oh, that's right.
I interrupted you right there.
brandon epstein
Oh, good, bro.
We came back circle.
We kept back here.
joe rogan
Here we go.
brandon epstein
Like we needed to.
So 230-pound, 5-foot-3 dude in there, just jacked.
And I'm like, hey, what pro homos do you have?
And he looks at me.
He's like, you know, he's very like Zen type of dude.
And he's like, why do you want it?
And I was like, I'm trying to get on the football field.
Like, what else could I do?
I'm a meathead.
Like, I need to get stronger.
It's the only thing I can do.
And then he's like, he's like, how do you feel?
Like, how do I feel?
Like, this is me, 18 years old, atheist, don't believe in anything, the biggest skeptic you're ever going to meet in your life.
And he's like, I want you to try this exercise.
And he has me just look off into the peripheries of my eyes.
joe rogan
How long have you known this guy by then?
brandon epstein
Literally meeting him.
And he just starts going in on me.
joe rogan
Yeah.
brandon epstein
Yeah.
joe rogan
You think he was trying to have sex with you or anything?
brandon epstein
Well, we can get into that.
joe rogan
It's just an odd thing to go right into meridians.
How do you feel?
Like, whoa, trying to get jacked.
unidentified
Yeah.
brandon epstein
Well, he's just that type of dude.
So I call him like a sensei now because I've known him.
joe rogan
Oh, you know I'm still.
unidentified
Yeah, yeah, no, no.
brandon epstein
So I'm still.
joe rogan
So he's just a weird guy.
brandon epstein
He's a weird guy.
Super weird.
joe rogan
A lot of guys would have their hackles up, though.
unidentified
Like, what?
joe rogan
How do I feel?
brandon epstein
100%.
Oh, no.
First, I was like, fuck with me.
You know, get the fuck off.
unidentified
Yeah.
brandon epstein
You know what I mean?
Like, the fuck.
joe rogan
Insecure male energy, posturing up.
brandon epstein
Yeah, yeah, exactly.
joe rogan
I'm trying to fuck me.
brandon epstein
But no, he just made everything feel approachable to an 18-year-old meathead.
So he started teaching me these breathing techniques, like for meditation.
joe rogan
And he worked at a supplement store?
brandon epstein
He was working there at the time.
He was studying for his neuroscience degree at a college.
unidentified
Wow.
brandon epstein
To get his master's.
joe rogan
What a like fortuitous coincidence.
brandon epstein
Yes.
joe rogan
To run into a dude like that while trying to get jacked.
brandon epstein
That's life, right?
joe rogan
Right?
It is, kind of, right?
Like, think about it.
You're looking for like the full meathead path and you run into a guy.
He's like, how do you feel?
You're like, what?
I don't feel nothing, bro.
brandon epstein
I didn't, though.
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brandon epstein
Because nobody was talking about anxiety back then.
unidentified
Right.
brandon epstein
You know, I had crazy performance anxiety.
I didn't know that was a thing.
I was just like, I was like, I don't feel good.
I don't know.
What do you mean?
Like, nobody was talking about their emotions.
joe rogan
Yeah.
brandon epstein
And so he just started teaching me breathing techniques.
He taught me up at the meridians, very simple ones that he's like, okay, visualize breathing energy.
And this is martial arts stuff, right?
So much has to do with breathing.
So He was into martial arts as well.
He'd be like, all right, I want you to imagine breathing up your governing meridian and your central meridian, which is like right on your spinal cord and up the center line of your body.
He's like, all right, breathe in deeply here.
How do you feel?
And I was like, oh, I just feel more confident.
I feel stronger.
So he started just teaching me how to do simple stuff like that and then bring it onto like the football field.
I was a D-lineman.
And so I needed to knock people over.
Same thing as martial arts, right?
I needed to feel grounded.
So I needed to connect to my root chakra, which is, you can call it whatever you want.
I don't care.
But it's like the root part of your body, the primal, you know, ball sack area down there, the gooch.
If you can start to breathe into that area of your body, you will feel more grounded and you can actually become more grounded.
So I started using these techniques just to play football.
And by doing so, I was like, I don't really care about studying the system super in depth, but I was just taking the tools that were useful to me.
Like literally use these and use them to get stronger, like to bench press more.
It was just breathing techniques along with visualization.
And they're just following this ancient Eastern medicine.
joe rogan
How did breathing techniques help your bench?
brandon epstein
So there's some breathing techniques.
I'm sure you're doing martial arts, right?
You put your tongue behind your teeth and you can start to breathe in deeply.
And if you start to visualize, bringing energy down through the crown of your head and then meeting it kind of like in the just below your belly button there, you can just start to build more energy, more power.
You're just focusing energy.
That's all you're doing.
And then if you visualize yourself, lifting the weight, you're going to lift it heavier.
And so how much heavier?
There's a bunch of research.
You could look up tons of different strength-based tasks studies that show that visualization increases strength.
joe rogan
Like, for example, so that's just kind of a kind of visualization, you think?
That breathing exercise?
brandon epstein
I was just stacking what was known as like basic PET lab imagery, P-E-T-T-L-E-P imagery, along with these breathing techniques and visualizing a specific way.
joe rogan
Oh, I thought that when they say visualization helps performance, I thought it was like long-term.
I didn't think it was like right before they did a thing.
I thought I thought it was like part of training.
brandon epstein
I think, okay, so there's two types, right?
So there's like, for example, there's literally a study you could look up and it's like a bicep curl.
They did this study.
There's four different groups.
The first group just didn't do anything.
Second group just did bicep physical curl.
The third group did bicep curl plus visualization of doing curls.
The fourth group did just visualization.
The group that did just the bicep curl and the group that did just the visualization performed the same.
They had the same increase in strength.
And the group that performed the best was the one that did the visualization plus the bicep curl.
joe rogan
Interesting.
brandon epstein
And so there's a bunch of studies like that that just show how when you just stack these different tools together, they can be beneficial.
Yes, in the short term.
For like a fighter, for example, like this is what I'm training my guys.
When we go into fight camp, every single time, we're just training the subconscious to be comfortable being in the setting and just training the subconscious mind, right?
We're just wiring, just digging in those grooves of like, this is what it's going to feel like.
This is going to be the experience and just wiring it in a way of having success.
And then what I do is I notice, I'm like, how do you feel?
How do you feel?
How do you feel as we go along here?
It's like, oh, there's doubt that's coming up.
Boom.
Let's go in there.
Let's get rid of that.
And it's not an intellectual thing to remove doubt.
It's a feeling thing in the body.
And honestly, I don't care what we call it.
We call it in the chakra.
We call it just feeling in the body.
You say, all right, I feel doubt coming up right now at this point of fight.
Why?
Well, I have this memory that's created this scar tissue within my nervous system right now because this has happened before that I believe if I try to do this, then something bad is going to happen.
I'm going to lose a fight.
So we need to actually accept that, right?
Zen proverb: what I can't accept won't change.
So you use these breathing techniques to accept your way through it.
The body kind of relaxes through it.
And then we let it go.
And then we choose the opposite belief.
And that's the alchemy of the process.
joe rogan
Do you know how many people were involved in the study that showed that the visualization right before the performance was better?
Jamie, you just got a different one.
jamie vernon
This is about hip flexors.
joe rogan
Different ones.
Hip flexors.
Interesting.
brandon epstein
There's a bunch of them out there, though.
joe rogan
Study whether mental training alone can produce a gain in muscular strength.
30 male university athletes, including football, basketball, and rugby players, were randomly assigned to perform mental training of their hip flexor muscles to use weight machines to physically exercise their hip flexors or to form a control group which received neither mental nor physical training.
The hip strength of each group was measured Before and after training, physical strength was increased by 24% through mental practice.
Strength was also increased through physical training by 28%, but did not change significantly in the control condition, whatever that means.
brandon epstein
That just means that people didn't do anything.
They didn't visualize and they didn't do that.
joe rogan
Oh, in the control group.
Yeah.
Okay.
I get it.
I thought they were saying a different thing.
The strength gain was greatest amongst football players.
Given mental training, mental and physical training, produced similar decreases in heart rate and both yielded a marginal reduction in systolic blood pressure, the results support, the related findings of whoever that is, that giant name.
Interesting.
Very interesting.
So it definitely has an effect.
And it seems like it definitely has a positive effect right before you're performing any kind of athletics.
brandon epstein
Yeah.
And I think these studies are over like at least a six-week period of time.
So if you want to see like strength-based tests improve over time, like they're incrementally getting stronger, right?
It's not just then.
They're kind of maintaining that strength, I imagine, as long as they continue to do the visualization.
joe rogan
Yeah, I wonder, you know, that's the thing is like most people that go to the gym, like most people who are listening to this have regular jobs.
If they go to the gym, they don't go visualize.
brandon epstein
Yeah, this is peak performance stuff we're talking about.
joe rogan
Yeah.
brandon epstein
This is pro-athlete.
joe rogan
If you're trying to get better, like what way to you want to get better, this is good for you too.
brandon epstein
Yeah.
joe rogan
I know it sucks.
You don't want to visualize your kettlebell routines and visualize your muscles growing afterwards, but it might be worth a go.
I'd like to hear from some people that try it.
Because if that kind of results, that's pretty nice.
brandon epstein
Oh, it's crazy.
joe rogan
That's pretty nutty, man.
brandon epstein
So, like, like I'm saying, like, I did this stuff and then I actually abandoned my football career because I liked it so much.
And I went on and did research.
I got a research grant just to look at the effect of using some of these techniques on bench pressing performance and also decreasing anxiety.
Because for me, I realized when I was 18, 19, I had crazy anxiety.
I was like, all right, this stuff is helping.
You know, call it meditation, hypnosis, whatever you mean.
If you can progressively relax yourself, right, sitting in a flow tank, right?
If you can just do that, if you can progressively relax yourself, your anxiety is going to go down.
Your cortisol levels are going to go down.
The whole body's going to thrive.
And this is actually connected to so much that has to do with our health, kind of come a full circle.
I see so much.
A lot of professional athletes come to me with these injuries.
The physical therapist working on it, working on it, working on it.
Nothing's happening.
It's just a nagging injury.
Every single time, if I can relax them enough and I can get to the root emotional core of whatever is creating this pain for them, and it's usually emotional.
It's actually like a memory or some kind of mental block, like the governor is coming in, right?
I'll see some guys in like the lower minor leagues.
He's trying to go up to the major leagues.
And it's like these things will just start to express themselves when they're just about to get to that next level.
And if we can move through the emotional side of it, the pain disappears.
joe rogan
Right, but not in all injuries, right?
Like there's got to be like legitimate injuries where guys blow their meniscus out, guys have broken shin bones that have to be reconstructed.
brandon epstein
Stuff that can't be explained.
Like a lot of times, right, you go to the doctor, like, I don't know what your issue is, right?
That happens all the time.
joe rogan
Okay, well, that's a different thing.
I mean, the realities of physical injuries that guys get from combat sports training are real.
Like if you have bulging discs in your neck and your arm goes numb, that's a real problem.
brandon epstein
Yeah.
joe rogan
You know, it's not just an emotional thing.
brandon epstein
Well, I'm speaking about things that are like nagging and you're doing the physical therapy and it's not working.
joe rogan
Right.
brandon epstein
Okay.
If that's you.
unidentified
Okay.
joe rogan
So yeah, we got to be specific, right?
So you're talking about like weird stuff that does come up where they're almost like psychosomatic injuries because guys are responding badly to the pressure.
brandon epstein
And not even just the pressure.
It could just be, it could be an injury that existed before, but it's just not healing.
For whatever reason, it's not healing and it's just kind of recurring.
If you can get to the emotional root, it will keep that.
Like I have fun with this now.
I always look up whenever someone tells me their injury.
I just look at chat GPT.
What is a spiritual emotional connection to this injury?
And it's usually right on point.
I'll be like, what do you think about this?
They're like, oh, yeah, that's.
joe rogan
Spiritual-emotional connection to, but not to like legit injuries like a broken hand.
brandon epstein
Yeah, I mean, you know what I mean?
Yeah, for sure.
joe rogan
Like someone breaks their hand.
They got to get screws and plates in there.
brandon epstein
Sure.
joe rogan
Yeah.
That's not, you can't look that up on Chat GPT.
He broke his fucking hand.
brandon epstein
I'll give you an example.
Like, I have so many of these, right?
It might be like someone who has like a hamstring that's just nagging, right?
A lot of athletes.
Like, I pop my hamstring and it just won't feel normal again, right?
unidentified
Right.
brandon epstein
Like, I look that type of stuff up.
It's like, all right, well, why isn't this going away?
I work with like pitchers in Major League Baseball.
It's like my hip.
It's like, well, why is this coming up now?
And usually there's always like some kind of route.
And if we can get to it, we can relieve it.
joe rogan
I bet there's a lot of guys too that have, if you think about making a living with your body, you make a living in a sport with your body where you're putting your body through explosive movements that could blow joints out.
So there's always this anxiety that all could go away.
brandon epstein
Yes.
joe rogan
One twist of the ankle, one blowout.
I mean, look at people all the time lose their careers in football and in martial arts because they blow a knee out or they blow their back apart.
brandon epstein
Bro, there's only like 10 core beliefs that create fear in athletes I've seen.
Like, there's not that many.
And one of them is the one you're pointing out right now is like life-changing injuries.
Will I be able to sustain it?
You know, the core is like, will I be able to sustain this or will I be able to continue to do the thing that I love?
joe rogan
Right.
brandon epstein
And of course, like, yeah, if you get injured, then you're going to lose it all.
joe rogan
Did you ever talk to Wideman after he broke his leg?
brandon epstein
I did.
joe rogan
Did you?
brandon epstein
I did.
Yeah.
joe rogan
Does he openly talk about that?
Are we allowed to talk about this?
brandon epstein
Yeah.
I mean, he gave me a testimonial, so I think he's pretty open.
joe rogan
He gave him like online so he could talk about it.
brandon epstein
Yeah, he put like a video testimony.
joe rogan
He's one of the toughest guys that's ever fought in the UFC.
He's an animal.
And that guy in his prime was fucking terrifying.
unidentified
Yeah.
joe rogan
But that injury that he got is one of the absolute hardest injuries to recover from.
That broken leg, when they break their shin in half like that, very few people ever come back.
I mean, there's one guy, I believe, that's heavyweight in Bellator.
It happened to him, and he's fighting again and fighting well.
I don't know his name.
See if you can find his name.
But Anderson was never the same after his.
Tyrone Spong was never the same after his.
Widemann was never the same after his.
It's just, and psychologically, it's got to be fucking crazy to think that you threw a super powerful kick that broke your own leg in half.
And now you're expected, you went through a year and a half of hell to try to just get to the point where you can hit paths again.
brandon epstein
Yeah.
joe rogan
And now you're going to go risk it again.
Might kick someone's knee again and break your shin again and do that again.
And then you can't walk again.
brandon epstein
What we're talking about is like that, just so it could be a physical scar tissue.
It's that emotional scar tissue.
You know, it's just like it's hard for those thoughts not to come back into your head of like, I need to be extra careful here.
joe rogan
Well, they're reasonable thoughts.
brandon epstein
Yeah.
joe rogan
You know, if you think about it, but it's like Chris had that style.
Well, I mean, that kick that he threw in Uriah Hall was full blast.
I mean, he fucking ripped that kick.
And then when I heard that snap, I've heard that snap a couple of times.
And it is the most horrible sound, man.
The sound of a bone breaking, like a person's bone breaking, is like, ooh, fuck.
It gets you like in every cell in your body.
Like, God damn, that's awful.
I've seen it a bunch.
I've seen it at least half a dozen times.
I've seen people get a bone broken.
brandon epstein
Yeah, it's traumatizing.
unidentified
Yeah.
joe rogan
To come back from that is very hard because we're talking about the anxiety of always worrying about getting injured and then you get injured from maybe a kick you through or Tim Sylvia Frank Muir.
Frank Muir broke his arm or Frank Muir Minotaro, his spiral fracture from that Kimura.
Like, coming back from something like that is really hard.
But what do you do for a fighter when you're trying to rebuild them?
Do you take each fighter as a unique project and you just want to know everything about them and what bothers them about themselves?
What bothers them about their discipline?
So how do you do it?
brandon epstein
I'm going to explain what I do.
It's going to sound woo-woo, but I also want to contextualize it with the fact that I didn't believe in anything.
It's just my experience of doing this stuff for 17 years now and just seeing and feeling my way into this art that now I speak about things that the old me 15 years ago, 20 years ago, would be like, shut the fuck up.
Right.
But so what I do with any of my clients is I bring them to a very relaxed state.
You know, like think of custody motto.
What do you do with Mike Tyson?
Like that's what I'm doing with these guys.
Right.
So I'm bringing them almost into a hypnotic state and I'm bringing them down into this place where they finally let go.
They're no longer trying to like keep me out, defend, keep up this like identity they want to project into the world so they can actually get to the insecurities because I don't touch any of the beliefs that are working for them.
If someone has positive beliefs, they're successful, I don't touch any of that stuff.
All I'm trying to find is their insecurity, their fear, their anxiety, their doubt.
And so I'm just digging deeper and deeper into their body until we start to think about things they want to achieve.
And it's like, ooh, what was twitchy there?
Right?
Something twitches in them.
It's like, I'm feeling like I'm getting angry now.
Why are you getting angry?
Right?
Why do we get angry?
It's because we're afraid and we're trying to defend ourselves.
And so if I find something like that, I feel into it with them.
And then I ask them, I'm like, what would you believe to be true that make you feel this way right now?
And if I sit there long and I hold him in that tension, it'll eventually come up.
And through that, we can release that belief.
We accept our way through it first.
We can release it and we can reprogram it.
joe rogan
How are you setting this up?
Is this actual hypnosis?
Are you doing like hypnotic techniques?
brandon epstein
Yeah.
joe rogan
Yeah.
And how did you learn how to do that?
brandon epstein
Same guy, Sensei.
joe rogan
Sensei.
Does he have a cult?
Does he have a cult that we could join?
brandon epstein
A one-of-one.
joe rogan
So this guy taught you hypnosis techniques as well.
unidentified
Yeah, yeah.
brandon epstein
He taught me a lot of different things.
Hypnosis, NLP, timeline therapy.
And then I didn't go on and get a secondary degree.
So I studied that, I created my own degree and went to a liberal arts school in LA.
The mental aspect to human performance, but everything I was learning that was helping me and my teammates, I was learning outside of school.
So I was like, I'm not going to go get spend $200,000 in getting a secondary degree when I'm learning everything else outside of school.
So I've just continued to go to workshops, learn, study with different people who know how to do different techniques.
And that's how I learn very kinesthetically.
In the same way that if you're doing martial arts, you're just trying to go to as many masks as you can.
This guy jiu-jitsu, this guy kickboxing.
That's just what I've done.
I've gone and tried to find different people who are really good at what they do.
And that's how I learn through doing and actually experiencing the work of myself first.
If it works for me, then I try it on my clients.
If it works for them, I just keep it going.
And I just, I don't have one technique.
I use many different techniques, whatever the moment calls for, that's what I use.
joe rogan
Are there even degrees that you could get in human performance that would sort of match the kind of studying that you're doing?
Is there anything like if you went to a major university, do they consider human mental performance and human performance, whether it's in athletics or chess or anything like that, where you have to really think through things and deal with pressure?
Do they consider that a discipline?
Is that something that they study?
brandon epstein
I think sports psychology, I think you can get a different.
joe rogan
But that sounds very rudimentary.
unidentified
It is.
joe rogan
Like sports psychology versus human performance.
unidentified
It is.
joe rogan
When you think about this conversation that you and I are having, one of the things that we're talking about is how important it is to have a mindset that allows you to work your way through difficulties and become successful at a thing and just get out of your own way.
Everybody wants to do that.
So if that's a real thing, why wouldn't that be taught in every major university?
brandon epstein
They won't let you smoke the tote at school.
That's what we're doing.
joe rogan
But they don't have to specifically advocate for it.
But the kids are going to do it anyway.
But what's important is that they should recognize that this is a thing.
brandon epstein
Yeah.
joe rogan
Like if it's a thing, if we all agree, and I bet any competitive athlete in any sport has experienced anxiety.
You've had days where you felt amazing and you performed amazing, and then you've had days where you doubted yourself and you fucked up and you dropped the ball or whatever you did.
There's this weird battle that goes on in the head and it's all it has a giant result, whatever's going on in your head and how you perform.
brandon epstein
Yes.
And you always talk about where do ideas come from, right?
Like where do they magically come from?
I don't know where they come from exactly, but I know how they're getting filtered.
And it's just through the beliefs because our belief system deletes, distorts, and generalizes information.
And the fact that nobody, not nobody, but many people don't understand how that filtration works just limits so many of us from achieving what we want because we're literally like, you all know like the girl who's like dated an asshole and she's like, all men are assholes, right?
She's deleting, distorting, generalizing like her best friend who's married to an incredible guy, right?
But when you believe something, you literally shape the world to make it match it.
joe rogan
Right.
Yeah, you kind of do.
Yeah.
And if you believe bad things, bad things will happen to you.
brandon epstein
No, 100%.
There's millions of pieces of information that you can see, smell, taste, or touch in any moment.
There's so much sensory information.
We can only pick up on a few in our conscious mind in any moment.
So that's where the ideas come from.
joe rogan
I also think it's interactive more than we like to admit.
brandon epstein
Tell me about that.
joe rogan
I don't think you can manifest your own reality, but I think you have a part in the process.
And the thinking part about the visual, not necessarily visualizing, but staying on a path.
Yes.
There's an element that's going on there that's affecting reality itself.
There's a weird exchange of energy between human beings and between reality itself that I don't think we figured out how to measure.
I don't think it's as simple as, you know, life is a series of events and it all takes place randomly and good luck to the synchronicities are undeniable.
Yeah, there's some stuff that's weird.
There's some stuff that's weird that makes me think without going full woo-woo, maybe we just don't have a grasp of the full spectrum of all the things that are happening, of all the factors at play, and how many of them have to deal with, you know, we would air quote, energy.
brandon epstein
Yes.
joe rogan
You know, that's where the woo-woo comes in.
brandon epstein
Here's how I appeal to my rational mind to make this make sense, right?
So I think about beliefs are like the code of our mind that's constantly filtering in the information.
All this code does is determine how I'm going to feel.
And that feeling is either going to make me want to go towards something or pull away from it.
joe rogan
Yeah.
brandon epstein
So I just want my beliefs to push me or pull me towards the things that I want because it's going to lead to me behaving in a way that gets to an outcome.
As simple as that.
joe rogan
Yeah.
Well, that's logical.
But everybody's starting from a different place, right?
So there's some people that are starting from a devastating place of a lack of self-belief.
brandon epstein
Yes.
joe rogan
And for those, it's just going to be a longer journey to get to some sort of positive outcome.
But a lot of people just don't know how to begin the first steps.
Like they want to.
Like if you have like no confidence, you feel like shit.
You feel like every day is garbage.
Everywhere you go, you think, oh my God, everyone's going to hate me.
There's a lot of people that walk through life like that.
brandon epstein
You want the first step?
joe rogan
What's the first step?
brandon epstein
It's awareness.
joe rogan
Awareness.
brandon epstein
Yeah.
Set an alarm on your phone every three hours just to ask yourself, how do you feel?
joe rogan
Well, you feel like shit every hour, on the hour.
Like, I feel so sad.
brandon epstein
But you got to sit in that, right?
Because most people cut themselves off at like the head and they just stay in the thoughts, the negative thoughts, but they don't actually go into the feeling.
So that's step one.
joe rogan
Okay.
brandon epstein
Just to sit in the shit pit of full awareness of all the feelings.
Then from there, set another alarm for the next week that go, okay, feel what's coming up and then ask yourself, what were you focused on?
Then you can start to take some kind of ownership over like, where are those thoughts coming from?
joe rogan
Right.
brandon epstein
How is my focus creating the way that I feel?
Right.
And you can start to start, you can start to see your beliefs by connecting those dots of like, all right, why is that making me feel angry?
So you have to feel first and then notice what you're focusing on.
And then you start to come into this feeling of, all right, well, I'm seeing it, right?
It's the four stages of learning.
You're getting to this place of conscious incompetence.
I see that I make myself feel bad.
I don't know how I'm doing it.
And then you can go, okay, what if I started to flip the focus and I started to build that muscle?
Because this is the way I think about the mind and all these things is it's a muscle, just like the body.
You can start to train it.
Your mind just picks up on these patterns of repetition.
Just like striking a bag, just like anything else.
If you do something over and over again, right?
You say the same things to yourself over and over again.
The repetition starts to make its way down to the subconscious level.
joe rogan
Well, Huberman talked about that, that area of the brain that actually grows larger when you do things you don't want to do and you build discipline.
So it really is like a muscle.
brandon epstein
So you don't want to focus on the thing that is good for you because it feels like, oh, yucky.
It's like, I'm lying to myself.
But that's the exercise.
Just flip it.
Just continue to flip it.
joe rogan
But for some people, they don't know how to get started with these thoughts.
Like without hiring a coach.
I mean, do you have it laid out in the second?
brandon epstein
Yeah, yeah.
joe rogan
What someone says is that it's a little bit different.
brandon epstein
The second half of the book is a literally playbook.
Just do everything In the second half of the book.
joe rogan
What I'm getting to this is though, like, you know, you're dealing with a guy like Sean Brady.
He's already tough as fuck.
He's already a elite MMA fighter.
He has this loss, but he's already a beast of a human being.
When you're dealing with people that don't have any athletic background and, you know, maybe they just have a job and they just have no fucking confidence, but they're sick of it.
They're sick of like living life in this anxiety pit of despair and they want to find a way out.
There's got to be like multiple different things that have to happen, right?
So it's not just the way you think, but there's also like actions.
And I think.
brandon epstein
This is an action, right?
Step into awareness.
joe rogan
Yes.
brandon epstein
Feel it.
The next set of actions, the next week, step into awareness of what you're feeling and what are you focusing on that makes you feel the way.
That's another set of actions.
joe rogan
But do you feel like this is all possible for someone to achieve without some kind of physical exercise in coordination with it?
brandon epstein
Because what kind of exercise are you talking about?
joe rogan
It seems to me that people with depression in particular, like one of the best cures for depression is regular exercise, any kind of exercise.
Whether it's, you know, fucking go jog around the lake, whatever you want to do.
brandon epstein
Well, listen, even before any of this is low-hanging fruits.
Like in the book, I have people do an intake of their life.
And I have them also kind of just look at all the low-hanging fruit of like, if you're drinking vodka bottles at 7 a.m. in the morning, like that's a low-hanging fruit you need to start to find a way through.
Drink one instead of three, right?
There's all these like small steps you have to take.
joe rogan
You're drinking one bottle instead of three.
brandon epstein
Is everybody saying tiny bottles?
joe rogan
Come on.
brandon epstein
You know what I'm saying?
Like this is like.
joe rogan
If you're drinking vodka in the morning, like you've got bigger problems.
brandon epstein
Bro, I've had clients who are like, you know, high-level executives that are so stressed that they drink first thing in the morning.
I've had, and I've helped them get off there completely.
But it starts with something like that of like, all right.
joe rogan
Well, that's a big duh, right?
But what I'm getting at is, I think if you want to have less anxiety, you got to wring some of it out of your physical body as well.
And that'll help you achieve clarity.
You have to think about it like a nutrient that you're taking or brushing your teeth or doing some, take your medication.
You have to really think about it like that.
And it doesn't matter what kind of stuff you do.
It doesn't matter whatever you like to do.
If you like to do yoga, you want to go hike with a weight vest on, you want to do push-ups in a parking lot.
Do whatever.
Do something.
brandon epstein
I couldn't agree more.
joe rogan
You just have to do something where you push yourself because if you don't, your body stores up, it seems, like all this anxiety.
brandon epstein
Yes.
joe rogan
And the reason why I believe this, one of the reasons why I believe this, it's like I've had some of like the best mindsets ever in my life after yoga classes and long stretching sessions where I'm working on something.
I'm just like, you know what?
I'm going to stretch out here and I'll just sit and stretch for an hour and a half, two hours.
And when I get up, I feel wonderful.
I feel like the world is beautiful.
I want to hug people.
I feel so peaceful.
I love doing that like right before I do stand-up.
It's like one of my favorite things is to really stretch out right before I do stand-up.
And I just feel so relaxed.
It's so different.
So you're carrying around actual physical tension that affects your mind.
That's why I think, regardless of the tools that you use in terms of all of it.
brandon epstein
I'm all of it.
That's why I'm not just mental performance.
It has to be all of it.
It's nutrition.
So important, right?
The gut-brain access.
It has to be nutrition, exercise, rigorous exercise.
How about your career?
Living a life where you have some sense of meaning, right?
And starting to move towards that.
joe rogan
Right.
Don't do something you hate just because it pays you.
If you have an option to do something that you might possibly love, if you want a better life, that's the life.
Even if you're making less money, that's the life.
You don't want to be doing something you don't want to do.
brandon epstein
You're trying to decrease the amount of stuck energy in your life.
joe rogan
Yes.
brandon epstein
That's what you're trying to do.
When you feel suppressed, you're not doing what you want to do.
The energy gets stuck.
joe rogan
And if you're doing a job that you hate and you know you could be doing something else, you just have never fucking gone for it.
Like, ooh, that'll eat away.
brandon epstein
Back of your head.
It's just always there.
It's always there.
It's always.
joe rogan
Forever and ever and ever.
It'll always eat away at you that you never took a chance.
You just, they show up every day, 9 a.m., punch in, fuck.
Just waiting for 5 p.m., fuck.
And then you get off and you're tired.
brandon epstein
Yeah.
joe rogan
You know, and then you see other people that didn't do that and you feel like shit even more.
And then, you know, it's like you're 40 and it's too late, you feel like, but it's not.
brandon epstein
It's never too late.
joe rogan
Are you breathing?
Are you alive?
Okay, then you can figure out something better than what you're doing.
You don't have much time left.
brandon epstein
Yeah, that self-suppression creates a depression in any aspect, right?
joe rogan
Yeah.
brandon epstein
Anytime you're trying to just like squeeze in, hold it in, hold it in, whether it's the inspiration you have, whether it's like, hey, I want to go play this sport, but I just never make time for it.
That's self-suppression.
Like, you have to make time for your natural inspiration to flow through you.
And if you don't, I think that's what creates depression.
joe rogan
Well, it's very hard for people to get going, to just actually do something.
And I brought this up a million times, and I'll bring it up again, unfortunately.
Steven Pressfield has an amazing book called The War of Art.
And it's about that suppression that you put on yourself, that weird, and he calls it resistance.
And he talks about summoning the muse and deciding that you're professional and show up every day.
And I think it's the same with that.
It's the same thing.
It's like it's hard to just get off the couch and put your shoes on.
Like Goggins talks about it.
He's like, I stare at those motherfuckers for half an hour sometimes.
But he always puts them.
I believe him.
He doesn't lose them for 30 minutes.
Yep, 100%.
He doesn't lie.
He's telling you the truth.
brandon epstein
That's why.
joe rogan
Because he brutalizes himself.
It makes sense that he stares them for 30 minutes, but he probably literally stares at them.
unidentified
Yeah.
joe rogan
Fuck you.
brandon epstein
He's just cussing him out.
joe rogan
And then he just puts them on.
brandon epstein
You don't know me, son.
joe rogan
Exactly.
Then he puts them on.
So there's something there.
You know?
brandon epstein
There is.
That resistance that Pressfield talks about, that's exactly what I'm talking about here, right?
joe rogan
Yeah, it's doing something to you.
brandon epstein
Whether you're an athlete, whether you're creative.
I mean, I think it applies to everyone.
Like, the resistance is whatever is holding you back from following your natural inspiration.
joe rogan
Well, I think a big part of that resistance is a fear of failure.
There's a thing that hovers over people, that's fear of failure, and that actually keeps you from just doing the things that you need to do to be successful.
You get afraid for whatever weird reason.
It becomes a predominant fear in your head.
brandon epstein
Broken code.
There's so many reasons.
Like, I'll give you an example.
So I ran like a big fitness channel when I was trying to make it before I started working with cool clients who were like Sean Brady and built a big fitness community.
And I would see that like a mom who's not doing her exercise.
And it's like, why don't you just do it?
Just do it.
Just get up.
Just do it.
You go down into a subconscious find, oh, well, I believe that if I start working out, I won't have time to be the mom that I am right now.
And then my kids will leave me.
Completely irrational.
But subconsciously, that's what exists out there.
For so many people, they think they're going to lose out on something.
And if they lose it, it's not worth it subconsciously than doing the thing that they're inspired to do.
joe rogan
But it's also sometimes people, their health is bad.
And then unfortunately, they're not eating correctly.
And that's why their health is bad.
And they have zero energy.
And so the daunting task of doing something on top of working all day, it's almost like overwhelming to them.
And then if they have kids and they have a bunch of other, and then the option is get up at 6 a.m.
Like, no, fuck.
brandon epstein
Well, that's the power of transmuting the energy.
So just flipping the energy on it, right?
To go from this is going to make me a worse mom to this can make me a better mom.
And maybe that will give them enough juice to actually go do the workout.
joe rogan
Maybe.
brandon epstein
Maybe.
joe rogan
I mean, there's got to be something that you can do to trick yourself into having the energy to get started.
But that's kind of what it is.
It's like you have to trick yourself into getting started.
And then when you get to an elite athlete level like Brady, it's got to be about making sure the process is airtight, right?
It's got to be like really tuning it in, right?
Like making sure it's finely tuned.
brandon epstein
Yeah.
Basically, fight week, I want his energy.
I want him to be matter of fact about everything.
Just matter of fact, just neutral, just sitting right here.
You know the feeling you have in your heart where you're just like present?
Just right there.
Right there.
joe rogan
But how do you get there?
Like, what's the way to get there?
brandon epstein
So for him at that elite level, it's going down and it's clearing out anything that comes up during camp.
It might be, and this isn't actually Sean, but like I work with a lot of other fighters.
And for them, it would be, oh, I'm losing in some of my sparring sessions.
And so their confidence is actually going down because of that.
And so it's literally reprogramming that belief inside of them.
And this sounds woo-woo, but if you ever want to do a session, you'll actually be able to feel it with me.
And what Happens is we transmute the energy to make them feel that it's okay to believe that even when they're losing and sparring, they're getting better.
And so something just shifts inside of them.
Instead of it creating a seed of doubt, when they're like working on something, they're drilling something and they're not winning everything.
Now it's okay, I'm getting better.
And it's just a feeling that shifts in them.
joe rogan
Well, that is reality, right?
I mean, as long as they're not getting truly beat up, of course.
Sparring at a good place.
brandon epstein
But that survival instinct or that goes, I should be winning everything, doesn't like that.
And so sometimes we have to rewire those things.
So that's what we're doing as we're going through camp: is like seeing what comes up, what's decreasing confidence, what are you dialed in everything?
You know, I'm working with the other coaches as well and making sure, are they doing what you want them to do?
And if they're not, what's going on here?
And that's kind of my job.
joe rogan
So it has to have, rather, it requires a very strong connection between you and the athlete.
brandon epstein
Oh, deep.
I would say that nobody knows any of my clients better than them, except for maybe their wives.
joe rogan
Better than you know them.
brandon epstein
Yeah.
It's an extreme intimacy because I talk about something in the book called The Core Wound.
So the worst thing that ever happened to you is the worst thing that ever happened to you.
But some people have, you know, they might have witnessed a murder or maybe they lost a parent when they were young, like something really bad.
Another person might have been bullied when they're in the fourth grade and kicked out of a friend group.
If we identify what that core wound is for them that fundamentally hurts their confidence to this day and we clear that out, we can exponentially increase just their confidence and their self-belief.
But the only way we get there is they're telling me their deepest, darkest secret.
joe rogan
Right, but how do you clear it out once you.
brandon epstein
There's some of these techniques.
There's something called like hypnosis, right?
You can use it with hypnosis.
NLP, they're all these mind techniques that you can utilize to clear the energy, which clears the emotion.
joe rogan
So NLP, that is like that Anthony Robbins stuff, right?
Neuro-linguistic linguistic programming.
That's what he does, right?
brandon epstein
I think it's part of what he does.
I don't know.
I've never worked with him.
joe rogan
And did you go to school to learn neuro-linguistic programming?
brandon epstein
No, I just studied with someone who taught it to me.
Yeah.
I just learned very well one-to-one.
Just like that's how I learned.
joe rogan
I'm not totally familiar with it.
How complicated is NLP?
Because I know some people like really believe it.
brandon epstein
It's all perception, right?
joe rogan
What is it?
Explain what it means by saying neuro-linguistic programming.
What does that mean?
brandon epstein
Yeah.
I don't even know what the, I don't know how to explain neuro-linguistic programming, but I will just tell you what it is fundamentally.
You're just playing with perception, right?
So someone has something that's easy for me to get rid of is like the fear of flying.
I had this baseball player this year I'm working with.
Every time he gets on a flight, he starts freaking out.
Unnecessary.
So what do we do?
We imagine him on the plane, and I have him sit, visualize being on the plane, and starting to get to that place of anxious where the thoughts, oh, the plane's going to crash.
He knows it's irrational, but why is he feeling this anyway?
We have to go into it.
Feel the emotion, feel the emotion.
Then I have him imagine, for example, a giant picture in his mind, in his mind's eye.
And this picture is holding him and all the anxiety and the worst case scenario happening.
And then we, boom, get rid of the color in the picture.
And then we imagine this picture becoming super tiny.
And then we imagine it just disappearing.
And then we put a new picture in there of him being able to fly, not crash, be able to do it all the time and be successful.
joe rogan
That's it?
brandon epstein
That's it.
joe rogan
What if it was 9-11 and they flew right into the tower right after you gave him that advice?
brandon epstein
Well, that sucks.
joe rogan
How would you feel?
Would that be it?
You'd be like, I quit.
I'm done.
unidentified
Yeah.
brandon epstein
I mean, they sound like very simple techniques, but it's something you have to experience.
joe rogan
Yeah, but it would seem to me that it would be very difficult to get people to actually change their beliefs that easily.
Like, the idea sounds solid, but the actual process of shifting how you view the world, depending upon the person, is like turning a battleship around.
brandon epstein
Yeah, it is.
It's heavy.
I don't know.
I mean, this is the stuff that goes beyond the rational mind.
Like, if you were to experience it, you'd be like, okay, I get it.
joe rogan
Yeah.
brandon epstein
But it's an emotional experience.
I mean, how do you, there's some things we can't explain, right?
Like, how do you explain going through the veil in a psychedelic experience?
It's something that you can't really explain when you come back on the other side.
It's that kind of thing where it's like, when you're in the experience, it's like, how is this supposed to be possible?
I explain the techniques irrationally, but like, what are you talking about?
Same thing if you have this immense psychedelic experience and you're passing through the veil and you're seeing all these things, having this experience of interconnectedness, and you try to come back and you tell someone who's never had a psychedelic experience.
I'm like, what are you talking about?
joe rogan
Yeah, there's not enough words.
brandon epstein
No.
joe rogan
No words work.
brandon epstein
This stuff goes beyond language.
It's the same thing.
joe rogan
Yeah, you can say, like, I saw a beautiful rose, and I'm like, oh, cool.
I know what that looks like.
brandon epstein
That's why it, yeah, exactly.
joe rogan
There's not enough words for a psychedelic experience.
brandon epstein
So this worked.
That's why I like I put together the playbook.
So I give people actual things that they can do because I understand not everyone's going to work with me one-to-one and be able to experience this.
But people can do these simple exercises.
People can audit their life and they can see some of the patterns of thinking and just the awareness of seeing some of the patterns you're thinking.
If you study enough, you might be able to change it.
Right?
We've all had bad habits.
And sometimes it just gets to a point where, like, all right, I'm not doing that anymore.
joe rogan
So, this neuro-linguistic programming, do you specifically design this kind of thing?
So, what you do, that is one of the things you do.
brandon epstein
Yeah.
joe rogan
Do you specifically design different ones for different people that you work with if you're going to work one-on-one with a client?
brandon epstein
Honestly, I don't know what I'm going to do before I go to go into any session.
It's all I just feel it.
In the present moment, I mean, you could think of it like I have all these tools I can use, and then I feel into what their issue is, and then I do my best with the tools I have to fix their issue.
I'm just problem-solving at the moment.
joe rogan
Does it feel weird to do that as a career?
I mean, that sounds like a crazy job.
It feels like so much weight on your shoulders to try to help a person, like, especially try to help an elite athlete, like knowing what to say and how to get their mind tuned in right, and what to what to introduce, and whether or not this technique is effective.
Am I doing this right?
brandon epstein
I just don't think I surrender to something bigger than myself.
That's what I have to do: just allow how did you know that you could do it, though?
joe rogan
Like, how did you know that this was going to be like really effective, especially on someone like a fighter, where it's like, this is a really complicated gig?
Like, you really, you want to talk about a sport where you have to have your mind right?
Like, there's no sport like fighting because any mistake you make, you're going to get headkicked.
brandon epstein
Yeah, well, I lose too sometimes, right?
So, like, Wideman, I helped him come back his first fight back from after he broke his leg.
And he said that's the best he's ever felt in his career going into a fight.
He still lost a fight.
joe rogan
Yeah, there's a physical factor there, too.
Um, that whether or not a guy like Wideman never wants to admit because he's so tough, because he has this incredible belief in himself.
But a catastrophic break of a bone like that when you're in your late 30s, that is hard to come back from, man.
That's not simple.
Yeah, it takes a long time.
And, you know, he came back, you know, he eventually reached a higher level than his first fight back, but he doesn't, you know, necessarily look like Chris Wideman when he beat Anderson Silva or Chris Watson.
brandon epstein
So 39 now?
joe rogan
Yeah.
Yeah.
Unfortunately.
And these guys, it's like, if you're natural and he's natural, they get to a certain point where the body just can't keep up with the brain.
Like the brain is so strong and they're so tough, but their body is not a 24-year-old's body anymore.
It doesn't move right anymore.
And this accumulation of injuries, regardless of your belief system, it's just your foot doesn't work anymore, bro.
brandon epstein
I mean, that was me understanding like when I was 18 years old, I'm like, I'm not that good at football.
Like, I don't have the physical gifts.
Like, I'm just not that athletic.
I'm not going to run that fast.
And when, so, this is how I discovered it, right?
I started to learn these techniques.
Like, I can do things like get rid of someone's headache very easily with some of these techniques.
So, like, I have a teammate had a terrible headache and be like, all right, let's do some of these hypnosis relaxation techniques.
He's like, my headache's gone.
I'm like, I'm way better than this than I was at football.
And that was a spark within me that made me.
joe rogan
See me, I would take him to the hospital.
I'm like, bro, you might be having a stroke.
Let's get you to the hospital.
brandon epstein
It's just a headache.
unidentified
Come on.
joe rogan
When a guy who's a tough guy complains about a headache, I always get concerned.
brandon epstein
He wasn't that tough.
joe rogan
He's a football player.
He's got to be tough.
Bro, you want to see tough?
Look at LeBron James's feet.
I was looking at LeBron James' feet today online.
Have you seen him, Jamie?
Yeah, for sure.
Bro, how does that guy play elite basketball with those fucked up feet?
Like, his feet are so broken because of all the years of exploding and twisting and turning.
And he's been playing professionally for how long?
20 years?
brandon epstein
21, I think.
joe rogan
That's Bananas.
brandon epstein
Yeah, I don't understand that.
joe rogan
Think about the amount of explosions he's forced his feet to perform.
Imagine moving back and forth and you weigh 250 pounds.
Like, that's nuts.
That's so much force.
brandon epstein
He's not the same species as us.
He's something else.
joe rogan
Discipline, bro.
But look at those toes.
That is bananas.
That's bananas.
Like, his toes just take like sharp turns.
jamie vernon
That may or may not be accurate.
joe rogan
They might not be, right?
That other one looks better.
unidentified
Yeah.
joe rogan
Let me see that.
brandon epstein
That looks a little better.
joe rogan
It's a little over it, but yeah, it's a little over it.
But he might be getting it.
Maybe he did that on purpose.
Maybe he did that for the picture just to be silly.
jamie vernon
This is the first viral a while ago.
joe rogan
It was on the beach.
Yeah, that's pretty obvious.
So his big toe goes under the next toe.
It's that twisted in.
That's obvious.
jamie vernon
It also doesn't look the same foot as that foot.
joe rogan
You know, Brian Simpson was having a problem with that too because he's got wide feet.
And I told him about yoga toes.
That stuff works, man.
You ever use those?
They stretch your feet out.
You put your toes in there and they stretch.
It's like a little rubber stopper in between each little toesy.
brandon epstein
I need some of that.
joe rogan
And it stretches your foot out and makes it, you know, feel better.
It relieves the pressure that you're getting with narrow-toed shoes where it's squishing it in the front, fucking your feet up.
But to be that tough, to play basketball with that kind of a foot for 20 plus years, that's nuts.
brandon epstein
Yeah.
joe rogan
It's taking a lot of to be God with no knees.
Nuts.
Nuts.
brandon epstein
That's what inspiration does, though.
You know, I think these guys just want it.
They want it.
They want to keep going.
They want to keep pushing it.
They want to see what's possible.
joe rogan
Yeah, I was watching a fight today.
One of my little chat groups that I have with Dean Thomas and Matt Sarah and John Rollo.
A guy was fighting in a box.
It looks like a boxing match, and he has one leg.
So he's hopping around with one leg trying to fuck this guy up.
So if you ever think, like, maybe, here, let me find this.
You ever think, like, maybe life has been too hard on me.
Maybe the barriers in front of me are insurmountable.
Try fucking doing what this guy's doing.
Because this is really kind of crazy.
And I don't understand what they're doing because they're barefoot, but they're not kicking.
And I guess the guy can't kick because he only has one leg.
Maybe they agreed, no kicking.
But like, why put a shoe on?
unidentified
Yeah.
joe rogan
You know, I don't understand why.
You guys aren't going to kick.
Why don't you have shoes on?
It's better for your grip.
But this guy's hopping around.
Did you get it, Jamie?
This guy's hopping around, throwing punches with literally one leg.
Look at this.
unidentified
Oh.
joe rogan
How nuts is that?
One thing you do have to think: it sucks that he only has one leg, but I bet he weighs about 40 pounds lighter that way.
unidentified
Oh, yeah.
joe rogan
So he's probably got some strong ass arms.
But you can only generate so much force with one leg.
brandon epstein
I can't even balance on one leg.
joe rogan
I know.
His balance is insane, man.
And his movement's really good, too.
Like, there's people that have two legs that don't move that good.
It's nuts.
The other dude's like, I wish I could leg kick you.
Like, that's so not fair.
unidentified
You can guarantee that dude can't kick you back.
brandon epstein
So explosive.
joe rogan
But it's just pretty nutty that, you know, he's still willing to fight.
And he's hitting this guy.
brandon epstein
The human will.
joe rogan
Yeah.
brandon epstein
It's incredible.
joe rogan
It is incredible.
The human mind can do very strange things if you let it keep going down a path and keep getting better and better.
unidentified
Yes.
joe rogan
You know, you can get to a very strange place that, you know, a lot of people don't want to believe exists.
unidentified
Yeah.
brandon epstein
You have to keep expanding the possibilities, right?
Exposing yourself to new things.
I think that's why, like, people in my field traditionally, like, they're not doing psychedelics.
Like, it's not really a thing that people do.
joe rogan
Why do you think that is?
I would think that anybody that's really exploring how the line works.
brandon epstein
I'd say maybe more sports psychology, stuff like that, because they're more clinical.
They're more clinical people.
You know, they're doctors.
Their people are much more clinical and methodical about things.
But for me, like my full ego death through the bufo toad was fundamentally the most important part of me learning to do what I do.
Because in that experience, it created enough space between me and all my beliefs.
You know, it's that like that neuroplasticity that gets created in those moments afterwards where you can actually kind of see things.
You can kind of see the force from the trees.
If you never have the experience, then like this is something people talk about all the time, right?
Is the whole thing the ego is the enemy.
It's like, well, it depends what you're considering the ego because you can't get rid of the ego.
If the ego dies, then you're just in the oneness, right?
So you need the ego, but you have to build it up.
And I think for fighters, especially, like, they need massive egos, but they need healthy egos, egos that are programmed to succeed.
joe rogan
Yeah, no ego is not attainable.
If you're a human being, you're going to have an ego.
You just have to figure out how to manage it and don't let it burn your house down.
You know, it's like that custom auto quote about fear.
Fear is like fire.
You can cook your food with it or if it gets out of control, it'll burn your house down.
brandon epstein
Yeah.
joe rogan
I think that's the case with many, many things, including psychedelics, by the way.
I think there's a lot of people that burn their house down.
I think there's a lot of people that go really far and they lose their grip on reality and reality gets real slippery and they sort of try to redefine reality to fit their own narrative and they seem schizophrenic.
I've seen that from multiple people that have taken too many psychedelics.
brandon epstein
They're just abusing it.
You got to use like a tool.
joe rogan
Well, yeah.
But it's also everybody has their own specific way that they interact with the world.
And if you're taking psychedelics to justify your specific way of interacting with the world, and then you start indoctrinating other people to your specific way of running the world.
You try to have a branch off civilization.
That's like this thing that happens to guys in particular.
You don't see a lot of female guru psychedelic ladies, you know, or they're more like mother figures, but not like gurus.
The gurus are all dudes.
And it almost always comes down to pussy.
Almost always.
Or dick, depending on what you're into.
Because the guy out here in Texas, in Austin, was there was a there's a building that Ron White loved called the One World Theater that we were actually in contract under contract for before I wound up buying the mothership.
And that place was run by a cult.
And this guy was a gay guy.
He was a gay porn star and a hypnotist.
brandon epstein
There you go.
That's a deadly combo right there.
joe rogan
He was teaching yoga to folks in West Hollywood and slowly but surely formed a cult.
And then after Waco, remember the Waco thing went down, everybody panicked and the cult awareness network apparently was like looking for him and looking into him because like a lot of the family was like, we lost my son.
He went to that.
So then he decided to change his name and then he moved to Austin and he had his followers build him a theater so he could dance in front of them.
And that's here.
And it was, there's a crazy documentary called Holy Hell.
But this guy, this is what's crazy.
The people that hated him at the end of the documentary, the people that said he was a giant scammer and he was a piece of shit and they wished they had never met him.
They all said they had gone through this thing called the knowing.
And the knowing was like he would withhold it from them.
And a lot of them are like really upset.
They weren't getting the knowing.
And it was this thing that he would do where he'd make them, I think they were on their knees and he would touch their face and tell them that it was going to happen.
And they would all say the same thing.
They would all say afterwards it was one of the most beautiful, the most beautiful experience of their life that they felt a complete total connection with God and it changed their worldview and their perception forever.
Like it's available in your mind if you believe, if you truly believe.
And they truly believe that this guy was like a legitimate mystic, that he was a legitimate guru.
And because they believed that, even though this guy's a gay porn star and a hypnotist and a fucking psychopath, because they believed that when he put his hands on them, they felt it.
So what a complicated relationship.
You have this guy who one of the guys left the cult and he's like, hey, man, this guy's been hypnotizing me and fucking me for 10 years.
And then everybody was like, me too.
It got crazy.
And then they all wound up leaving.
But he also did this thing for them where he connected them to God.
unidentified
Yes.
joe rogan
Which is really nuts, man.
Because you would think, fuck that guy.
That guy sucked.
I can't believe it.
But they're all like, but there was this one day.
And this one, it was almost like a part of the little cosmic joke of life.
brandon epstein
Yes, it is a cosmic joke.
joe rogan
This fucking weirdo possesses the ability to literally connect you with God, but he behaves like a demon.
He's just butt-fucking dudes and just taking all their money and it's just madness.
But what he's able to do when he touches you is real.
What a cosmic joke.
brandon epstein
If that's true, you know, there's all those like Indian gurus, right?
Where like people tell the stories of like all they have to do is like gaze on me or touch me.
I've never experienced any of this.
And then you just feel like you've had experience with God.
joe rogan
Yeah, I believe it.
I believe if you believe it.
That's what I think.
I think there are guys that are living a very different life.
Just like, you know, we're talking about like someone who could get to this David Goggins level of discipline and physical will.
I think there's guys like that with meditation.
And I think there's guys who get so far out there.
And if you recognize that they're so far out there, I bet you sync up with the way they're seeing the world.
You let them think for you and you believe in them.
And then they do something to you.
They put their hands on you or whatever they do.
You believe it's going to happen and then your mind allows it to happen.
I think we have access to a bunch of different states of consciousness.
We just don't know the tools to access it.
We don't know the code to crack to open them.
And for some people, it's a near-death experience, which is like seems to be a chemical reaction.
It's like an undeniable reaction that people have when they come back from the dead.
For other people, it's not.
For other people, like sometimes it's some sort of a life-changing revelation.
For some people, it's like it's falling in love or having a child or there's something that happens that like rewires the way they see the world.
And whatever those states are that are inside of us, I can't imagine why there's not courses at major universities studying how to access this stuff, studying how to achieve endogenous states of psychedelic experiences.
Like James Nestor's book, when he talks about holotropic breathing and all these different things.
brandon epstein
Do you ever do that?
Any of the whole time?
joe rogan
I've done a bunch of it.
Yeah.
I've had like legit trips from breathing.
unidentified
Yeah.
brandon epstein
I guide some guys, some of my clients, like they leave their body.
You know, they have experiences like leaving their body.
joe rogan
It feels very weird.
You can get it, especially when you do it.
I like to do breathing exercises in a tank.
In a flow tank?
Yeah.
You do it in a flow tank.
Whoa.
Because the flow tank itself is a psychedelic experience.
Totally natural.
It's the best one because there's no side effects and you can just open the door and it's over.
Anytime you're freaking out, like, ah, I can't take it.
Open the door.
unidentified
Yeah.
joe rogan
And then next time stay in a little longer and then settle in.
But doing breathing exercises in there, I mean, you might as well be taking mushrooms.
You can get some bizarre experiences doing that.
brandon epstein
Yeah.
So we talked about like, how do we get people on this path?
I think it's these types of experiences that like open a doorway.
It's like a hard reset.
I think actually for most people, they should not do psychedelics.
joe rogan
Most people?
brandon epstein
People who are like in a really dark state.
joe rogan
You think most people are in a dark state?
Oh, okay.
brandon epstein
No, no, no.
Most people who are in a very dark state, they're struggling with really bad depression.
I don't think they should go right to psychedelics.
I think there's steps before that.
I think they can do phylotropic breathing, flow tanks.
There's different.
joe rogan
Just get healthy first, too.
You know, take some steps.
brandon epstein
But like, there's things that you can.
joe rogan
You know, one of the things that's a really good thing to tell people to do?
Find a fun physical hobby, something you can get good at.
Whatever it is, whether it's fucking pickleball or whatever it is.
Find a fun physical hobby that forces you to do a little bit of activity.
You know, it doesn't have to be super strenuous, but something that you actually like doing.
brandon epstein
Social even better.
joe rogan
You get moving.
You get moving.
And then there's also the thing about getting good at something that for whatever reason, like really helps people.
Like if you really focus on getting good at something, that thing becomes the puzzle.
Instead of just like dealing with all the anxiety of life, then that becomes your focus.
Your focus becomes getting good at this thing.
brandon epstein
Humans need something to pour their energy into.
joe rogan
100%.
And if you don't have that, you feel lost.
And that's a lot of people in this world.
And that's the problem with just having a regular job, which also saps you of your energy.
You know?
brandon epstein
Absolutely.
It could be something very simple, but just find something that you just want to move on A path.
Just get on a path.
And that just incremental progress feels good.
joe rogan
And the best thing is physical.
Anything that you can do, that's why jiu-jitsu is so awesome.
Because you could find that you find the physical struggle, but also this incredible mental puzzle that you're figuring out every day.
And then also you're dealing with all these anxieties and emotions and these weird feelings.
Like, fuck, I don't want to roll with him.
Oh, God damn it.
He's going to get me.
And you're rolling with people, then you got to learn how to relax.
You got to learn.
And they're like, oh, my God, he didn't tap me this session.
Like, maybe you got dominated, but at least you didn't tap.
And then next time, maybe you reverse someone.
Maybe you sweep someone that you never swept before.
And you're just like, oh my God, I'm getting better at this.
And you've got this puzzle.
And then you've also got this extreme physical activity where the rest of the day seems so easy.
It seems so like so relaxing.
No matter what happens, you're so calm because you've been getting your fucking legs yanked on and your neck yanked on and fucking taken down and side control crushed and getting arm triangled.
And this is easy.
Like no matter what you experience outside of that, your bar for what sucks is like your thing you do the most that sucks so hard is what you love.
unidentified
Yeah.
joe rogan
Which is nuts.
So it cures you in a lot of ways.
And it's, I think it's the remedy for young men.
There's a lot of men that just and it's filled with nerds.
You need to know that too.
Like that it's not meatheads.
You think it's meatheads.
It's mostly not.
Mostly it's like really intelligent people that excel at this physical puzzle.
And then through that thing, they develop all this confidence and become like much cooler people, much more interesting to hang out with.
Like all my friends that are like black belts in jiu-jitsu, they're all interesting.
They're all cool to talk to.
Like if I can talk to a guy and they tell me they're a black belt in jiu-jitsu, I'm like, oh, okay.
You've gone through the whole thing.
Like you've gone through some shit.
Like, okay, I guarantee you, you and I can find common ground.
Like, we could talk.
unidentified
Yeah.
joe rogan
It's like there's things that are out there that are available to you that are a vehicle for developing your human potential.
That's what I was taught when I was a kid and I was learning Taekwondo.
That's how they described it.
I never forgot that.
A vehicle for developing your human potential.
And I was like, that's perfect.
Because I think you don't just do it from thinking about stuff and thinking different.
I think you need physical stuff that you do.
And the best physical stuff is scary stuff.
brandon epstein
Yeah.
Right of passage.
We don't have many rites of passages.
And doing any type of martial arts and having to compete is like, oh, this is scary.
This building is building is building.
What's going to happen?
And you kind of have to face that fear of death in a way.
It's like, you know, you're not going to die, but in a way, it feels like it when you're going into competition.
It's like, this person is going to try to hurt me.
joe rogan
Yeah.
brandon epstein
And to come through that and get to the other side, there's something that changes in your nervous system.
joe rogan
For sure.
You've actually experienced something that very few people ever experience.
And it's very different than a street fight because you're agreeing to it and you're training for it.
You've got this other person who's like training.
You know, they're scary as shit and they're on the other side of the cage.
And then you step in and the two of you are about to go to war.
It's the nuttiest job in the history of the world.
It really is.
Other than war and being a firefighter or a cop, it is the nuttiest job in the history of the world.
You're agreeing to throw bones at each other in front of the world, millions of people.
brandon epstein
People love it.
joe rogan
And today they just announced the UFC just signed some crazy deal with Paramount Post.
unidentified
Oh, I saw that.
joe rogan
There's going to be no more pay-per-views.
All the events are going to be available for everybody for free.
Every pay-per-view, every fight card that they have from the Apex, which are my favorite.
Everything is going to be available for free.
It's an amazing deal.
brandon epstein
I think it's going to explode the sport even though.
joe rogan
Oh, my God.
Through the roof.
And it's a super smart move for Paramount.
What a great move to not just have the UFC for seven years, but have it for free.
Like, I don't think Paramount costs, but what?
How much does it cost a month?
jamie vernon
Just like eight or ten bucks, I think.
joe rogan
$10.
So if it's 10, let's say it's 10 bucks.
That's crazy.
That's $120 a year.
You could watch every UFC pay-per-view.
Two UFC pay-per-views, like $140, right?
Isn't it?
Aren't they like $70?
So you get all of them.
Everything's free.
That's incredible.
This board is going to go fucking hypernobile.
brandon epstein
Because the average person only knows about the stars.
You know what I mean?
But they're kind of detached because they're only watching highlights.
Now they get to actually watch about the stars.
They're going to be so much more bought into the sport.
joe rogan
Yeah.
It's going to be nuts.
And it's such a smart move for Paramount because you have a built-in audience that's immediately going to jump over there.
Because everybody, you have to renew your ESPN subscription anyway.
You know?
Like, you have to renew it.
So just buy a Paramount subscription.
By the way, ESPN has everything too.
It's great.
I kind of bummed out, and I hope they don't lose the relationship that they had with ESPN with all their MMA shows.
I hope they don't go like, fuck them, they went to Paramount.
I hope it's like a mutually beneficial thing.
Like the UFC at least does some content still on ESPN because I think that's also a big factor in pulling people from like casual viewers that watch other sports that might occasionally watch a UFC fight and then they see like Dustin Poirier versus Max Holloway and they're like, holy shit.
And then they're hooked, right?
It's like having that coverage on Sports Center, that shit's huge.
Having those post-fight shows on ESPN Plus, that shit is huge.
For the real dorks like me, that's huge.
brandon epstein
Yeah, I think even for like the average person that cares more about storytelling, you know?
It's like maybe the wives are like, this is interesting to hear about the drama of their life a little bit and the hero's journey.
joe rogan
Yeah, for sure.
Yeah, well, it's unbelievably compelling when you watch two world-class fighters fight in a world championship fight.
Unbelievably compelling.
Like when you watch Sugar Sean O'Malley try to get the title back from Rob.
That was so compelling.
Sugar Sean changes his whole life.
Did you talk with him at all?
brandon epstein
I haven't.
I'm very curious.
I would love to talk with him because I know he cut out weed, right?
joe rogan
Cut out weed, stop jerking off, I believe, and abandon all social media.
brandon epstein
Yeah.
joe rogan
Which is very fascinating.
I might be wrong about the jerking off.
I think I might have added that in there.
But he recognized that this guy's a motherfucker.
He's a completely different thing.
Like Murab is like a David Goggins in that respect, that he's so far down the path of pushing himself that it's almost like you're never going to catch him in that game.
You know, like six months of not jerking off and staying off TikTok, I don't think that's even close to enough.
I think what he's been doing has been really insane for a long time.
Everybody that I talk to that's trained with that guy say he's fucking superhuman with his cardio.
And his work ethic is through the roof, man.
When DC went to see him the day after he won the title, he was out running.
DC went to his house.
brandon epstein
Sicko.
joe rogan
And he's filmed.
DC's filming his garage that his garage gym set up.
He's like, this motherfucker is out running.
He's out running the day after winning the world title in a spectacular five-round performance where he shows superhuman cardio, like superhuman pressure.
There's a few guys like that.
brandon epstein
Yeah.
It's fascinating to look at just that level, the elite, elite, elite, elite level, and to see the commonalities between them.
For me, as someone who loves studying the mind, and it's like, what is different about these guys?
And then is there anything you could do to catch up or are they just built different?
Are they just wired in a way?
joe rogan
Did you see the Anthony Hernandez Roman Delitze fight this weekend?
brandon epstein
No.
joe rogan
Bro.
You got to see that fight.
You have to see that fight.
Anthony Hernandez is a fucking problem.
He's a fucking real problem.
He doesn't get tired, man.
He pushes an insane pace and he doesn't get tired.
He melts dudes.
He just melts them.
You know, he does stuff where you just go like, what?
How are you pushing this kind of pace?
It's like a middleweight version.
Someone said it in the comments, too, that Murab was in Roman's corner because they're both from Georgia.
And he's like, Murab is in the corner while Roman fights the middleweight version of Murab because it really was like that.
Fluffy Hernandez is wild, dude.
It's like whatever he's doing in his training or whether he just has a like some people like Cain Velasquez had a natural cardio gift.
I don't know what it is, but it's insane.
He submitted Rodolfo Vieira multiple times World Jiu-Jitsu Jim, just exhausted the fuck out of him and guillotined him, which is just nuts to watch that guy tap.
Do you know who he is?
brandon epstein
No.
I know boxing way more than UFC.
joe rogan
Vieira is built like a superhero.
Like he doesn't even look like a real human.
He looks like a cartoonish CGI version of what an elite MMA athlete looks like, just chiseled.
And Fluffy doesn't look like that, covered in tattoos, you know, looks athletic, you know, looks tough, but Rodolfo Vieira is a that's him.
unidentified
Bo, yeah, Ba Row.
joe rogan
I mean, you know, those photos of like what your girlfriend tells you not to worry about, damn what that one where he's got his sleeves down by his elbows in the lower, yeah, that one right there, bro.
Yeah, what are you talking about?
And I don't think Fluffy was even a black belt.
I think Fluffy was a brown belt at the time.
I want to be correct about that.
He's a black belt now, right?
Anthony Hernandez, MMA.
I think he's a black belt.
But to submit that guy was just one of the cra like if you had a if you had a bet in Vegas, you know, like if you were on draft sport, DraftKings Sportsbook and you bet Fluffy Hernandez to submit Rodolfo Vieira.
Like 25 to 1 odds.
Brown belt.
He's still a brown belt.
He's still a brown belt in jiu-jitsu.
He submitted a multiple-time world champion just by melting him.
Just melting him.
I'd love for you to talk to that guy, find out what the fuck he's made out of.
brandon epstein
I'd love to.
I'd love to.
Hit me up, bro.
joe rogan
He's different, man.
There's certain dudes that are just different.
You know, like what Goggins likes to call uncommon amongst uncommon men.
That dude's uncommon.
If I was a middleweight, I'd be like closely watching that guy.
Like, Jesus Christ.
Because he's also like every fight, he keeps getting better.
And it's just a storm that starts from the first minute of the first round and never stops.
You never get to break.
There's no breaths.
He's constantly on you.
He takes a great shot.
52 takedowns, eight fight win streaks, six finishes.
Bro.
That guy.
There's guys that just emerge from groups of like super talented contenders where you just go, holy shit.
And that's one of them.
brandon epstein
That's awesome.
joe rogan
Yeah.
brandon epstein
I've been looking out for him.
I got to go back and watch the fight.
joe rogan
So for a guy like you that's like a mental coach, I always like wonder, I'd like to you to like talk to that guy and maybe you can pass some of that on to everybody else.
Like, what is he doing?
brandon epstein
Yeah.
joe rogan
How is he, is he just training harder than everybody else?
Is he just is it his mindset?
Is he just a dog and just does not give a fuck?
Because it seems like there's a lot of that there too.
He's just mentally super strong and super aggressive.
brandon epstein
That's what I love to do.
I give these guys these prompts and I just audit and I pull out all their beliefs.
And it's super interesting to hear what beliefs create an elite performer and just hearing all the ones that are making them successful and all the ones that are causing them problems.
joe rogan
Want to hear what's really crazy?
Dude smokes a ton of weed.
Ton of weed.
Like Sugar Sean Mali's like, I'm going to quit the weed.
unidentified
This dude's like, give me all your weed.
brandon epstein
When I was doing a lot of boxing, I was smoking a ton of weed.
I was smoking weed every single day and I don't anymore.
But at the time, I was like, you know, I had to get surgery on my nose because I had busted up so many times.
joe rogan
Yeah, I got that surgery.
brandon epstein
Yeah.
joe rogan
Oh my God, isn't it nice when you get it done though?
I fell down a flight of stairs when I was five.
So I've never had a good nose.
My nose has been fucked since I was a little kid.
So I never could breathe out of my nose.
And then years of getting punched and kicked and getting head-butted and grasping glasses.
brandon epstein
I had it, I was going to the doctor because I was still sparring during COVID and I was going to the doctor and they were just telling me, oh, I think you have COVID.
That's what they told me.
They're like, oh, I think you just have stuffiness.
We're going to have you tested from COVID like two different times.
And eventually I just got x-rays and they're like, oh, your nose is destroyed.
Yeah.
joe rogan
What happens like an ear, right?
You know how ears get cauliflower?
You get that same kind of buildup of calcium deposits inside your nose.
brandon epstein
They post it off.
joe rogan
They have to carve it out.
brandon epstein
Yeah.
joe rogan
Ever see what it looks like when they get the chunks and they lay it out for you after they take it out?
brandon epstein
They took a piece from my ear.
They took the ear cartilage.
joe rogan
To rebuild your nose.
brandon epstein
The funniest thing is, so I spent a lot of time in Columbia and I went down there for the surgery.
joe rogan
You went to Columbia for ear to nose surgery?
brandon epstein
Oh, I do everything.
All my stuff in Clinton.
I got LASIK eye surgeon in Columbia.
joe rogan
Jesus, bro.
brandon epstein
They invented it in Bogota, Columbia.
joe rogan
Did they really?
brandon epstein
They did.
joe rogan
No shit.
brandon epstein
Yeah.
Medical stuff is amazing.
Honestly, like, this is going to sound funny, but when I go there, it almost makes the U.S. feel like a third world country.
joe rogan
That's crazy.
brandon epstein
Just because it's so inexpensive.
The doctors are good.
The facility is great.
Anyhow, so I go get the surgery.
I come out of it.
I'm missing the back of my ear.
I didn't understand that part.
joe rogan
Why didn't they do the rib?
Usually they do the rib, Carly.
brandon epstein
They said they might do the rib, but I don't remember.
joe rogan
They changed their mind and went with your ear.
brandon epstein
I guess they did.
joe rogan
What does your ear look like now?
unidentified
I'm going to show it to you.
joe rogan
Show me.
Okay, you got a missing chunk, son.
Whoa.
brandon epstein
Yeah, now it lays kind of flat.
joe rogan
Oh, that's crazy.
Not that bad.
brandon epstein
Not bad.
Not bad.
joe rogan
But you don't grapple, so you don't have cauliflower.
That would get weird because there would be no structure.
So it would like super droop like a Labrador.
brandon epstein
What do you think?
I haven't gotten into jiu-jitsu just because I was told by some of my friends that I could re-break my nose just by the pressure of people leaning on it all the time.
I just don't want to get the surgery again.
joe rogan
When I got my surgery, I was addicted, fully addicted to jiu-jitsu, so I waited six weeks and I started rolling again.
brandon epstein
And how's your nose been?
joe rogan
It's fine.
I protected it and I told everybody that I was rolling with him, and I just got no surgery.
So please don't cross-face me if you're trying to get a rear naked choke or something like that.
There's certain guys that are real mean and they get your back and they'll fucking do this with their nose to get you to lift your chin up.
They'll go forearm blade right into the nose, which I understand for competition.
But for the gym, the problem is like you could really break a guy's nose and then fuck him up for the rest of his life until he gets it fixed.
brandon epstein
What about now when you train?
Is it a concern?
joe rogan
Well, I've been training in a long time.
I haven't been training in over a year.
No rolling at all in over a year.
But it's not a concern.
It works great.
It's fine.
If I got it broken and it was a problem, I'd definitely 100% get it fixed again.
The benefits of being able to breathe out of your nose, and I've talked to a ton of fighters about this.
Some of them are like, I'll wait till after I'm done fighting.
But Drekis Duplessis, who's defending his title this weekend, Tricus, he started his career with a fucked up nose in the UFC, and it really affected his cardio.
His mouth was wide open.
He got it fixed, and there was like this immediate bump in performance.
I mean, immediate.
For sure, he was getting better along the way, and for sure, he was figuring out how to tighten up, tighten up his techniques, and he's just an animal, right?
But on top of that, having that nose fixed was a significant difference.
He didn't have to have his mouth open all the time.
brandon epstein
That's an ideal way to breathe if you can just breathe through your nose, right?
joe rogan
It limits your cardio in a significant way.
I noticed like a 10% bump in cardio is what it felt like to me.
Like I could feel the difference in being able to breathe out of my nose.
And also to be able to bite down on your mouthpiece, like if you're really clamping down on something and you could still breathe perfectly.
That was huge.
Because before, you'd have to squeeze while your mouth is open.
That's terrible.
Like you, if you want to squeeze on something, you want to be like this.
You want to feel like fucking and you can't bite down.
They've done studies on that, right?
Like people lifting stuff with like certain mouthpieces in, and certain mouthpieces actually increase their strength.
brandon epstein
Powerlifters use them, right?
joe rogan
Yeah, I think they do it for sure also to not break your teeth.
Because I went to a dentist once and the dentist was like, yo, like micro fractures on all your teeth.
You're like, do you lift weights?
And I go, yeah.
He goes, like, you're clenching your teeth all the time.
Yeah.
So I stopped doing that so much.
And I definitely started.
I worked out with a mouthpiece for a long time, like lifting.
But I think there's a certain mouthpiece that they designed that sets your jaw in a certain way that it actually enhances your strength.
There's like some sort of a connection between like having your jaw perfectly aligned and clamping down on this mouthpiece that allows you to actually lift more weight.
Find out if that's true.
Because I know that that was definitely a marketing claim for this mouthpiece thing, but I just don't remember much of it.
But I remember like looking into it years ago.
It was like a weird mouthpiece with like the bottom had like a hole cut into it so you could throw it.
brandon epstein
I think I've heard something about that.
I know grunting is supposed to help you lift more weights.
joe rogan
That makes sense.
That's why they keep it out of that fitness place.
They get mad at you.
Yeah.
No, Planet Fitness.
brandon epstein
Planet Fitness, yeah.
I did see a study because I was looking at all these studies that increased strength performance.
You know, when I was studying all this stuff, and I was like, grunting.
joe rogan
That's so crazy that if you lift weights there too loud, they sound an alarm and they kick you out.
If you tried to hard, the lunk alarm.
brandon epstein
The lunk alarm.
joe rogan
That's funny.
brandon epstein
It's safe for those people who want to be there.
It's a nice safe environment.
joe rogan
Yeah, I get it.
But also, don't you want to be inspired by someone who's working out really hard?
Like if I go to the gym and there's a guy there, they're like, whoa, that guy's there.
And you watch that guy do Some crazy routine.
As long as he's nice, like, what do you care if he's grunting?
brandon epstein
But that's kind of society, right?
We got the padded walls many places for people.
joe rogan
Yeah, I guess it intimidates people.
It scares them.
And then maybe people...
jamie vernon
The mouthpiece?
joe rogan
The mouthpiece.
Yeah, that's it.
jamie vernon
I don't know if it's proven.
joe rogan
Yeah, I don't know if it's proven either.
But is this official mouthpiece of the world's strongest man?
jamie vernon
It's patented.
joe rogan
Boosting muscular force and power.
Huh.
It's patented.
So how does it work?
Does it say how it works?
unidentified
I don't know.
jamie vernon
I was looking.
I didn't see any.
This is, I don't know.
That's what it says.
joe rogan
Thing is, if you believe it works, it probably works.
Yeah, I don't know how much.
Designed to absorb clenching while guiding optimal tongue positioning during high stress exertion.
unidentified
Hmm.
joe rogan
I don't know.
But being able to breathe out of your nose is giant, kids.
So if you don't have that, if you've got that problem, get it fixed.
brandon epstein
What do you think about weed and fighting?
Because I'm going to ask you a couple of different questions.
When I was living in LA, I knew this neuroscientist, and we ran like a little fun study where I was a big stoner.
So he had me stop smoking weed for two weeks.
I think it was.
He tested me, did all these brain tests with me.
And then he tested me two weeks afterwards.
And I played football, I boxed, right?
So a lot of hits to the head.
And he said that without weed, he showed like it showed that I had a fair amount of like brain damage.
Like my brain wasn't functioning like it would.
When I smoked weed and went back in there, he said there was some kind of like neuroprotective effect where like I was, my brain was like registering as more healthy.
joe rogan
Well, isn't part of the problem with CTE and any kind of brain issue in general?
Part of the problem is inflammation, right?
brandon epstein
Yeah.
joe rogan
Isn't it?
That's one of the things that they say, like changing your gut bacteria has an effect on mood.
You know, a lot of people that have like real gut problems.
brandon epstein
Weed decreases inflammation in the brain.
joe rogan
Yeah.
Well, weed certainly increases, decreases rather, inflammation.
And that's why people use it for pain management.
People with sore backs and yeah, people going through chemotherapy.
It also improves your appetite for people going through chemo because it's hard for them to eat.
But weed most certainly can help with pain management, with some kinds of pain.
I know some people that have tried it for like debilitating pain and it just doesn't do a damn thing.
It just makes them almost more aware of it.
But it's variable, man.
Because I was this, Jamie, who's the guy who killed bin Laden?
You know that Navy SEAL guy who killed Bin Laden?
He's on.
unidentified
O'Neill.
joe rogan
Yeah, he's on Instagram.
unidentified
O'Neill, something?
joe rogan
Right.
But let's say his full name out of respect.
jamie vernon
I believe it's Robert.
joe rogan
Well, how about look it up and find his Instagram because he has something to do with the cannabis business.
And like, this guy's just super badass, tip of the spear, special forces operator, right?
And there it is, Robert O'Neill.
Go to his, see if you can find his Instagram.
What does it say?
That's him.
It says set to pedal pot in New York City and said it helps get rid of the noise.
He's also an advocate for ibogaine.
He's done ibogaine multiple times.
But click on it.
Go to his Instagram page, Jamie, if you could.
I forget, it's like Mr. Huya or something like that.
But he said that it helps him go to sleep at night, helps him relax and go to sleep at night.
Scroll down, go back to the grid and scroll down.
There's him in an actual pot farm, like his own pot farm in there, like where they grow all the stuff that he sells.
brandon epstein
That makes sense because it has that disassociative effect, right?
Right.
And so it's easier maybe to get out of your head.
joe rogan
But it flies in the face of this very public narrative, which is pot is for lazy people, pot is for losers, pot's going to rot your brain, pot's going to make you stink, pot's going to make you an idiot.
You can't find it?
brandon epstein
Yeah.
joe rogan
I don't know where it is.
Maybe that's the far right one with his hands outstretched like Jesus.
That's the one him talking about Ibogaine.
And I looked at that.
Mick Huya on Instagram.
When a guy like that is smoking weed, you got to throw it out the window.
All your preconceived, it's like everybody is biologically different.
And for some people, alcohol just fucks them up.
For some people, marijuana is a no-go.
It's not good.
They freak out.
But for some people.
brandon epstein
When you're a dog, you know, like we're dogs.
We like to get after it.
We like to work out.
We like to do things.
Like I almost like when I was smoking weed every day to be the guy who could be super fit, to be training boxing every day and like be achieving my business and smoke weed every day.
Like I kind of took this like weird pride in it for some time as well.
joe rogan
Bro, one of my favorite things to do was to smoke weed and hit the bag.
brandon epstein
Oh, you're still so meditative.
joe rogan
Yeah, man.
You also.
brandon epstein
Forum goes out the window a little bit.
joe rogan
No, it doesn't.
For me, it's the opposite.
For me, I feel everything.
Like, for me, I feel the timing more when I'm hitting things.
Like, it feels more coordinated.
Like, when I'm throwing a kick, it's just whoop.
Like, I feel the time to accelerate, the time to get the hips into it.
I'm more sensitive.
It feels better.
Like, you tune into it.
It makes my pool game 100% better.
brandon epstein
Really?
joe rogan
Oh, 100%.
It's like steroids for pool.
brandon epstein
But I also hear you on the podcast when you've done it before.
Like, you stay dialed in to a degree.
Like, maybe you don't have the same recall.
joe rogan
That's right.
But that's the point that I was making earlier.
It's different for everybody.
It's not like I am different than other people.
There's people that don't think the way I think.
They don't have life experiences that I have.
They don't have the ability to manage the weirdness that comes with weed, which the paranoia I like.
I genuinely like.
brandon epstein
You kind of need, do you like that voice?
Just kind of questioning you a little bit.
Don't get too big for your britches.
unidentified
Yes.
joe rogan
I like it.
I like being scared.
I think it's good for you.
brandon epstein
Yes.
joe rogan
As long as you use it wisely.
Like you take that weirdness, like, oh, maybe I should go give him a call and explain myself better.
Maybe I should reach out.
Maybe I should do this.
Maybe I should do that.
Maybe I should like make it easier for these people.
Maybe I should, you know, it makes me like very considerate.
And I think it's a really potent tool for managing your state of mind.
But that's just for me.
I don't know how your mind works.
I would only be pretending, right?
Like we're all on a different mind journey, too, right?
unidentified
Yes.
joe rogan
If you're a person who was beaten by their parents and you were fucking mugged and then this happened to you and that happened to you and you got fucked over at work and now here you are there, like that's very different than a person who's had a lot of like success and been real lucky and got to a point and has a healthy mindset.
brandon epstein
Maybe it's more nostalgic.
You kind of smoke what you're thinking about.
You know, it gives you time to separate a little bit from being in the grind versus.
joe rogan
Well, my point is, like, if you're all fucked up, maybe pot's not for you.
brandon epstein
Yeah.
joe rogan
Right.
If you're a real mess and you're like barely hanging on like to regular life, maybe freaking yourself out with potent THC is not the way to go.
brandon epstein
Especially these days.
joe rogan
Yeah.
What I'm getting at is like, maybe as your journey progresses and you get healthy and you get more confident and strong and more successful, maybe then.
Maybe not even then.
Maybe that's not your thing.
You have to be honest about what's your thing.
You know, you have to find, and the problem with things being illegal is you don't have that opportunity.
And then you have people that had bad personal experiences with it and they're like, pop makes you stink.
Pop makes you a dummy.
Maybe it does that for you.
Okay, but it doesn't do that for me.
For me, it makes me nicer to my friends.
It makes me want to pet my dog.
It makes me want to chill out.
It's like, it makes me want to have fun with my friends.
It makes me want to laugh.
It doesn't make me stink.
Well, it probably makes me stink.
But it doesn't make me any dumber.
That's for sure.
And it makes me more inquisitive.
It makes me more interested in, for sure, subjects that I have no understanding of that are fascinating, like cosmology.
There's nothing like getting high and watching a space documentary just to try to put it into perspective, like what it is worth living in.
What is the reality of the physical universe and its majesty that's above your head every day?
Like that is, when you're high, you're like, how am I not paying attention to this?
This is really a crazy thing that this is probably the most profound experience that a person could ever have in their life is like being on a planet going through space.
And we completely take it for granted.
brandon epstein
I think to a degree, it's good to have some kind of cadence where you have something that allows you to kind of step back from yourself.
joe rogan
Yeah, I think it's weed.
brandon epstein
It could be some mushrooms.
joe rogan
It could be just meditative, like breathing exercises, yoga class, yeah, doing something or running.
I think that's a lot of the high of running.
You know, when people like really exert themselves, like you're just thinking about your breath, you're just getting after it, and you're five, six miles in, and when you're done, you're like, wow.
That runner's high is 100% real.
brandon epstein
Oh, yeah.
joe rogan
100% real.
And that's how they're getting it.
And that's how they're separating themselves.
And I think a person who can regularly run on a regular basis, miles and miles and miles, that's a special person.
That's a very unusual person.
That's a person of will, you know?
A person can be just at any time.
You can just tag them, let's go run.
And they can run like, that's what Goggins and Cam Haynes do to each other, these fucking psychopaths.
Cam Haynes calls Gog and say, hey, I'm in Vegas.
Let's go running.
And so Goggins calls out a spot check.
Like if you have a true friend, he spot checks you.
Those motherfuckers ran a marathon in the streets of Las Vegas.
They ran 26 miles.
brandon epstein
Just because.
joe rogan
Yeah, at like a six-minute mile pace.
Like bananas.
Just bananas.
Like out of nowhere.
Like, you didn't know I was coming.
I call you.
Let's go.
Let's go running.
Let's see what's up.
And two fucking complete total psychopaths running 26 miles in the Las Vegas heat.
Nuts.
unidentified
Sick.
brandon epstein
Yeah.
joe rogan
So there's people like that out there that are just different.
And their journey to be different is taking a long time to get to where they are right now.
brandon epstein
What are your beliefs around, because I have mine just from my experience.
What are your beliefs on where they were before they were born?
Do you think that this is, they have something in them because of a previous life?
joe rogan
Oh, I don't know.
That's a good question.
If previous lives were proven to be true, which right now they're not, it's like just an idea because you can't know.
How could you know?
But a lot of people in a lot of religions and a lot of different cultures have believed in this crisis.
brandon epstein
There's actually, I think, what university?
Maybe University of Virginia?
There's a whole department that's studying people who've had these near-death experiences.
They're going back and talking about previous lives.
joe rogan
It's an interesting question, but there's no evidence, right?
There's no data.
brandon epstein
Jamie, I don't know if you've seen this or heard of it.
joe rogan
Well, I mean, even if these people have stories, unless they have stories that match up with historical facts.
unidentified
Yeah.
brandon epstein
Well, I think it is oftentimes.
I think it's like you have some kids who are just telling you about someone else's life and they should not know it.
joe rogan
I have heard those stories.
But I don't know if those are real because one of the problems is people bullshit.
And they make things out to be a little bit more profound than they are.
So it makes for a better story.
And if you're a true believer, maybe even juice up the results a little bit.
It's hard to know.
But I'm not opposed to the idea of a reincarnation.
And I'm not opposed to the idea that some people are just special because it seems like that's real.
It seems like there's certain people that just emerge and there's just something about them.
And it's not necessarily just the hard work.
You know, it's not necessarily just the mindset.
There's something that's not.
brandon epstein
I like the framework of it, of thinking about this infinite game.
Because then someone, it's like, well, why am I going to do this work?
Like, this sounds like a lot of work, all this self-introspection.
It's like to understand that you're playing this infinite game.
If you deal with your shit now, then your life is going to be more peaceful and have more flow in the future.
If you don't deal with it, this is just, you know, you're just kicking the ball down the road.
joe rogan
Yeah, well, that's true.
brandon epstein
At least it is true in this life.
And I don't know.
I feel it could be true in your next one as well.
joe rogan
If you have a next one, I mean, that's the thing.
It's like, maybe it's not as simple as that.
We're just assuming every time we wake up that we're in the same timeline.
But just the idea of going to sleep is really kooky.
brandon epstein
Yeah.
joe rogan
It's really kooky.
You know, you just, you decide to close your eyes every night and you just disconnect from physical reality for hours at a time and it's necessary.
And we all just take it for granted.
brandon epstein
Where do we go?
joe rogan
Oh, normal.
I don't know where we go, but I go to a lot of zombies.
brandon epstein
Do you really?
joe rogan
Oh, yeah.
I have a lot of zombie dreams.
I have a lot of, last night I had a great zombie apocalypse dream.
brandon epstein
We need a dream interpreter in here.
joe rogan
Yeah.
Well, I don't think I have a whole lot Of confidence in the human race keeping it together.
You know, at the very best, I'm like 60, 40 plus that we're going to figure it out.
But that 40%.
unidentified
Just in your lifetime or just yeah, like maybe this week.
joe rogan
Who fucking knows?
It's all dependent upon what kind of disaster takes place.
You know, it's all dependent upon what kind of shit goes down.
And when you look historically, shit has always gone down when people thought shit could never go down.
And that's us right now.
And that's why zombie movies work.
brandon epstein
Yeah.
And that's why they're making them infiltrating into your brain.
joe rogan
Yeah, I started watching 28 years later, Jim.
brandon epstein
Oh, yeah, that'll do it.
joe rogan
I shut that bitch off.
I was about to go to bed.
I was like, it was like 8 o'clock at night.
I'm like, let me watch this.
I'm like, no, no, no.
I figured it out 10, 15 minutes where they, I don't want to say what happens.
I don't want to spoil it.
brandon epstein
You got to watch some Barney after that.
joe rogan
But right away, I was like, okay, this is one where I'm going to have to do hours before I go to sleep because them zombie dreams.
brandon epstein
Even watching like the House of Dragon and Game of Thrones, like some gruesome stuff before bed.
joe rogan
Yeah.
Like real hardcore, like realistic violence is rough before you go to sleep.
brandon epstein
I mean, just what I know about the mind, how the subconscious works, like it's just obvious.
Every time I go to bed, I'm like, you shouldn't have done that.
joe rogan
For sure.
For sure.
Here's what's interesting, though.
I can watch brutal fights and sleep like a baby.
That seems weird.
brandon epstein
I wonder why.
joe rogan
That's weird because that's real violence, right?
The stuff that I'm seeing in the movies I know is horseshit.
brandon epstein
Yeah.
For some reason, it feels more controlled.
joe rogan
I don't know.
I think I'm just used to it, honestly.
I think it's like everything else.
I think, you know, there's a lot of doctors that they'll tell you, if they're being honest with you, that there comes a time when people die that it doesn't affect them the same anymore.
You know, they're so used to people dying, especially like emergency room doctors dealing with like traumatic injuries.
And you get accustomed to people dying.
brandon epstein
I think it's also the idea of like evil, though.
You know, if you're watching something, you're seeing evil take place versus like for me when I watch MMA, I'm like, I know these guys.
Like, I see, I love these guys.
You know, I've never met, I've never worked with a guy who I don't love.
They all have great hearts, and like I feel this genuine like goodness.
Like, I haven't met that many guys.
I don't know them all, but like when I see it, I don't see like evil.
joe rogan
There's a lot of really, really, really good guys and good women that fight in MMA.
And it's because of what we talked about before.
They've gone through something insanely difficult.
They're a very special person.
Even people that you don't think are like great people.
Like Sean Strickland, super controversial.
Sean Strickland is a fucking great guy.
If you get him alone, you talk to him, he's a great guy.
He's super smart, super disciplined, saved up a ton of money.
You know, he was talking the other day about like, he's got like 4 million bucks saved.
Super smart, man.
Yeah, so he could retire at any moment, live a simple life, and never work again.
And he's not, but he's outrageous.
You know, he's outrageous.
He says wild shit.
But it's also, it's like, what do you expect from the way that guy grew up?
Like, he didn't grow up the way he grew up.
brandon epstein
He's got some unresolved trauma.
joe rogan
100%.
brandon epstein
And I don't know.
This is something that I think some fighters think about.
It's like, if I get rid of my trauma, am I going to be weaker?
You know, do I need this as an edge?
I don't believe they do.
That's been my experience.
joe rogan
Yeah, I don't think they do either.
But then again, some fighters, they go and do ayahuasca and they come back and they're not.
brandon epstein
Kumbaya.
joe rogan
Yeah, yeah.
They say that happened to Deontay.
Deontay Wilder went and did ayahuasca when he came back.
It's a little too peaceful.
Interesting.
After.
So that's the problem.
It's like we might be drawing a force, a fake correlation here because those Tyson Fury fights were fucking brutal.
They were brutal.
brandon epstein
I feel like, speaking of belief, right, he had an identity that was bulletproof, that was unbreakable.
And I watched all the excuses.
joe rogan
Yeah.
brandon epstein
Deontay, no offense.
joe rogan
Yeah, no offense.
No offense, but his excuses were kind of crazy.
brandon epstein
Yeah, poisonous.
And it's a byproduct of like, he believed he was unbeatable.
So he had to come up with something to tell the story about how he lost for himself.
I don't even think it was malicious.
I think he was trying to cope with what is this reality now.
joe rogan
Yeah.
Well, what he was was a spectacular puncher who wasn't a real fluid and movement-based boxer, right?
He wasn't a guy like Usuk.
Usuk is the most fluid, movement-based boxer the heavyweight division has seen since Muhammad Ali, right?
So what he was was what Teddy Atlas calls the eraser.
Like all the mistakes he made, it was one right hand and they were erased.
He's the most spectacular one-punch knockout artist in the history of the sport, I think.
I mean, his powers, and not a big guy, not in comparison.
He fought Tyson Fury the first time.
He told me he was 209.
That's crazy.
And flatlined him in, like, what, the 11th round?
Oh, the 12th, right?
Dropped him in the 12th.
brandon epstein
Yeah, then like a minute left or something.
joe rogan
But that 12th round changed the course of the rematches because Tyson Fury realized that if he goes after Deontay and he gets him on his back foot, he doesn't fight as well.
And so then he figured it out and he just took it to him.
And then he took it to him in the second fight and took it to him in the third fight.
But yeah, it's hard when you hear a guy like that make excuses, but you understand, you do more than anybody, the destruction of the belief system and how difficult it is for fighters to manage that.
brandon epstein
Yeah.
But if you do the work to rebuild it afterwards, you're stronger.
joe rogan
Right, but you have to do the work, right?
And for a lot of guys, again, they don't totally know where to start.
Like, say if they have a camp and inside their camp, they have a trainer, they have the strength conditioning guy, they have different coaches for different aspects of their whatever they're doing, whether it's a stretch coach or a boxing coach or whatever it is.
But they don't have a mental guy, you know?
They don't have someone who works with you and really makes sure that your mind has the tools to manage itself out of there.
And they don't know where to start.
Like, where do you, if you're a guy in your training, you know, let's any contender, and then he gets knocked out and he comes back from that knockout and you're rebuilding him, but he's got all these confidence issues now.
Like, where do you even look?
Like, if you're like, I got to help this guy get back on track mentally, get him back to where he was before, like, he got caught.
It happens, but he's still an amazing boxer.
He's just got to recover from this and he can still get back on the horse and still be a world champion.
But where do they even start?
You know, if they don't know you, where do they start?
brandon epstein
Well, I think they start by going through the process of just feeling into it.
And it's always diving into where you don't want to go, right?
It's okay.
What are the insecurities coming up now?
What are the fears coming up?
What are the doubts?
Usually we try to stay in our head and escape that.
It's about going into it, feeling, feeling, feeling into it, and then seeing what comes up there and even writing it down and just bringing it into awareness.
Once you have awareness of it, then you can actually do something.
joe rogan
Then you can manage it.
brandon epstein
Yes.
joe rogan
Yeah.
So this book, how long does it take you to write it?
brandon epstein
Like six months.
joe rogan
The success code.
It was a year, but with the high-performance playbook for eliminating mental barriers and scaling your career, relationships, and health.
So did you think about like different approaches to like different kinds of occupations and different kinds of ways people are living their life and how it applies?
brandon epstein
So the first half of the book is my story.
It's kind of like, okay.
I'm trying to build rapport.
So I tell people, this is how I learned all this stuff.
This is how it worked for me.
These are my client stories.
So by the end of the first part, you either are like, this guy's full of shit or I believe you.
And then the playbook starts.
And it is something that anyone can use because it's simple stuff.
Like it starts with grade the different areas of your life from one to ten.
Right.
And then we're looking at closing the gap in each area.
If you're like, my career is at a four, I want it to be at a 10.
Okay.
Let's get the low-hanging fruit of like, what are some of the things you need to stop doing?
joe rogan
That vodka.
brandon epstein
Right.
The vodka.
Let's cut that out, right?
joe rogan
Those three glasses in the morning.
Stop.
brandon epstein
Yeah.
And just going through that auditing system of understanding like what's holding you back, what you need to be more conscientious about.
And then I start getting into the training for the mind later on.
joe rogan
Do this system, this writing this stuff down and having these numbers, is this something that you invented?
Is this something you learned?
brandon epstein
Yeah.
Something I invented.
joe rogan
Yeah.
unidentified
Yeah.
joe rogan
So you just, how did you come to that conclusion that that's how you should do it?
brandon epstein
Works.
Yeah.
Disc works.
joe rogan
Works for you, works for your clients.
brandon epstein
My clients.
unidentified
Yeah.
joe rogan
So when you first started doing it, was it sort of like, whoo, what's the best way to mentally manage this situation for this person?
brandon epstein
Just trying to solve their problems.
That's all I'm trying to do.
Just being really creative with my problem solving.
And so over the years, I just picked up better tools.
I've gotten better at practicing things to be able to solve problems better.
I wanted to be full-time at this at 22 years old.
It wasn't going to happen.
I just didn't have the experience.
I didn't have enough tools.
joe rogan
That's so young to want to help other people.
You know, most people at 22 are trying to help themselves.
brandon epstein
Yeah, it just worked for me so much.
It transformed my life so much that I was like, well, this is what I'm supposed to do.
I want to help other people with this.
joe rogan
Interesting.
So how did it transform your life?
Like, what were the big benefits?
brandon epstein
Where do I begin?
I would say it started just with coming back the next season and playing football.
I went from riding the bench to becoming a starter to being one of the best players on our team.
So it helped me with the football first.
I was like, all right, cool.
That helped.
Then I started to get actually confidence from being able to help other people, which I didn't have before.
I was never something, because football was like, okay, I wasn't great at it.
But once I learned the skill, I actually started to build confidence and just learn to manage my own state, my anxiety, my performance anxiety, and just starting to feel confident.
So for the first 10 years or so about knowing about this, probably first more like nine years, I was mostly using more elementary meditation techniques, some hypnosis, some NLP.
It wasn't until I'd say about seven years ago that I started going deep into the beliefs.
And that transformed my life in a major way.
I mean, one thing I did recently was I had hypothyroidism and I was able to completely heal that naturally.
joe rogan
How'd you do that?
brandon epstein
Changing all the underwriting beliefs and then everything, right?
Everything I do with any client, it's the same thing I'm going to do for me.
It's holistic.
So of course, I went through a huge gut cleanse, right?
Because a gut is everything.
It's the foundation.
So did a lot of fasting, elimination diet, cutting out almost all foods except for a few, boiled chicken, bull carrots, coconut oil.
Started slowly noticing how I felt as I started to increase the portion and start to bring other foods in.
I did a red light therapy.
There's some good red light therapy research out there for the thyroid.
If you just put it on, there's a study that showed that people are able to cut their medication in half just by using the infrared light therapy.
Yeah.
It's good for a ton of things.
Great for the gut.
So I just started synchronicity, right?
I met this lady on the beach in Miami Beach who studies this stuff, red light therapy specifically for the gut.
And I was like, well, what about the thyroid?
And she's like, yeah, of course it will help.
It's light.
Light heals everything.
So I just started researching it.
So it was all, I did a lot of things.
I cut out caffeine this year.
That was a big thing.
I don't think caffeine creates hypothyroidism.
But for me, when I turned on that gene, right, epigenetics, I've turned on the gene for I didn't have to have this, but like my mom has it.
My brother has it.
And so I had the gene and I put it on through stress, through excessive caffeine and just a very stressful life in my mid-20s.
So the way to turn it off was turn off the things that are associated with that stress response.
So pulling out the caffeine just put me more on the parasympathetic nervous system, allowed me to relax more.
And then, yeah, all this stuff and just noticing the fears come up when I pull away the things I like, right?
The comfort of the food, the comfort of the caffeine, just all my things that I like, all the comfort and just seeing were the fears that came out through that and just recoding it, recoding it.
This is going to sound very woo-woo, but I was taking the medication because, you know, if you ask a doctor, they tell you, you have to take this medication for the rest of your life.
joe rogan
Right.
brandon epstein
And they get mad that you even ask about what an alternative is.
Like, I've had doctors be like, be grateful.
You just have to take a pill.
Like, get out of here.
But there was actually an experience I had two years ago where a doctor wouldn't give me my medication, even though my blood didn't change.
He said, oh, you're going to have to come back in here every three months.
I want to monitor it.
He tried to put me on like a subscription plan to pay more money just to keep getting it.
And it was like flip something to me.
I was like, I'm not doing this anymore.
joe rogan
Wow.
brandon epstein
I'm going to find a way to get off this medication.
joe rogan
This is something that RFK Jr. is trying to stop is financial incentives.
brandon epstein
The gatekeeper of this medication.
joe rogan
Yeah, the financial incentives to prescribe things and then gatekeeping, whether or not you can get useful medications.
Kind of crazy.
brandon epstein
Yeah.
But yeah.
So I just had, I did all these things very holistically, right?
Doing sauna, doing all these things.
And then just feeling into my body one day, it was just like intuition just told me.
I was like, yeah, you're done.
You don't need anymore.
unidentified
Wow.
brandon epstein
And so what I did, of course, I asked ChatGPT.
I was like, I can't just stop taking it.
joe rogan
What did ChatGPT say?
brandon epstein
It said, take one day on, one day off.
I did that.
By the third day of taking it again, my body rejected it.
I felt terrible.
I felt like a depletion of energy.
joe rogan
It's just three days.
brandon epstein
The third day of not taking it.
Third day of taking it.
unidentified
Wow.
brandon epstein
So I took it.
I didn't take it.
And the day that I took it again, my body rejected it.
And I was like, I get it.
I'm done.
And I haven't touched it since.
joe rogan
That's crazy.
brandon epstein
I think there's a lot of things like that.
joe rogan
Well, I wonder if that study that shows that visualization increases physical strength.
Like, I really wonder If you have the ability to accentuate healing, if you just concentrate, like if you get an injury and the injury is going to heal, but if concentrating on that injury helps it heal more.
unidentified
Oh.
joe rogan
But how many people actually do that, right?
How many people actually really visualize something?
brandon epstein
Well, even just the placebo effect of thinking you got it.
So there's a study, I think it was done on ACL surgeries.
It could be meniscus.
It was one of these knee surgeries where they took two groups.
They give one group the surgery.
The other group, they just cut their knee open and they sewed it right back up.
Same results over whatever the patient is.
Wait a minute.
joe rogan
It can't be ACL surgery because ACL is a stabilizing ligament.
brandon epstein
It was one of these knee surgeries.
joe rogan
Yeah.
brandon epstein
And they had the same results.
joe rogan
That doesn't make sense.
brandon epstein
Help me out here.
joe rogan
That seems a little wacky.
Because ACLs are, that's the ligament in the center that keeps it from moving side to side and up and down.
brandon epstein
Maybe it was meniscus.
joe rogan
Maybe.
That makes more sense.
brandon epstein
Oh, yeah.
joe rogan
Meniscus surgeries are rough because when they take it out, then you have this hole there.
You have like a gap missing, depending on how much you take out.
And some guys get a bunch of their meniscus taken out.
Guys even get like artificial meniscus put in or donor meniscus.
You know?
brandon epstein
But I mean, was that buggy?
joe rogan
I think visualization is a factor.
brandon epstein
And belief.
joe rogan
Yeah.
You're not going to regrow your ACL, though, with your brain.
brandon epstein
No.
joe rogan
If it's not connected, get that shit fixed.
But because I know a lot of guys who didn't, and then eventually they did.
I know a lot of guys who got their ACL blown out and they just tried to rehab it, but it kept grinding.
So it's always slipping out.
They're always tearing their meniscus more.
It's like, fuck, dude.
Just get it fixed.
Get it fixed.
Six months later, you'll be back on the maths.
brandon epstein
Get your ACL fixed.
joe rogan
Yeah.
Get your ACL fixed.
brandon epstein
Yeah, it's wild, though.
I mean, if you start going down this rabbit hole of seeing how many placebo studies have been done, that's why it's so hard to find drugs that actually work.
jamie vernon
Because this is weird.
I think this is sort of like what does it say?
180 patients, osteoarthritis knee surgery.
joe rogan
Were randomly assigned to receive arthioscopic debridement, arthroscopic lavage or placebo surgery.
Patients in a placebo group received skin incisions and underwent a similar debridement without insertion of the arthroscope.
Patients and assessors of the outcome were blinded to the treatment group.
Assignment outcomes were assessed at multiple points over a 24-month period with the use of five self-reported scores, three on scales for pain and two on scales for function.
And one objective test of walking and stair climbing, a total of 165 patients completed the trial.
Results.
At no point did either of the intervention groups report less pain or better function than the placebo group.
Interesting.
But this is just like, I always wonder, like, how bad was their injury?
What, you know, what are we talking about?
How many people were there?
How many people were in this group?
165 patients.
Conclusions in this controlled trial involving patients with osteoarthritis of the knee, the outcomes after arthroscopic lavage or arthroscopic debridement were no better than those after a placebo procedure.
That's kind of nuts, man.
brandon epstein
And I think like, it's weird how we talk about the placebo that way.
It's kind of like diminishing it.
It's like, yeah, look, it didn't work, but that's not what happened.
The people believed they got the surgery.
joe rogan
Right.
That's the fucked up part about placebo effects.
It's measurable.
Like, the benefits are measurable.
brandon epstein
Like, with some of those things, they did heal.
They did have less pain.
joe rogan
They did.
But the question is, like, would they have healed anyway without it?
I don't know.
Or is it because they believe that they were healed that it relaxed them and then they were thinking, okay, it's healing now.
I got the surgery.
It's on the right track.
It's getting better now.
And maybe if they had that mindset, if they could figure out a way to make that mindset without the surgery, they could have just do it.
brandon epstein
Yeah, belief.
joe rogan
Belief.
All right, dude.
The success code.
Did you have an audible or an audio version of this?
brandon epstein
It's on Spotify.
It's audible.
joe rogan
Did you read it?
brandon epstein
I did read it.
joe rogan
Nice.
I love when you hear it.
brandon epstein
I get to hear all my dirty stuff.
joe rogan
Read their own stuff and a bunch of people sing your praises in the back of the book.
brandon epstein
You can look up my name because I rebranded it and I haven't changed the name on Spotify.
So just look at Brandy Eps and you'll find the book.
joe rogan
What do you mean you rebranded the book?
brandon epstein
Yeah, I had to do it.
joe rogan
What's it called on Spotify?
brandon epstein
Programmed to Fail.
joe rogan
Okay, well, let people know.
Yeah.
brandon epstein
Program to fail on Audible success code on it is really good.
joe rogan
All right.
Beautiful.
Thanks, brother.
It was fun.
unidentified
Thank you, brother.
All right.
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