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Good day.
I started in the talk, radio, kind of...
Participatory aspect of it.
As a caller, in 1980, I was just in law school, and I just discovered it by accident.
It was kind of like this nascent period.
It was local, and I always loved phones, and I always loved Prank phone calls.
I just always loved it.
They were absurd.
One day I was doing something.
I was doing something menial.
And I had this...
There was a talk show on.
And I think it was Jack Anderson, of all people, who was the guest.
So I called up.
And I asked something.
And as soon as I got done, I realized, God, that was boring.
That was really boring.
It was dull.
What am I doing?
It's not fun.
It's not interesting.
So I thought, I'm going to call back again.
And I thought about this, and I don't know, I was just having fun.
And we always had friends with me, and we were just kind of fun.
And I would always record these.
I thought it was fun.
I had one of these Kenwood, you know, the old amps, you know.
So I'm recording this.
And the second time I called, I said, Something to the effect of, I said, I basically had three rules I developed very quickly.
Number one, be the first caller.
Set the tone.
Set the feel.
Set the flavor of it.
Be the first caller.
Number two, never talk about the subject.
Whatever they're talking about, never.
And number three, if at all possible, insult the host family.
Get them angry.
Get them mad.
Rev it up.
And if you're the first caller, you've done it.
Because they normally go sometimes three hours ahead of time, and they're stuck.
They're stuck in that.
And boy, did I ever.
I mean, I did it.
I was good.
I mean, I started off.
I mean, it was like an acting.
I would get into it.
People could see my body kind of...
And it starts off I used to love to start off with you don't know what you're talking about.
And for some reason I always had kind of like a like a New York-y kind of an accent because I could think more viciously if I talk like this.
If I said, let me tell you something, my friend.
You know, it's different versus, let me tell you something.
Whatever.
Sometimes if I would write an academic paper, I would think to myself more of a British.
And I would think and write differently if I was saying it in a different way.
But if I wanted to be a talk show caller, oh.
I talk like this.
You're a bum.
And it developed and it took off like mad.
Well, it was, we had some of the best talk show in Florida at the time.
And that was in the West Coast, not Tampa Bay, but it was in the West Coast.
And we had WPLP, WTKN, WFLA.
And then lower, Miami, there was IOD, Neil Rogers.
Alan Burke?
No, there was Berg and Burke.
One of them was killed.
I think it was the Denver.
This is when talk radio really started to pick up Joe Pine.
I don't know.
Bob Graham was in New York.
I didn't really hear him then.
But we all had these local.
And talk radio was kind of like, you know, swap shop stuff.
And hey, what do you think?
It was kind of benign.
Well, when I got a hold of it, I saw the potential for this.
Because it's their equipment.
It's their stuff.
And I'm going in.
And I can be the first caller.
And just listen to people just being shocked.
Shocked.
At what I was saying.
And I could say anything I wanted.
And they didn't understand that I'm playing with them.
There's not...
I mean, there is nothing I could...
For example, I could say, let me tell you something, Dave.
And I would always give him the wrong name.
I'm going to call somebody Dave and his name is Larry, you know, whatever it is.
Dave.
I wouldn't even give him the right name.
So many people wonder, does he know what he's calling?
Does he have...
Anyway.
Anything to throw them off.
I would say, let me tell you something, my friend.
I'll bet you anything that one person disagrees with me.
Every caller from now on to this two-bit cockamamie lame show is going to agree with me 100% because they hate you.
You're an embarrassment to your family.
Now, listen to what I'm saying.
It may seem lame to you.
But this is 1980.
This is 43 years ago.
Nobody talked like this.
It was always, hi, Mrs. Hi.
I have a lovely tapioca resume.
Oh, that's wonderful.
Wonderful.
Thank you.
Then I call up.
Who is this guy?
And they always imagine me as this old...
Some Jewish guy from New York.
I never told people I was Jewish or from New York, but if they hear a New York accent, they think it's Jewish.
They never think Italian or anything.
This is how demented these people were.
So I was this old Jew from New York.
Okay.
Whatever.
Had no name.
Had no name.
Nobody had names.
You were from the city you called from.
Let's go to Sheboygan, East Chicago.
Lansing, you're on next.
It was your town.
That's it.
It was your town.
It's the only thing that mattered.
I thought, this is stupid.
So then one day I called up.
I thought, okay, yeah.
I happened to use this name, Gulfport.
I was calling something legal, and I used the name Gulfport.
And the law school was in Gulfport.
Anyway, so they said, oh, that's the Gulfport lawyer.
I said, what?
The Gulfport lawyer?
I said, what kind of name is that?
They named it.
I didn't name it.
Because I happened to be, that was the town I had.
Because I was picking names.
I was picking names that weren't even in the area.
Names that they'd never heard of.
Wilmington Forest.
Where the hell was that?
I don't know.
I just made it up.
So one day I said, this is stupid.
I'm not going to be the Gulfport lawyer.
I'm not going to do that.
It's dumb.
It's ridiculous.
It's a stupid name.
You can't even call somebody, hey, Gulfport lawyer.
So I had watched this movie.
I think I told you this.
Scarecrow with Al Pacino and Gene Hackman.
And I, I, I, I, I became his character.
I was just...
Fixated by this wonderful movie.
His name was Lionel.
Francis Lionel Del Bucchi.
That was the name of the character.
Lion.
So I said, listen, from now on, you might as well know my name.
So from now on, I'm Lionel.
That was it.
Boom!
1980...
whatever it was.
And the rest is history.
Okay.
Now, the reason why I put you through that for eight minutes...
They started to become, at the time, FCC sort of maybe was there and there was a certain limitation on what people could and couldn't say.
Sort of.
Sort of.
There were some things, you know, Lenny Bruce, you know.
That was a, you know, Lenny Bruce.
You know.
He kind of did his thing, and he had his problems, and maybe there was some...
There really was no censorship.
Nobody...
There was nothing.
Well, all of a sudden, two people on radio came along, really big.
Howard Stern later on, but also Rush Limbaugh.
And they said, we've got to do something about this.
This is what a brilliant story.
Not so much Stern.
Stern never said anything politically.
They just figure they don't like anybody speaking freely.
They don't like that.
It bothers them.
It annoys them.
But Rush Limbaugh, they had to do something.
So they kept talking about the Fairness Doctrine.
You may not even remember that.
The Fairness Doctrine was this ridiculous...
I think Reagan killed her or something.
It's this stupid law that says opposing positions, opposing opinions...
Have to be made available or you have to make way for somebody to come up with an opposing position.
Well, that screws up your entire programming.
You're going to have some idiot come that's against the NRA, right?
No, you can't do that.
That was stupid.
That's when it started to maybe come around.
And they realized the power, the power of Rush Limbaugh.
So then Air America tried.
It was a noble effort.
But they didn't get radio people.
They thought that maybe somehow you could do this blatantly liberal, I guess.
And by the way, liberalism then made so much more sense.
It's not woke.
It wasn't this liberal.
It made, you know, sense.
It made a lot of sense.
Air America came along, but they didn't really have radio people.
They had these, I don't know, people that, whatever.
Whatever it was.
And they never promoted.
There were nice people, very nice people, but they just didn't understand the business of radio.
You don't have to tell people that you're liberal.
They'll find out.
Conservative radio!
No, no, no, no, no!
One of the most important, one of the most critically...
One of the biggest country music stations in Africa, they never even said country.
Never said it.
You know, 97.3, you know.
They said, if you don't know this is country, why are we talking?
Alright, cut to the chase.
Now we have censorship.
Oh my God!
It's a different time.
And I'm able to see things in the context of what we're seeing right now.
And let me tell you who the next target's going to be.
Just to do it.
Joe Rogan.
Now, Joe, in January of 2022, I think, it was last year for sure, he decided, I'm Joe Rogan.
I'm a tough guy.
I'm a comedian.
I am the biggest thing anybody has ever seen.
I am making millions, millions of dollars.
I, everybody's...
Talking about me.
I use the F word every 30 seconds.
I get on these degenerates.
Joe Diaz.
Joe Diaz.
One of my favorites.
He's a Cuban.
I understand.
I understand.
And I say whatever I want.
And nobody can get me.
And I'm an expert.
I can talk about UFOs and this and that.
And I'm Joe Rogan.
Okay?
Well then, he decided to strain to the area of Vaccines, viruses, immunology.
And they thought, oh no.
Oh no, no.
Here we go.
Joe learns a lesson.
Plus, it was about time that the powers that be had their knives out and they were sharpening it.
They're saying, we haven't had a good takedown in a long time.
Joe Rogan will work just fine.
Do they particularly care what Joe says?
Not really.
Was he saying anything that terrible?
No.
So they said, okay, here's what we're going to do.
Let's dust off a couple of relics.
Who do we have?
We've got Neil Young.
Okay, Neil Young.
Joni Mitchell, I think.
Joni may have said something.
Crosby still.
Sort of.
Nils Lofgren.
That's my favorite.
And they said, we're good.
Neil Young actually said, I'm going to pull my music catalog from Spotify unless you cancel Joe or do something.
And I think, Neil Young?
Now listen, Neil Young is very important.
Neil Young was basically the primogenitor, if you will, of what is grunge.
Neil Young is in it.
Say whatever you want.
Great, great talent.
But not exactly cutting edge.
Not a household name to a lot of generations.
Jody Mitchum?
Nils Lofgren?
Who?
So Joe came out and he just did a mea culpa like, look, I am so sorry.
I was very...
And you can read it.
And he said, I'm going to do a better job and I let you down.
And I'm not going to do this anymore.
I booked my own guests and I don't know what I was thinking.
And you can read whatever it was.
Handled it well.
Don't know if Neil ever decided to pull his catalog.
I don't know if he owns his catalog.
Who knows?
It just kind of went away.
It just went away.
And I thought that was interesting.
That was interesting for two things.
Well, a number of reasons.
Number one, if you want freedom, you can't be on a platform.
If you really want to do this, if you really, really, really want to do this, people say, you know, the best thing Tucker should do is go on like a Spotify platform.
Well, sort of.
Well, this is Twitter.
Twitter is going to afford this.
Well, not really.
Because you're under this delusion that somehow Elon Musk is your friend.
And I respect him a lot.
He has done wonders.
But if you think...
That they can't bring him down?
You don't know how this thing works.
You just don't know.
You think that there are people who are, no, Elon, Elon can withstand it.
No, no.
It's a little bit different.
Anyway.
So now Joe's back.
And he's gotten away with, and he's even bigger than ever, and I think, and I'm not being gratuitous when I say this, I think he is.
The most.
In my lifetime, in terms of communications skills and all that stuff, yeah, there have been some people, but Howard Stern, Rush Limbaugh, and Joe Rogan.
Significant.
I mean, not just popular.
I mean, there have been popular people, you know, but not like this.
Howard Stern, Howard Stern, as big a jerk as he is.
And today he's unrecognizable because he's just phoning it in.
He doesn't care about this.
Anyway.
And you can tell.
The moment you lose your passion, you can tell immediately.
I know what I'm talking about.
The moment you lose your edge, the moment you're not hungry, the moment you're...
I'm telling you, I've seen it!
But during his time, Howard Stern was incredible.
There's no doubt about that.
Rush Limbaugh.
Transformed everything.
Ed McLaughlin, John Minnelli, they made him.
And Ed McLaughlin was the greatest.
EFM Media, Edward F. McLaughlin, New York, the best.
Real radio people.
Real radio people.
I've known John Minnelli, Randy Michaels.
These are when radio used to just, it was, they were just tough before they got corporate.
I mean, they were corporate, but not like, okay.
Well, then somebody took their thing and said, okay, we gotta start going after people.
And they tried with Rush.
Rush one time, they tried to boycott as he was promoting.
Florida orange drink.
Remember Anita Bryant?
Anyway, they wanted to go after that to boycott this and that, but they just didn't.
Bill Clinton was railing at Rush from Air Force One.
How come we don't get equal time?
Rush was on fire.
Rush was.
And I worked with Rush at WABC, and he was the nicest man.
And I know people don't realize this, you won't believe this, but he's one of the shyest people you have ever met.
In real life.
He's just unassuming, not hubristic in the least.
You know who also, I haven't seen him in a long time, but the last time I saw him was just a sweetheart.
Mark Levin.
Absolutely, like one of the nicest, really, other people, I'm not going to say anything.
You don't need me to tell you that.
And I don't know everybody, but Rush Limbaugh, Mark Levin, Some of the best, really, really great people.
And then through the years, they tried to bring Bob Grant down, but it kind of hit or miss.
Well, enter now.
Now we have the official ministry of censorship.
And they do it in ways you never even thought before.
Setting up truth, fake truth groups, Snopes and PolitiFact and all this stuff, using that.
As an outboard, kind of an NGO slash think tank to use as a basis to form the initial foundation of your censorship.
Brilliant!
Okay.
I'm getting through to Joe Rogan in a moment.
Now, Joe's been getting away with murder.
And Joe just doesn't know.
And let me tell you what Joe's problem is.
And I know he's not going to listen to me because he's Joe Rogan.
And he figures, I don't have to listen to you.
I'm Joe Rogan.
And that's the problem.
He doesn't get it.
And I've seen this before.
I've seen this more than you can imagine.
I used to call it the Oracle at Delphi phenomenon.
And people became Delphic.
And oracular.
And they thought that you don't understand something.
I am a force to be reckoned with.
I'm not just a...
I mean, I'm not just a radio person or TV person.
Oh, no, no.
I am God.
I've seen this.
Okay.
Here we go.
And you have to realize this.
You have to...
You know, one of the wonderful, wonderful things of the Christian message, which I absolutely, I think every single day, is the notion of fighting against hubris and being hubristic and you must know humility.
And in the cosmic scheme of things, you are just a bundle of nerves and skin and you are here but for the grace of God, health, whatever.
You are nothing.
You are not important.
You can be expurgated and removed and you will...
Remember, graveyards are filled with indispensable men.
If we've survived the death of George Washington...
We can handle you as well.
So memorize this.
Say it every day to yourself.
Look in the mirror.
And I'm not saying be negative.
On the contrary.
Recognize you are fungible.
You are just a little cosmic tile in the mosaic of the universe.
And you're just who you are.
Be nice to people.
Treat everybody with the respect.
And your niceness should increase.
The lower they are on the capitalistic rung.
Doorman, people who stock grocery shelves, the person who gives you your latte, most gracious treatment as you move up.
Sales managers, doctors, lawyers.
Politicians forget it.
So the higher he goes up, they have to start respecting you.
This is absolutely true.
But also remember, you can be eliminated like that.
Now, Icarus.
Icarus, you know the story.
The wax wings.
He flew to near the sun.
He didn't listen to his father Daedalus.
And he crashed to the earth.
And it's hubris.
And Joe Rogan is heading towards that.
I can see it.
Because let me say this again.
I have a private channel.
LionelMedia.com.
I've had this for years.
It is just individual subscriptions.
I have no sponsors.
Nothing.
It's just me.
Me and you.
That's it.
And I can say whatever I want to do.
And it's not filthy.
I never, I'm not, I mean, every now and then if I think the word is important, I'll drop whatever, F-bomb or, I'm an S-fan.
That's my word.
I think that's the most prolific word, but no.
But the subject matter, oh yeah, oh yeah.
And it's everything involving, you could talk about race, you could talk about gender, you could talk about sex, you could talk about politics, you could talk about medicine, anything, anything.
Religion, all of this stuff.
Oh, history.
9-11, World War II, JFK, anything.
You can talk about anything you want.
And there's nobody there.
And it's not that.
But it's a wonderful feeling.
There's no self-censorship.
As great as this is, and as much as I love talking to you, I am self-censored.
I just say, nope, nope, nope, nope, nope.
And that means I'm just not serving this up on today's menu.
What are you cooking today?
What's on today's menu?
Well, that's not it.
And I realize this.
If you want to play by these rules, you cannot go into certain areas.
That's it.
And if you don't like that, you're in the wrong club.
Okay, Joe Rogan.
I know what you're saying.
Will you please mention Joe Rogan?
Joe Rogan is having Bobby Kennedy on too much.
Bobby Kennedy is Bobby Kennedy.
Joe, you're not Bobby Kennedy.
Bobby Kennedy can say stuff nobody can.
Let me say this again, in case you didn't hear me.
Bobby Kennedy, only Bobby Kennedy, can talk about things and subjects, and you know what they are, that no one else can.
You got that?
And by having him on your show, that doesn't transfer to you.
You see, that doesn't work.
If you say, well, you know, I can't think of the analogy.
It's like you...
Howard Stern can say stuff.
There really is no analogy.
You can think, well, I'm Joe Rogan.
But he's Bobby Kennedy.
Why the rules are...
I don't know.
He can say stuff and has said stuff that nobody...
And up until now, people said, oh, it's good, yeah, it's good.
Okay, Bobby.
The children's fine.
That's good.
That's good.
You know, Bobby believes in autism claims.
Okay.
That's the way that Bobby didn't know.
Okay.
Sure.
He's been doing this and he's suing people and he talks about glyphosate.
The best thing about him is he's a falconer, which I think I've always wanted to do.
I just love that idea.
That's the only sport I really, or whatever sport, that's the only one I want to do.
Nothing else intrigues me.
That's the one.
That's the one.
I just think that's, I don't know why.
Well, here comes Joe Rogan.
Now, Joe Rogan got away with his life last time.
And it goes something like this.
There's a meeting somewhere.
This is my idea.
It's an idealized meeting.
There's a meeting of the shadow government.
And they're meeting and they're saying, anybody been catching Rogan lately?
Yeah, yeah.
Do you think Rogan learned his lesson?
Absolutely not.
I didn't either, yeah.
We thought for sure that Neil Young thing would.
Because the Spotify chairman came to his defense.
The Spotify chairman, by the way, did you hear what he said about Meghan Markle?
Oh my God, they're grifters!
Well, what's new?
What do you think's new now?
What's new?
What's different?
I'll tell you what's different.
Bobby Kennedy is running for president.
Oh!
Now that's different, and it sure is.
And what can Bobby Kennedy do?
He taps into and chips away at Gavin Newsom.
If Bobby Kennedy goes third party, that's it.
It's a Republican.
You understand that, right?
If Bobby Kennedy said, you know, F you, I'm going to go.
If he goes, if he, by the way, F you is forever under.
It's an abbreviation.
If he decides to do that, It's a Republican victory.
Unless, whatever.
Be careful.
Don't say that.
Now he's taking on.
And we don't know the pressure.
His family.
They're going after his wife, Cheryl Hines.
She can't get any work.
He's upset.
He's like Prince Harry.
Bobby Kennedy's the Dauphin.
The scion, the eldest son of the entire group.
Kathleen, I think, is the oldest of the kids, you know, the grandkids, but he's there.
And he's always been second.
And it's been tough.
And they took away his father, and they took away his uncle, and they took away him, and he had this bravely handled drug abuse, and he owned problems in his own family.
And he's thinking to himself, you know, for somebody who's got it made so much, you know, I've been fighting a lot of, maybe tilting at windmills, I don't know, but I'm pretty much tired of these people.
And they killed my father, and they killed my uncle, and whoever they are, we can decide later on who they are.
So he's like Prince Harry.
That's one of the reasons why Harry's so resistant.
Because he never suspected, never believed, I don't believe, he believed the official story of his mum, and I don't think a lot of people do either.
But that's a different story.
Okay?
Now, So he's going out.
And I saw a little piece.
I think it was Bobby.
I think it's new.
I think it was new.
I think so.
Let me see.
He's talking to Rogan.
Just a minute.
I think it was...
Yep.
June 16th.
RFK Jr. tells Joe Rogan he has to be careful the CIA doesn't assassinate him.
Quote, I'm aware of that, you know.
I'm aware of that danger.
I don't live in fear of it at all, but I'm not stupid about it, and I take precautions.
And he said...
He said something good, too.
I think he said something to the effect of...
I don't know if he said...
I don't know if he said something about Joe.
Joe, you've got to be careful, too, or something like that.
I don't know.
I don't think so.
No.
But you know what they were probably, most probably talking about during the breaks.
Okay.
So what's going on with that?
Well, it would be a good idea, I think, if people started to say, whoa, this guy is dangerous.
He's dangerous.
Well, how do you do that?
He poses a very serious threat to the establishment.
Not the Democrats.
Not Joe Biden.
He's a Democrat.
Nah, no, no.
You know who I'm talking about.
And somebody's got to get there.
We've got to make this guy radioactive.
We've got to make him kryptonite.
You can't get away with this.
Why?
Might be time to turn up the heat on Joe.
What?
Oh, yeah.
Joe didn't learn his lesson.
Joe forgot everything.
Joe thinks all is forgiven.
Joe's Icarus.
He's getting towards the sun again.
Joe, be careful.
You don't understand what's going on here.
If you're putting on somebody who was saying something, who was promoting what some people believe to be misinformation, disinformation, or dangerous information that can get people killed, and you're promoting it, it's like the way a publisher in libel works.
You really shouldn't be doing this.
And here's the best part, Joe.
I know you're not going to believe this.
If for some reason your show disappeared, you know what happened?
Nothing.
Nobody would say anything.
What?
Nobody would say anything.
It wouldn't matter, Joe.
Be thinking about this.
Be thinking about what's going on.
We live in a different world.
If you think, if you think today that you can say whatever you want, but let me tell you the difference.
And listen carefully.
It's not the government.
Well, not theoretically.
It's not the government.
It's not the government.
You understand that?
It's not the government.
Never.
You can't go to Joe Biden and say, hey, Joe, we've got to be able to say what we want.
You can say what you want.
No, no, no.
Did you hear this latest thing?
They're looking at whether COVID-19, there was a case.
There was a case going on now where I believe it was the Sixth Circuit.
One case has Let me see.
No, that's not it.
Wait a minute.
Here we go.
Court is hearing a case right now whether the White House allegedly pressured Twitter about COVID misinformation.
And this is a very interesting thing.
It's very, very interesting.
There's a lot of this going on.
And you're going to be seeing Section 230.
I think Josh Hawley might have introduced, I think he introduced legislation which would include, or exclude rather from 230 protection and immunity, AI.
By the way, I'm going to say this again.
Please make sure you know the difference between AI, An AGI.
Artificial intelligence.
That's, yeah, that's scary.
That's not what I'm talking about.
It's artificial general intelligence.
AGI.
When it gets to that, it's over.
AI is just kind of cutesy.
Hey, write me a journal paper.
The worst form of censorship is self-censorship.
It's the worst.
When you're afraid to say something and you don't know what you can and can't say, and you end up erring, not erring, but erring on the side of, well, I'm not going to say anything.
Now that's okay if it's a subject matter that you talk about a lot of different things, it doesn't really matter, but when your frame of reference happens to be this, that's a big deal.
And the only place The only place that will ever, ever, ever pose this land of freedom is in totally independent subscriber, subscription-based paywall stuff.
That's it.
That's it.
Short of that, so that's going to cause people to think, well, wait a minute, we're missing some people.
Okay, well, we...
We're not going to be very effective if we can't get to people.
We want them to say the information, but we want it to be the correct information.
And by the way, as you know, censorship has been part of our human existence since day one.
Speaking of Christ, He was heavily censored, if you think about it.
It almost goes without saying.
And that's the thing which needs to be explained.
Anybody talking about that?
No.
Elon talking about that?
Hell no.
And that's why you think that for some reason your boyfriend, and I love this, because you can think whatever you want, that Tucker Carlson is somehow this rogue that he's left and he's going to Twitter where he can say whatever he wants.
Really?
You think that?
You think that?
Tell me you don't think that.
Oh no!
This is different.
Really?
Okay.
Wait till Twitter's advertising budget is significantly impacted by something Tucker says.
Then you'll see a big difference.
Why was Elon so eh about Tucker coming over?
Remember that?
Rather lukewarm, don't you think?
So don't think that.
Now, let me explain something, lest you think I've lost my mind.
Of course there's censorship.
I understand that.
I understand that.
There's always censorship.
There's always censorship.
There always has been censorship.
I'm telling you.
And think about this.
What is it that you really want to talk about that's being censored?
Language?
No.
Language today is so base.
It's not even profane.
It's guttural.
It's Neanderthal.
Neanderthal.
It's stupid.
F-proliferation, F-bombing, F-carpet bombing, sorties and cavalcades and fusilades.
It's moronic.
There's no class, no style, no nothing.
It's a perfectly acceptable word, beautiful if done correctly, but it's been missed altogether by a bunch of children with nose rings and tattoos and man buns and idiocy.
As their middle name.
So, there's really no...
That's not even a level of...
In the old days, when I was a kid, wow!
Lenny Bruce never said anything, but he was considered profane.
Now, language itself, that's not even subject to...
It's not even a concern.
Lionel Murch, by the way.
This thing, indestructible.
You can grow coy in this thing.
Anyway.
You hear what I'm saying?
It's not language.
What about sex?
No!
I mean, there's no sex.
There's nothing.
Is there a sex invitation?
No!
Nothing!
There's no end to that.
Anything you want to see.
With the exception of CSAM, thank God.
So that's not it.
So what is the purpose?
What is being censored today?
It's not language.
It's not sex.
What is it?
It's ideas.
Ah!
Yes.
Very dangerous ideas.
We're going to stop revolutions from happening.
We want you to say, oh, no, no, no, no.
Mom's the word.
Don't say anything.
Why?
We want to addict you to something and then we want to take it away from you.
And there's nothing you can do about it.
If you continue...
There's nobody speaking on your behalf like that fraud Jim Jordan who writes letters and you've been conned into thinking he's doing something.
There's nobody representing you.
Nobody.
Nobody.
And by the way, going back to Joe Rogan, he can do so much more by calling attention to the very thing he's trying to stay away from.
Let me give you an example.
One day, I almost, they went crazy.
When I was on this wonderful radio station, WFLA, in the old days, I could do anything I wanted, within reason.
One day I said, you know, and this is a little side note here, I said, there are some racial jokes that are funny because they're funny.
A racial or ethnic joke that just attacks the race, that's not funny.
It's not that it's bad.
It's just not funny.
If you want to do a joke, it's got to be funny.
That's not funny.
The joke's got to make sense.
The internal mathematics of it has to make sense.
Let me give you an example.
And I took the word Alsatian.
They don't even know what Alsatian is.
They have no clue.
It just sounded like, okay, and I can say Alsatian because nobody's going to get upset.
If I were to say Norwegian or something or Svensk, they're not going to...
You know what I'm saying?
It just, it doesn't, you know, it doesn't make any sense.
Okay, you got that?
It doesn't matter.
So what I did was I took every joke that would be really terrible if I were to say it and I used the word Alsatian.
How many Alsatians does it take?
What do you do if you cross an Alsatian?
Oh, how do you get another one?
An Alsatian with an inner one.
Same joke, but just change it to Alsatian.
Listen to what I was saying.
People were rolling in the aisles.
Why?
Because the joke was funny.
Not because of the Alsatian.
It didn't matter.
The underlying joke was funny.
Remember, they were, they used to be, I'm sorry to say this, Polish jokes.
Blonde jokes.
In Newfoundland, they had Newfie jokes.
How can you tell an Alsatian's been on your computer?
There's white out on the screen.
Remember that one?
It's stupid.
But the joke's funny.
Mathematically, it works out.
Okay.
So when I did these things, I did some if.
If I had used the correct word, oh my god, I would have been indicted, but I used the word Alsatian.
People loved them.
But they took offense too because they said, I know what you're saying.
What?
I know the name of the, I know who you're talking about.
What do you mean you know who I'm talking about?
You know what I mean.
You know.
There are ethnicities that have historically been, the joke's always been, this group's bad drivers.
This group is cheap.
This group are thieves or whatever.
You fill in the blanks.
If you know them, now how do you know them?
I didn't come up with that.
You knew that.
So I'm putting together something mathematically.
If you get an ethnic wrong, for example, if I said, if I were to come up with something, if I were to say, come up with some joke that said that Germans can't sing.
And you think, well, I haven't heard that one.
You know, Scots people are always supposed to be cheap.
I don't know where that came from.
Welsh and Abet from the Welsh.
You know, these things, gypsy, you know, all these things.
Okay, that was the historical antecedent to all this.
But if I were to say one you've never heard of before, well, you know, Puerto Ricans can't sing.
What?
I never heard that one.
Wasn't it funny?
No.
It doesn't make sense.
However, if I take a joke that doesn't lend itself to a preconceived, pre-understood, pre-ordained view of a particular group, it makes sense.
I'm trying to think of one that...
See, I'm so afraid because if I tell you the joke and I change it, you'll know what I'm talking about.
See, that's the funny part.
And why is that?
It's not my fault.
Okay, so I did this.
They went crazy.
They went crazy.
But I didn't say anything.
I didn't say it.
What I'm saying is because I talked around it, it was more insulting and more caustic and more problematic than if I'd have said the joke.
Here's the best thing I did.
One time there was a commercial that somebody, it was on some, if you notice on AM, they always have these terrible commercials.
There's one that says, you don't need to bathe.
Spray your pits and whatever it is, and you don't need to bathe.
I don't know if you've heard this one, but what's wrong with bathing?
Ah, you don't need to bathe, but I want to bathe.
No, just use this spray.
I don't want to spray.
I want to bathe.
I want soap.
So listen to me carefully.
And let me tell you what I did.
And see if you notice what I'm doing.
I talked about a particular area of the body that when allowed to be hygienically neglected for a significant period of time, a rather odoriferous and eye-watering,
lacrimating feculance and fetid funk pours forth That is so mind-searing, so soul-destructive.
It hangs in your mind like an olfactory trauma.
Your eyes water, your sense of orientation.
And I went on and on.
And I didn't say what it was.
I didn't say what area.
Man or woman or...
Men, say it!
Is it the...
I don't know.
I just did it.
And people said...
The program director goes, you're making people sick.
I said, I didn't say anything.
It's theater of the mind.
They're thinking this.
I didn't say this.
They did this.
I did a show one time.
I said, what are the worst things you've ever smelled?
And you can't say things like you smell.
Just describe it.
And the things that you would not think would be that awful were horrible.
One guy called up and he said, I used to clean grease traps in bars.
Have you ever smelled that before?
That was it!
He said, oh my God!
My brain is filling in everything.
This is the one that got me.
This is the one And I did it right before noon, so people were about to have lunch.
Scott Gullaby says, I'm a veterinarian.
Okay, right off the bat.
I'm loving where this is going.
Smells veterinarian.
Go, baby, go.
And I had to put down a horse who had a particular tumor in a, well, shall we say, a pudendal area.
And it was bad.
And he said, I got about, I don't know, 20 feet, and it hit me.
That's all he said.
That's all I said.
People were...
Why?
Because they were creating, and they were connecting, and I didn't say anything.
Now, if I'd have said, smell on you, effing in it.
No.
No, you've ruined it.
You've seen Psycho.
Right?
You never saw anything.
There were no entrails.
There's no butts.
Black and white, for God's sake.
There's nothing.
What you did in your mind is worse than anything anybody's ever seen.
But you see, Joe Rogan doesn't understand that.
And as good as Joe Rogan is, he doesn't understand that.
There's a way for you to make Bobby Kennedy even more enticing.
By referring him to something, rather than just say something, it will drive the censors crazy.
Because you're basically, now you're luring people to his work!
And you're making a big deal how you're not allowed to say anything.
Think about that.
I can't tell you this.
What?
No.
I can't tell you this.
Well, what is it?
I can't tell you.
I can tell you where you can go find it.
Well, tell me.
I don't know if I can even do that.
No, tell me!
Alright.
You really want to get people to pay attention?
Do that.
Don't just sit back and tell.
Half the time they don't even know what you're talking about.
The beauty of everything.
Remember something.
Do you want to be effective?
Or do you want to just say stuff?
Milton Friedman said, do not confuse the intention of something with its effects.
There's a big deal.
Remember sleight of hand.
Remember sleight of hand.
Ever watch that?
Years ago, there were some neurologists who deal with ADD and ADD-HD and dyslexia and reading.
I'm sure we have people who are dyslexic.
And you're told you're stupid.
You're not stupid at all.
Reading is the most ridiculous thing that we do.
It's unnatural.
It's very simple.
Not for this word to go in.
I don't know what this is.
It may not seem like much to you, but it makes complete and total sense to me.
And you're not stupid by any stretch of the imagination.
However, so they thought maybe it was a distraction, so some of these neurologists said, show me what you are doing.
And sleight of hand people will sit in front of those three mirrors and they'll sit there and they'll do this.
And they'll say, now you're looking here.
Why?
Because I'm going like this.
I know what you're going to do.
But this is the one, you should be watching this.
You're watching this.
Isn't life like that?
Isn't life like that?
Have you ever explained to your kid, have you ever had a kid who fell in love for the first time?
Have you ever tried to explain that?
Explain to your child love.
First time romantic love.
Good luck.
Good luck.
That's the most fascinating subject there is.
Human love is the most destructive, fascinating thing that we as humans do.
Believe me.
And you'll never hear Tommy Lahren give you a dissertation.
On human love.
It is an obsessive-compulsive disorder.
It is a mental illness.
And it is the most wonderful and the most dangerous thing anybody's ever seen.
It is poison.
It is nuclear or nuclear.
It is the scariest thing.
Love will destroy you.
Love is...
Try to explain.
Have you ever tried to explain that?
Have you ever explained that?
Explain it to somebody.
What is it?
It's a dance.
What do you think this is?
So Joe Rogan, I'm going to say, Joe, they're going to come and get you.
They're going to make a lesson on it.
They're going to teach you a lesson.
And they're going to tell Spotify, you don't say anything.
We've got to teach you.
And, by the way, watch Bobby Kennedy's booking.
Nobody wants him.
Sorry, Bobby.
That's okay.
Hey, but I'm going to come on your show.
No, it's okay.
That's alright.
Well, we don't want to be...
Remember what they did to Joe Rogan.
And that's the message they want to give.
Remember what they did to Joe Rogan.
You live in a world right now where you're saying, why did Anheuser-Busch do this?
Remember Anheuser-Busch?
Dylan Mulvaney...
Dylan Mulvaney is like typhoid Mary.
Don't ever kid yourself.
Nobody wants...
They imploded because they were told by the Human Rights Commission...
A campaign under this corporate equity index.
You better do this or else BlackRock, Vanguard, they pull their money.
Then Target did it.
Los Angeles Dodgers, why are they doing this?
Do you see what's happening, Joe?
They're killing their brands because of this order.
And you think they're going to let you get away with this?
They might want to just teach you a lesson just to say, remember Joe Rogan.
Watch what you say.
Okay, we don't want to have a Joe Rogan around here.
What was Joe Rogan?
Oh, Joe.
And this is what they'll tell people.
Well, listen, if you're in the podcast, you know, Joe Rogan was the most popular person in the world, but Joe Rogan was Icarus.
He got a little too close to the sun and thought he could say anything because he was so popular.
And, well, you know what happened then.
Oh, yeah.
They Rogan'd him.
They Joe Rogan'd.
And when you become a verb, That's what's going to happen.
And that's what you're being said.
They're setting you up.
Now, I don't know how to tell you this, but...
And here's the best part.
Listen to me.
It doesn't matter what you say.
It's what they think you said.
Perception is reality.
It's not what you've said.
You go back and say, read the transcript.
It doesn't matter.
No, no.
Read whatever...
I never said one time I agree with...
It doesn't matter.
That's not what it's about.
It's not what it's about.
It's about teaching people a lesson.
It's about teaching people a lesson.
And it is as clear as day.
And the ultimate, the ultimate, the ultimate story would be this.
And of course, it would probably be limited by virtue of the news coverage.
But if all of a sudden they said, private paywall.
Podcasting is through the roof.
And once it becomes...
There are people who, when you started paying $10 for a coffee, they realized, okay, when you started tattooing your body and destroying dermal real estate for these hideous pictures of expression, they knew, we've got you.
You'll do anything we say.
You'll do anything we say to you.
Anything.
You don't care about.
Irrational.
No!
And once it becomes...
Here in New York, nobody buys anything.
It's all delivered.
You go to any apartment building, any place, you see, like in front of the door, you'll see, like a drink from, you know, McDonald's.
Like a drink.
A soda.
They had it delivered.
There's a McDonald's right over there.
Doesn't matter.
They don't mind paying.
Oh no!
They'll pay for it.
Buy an Uber.
Why don't you get a car?
I don't want a car.
I want an Uber.
Okay.
Well, will you pay for private paywall?
If it's cool.
Yeah.
Okay, I'll do it.
Hey, everybody's going.
I'll do it.
This is great.
And pretty soon they say, whoa.
You know, that censorship only worked when it was free, wasn't it?
Yeah.
What did we do?
I don't know.
I don't know.
Does he take any advertising?
Maybe.
Maybe.
Sort of.
I don't know.
How did they get him?
If Joe Rogan said, alright.
I guarantee people will say, I'll go with Joe Rogan.
I'll pay whatever it is.
And Joe, I would say, Joe, go crazy now.
Now you go crazy.
You don't have, not only do you, I don't want, you have on Bobby Kennedy, you have on anybody you want.
In fact, do whatever you want to deliberately.
I want your programming to be Every day should be stuff that will get you banned in the real world.
Everything.
Everything.
Just name everything.
Go through.
Just go crazy.
That's why my advice to David Zaslav at CNN.
Listen to me.
Answer my question.
I'm going to ask you to answer my question.
Take a poll.
One for yes, two for no.
You know how that works, okay?
Do you think, listen to what I'm saying, I'm not asking if you'd like this, but do you think, do you think CNN's numbers would go through the roof if they had the first trans presenter, trans woman presenter, you know, like Anderson Cooper or something, or the first trans team, trans man, trans woman.
Do you think people would say, did you see that?
And have them be good.
And have them never mention the fact that they're trans.
Don't even say it!
Don't say it!
You don't have to.
Just do really good, smart people talking about whatever it is.
Let's talk about the debt ceiling today.
My guess is, that's a trans man or woman.
Did you see that?
Yeah.
Did you see that?
CNN, breaking ground, trans.
Trans.
You're saying, people are writing here, number two, you're saying the numbers would not go up.
Listen to what people are writing.
They're saying now, because they are so, or you misunderstood my question.
People are writing, number two, no, the numbers would not go through the roof.
They're actually writing this.
People, very smart people are saying, no.
No, the numbers would not be going through the roof.
What?
What?
It would be the biggest thing ever.
Ever.
In a heartbeat.
Take that.
Human rights campaign.
How do you like that one?
No Dylan Mulvaney.
No jokes.
No making fun of us.
No, no, no, no, no, no, no.
Just having a regular, a regular, just a presenter, you know, two of them.
And just do it.
And never bring it up!
And never say, did you...
Mr. Zaslav, yes.
Did you know...
What do you think about your new trans...
Excuse me?
What trans?
Whether they're trans or not doesn't really matter.
Excuse me?
Are you saying that...
Women, you...
You're not saying they're trans?
I never said that.
It's not about their gender.
It's about their work ethic.
It's about their quality.
It would go...
Put it right up against...
Whoever is the number one, the five, watch what happens.
Give me their lowest, put it right up against it.
You want to play hardball?
We'll do this.
Watch this.
There's no...
They don't get tough.
Let me tell you a quick story.
In Tamil, years ago, there was this place called...
Station Q105.
I don't know if it's...
It's still there, but I don't know what it was.
Anyway.
Randy Michaels, Radio Genius.
There was a station in 93.3.
It was like kind of soft music and, you know, paradigm.
And then it was, I don't know what it was.
It was just like this, eh.
So they got on the air and they were going to switch formats.
We were going to go directly Contra, they were going to compete, but there was a radio war against this Q105.
So they went on the air and they said, you have until Friday at noon to give us a million dollars, or else we're going to change formats and go up to, we're going to compete against you.
We have a million, you have Friday at noon to give us a million dollars, or we're going to do this.
It might even have been extortion, technically, under some rules of the law.
Anyway, people are like, what?
Local news.
Look at this, Sparky.
People are numb to the freak show.
They're surrounded.
Sparky?
Thank you.
The Power Pig.
You remember this, Sadie?
93.3.
And the local radio station, are you aware of this?
Yeah, breaking news.
93.3 has just threatened.
Q105 was...
Well, they can't pay a million.
They don't have a million dollars.
They go, what are you, nuts?
Anyway, 93.3 became the Power Pig.
This disgusting, wild...
They bought all these...
It was at our station.
They bought all these old vans and Cadillacs and hearses, sprayed them pink.
Pink was their color.
And they wrote Power Pig and, you know, pink.
And they would have kids, you know, flipping the fingers, say, show them the pig.
Give them the pig.
And they would go around, this is before, you know, social media, and kids are flipping people up, they go, this isn't terrible, show us the pig.
What radio station do you like?
Okay, and they, whoa, and the parents, you can't do this!
It was brilliant!
And the music was, okay.
It's the same music.
But people felt like they were listening to something that was outlaw.
They thought, wow, this is great.
And that's kind of what Joe Rogan did at first.
He was like, have you heard this guy?
He's great.
Well, that works to a point.
And the pig kind of went, eh, the pig got tired of it.
It's about perception.
It's about awareness.
It's about everything.
And I'm telling you, The people in charge, the shadow government, wants you to think, oh, no, no, no, don't go there.
Let's look at Jim Jordan's gun.
Oh, they're a comer.
They found $10 million.
Yeah, yeah, yeah.
We've found maybe $20 million, and we're going to have this, and a whistleblower is saying, okay, listen, when you do that, you let me know.
I'll be right here.
But we're not going to be focusing attention on this sleight of hand.
You tell me when it hits.
Think about what I've said.
I've given you a lot to think about.
Listen to what I'm saying.
Listen to what's going on.
And Joe Rogan?
I can see it now, my friend.
Get ready.
Because this will be like a...
Oh, wow.
They're serious.
Wow.
See what they did to Joe Rubin?
See what they did to Anheuser-Busch?
These people are serious.
They killed Bud Light.
That was a great...
Wow.
And Target?
These people are serious.
And the Dodgers?
Oh my God, they're going crazy.
This is wild.
And wait until you've seen that.
They're going to do...
To me, the day they do the Grand Ole Opry and NASCAR...
Look at Garth Brooks.
He tried that.
I don't know.
Do you see what's happening?
Turn off the cable.
Turn off the TV.
Get inside.
Step back.
Focus.
Look at what they're doing.
Look where it's coming from.
And look what has to be done.
Alright, my friends.
And speaking of which, I just did a brand new video on my private channel at Lionel Media.
There's a link right there.
About Joe Rogan.
And by the way, I think he is his The people that I am so impressed with, Joe Rogan and Lex Friedman.
Lex Friedman more than anybody else.
If you would have told me years ago that this rather highfalutin, highbrow stuff would ever be this popular, I would have said no way.
Alright, dear friends.
You have a great and a glorious day.
We'll be back tonight at 7pm as usual.
I've got a whole bunch of stuff coming up.
Just watch.
Remember to like this video.
Subscribe to the channel.
Tell your friends.
Remember, we're not like anybody else.
As you can see.
Until then, remember these fateful, wonderful words.