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Sept. 26, 2023 - The Joe Rogan Experience
02:49:35
Joe Rogan Experience #2039 - Michael Easter
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j
joe rogan
01:29:17
m
michael easter
01:18:02
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j
jamie vernon
00:41
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unidentified
Joe Rogan Podcast, check it out!
The Joe Rogan Experience.
Train by day, Joe Rogan Podcast by night, all day.
joe rogan
We're up.
Hello, Michael.
Good to see you, buddy.
michael easter
Yeah, likewise, man.
joe rogan
Last time I saw you, we were in elk camp in Utah.
michael easter
We were indeed in elk camp.
It was a good time.
joe rogan
Yes.
So, I was just pointing out to you about these discoveries they found at the Boneyard in Alaska.
And my friend John Reeves, who's been on the podcast before.
Jamie, I'm going to send this to you.
You got it already?
Yeah.
The most recent thing they've found is evidence that looks like saw marks on these bones.
It looks like they sawed these bones to get the marrow out.
Now, a lot of these bones that they've dated are 10,000 plus years old.
And the thing is, the saw was really supposedly invented somewhere around 7,000 years ago.
michael easter
I feel like we often think that early humans weren't as advanced as they actually were.
And every time we make a new discovery, it just pushes it back.
It pushes it back.
And you learn that people were way more interesting, had a lot more tools, had a lot more skills than I think we think.
joe rogan
Yeah, this is really interesting.
I mean, if they do date this, you know, some of the stuff they've dated is like 30,000 plus years old that they've found out here.
The Boneyard is an amazing place.
I think it's the Boneyard, Alaska is the Instagram page.
michael easter
Do you know where on the map it is in Alaska?
joe rogan
I do not know.
Do you know, Jamie?
jamie vernon
I sort of remember.
It's in the middle of Alaska pretty much.
joe rogan
But this is amazing.
He's also found some bones from some animals that supposedly didn't even live there.
Some cats, ancient cats.
The craziest thing is, it's a very small area.
He's excavating somewhere in the neighborhood of like six and a half acres.
And there's another place that's like somewhere similar in size.
michael easter
Yeah.
joe rogan
And they're finding massive amounts of bones in these areas.
michael easter
That's crazy.
joe rogan
Like woolly mammoth tusks and all this crazy stuff.
But this is really interesting because that seems to be really clear evidence of tools.
That were used to saw bone.
Another one they found.
Like, look at this.
michael easter
And the cut is so clean.
joe rogan
So it really does look like a saw that they sawed to get to the marrow.
Which is wild stuff.
I don't know if anyone has ever found anything like this before, but it's pretty extraordinary.
michael easter
Changes how we think about how advanced we were.
joe rogan
I mean, who knows?
I mean, maybe they could find out that the saw marks are actually only a thousand years old and someone had found these bones and tried to saw them a thousand years old.
I mean, I don't know.
michael easter
Humans are amazing because we're such great explorers.
That's something that I think makes us so unique among animals.
So Homo sapiens comes out and we take over the world in a very short amount of time.
Neanderthals lived 200,000 years.
They basically made it into Europe.
Homo sapiens, all of a sudden, they move into the Americas.
We put freaking boats in the water and go to Australia.
We take submarines down to the bottom of the ocean.
We shoot off rockets into outer space.
We are a species that never stops exploring.
We want to know, what is that?
What's over there?
I want to find out.
joe rogan
Massive curiosity.
michael easter
Massive curiosity.
And it's shaped us so much.
So my book, Scarcity Brain, which is coming out soon, it has a whole chapter on this and why exploration is so important to humans as a species, but also how it's changed.
So if you think about how people explore today, we still explore in a sense, but it's mediated through the internet, right?
So it's like we have this urge to find information that can enhance our life.
joe rogan
Yeah.
michael easter
In the past, you had to go there.
You had to go talk to someone.
You had to go up around the river bend.
You had to go, okay, where is this greener grass?
I'm going to go find it on foot.
And there's going to be some amount of effort.
Now when we have this sort of information itch, we scratch it through a screen.
Which, on one hand, that's great because we can get information quickly.
On the other hand, it's so easy to access and there's so little effort we have to do.
I think sometimes we get overwhelmed by it, and it's a very different form of information we can get today.
joe rogan
Yeah, it's also leading us into this seemingly inevitable path of this conversion of humans and technology that seems to be happening, whether we like it or not, that really doesn't seem to jive well with our biology.
michael easter
Yeah.
It's hard to tell what is true and false today.
And I think there is less of a...
Well, now that we have screens, you don't have to go talk to someone in person.
If you want to learn something, even just 20 years ago, I was like, okay, I'm going to go to the library.
I've got to go find out where this book is.
I've got to use Dewey Decimal System.
I've got to walk the stacks.
I'm going to find it.
I'm going to put in this time and effort, and I'm going to learn something.
If I want to learn something about a human, I'm going to go talk to them.
I'm going to go face-to-face, like, hey, what do you think?
And I think now everything has become so easy that that can backfire a little bit.
It's very easy to just scratch the information itch, All the time.
And it's not necessarily leading to more understanding among humans.
There's a difference between knowledge and understanding.
joe rogan
Yeah, I think if you pursue it, there's more information and there is more knowledge if you really get after it.
But how many people do that?
How many people just read headlines?
I do that all the time.
I just read a headline.
I go, did you hear?
You know, and I didn't even go into the article.
And oftentimes you get in the article, you're like, oh, what is this based on?
Oh, this is bullshit.
And then you go further and then you find out, oh, no, no, no, it's not real at all.
michael easter
Right.
There's a lot of layers.
And what made me start thinking about this is...
I'm sitting at home and I get this email.
And it's from someone who claims that they're with NASA. And they go, hey, we got this astronaut.
His name is Mark VandeHei.
We do this program where if an astronaut wants to talk to someone, we'll put you two in touch and you can FaceTime with him while he's in outer space.
And I'm going, is this like the new Nigerian print scheme?
You know, like...
joe rogan
What do you need from me?
Just access to my bank account.
No big deal.
michael easter
At what point do I hand over the credit card?
joe rogan
Right.
michael easter
But I go, okay, because it's at nasa.gov.
I'm like, okay, that seems kind of legit.
joe rogan
They could spoof that, though.
michael easter
I'm sure they could.
joe rogan
I've gotten emails from me.
michael easter
Joe at nasa.gov?
joe rogan
No, back in the day, I got an email that was from my website, from an email that I don't have.
michael easter
Yeah.
joe rogan
And I was like, what is this?
michael easter
That's wacky.
joe rogan
Yeah.
michael easter
But I go along with it, right?
Yeah.
And so they set up this video conference.
I have to download this special software and I'm thinking this is where it comes in.
And then all of a sudden I'm waiting for this guy to show up and then bam, there he is.
And I know it's not a long con because the dude is floating in outer space.
He's up in the ISS. So he had read The Comfort Crisis, my last book, and just wanted to chat.
So NASA will do this to sort of give astronauts a boost to talk to someone else, anyone they want to talk to.
And what came out of that conversation was that he is up there for the sole purpose of getting information that can hopefully help us live on as a species should we have to leave this planet and go find another.
unidentified
Mm-hmm.
michael easter
But sort of back to what we were talking about, for him to do that, he has to put in this mind-body effort to go get that information, right?
He literally has to go up into outer space to figure these things out.
And he talked about how oftentimes when he will come back home and he'll go to schools, he'll go to universities, he goes, at some point in every talk, I had this run of like 30 talks, where at the Q&A, someone would always ask me if the world is flat.
And he goes, I did not know how to take that because I would kind of just, you know, no.
And then they would start to fire off facts and he's like, yeah, yeah, yeah, but no.
And so I think that that with minimal barrier to entry, you can find information that confirms your worldview and just follow that strange rabbit hole, even though it's Yeah, that rabbit hole is the wildest one.
joe rogan
That there's been this long-standing conspiracy to deny the fact that the Earth is flat, to hide it and obscure it, and that all of these space agencies all over the world are all working in cahoots to try to perpetuate this hoax.
michael easter
Yeah.
Well, I can tell you when he, one, he took me, you know, around the ISS and showed me the place over Zoom.
And then two, at one point he flips the screen and shows me the Earth.
And at least in that instance, I can tell you that it was round.
joe rogan
Maybe it's just a disk.
michael easter
Could be.
joe rogan
That's a lot of the...
michael easter
Could be.
joe rogan
In deep, people think.
They think it's a disc.
I think it's all a religious thing.
They think that they're going off of some passages in the Bible where they refer to the firmament and they refer to, like, they believe somehow there's, like, this dome over the earth and that the stars are just lights.
And the reason why the moon landing is fake is because the moon is not real.
unidentified
Yeah.
joe rogan
I read that one today.
I was like, oh boy.
And then, you know, some people think that stars are fake.
They don't think space is real.
They think it's all a con by Satan or someone and then that all these space agencies Or in cahoots with Satan, which is really wild if you think about, like, did they deny satellites?
Like, how much did they deny?
Did they deny satellites like, do you believe in DirecTV?
Is that a satellite?
Okay.
Do you believe that the satellites are taking photos?
What about the weather patterns?
What about their ability to discern weather patterns as they move across the globe?
What about the flight patterns?
What about the fact that you could actually track planes as they go around the globe?
Like, what do you think about that?
michael easter
Yeah, you know...
joe rogan
I mean, Japan has a very sophisticated satellite system where they're taking high-resolution photos of the Earth, like, every few seconds, right?
Isn't that what it is?
jamie vernon
Yeah, a few people do that.
joe rogan
Yeah.
jamie vernon
Private companies that do that.
joe rogan
And they think that's bullshit.
That's all lies.
But it's like, what are you getting out of that?
Why would they do that?
I don't understand what they think the motivation is.
michael easter
I think that...
Some things are complicated in life.
And I think that humans really like certainty.
So we are a species who just crave certainty.
There's actually some fun studies where people will choose to get shocked by an electric zap rather than wait to see if they're going to get zapped.
Like, just get it over with because I want to be certain about this thing.
And so I think that a lot of conspiracies, even though they seem complicated because, you know, there's the board with the strings going everywhere, at the end of the day, they give certainty to something that is uncertain and is complicated.
And that can sort of be relieving.
You go, okay, well, this world being flat doesn't jive with my worldview.
I think X, Y, Z. This doesn't make any damn sense.
And then you can go, oh, well, what if it's flat?
And then there's like sort of this trail you can follow online where at the end it goes, bam, you got it.
You're good to go.
joe rogan
I think people are always looking to find things out that they've been lied about.
So I think they don't trust the government.
They believe various conspiracies, like the Gulf of Tonkin, ones that have turned out to be true.
And then they go, oh, okay, what else?
What else?
And there's something very exciting about it.
Also, a lot of the people that are really into it, for whatever reason...
I mean, I don't want to stereotype, but a lot of them are unsuccessful in other aspects of their life.
They might be successful in one thing or something like that, but there's something about it that leads them to want to be the one who uncovers this truth.
And I think it's like it plays on the mind.
Like we have this desire to go and find things.
Like that's part of the explorer gene or whatever it is.
The explorer.
Whatever it is that makes us want to get in a boat and say, like, where's Hawaii?
You know, and like, how about those guys?
The Polynesians.
I mean, what a crazy trip.
They went all the way out to the middle of the ocean.
They found this volcano.
Yeah.
michael easter
There used to be people who would, I can't remember what tribe this is, but these tribes would get in a boat and go hundreds of miles, and it was all for the sake of meeting another tribe, and they would sort of exchange a couple goods that weren't really that meaningful, which suggests it really was for the journey, right?
They were doing this just to explore, to take on an adventure, to learn from it, and bring back this thing that was...
Sort of meaningless in the grand scheme of things, but it was symbolic, very symbolic that they had done this great journey.
And I think this was in the Polynesian islands where this happened, like around the Philippines.
joe rogan
Yeah, I mean, I guess there's also this longing to understand how people can live in different places.
If you're used to living on a certain, like, tropical island, and then you find out about someone who lives in, like, the Taiga Forest in Siberia, like, how?
Like, what are they doing?
I mean, imagine before there was video, before there was the internet, and really before there were books, people would hear about these people that did these things.
And they're like, where are these people?
Like, how are they living like this?
And there was probably this overwhelming desire to see.
Because you would live the way you lived.
And you would say, well, this is how people live.
And you'd be like, no, no, no.
People live so differently.
Like, some of these explorers that went to these uncharted islands and found these people that were living essentially, like, you know, Stone Age-like.
No access to fire.
And they're living on this island.
Like, what?
Like, what is going on over here?
How is this real?
michael easter
Yeah, totally.
And with your question about that sometimes people who get really, really deep down those rabbit holes aren't successful, I think it provides an answer for why the person isn't successful, right?
You can find a reason, like, oh, it's them that's done this thing, and this is why I have XYZ problem.
And I think that...
And it also pulls on, like I said, I think we have a drive to search for information.
So if you think about humans in the past as we evolved, there was a handful of things you really needed to survive.
Food, possessions, tools, information.
We crave status as well, because if you could influence more people, you probably had a survival edge.
And so I think when you start to apply that to today's world, because in the past, all those things were relatively scarce.
They were hard to find.
So if you sort of crave them and always look for them, try to grab them when you have the opportunity.
survival advantage but in today's world all these things that we evolved to crave are abundant in many ways and we don't necessarily have the governor telling us when we've had too much so take something like possessions even a couple hundred years ago the average person probably had like 100 items maybe in their house now the average home has 10 000 items in it really Yeah, 10,000 items.
The range is 10,000 that I've seen to 40,000.
joe rogan
And then there's people that collect stuff like trading cards, stamps, coins, old coins, and they get obsessed with collecting these things.
michael easter
Yeah, exactly.
And I think it does fall back into the fact that we kind of evolved to add, whether it's food, whether it's stuff, whether it's trying to influence more people, whatever it might be.
And that can kind of create a cycle for people where the pursuit of the thing is like a thrill in of itself and then you get it.
You go, oh, that's fun.
I gotta go do that.
unidentified
Yeah.
joe rogan
And then they gotta get another one.
michael easter
Yeah.
joe rogan
Yeah, that's, it's such a weird, it sort of plays on these original survival instincts, right?
Your search for food, your search for shelter, your search for fertile hunting grounds.
You know, you have humans have this sort of inherent desire to go and find things.
And then something comes along that just monkeys with that, like stamps.
Like now you have to get this 1972 Abraham Lincoln, you know, fucking stamp.
And, you know, you're on this quest to get it.
unidentified
Yeah.
joe rogan
And people pay extraordinary amounts of money for these things, too.
michael easter
Tons.
joe rogan
Especially like cards, like baseball cards and stuff like that.
michael easter
Yeah.
joe rogan
I mean, that's bonkers how much people pay for those things.
michael easter
Yeah, it's crazy.
I was at my mom's house the other day, and I was going through my old basketball cards I used to collect.
I'm like, oh, here's a kind of interesting card.
Like, that player was pretty good.
I look it up, and I'm like, oh my, it's worth that much money?
It's crazy!
joe rogan
Because they don't make them anymore.
michael easter
Yeah, exactly.
joe rogan
Even though it's no big deal.
It's just a piece of paper.
michael easter
Yeah.
So as part of this book, I got really interested in this idea of Everyone knows that everything is fine in moderation, but then the question is like, okay, well, why the hell can't we moderate, right?
People keep eating when they're full, you keep buying stuff when you've got a house full of stuff, even stuff like how much media we consume, right?
It's like people will scroll and scroll and scroll, even though they know this is not how they want to be spending their time.
joe rogan
Oh, I've spent so many nights where I went to bed at 3 o'clock in the morning feeling like a fucking idiot.
Like, what did I do?
I just wasted time watching dumb videos and reading dumb websites and just going down.
And I'm tired, and I should just go to bed.
But I just, whatever.
Like, maybe the next thing is going to really excite me.
Maybe the next video is really going to stimulate me.
Nope.
unidentified
Nope.
joe rogan
Always the same feeling.
I go to bed like, fucking idiot.
You should have been in bed three hours ago.
michael easter
And everyone has that experience, right?
joe rogan
Yep.
michael easter
And so I live in Las Vegas, which happens to be a good town to think about why the hell can't we moderate, right?
Now, when you live there, you see all kinds of wild stuff, right?
But to me, what's always been the strangest has been the slot machines.
So you've spent time in Vegas.
joe rogan
Yeah.
michael easter
It's like they're in the casinos, obviously, but they're in the gas stations, the grocery stores, the restaurants, the bars, and the airport.
And they're not sitting empty.
joe rogan
Right.
michael easter
People are playing them around the clock.
joe rogan
Yeah.
michael easter
So I'm like, what the hell is up with that?
joe rogan
Just plays in your dopamine.
michael easter
Well, and it doesn't make sense because everyone knows the house always wins.
joe rogan
Yeah, it's like a numbing thing.
They just sit there and press the buttons and press the buttons and press the buttons and hope they make money.
michael easter
Yeah, so I decide, alright, I'm going to find out how a slot machine works.
Why do people get hooked on slot machines?
That's the question.
And so I go into journalist mode and I start making calls.
Now the first group of people that I call turns out to be a dead end.
So who I call are people who are effectively anti-gambling researchers.
So these are researchers who have a very anti-gambling bent and they tell me all sorts of Sort of strange things.
They're like, oh, it's because casinos don't have clocks.
They're like these myths we've all heard.
Casinos don't have clocks.
Slot machines only play in the key of C, which relaxes people and relaxes their wallet.
Casinos don't have any right angles, and right angles activate the rational part of your brain.
And so I go, okay.
And then I go to an actual casino, and there's right angles everywhere, right?
The screens are right angles.
No clocks, but guess who else doesn't have clocks?
Like most businesses, right?
There's not clocks in Costco.
joe rogan
Most restaurants.
michael easter
Right.
It's not normal to have clocks.
And then for the audio, the key of C, I call up a slot machine audio composer.
Now this is a real job you can have in Las Vegas, right?
And this guy goes, where the hell do you hear that?
He's like, I use all keys.
So I realized that the problem that I'm encountering is that I have called people who want us to stop gambling.
I need to call people who want us to start gambling.
I gotta follow the money on this.
So long story short, I talked to a handful of people in town and this leads me to this casino on the outside, outskirts of Las Vegas.
It's brand new, it's cutting edge.
But the catch is that it's not open to the public.
So this place is basically a living, breathing casino, but it's used entirely for research on human behavior.
joe rogan
What?
michael easter
Yeah.
joe rogan
Really?
Who funds that?
michael easter
73 different companies.
So there's gambling companies that are involved, but also a bunch of big tech companies who are on the Fortune 500. So I go there, and it's, like I said, it's a legit casino.
joe rogan
How big is it?
michael easter
It's, I would say, I mean, it's not the size of a normal casino, like a sprawling strip one.
It's probably about the size of your, everything you have here.
Maybe a little bigger.
But they have hotel rooms.
joe rogan
It's like a Walmart.
Yeah.
That big?
michael easter
Yeah.
It's in this big office building, basically.
And...
They're basically looking at how everything that happens in a casino affects human behavior.
So how does room design and the technology we're using in rooms affect behavior?
How does betting with, say, an AI bot versus an actual human impact betting?
Now when I'm there, I meet with, to bring it back to slot machines, I meet with a guy who designs slot machines.
So the reason that these things are so entrancing to people, it tracks back to this behavior loop that I call the scarcity loop.
And this is basically a loop, looping behavior that when people do it, they tend to get hooked on it very easy.
So it's got three parts.
It's got opportunity, unpredictable rewards, and crook repeatability.
So opportunity, you have an opportunity to get something of value.
So in the case of a slot machine, it's money, right?
Two, unpredictable rewards.
You know you're going to get the thing of value if you continue the behavior.
But you don't know when.
And you don't know how valuable it's going to be.
So with a slot machine game, when those reels are spinning, you could win nothing.
You could basically lose your money.
You could win a couple dollars.
Or you could win a life-changing amount of money.
There's a fantastic range of things that could happen.
And then three, quick repeatability.
You can immediately repeat the behavior.
So with slot machines, the average player plays about 16 games a minute.
And that's different from all other habits.
Like most habits, you don't immediately repeat them.
Now the reason that...
People are so interested in this, companies, casinos, is because this sort of three-part system I just laid out, it can get people to repeat a lot of other behaviors too.
So it's in social media, it's in sports gambling, it's in dating apps, even companies like gig work economy companies are using it to get people to work longer hours.
It's being leveraged by the financial industry in a lot of personal finance apps and on and on and on.
It's been embedded in so many of the products, even institutions that influence people's lives because it is so captivating to us.
We tend to get hooked on this three-part system.
joe rogan
And so when you're talking about like gig economy stuff, like you're talking about like Uber and things along those lines?
michael easter
Driving for Uber.
joe rogan
And so how do they use that?
michael easter
So things like unpredictable rewards get put up in front of a driver to get them to drive into an area of town that Uber might want them to be in.
There's also...
joe rogan
Unpredictable rewards?
unidentified
What do you mean?
michael easter
Yeah, so like you might get – say, oh, if you drive here, like you're – whatever, you'll make X amount more money.
And it sort of pops up unpredictably.
joe rogan
Oh, so they'll incentivize you?
They offer you more money to go to a different part of town?
michael easter
Yeah, or dropping in cues that's saying like, hey, this is where we are – you're going to make more money today type of thing.
If you think about it in terms of – Something like social media, it's like the opportunity is to get, say, status or likes or whatever it is, right?
And then, say, a person posts, and then the rewards become totally unpredictable, right?
You might get two likes, which is like, oh, that wasn't great.
Or you might get hundreds of likes, which is like, oh, my God, that's amazing.
It's the same exact architecture as a slot machine.
And then you check and recheck.
You're repeating the behavior all day.
And...
This loop, the reason that we're so attracted to it, it goes back to evolution.
So I talked to this, once I learned how this kind of loop pulls people in, it's really what slot machines lean on to get people to repeat the behavior.
I call up a psychologist.
He's this old school dude from the University of Kentucky who's been studying psychology since the late 60s.
His name is Thomas Sintal.
And he described, he basically explained, this likely goes back to evolution and finding food.
So if you think about hunter-gatherers, the thing you have to do every day is find food.
But it's random whether you're going to find the food or not.
So you go to point A, you don't find any food.
Go to point B, you don't find any food.
You go to point C, no food.
Point D, oh my god, it's a giant berry bush full of food.
And that saves your life, right?
So that search, that repeat searching, really pushes us and grabs our attention because it used to help us survive in the past.
And there's even...
I mean, if you want to get down the rabbit hole in it, there's even...
Things like what are called near misses in slot machines, which is when you kind of almost win, right?
joe rogan
Two lemons.
michael easter
Yeah, two lemons.
joe rogan
And the other lemon just barely passes by.
michael easter
Barely passes by.
Or losses disguised as wins.
Do you know what those are?
joe rogan
No.
michael easter
So that's when, let's say you bet $1 and you quote-unquote win 50 cents.
So you don't lose everything, but you win 50 cents.
Now we tend to react to that as if we're winning when they study gamblers.
And that's also embedded in the search for food, right?
Let's say you're hunting, you're like, oh, we got a big kill on our hands.
And then you whiff and the animal's on its way.
It's like, damn, that's the near miss.
Or you come up on a berry bush And let's say you burned 500 calories looking for this thing, and it only contains 200 calories worth of food.
And so all of these sort of evolutionary parts of this system that we used to fall into as we evolved are now in slot machines and in turn now being used by a lot of big tech companies and different industries.
joe rogan
So they just trick the human reward system.
michael easter
Yeah, it mimics these sort of ancient pathways, more or less.
joe rogan
And gambling, to me, is one of the most peculiar ones because it's so overwhelming for people that are hooked on gambling.
It's such a mental health issue.
It's such an addiction.
And when you see people that are just, like, chasing it and they just can't stop, it's like, I always wonder, like, what pathway is being hijacked?
Like, what is about...
Human beings that want to risk, like, literally all of their money on a roll of the dice or on a spin of the roulette wheel or on a hand of cards.
Like, what is that?
michael easter
Yeah.
This is a good question.
Now, this Zental guy that I told you about, he does a lot of research on pigeons.
So he can basically turn a pigeon into a degenerate gambler in, like, two minutes.
A pigeon?
A pigeon, dude.
He'll give them...
joe rogan
That sounds cruel.
michael easter
I said the same thing when I was talking to him.
joe rogan
Isn't life hard enough as a pigeon?
michael easter
Yeah.
So he'll get pigeons who, you know, they live in these cages, and he'll give them the option to play a game where every other peck they get, say, 15 units of food.
So peck, no food.
Peck, 15 units of food.
But then they have an option to play a second game.
And this second game is very much a gambling game in that they get food about every fifth peck, but it's random.
So you could go peck, peck, food, peck, peck.
The next one could be food, peck, peck, peck, peck.
So it's just kind of like a slot machine.
And they get more food playing the gambling game.
They get 20 units.
If you do the math, it makes a lot more sense to play the game where you get every other peck is getting you food.
It adds up to a lot more food.
But what he finds is that the pigeons consistently play the slot machine game.
97% of pigeons will choose that game.
joe rogan
Right, but they're not risking anything.
michael easter
They're not risking anything.
joe rogan
So how's that gambling?
michael easter
They're still putting in the effort to have to play the game.
joe rogan
Yeah, but that seems obvious.
Like, the rewards are greater.
So they know that if they just keep pecking, it doesn't hurt to peck.
They're going to get a bigger supply of food.
michael easter
They don't get a bigger supply, though, because they'll get 15 every other peck versus 20 every fifth peck.
So if you put in 100 pecs, you're going to get more food playing the one where you get food every other time.
joe rogan
Right, but it's still not gambling because the pigeon just sees a larger pile of food with the more pecs.
So it just wants the larger pile of food, so it just keeps going.
It's not like they're risking all their food.
michael easter
Right, right.
joe rogan
So I don't think it's a gambling thing.
michael easter
Well, the larger pile of food comes from the predictable rewards.
joe rogan
Yes, right, if you do every other, right?
michael easter
Yeah, every other is how you get the biggest pile of food.
joe rogan
But you don't get the biggest pile in one jump, one dump, right?
The one where it's every five that's a larger quantity of food.
michael easter
Yeah, so you get 20. Yeah, see, that's not gambling.
Why is it not gambling?
joe rogan
Because it's just more effort.
It's more effort to get a bigger pile.
michael easter
So he would argue that...
joe rogan
They're just dumb.
They just can't say, oh, it's every other one.
Well, all they see is that they're getting, you know, what are 15 units versus 20?
Is that what it was?
michael easter
Yeah.
joe rogan
All they know is 20 units.
Like, oh, this one gives 20 units.
Just keep pecking.
I don't think they're smart enough to figure that out.
I think they're just like, keep going, keep going, keep going, keep going, 20. But there's not a risk.
michael easter
So here's what I'll tell you.
He would argue, and a lot of biologists would, they would say, you know, there's this theory called the optimal foraging theory.
It says that animals will expend the least amount of energy to get the most amount of food.
So over time, they're expending a lot less energy to get more food.
And so here's where it gets interesting, though, is that to sort of bring it back to why do people fall into this, why would someone bet their entire fortune on a roulette wheel or whatever, is that when he will put pigeons in a sort of wild environment, so where he keeps them is in these pigeon cages where they kind of live alone.
It's a basic cage.
When he puts them in a cage that mimics the wild.
So it's this giant cage that has like roosts.
It's got cliffs.
It's got other pigeons.
It's very much like they would have to live in the wild.
And then he throws them back to choose a game.
They start choosing the optimal game.
joe rogan
Oh.
Yeah.
Interesting.
michael easter
Yeah.
And you see that in many animals where they do these sorts of studies.
Rats.
joe rogan
Right.
That's the cocaine rat thing, right?
michael easter
Yeah.
joe rogan
Yeah.
michael easter
Just like that.
joe rogan
Yeah, for people who don't know that study, what they call it, Rat Park.
So they did a study where they put rats in this very sterile environment.
Laboratory environment, bright lights, no toys, no nothing, and they gave them the option of water or water with cocaine.
And they always took the water with cocaine.
They just kept taking the water with cocaine.
But then when they put them in Rat Park, which is a much larger thing with a lot of toys and things to do and a lot of places to run around, they didn't do that.
They just drank the water.
michael easter
Right.
joe rogan
But that makes sense.
It's like they're fucking living in hell.
And the cocaine water is the only thing that gives them any good feeling.
And so they just keep going back to that good feeling.
But when you give them a normal, natural environment where they can just exist, I wonder if that's the case with people that live...
Like, say, a subsistence lifestyle.
You know, if they have access to something like heroin or cocaine, I wonder if they would just ignore it because they get this sort of very natural environment that is sort of programmed into our lives, programmed into our DNA. Like, people that live a subsistence lifestyle are unusually healthy.
I'm sure you've seen, have you seen Werner Herzog's documentary, Happy People?
michael easter
I don't think I've seen that one, no.
joe rogan
It's great.
It's Happy People, Life in the Taiga.
And it's about these trappers who live in Siberia.
And there's very low instances of mental health issues, very low instances of all sorts of problems.
That society just has ubiquitous.
In their world, these people are very happy.
And they get by.
They just get by.
I mean, they have snowmobiles and dogs and they hunt and they trap and they fish.
And they just get by.
And they work every day.
And you have to work.
The only way to live is to eat, and the only way to eat is to work, and so everybody does everything that they can, and they're all happy.
It's very weird.
michael easter
So that was this guy's theory.
He said there's another theory, I think it's called the optimal stimulation theory.
It basically says that humans and animals need a certain level of stimulation in their life, or else they start seeking it from other things.
joe rogan
Yes.
michael easter
So if you think about the context of how humans came up, I mean, it was very, sort of like the people you talk about on the Taiga, right?
They have, you got to work all day, you're outside a lot, you're doing tasks that involve your mind and your body.
Like it's this full on effort to survive.
You're also in sort of closer knit communities, all these different things.
And today we don't have that quite as much.
And so his theory is that when you don't have enough stimulation in your life or meaning from other places, humans tend to start to look for it in other ways.
We gamble.
We spend a lot of time on the internet.
We buy a lot of stuff.
So we start searching for it somewhere else.
And those ways can often be counterproductive in the long run when you overdo them.
joe rogan
Yeah.
michael easter
Yeah.
joe rogan
Totally makes sense.
And also, you know, I was having a conversation with a friend of mine about this yesterday.
We were talking about how complex the human mind is and how complex life and society is, but yet there's no real management book.
There's no document that shows you this is the optimal way to exist and these are the pitfalls of existing other ways.
That, you know, you have these human reward systems built in and they can be hijacked by these various things.
And this is the way the human body and the human mind exist optimally.
And for whatever reason, there's no real structure that people can follow that's universally agreed upon.
You know, like if you like...
Say if you're a mechanic, right, and you're working on an engine.
There's very clear documents that show you, like these are the pistons, this is the spark plug, this is the carburetor.
If it's not clean, it'll do this.
This is the problem with the gas line, and you have to fit it this way and that way.
And so you do it all right, and then boom, it starts up and it works.
And you can fix things that way.
And you can build things that way.
We don't really have that for the most complex thing that we're aware of, which is human existence.
michael easter
Yeah, totally.
That's because it is so complex.
joe rogan
It's so complex.
michael easter
And technology also changes very fast.
So technology is probably great in many ways.
It's a result of progress, right?
It's kept us, led us to live longer, allowed me to Fly from Vegas to Austin in two hours instead of, you know, getting the old wagon train out and be like, yeah, I'll see you in like a six-month show.
joe rogan
Yeah, right?
How long would that be by wagon train?
michael easter
Oh, man.
joe rogan
It's pretty crazy.
michael easter
But I don't think we've necessarily kept up with it.
I mean, our hardware doesn't change that fast in our software, you know?
And so I think a lot of the problems that we see today are often a result of us living as almost sort of ancient creatures in a very new modern changing world and trying to navigate that.
joe rogan
That's what scares me about this seemingly inevitable connection with humans and technology is that I think What we're going to do is integrate with technology to avoid all the problems that we have existing in this modern world with this ancient hardware.
And that we're going to adjust our hardware.
And that it seems to me that this is inevitable.
It seems to me that this is just where we're going and that humans are going to be some sort of cyborg type thing.
And also, with the invention of AI, and I'm sure you're paying attention to all this chat GPT stuff and deepfakes.
God, there's so many deepfakes.
People keep sending me commercials that I've never done for penis enhancements and all these different things.
Wild commercials.
michael easter
Insane stuff.
joe rogan
And it's my voice.
michael easter
Yeah.
joe rogan
And it's my lips moving and it shows me talking about how great these products are.
I've never even heard of them.
michael easter
Yeah.
joe rogan
And this is just the tip of the iceberg.
We're just starting to be able to fake things like that.
We're on a consumer model.
Like someone can just buy the software and put it together.
You know, and now AI can make literal films.
So, I mean, at one point in time, right now there's kind of like the uncanny valley in some ways where you can kind of see the difference between what's real and what's not real and kind of like, eh, it looks fake.
How long before, like, UFO footage is a great example.
Jeremy Cornbell, who's like the premier UFO researcher with George Knapp, you know, every now and then I'll find something online and I'll send it to him.
He's like, oh, that's bullshit, dude.
Like, this is what they did and you can see it.
This is how and this is why.
Like, oh, okay.
But there's a lot of that.
There's a lot of fake stuff.
And it's hard to know.
It's hard to know what's real and what's fake.
And we kind of can tell now...
But will we in 20 years?
I bet no.
michael easter
No, and it could be five years.
joe rogan
Yeah, it might not.
I'm being very generous.
I'm sure it's five months.
I mean, it's weird.
michael easter
Yeah, and I think we naturally gravitate to the technology, right?
Everyone adopts it, and then it's just a part of life.
joe rogan
Yeah, it's just a part of life.
michael easter
You just sort of fall into it.
And oftentimes you get punished if you're not using the technology, even though it might be bad for you in the long run.
joe rogan
Yeah.
michael easter
So think about something like trying to keep, say, a teenager off of social media.
We know it's probably not a great place for them to hang out a ton.
joe rogan
Right.
michael easter
And yet, if they're not on it, their life suffers.
joe rogan
Yeah.
michael easter
Right?
Because they're not as dialed in socially.
And for teenagers, being social is very important due to how their brain is changing at the time.
joe rogan
Right.
michael easter
But even think about work, especially with how the nature of work has changed after COVID with more people working from home.
If you don't want to be stuck on email all day, it's like, I totally get that.
But now if you decide, well, I'm not going to check my email during these times because it drives me insane.
Now you're a negligent employee.
So you effectively have to adopt the technology to live in the system and then the system starts to sort of govern your actions.
joe rogan
I read an article about a woman who was fired and she met all of her productivity goals.
She was working remotely.
But the company detected that she hadn't clicked enough on her computer.
She hadn't hit enough keystrokes.
She hadn't moved her mouse enough.
And I think there was also an issue with the amount of time she spent in front of the computer, that it wasn't enough.
Meanwhile, she met all of her goals.
So, like, how many people are just in front of an office where they're not checking in a cubicle, just bullshitting, probably listening to this podcast right now?
michael easter
Enjoy.
joe rogan
Enjoy.
And, you know, they're okay.
They're okay because they are in front of that computer, and as long as they move their cursor around and do things and...
I mean, they could be listening to this podcast on their AirPods while they're also fucking around and doing all these other things.
And they might not be as productive, but they are doing the thing that the algorithm wants them to do.
This lady got fired.
It's crazy.
Maybe she doesn't need to work as much to meet the productivity goals you set for her, but she's a good employee.
If you set a productivity goal for an employee, say, hey, we need to get, you know, X amount of units of work done by Friday.
And she does it.
Didn't she do her job?
Like, if she can do her job in 31 hours and the average person needs 44, isn't she a better employee?
michael easter
Yeah, she's more productive.
joe rogan
Yeah, she's better, right?
Does she have to be clicking on things constantly?
Yeah.
It's kind of crazy.
This lady got fired.
Like, that's why—it makes me wonder.
I mean, maybe there's some other factors, but maybe not.
I mean, maybe it's just as simple as, like, they're just following numbers, and that's how they hire and fire people.
michael easter
Well, the numbers are really interesting because they're not really that old.
You know, numbers are maybe 10,000 years old.
There's still tribes in the Amazon.
There's a tribe called the Paraha who—they still don't have numbers.
They can discriminate between one, two, and three.
You go above that, and it's either small, medium, or large.
And that's probably how humans thought of quantities for most of time.
joe rogan
So if they catch a bunch of fish, they can't say how many fish they caught?
They have 30 people in their village?
jamie vernon
This is the story.
I just read through the article.
There's a little bit of both sides on this story.
joe rogan
Oh, she's Australian.
They have wild rules over there.
jamie vernon
They had complaints about her missing stuff and doing work, and then she was saying this is all bullshit, and they had evidence of her doing misconduct in their words.
It's a both-sides story.
joe rogan
Oh, okay.
Okay.
Well, there you go.
That makes more sense.
Plus, she's very pretty in that picture.
Maybe she's trying to be an influencer.
michael easter
Maybe they factored that in.
joe rogan
I don't know.
Maybe.
It seems like she's using a filter.
That's another weird thing, right?
Filters?
How many people are just using filters?
I see pictures of a friend of mine with his wife.
And the wife is using a filter.
And I know my friend doesn't look like that.
michael easter
Right.
joe rogan
But he's with her and she's got the filter on.
I'm like, hey, bro, did you go back in time?
michael easter
Yeah.
joe rogan
What the fuck happened?
You look like you're 15 years younger.
michael easter
Did you just get back from Hawaii?
You're exceedingly tan in that photograph.
joe rogan
You look fantastic.
What are you doing?
Tell me about your diet.
michael easter
Yeah, so it can kind of bend reality.
And to get back to numbers is that once we invent numbers, it starts to really change how humans behave.
joe rogan
Right.
michael easter
Especially with measurement because that provides an element of sort of certainty.
So in the case of that employee, it's like someone somewhere with a clipboard goes...
Well, a good employee has 20 clicks per hour.
And then they just go down the thing and go, oh, well, this person had 19. We got to can her.
So we're measuring by a random number instead of saying, did this person do the job we want the way that we want them to?
What is the outcome of the task we're trying to do?
And focusing on the actual goal, which is to make money for a company.
I don't know.
joe rogan
Well, it seems like in this story, there's kind of more to it.
But that's always the case, right?
If someone makes an accusation against a company firing them, they're always like, I was the best employee ever, and I didn't do anything.
Nobody ever says, I kind of fucked off a little, but I think I was good enough to keep the job.
Nobody ever says that.
Everybody's always like, I was perfect, and my boss is a tyrant, and the work environment is toxic.
Yeah.
No one takes personal responsibility for that kind of shit.
michael easter
No.
Twitter is a good example of how putting numbers on things can change our behavior and why we do what we do.
So here's the example of that.
And I learned about this from a guy whose name is T. Nguyen.
So it's T-H-I-N-G-U-Y-E-N. He's a philosopher at the University of Utah.
When you start to measure Twitter via likes and retweets and that sorts of things, that changes how you use Twitter.
The platform, formerly known as Twitter, is supposed to be billed as a place for discussion, right?
And so then you ask yourself, okay, well, what are the goals of a discussion?
And the answer is like, well, there's like a fucking lot of goals behind this discussion.
It could be to empathize.
It could be to understand someone.
It could be to push back on them.
There's all these things that can come out of a discussion, all these possible goals.
But when you start to put numbers behind that in the form of likes, of retweets, of whatever it is, People start to tweet in a way that scores likes and retweets.
And that is a different goal than is discussion.
It's often at odds with that.
So, like, what does well on Twitter?
It's calling someone a dickhead.
It's trying to dunk on someone.
It's trying to say something outlandish or maybe bend something in a way that incites outrage.
And that totally changes the point of a discussion.
Right.
And this guy noticed it in himself because he's a philosopher, so his job is basically to think all day.
He goes, you know, the first time I had a tweet go viral, it was like, oh my god, that was awesome.
And then he found himself, when he would have these sort of philosophical thoughts, instead of going into this really deep zone that he'd usually have to go into to understand it, He started finding himself going, how can I put this into like a 140 character tweet that'll really do well, right?
And that changes.
That changes how he thinks and what he does.
And you see this.
I mean, this isn't just in social media.
This is in so many different systems where we put numbers behind something.
It starts to change people's goal in a way that changes their behavior.
But the goal of scoring numbers is often different from the original goal of the behavior.
joe rogan
You know, this discussion actually came up in the hunting world recently because I was having a conversation with a friend of mine.
There's two goals.
One of the things that people want when they hunt is they want to get a mature animal for a bunch of reasons.
One reason is that the mature animal, say if you get like a seven-year-old mule deer, that is a deer that has spread its genes and It's done its job in the reproductive system.
It's passed on its DNA. And this is an old, mature deer.
Also, it's more of a challenge because this is a wiser deer.
This is a deer that has probably experienced hunters before.
Most certainly has experienced mountain lions and bears and other predators.
And so the goal is, ethically and morally, that's the animal that you should choose to try to hunt.
Now, there's numbers that are involved now.
So with deer, it's the size of the antler.
And the magic number is 200. If you can get a 200-inch mule deer, that is a very, very rare deer.
That is a deer that has...
Lived for a long time.
It has superior genetics.
It has this very big...
Have you ever seen a 200-inch mule deer on the hoof?
michael easter
Yeah, they're giant.
joe rogan
They're giant.
And it's so impressive.
So this guy had shot a mule deer, this beautiful, mature mule deer, but it scored 194. It didn't score 200. And he was like, well, it's just a deer, just another buck.
And my friend was furious.
He's like, this is a bastardization of everything that hunting is supposed to stand for.
Hunting is supposed to stand for this is an ethical way to acquire your food.
This is the best wild protein that you can get.
It's the healthiest for you.
It's also an important thing to manage the population numbers of these animals so that they don't get overpopulated, which leads to the spread of diseases like CWZ and chronic wasting and all these different things that people attribute to overpopulation and car accidents, all these different things.
And but the number thing got in people's heads and this guy was very happy with his deer until he found out it was 194 and not 200 because it's like it's impossible to tell when you're looking through binoculars right you're looking through binoculars you go that is a giant mule deer that's what i want to get but he was unsatisfied because it came up in the though so the overall score the way they do it is kind of complicated They measure the width of the base,
they measure the length of the tines of the antlers, the width of how far they're apart, and all that stuff gets factored together and it comes up with a score.
And his score was six inches short and he was bummed out.
Which is just nuts!
michael easter
It's crazy.
joe rogan
It's weird!
michael easter
Right?
So his goal, because we put the number on that, is simply just to get 200 or over.
unidentified
Right.
michael easter
And to your point where you just talked about, you know, why do we hunt?
There's all these really complex, but far more valuable and meaningful reasons That we go out and to hunt.
But if you get captured by this number, that changes your experience in a way that is probably not a good thing.
joe rogan
Yeah.
michael easter
I mean, you saw this in the wine world when Robert Parker started The Wine Advocate.
I think this was in the early 80s or 70s.
So this guy is, Robert Parker is this guy from Maryland, kind of grew up in the backwoods.
He's just a normal dude.
He likes wine, but he thinks, oh, all this snobby language around wine, like it's keeping people who would otherwise enjoy it from drinking it.
So it's a good intent.
And so what he decides is, I'm going to start a magazine.
I'm going to start giving wines a score from 50 to 100. So when he starts this, the magazine takes off.
Because now the average consumer can know.
Well, this is an 80. This is a 90. The 90 is better.
I'm buying that.
Now, here's the thing, though, is that it is Parker who's testing the wines, and he's also having to test them alone, not with food.
Now, one of the main reasons you drink wine is to drink it with food because it changes as you drink it.
Right?
But his scoring system, if a wine scores really well, those bottles fly off the shelf.
Whereas the ones who don't get quite as good of a score, they collect dust.
So what the wine industry does is they go, okay, well, if we want to sell a lot of wine, we got to produce bottles that get a good score from Robert Parker.
So they change how they make wines to suit his palate.
Now, if you don't have Robert Parker's palate, if you don't like what he likes, this is meaningless to you.
joe rogan
So it's one person?
michael easter
One person.
And then you started to see, I mean, his industry and empire grew.
You start to see a lot of other wine rating places pop up that mimic it.
But it's the same with any review.
If you put a number on it, it's kind of this arbitrary thing that someone has to make up, and it's often done in a vacuum, and it's very, very subjective.
But we pretend like it's objective, and then we behave like it means something, right?
joe rogan
Yeah.
I have a very good friend who's a wine connoisseur, like a real wine connoisseur.
Like, he has this...
Big wine cellar in his home.
You go in and it's filled with all this crazy wine and he knows everything about wine.
He can tell you what the good years were and where the vineyards were and where the things come out of and he had a birthday.
And so he invites me to this wine pairing dinner on his birthday.
And it was great.
The food was great.
The wine was great.
But it was so bizarre because they bring these flights of wine and then everyone tests the wine.
And people are recording themselves doing this.
They have little tape recorders.
And they're talking about the tannins and the oaky this and the that.
And then someone opens up, I think this one's corked.
This one's corked.
And they're testing, yes, I believe this one's corked.
And I'm like, this one's my favorite.
I don't even understand what's going on here.
And there was this one guy that was there that was being heralded as this big wine expert, and they would refer to him.
Well, cut to, years later, that guy gets arrested and he winds up doing 10 years in jail for making fake wine.
And there's a documentary on it.
The documentary is called Sour Grapes.
And it's an amazing documentary.
michael easter
I've seen it pop up.
Now I've got to watch it.
joe rogan
It's very, very interesting because it plays on this very strange thing that people have to want the rarest, most unique.
And what this guy did was he started buying wine.
That was the first thing he did.
He would go to these auctions.
And I don't know if you've ever seen any of those wine auctions, but they're Super bizarre.
Like people are spending ungodly amounts of wine – of money on wine, like ancient bottles and very rare bottles.
And so this guy is buying all this wine.
So he is established as this connoisseur.
And then what he's doing is he's going to his home.
And he's aging these labels and he's creating labels and he starts auctioning off.
And I think, is it Sotheby's or Christie's?
Someone's involved in this auction that kind of should know that this is bullshit.
Like, they haven't checked.
And so...
One man from one vineyard who's this very famous family vineyard sees bottles of his company's wine for sale.
And he says, we never made a Magnum that year.
We never made that bottle of wine.
Like, that is not real.
And that, you know, is going for insane amounts of money.
And so then they start doing an investigation.
And they find out that this guy has...
Made and sold thousands of bottles of fake old wine, including to the Koch brothers.
And this is where he got fucked.
This is where he sold the Koch brothers like millions of dollars worth of wine.
And these guys are just super ballers with an unlimited amount of money.
And they were buying like Lincoln's bottle of wine, like Thomas Jefferson's bottle, like that kind of crazy shit.
And people are saying, nope, that's not even his handwriting.
That's not, this is not real.
So these guys were, they got duped.
And so then they opened the investigation and they find this guy's house and they find the bottles of wine.
He was buying old bottles and re-corking them and like making the labels dirty and doing all this different shit.
But it's so interesting because one of the guys in the film is like, this was a bottle that he sold me was legit.
Because the guy was selling legit wine too.
He's like, this one's legit.
And they're drinking.
You can tell.
And this other guy comes on.
Can I let me try that?
He's like, this is garbage.
This wine's garbage.
This is fake.
It doesn't have the complexity.
It doesn't have the robustness.
It doesn't have the...
And these other guys who are also supposedly experts, I'm like, what are you guys tasting?
What is going on here?
What is this weird thing that you're chasing that the difference is so subtle?
It's not even the difference between Coke and Pepsi.
It's so subtle, but yet it's the difference between a bottle of wine that's worth 50 bucks, 100 bucks, and 40,000.
And no one knows.
No one can tell.
And this guy had apparently, according to my friend, such a palate that he could experiment by taking these various, much more inexpensive wines, combining them in very specific ratios, and recreate something that was very similar.
And as long as you got it in this bottle, And as long as you looked at it, it's like, oh, it's a Bourjois Bourbon from 74. And you thought you were getting the real shit.
And so then there's the placebo effect, right?
You're tasting it and you're imagining it.
This is rich, robust wine that very few people can appreciate.
And then you're all appreciating this wine.
Meanwhile, this guy's laughing his ass off because he made it in his fucking Century City house.
I mean, he's like, it's fucking nuts.
michael easter
He's got it in the bathtub.
joe rogan
Yeah, I mean, literally.
See if you can get some clips out of that.
michael easter
There was actually a study, and it was conducted, I think, at a university in France that has a good wine department.
The researchers, they got a bottle that, you know, was scored really high and a bottle that was scored low.
And they got this group of students.
And without them knowing, they switched the labels.
Right.
So they so the bad bottle has the nice label on it and vice versa.
Yeah.
And they, you know, served it out and they had them talk about it and rated and do all these things.
And, you know, where I'm going with this.
The students who think that the terrible bottle is good, they give it all this like, oh, it's got a deep blah, blah, blah.
You know, they're using all the tannins and all the word salad, you know.
And then with the bottle that was actually expensive and highly rated that they thought was bad, they, you know, yeah, this is cat piss.
And so expectations often, to your point about the placebo effect, they shape how you experience something as well.
joe rogan
That world is so strange because the difference between a very good glass of wine and a good glass of wine is so vague.
I was with my friend Mark once.
We were in Florida and we were eating at this Italian restaurant.
And it was a great restaurant.
And I said, let's get a crazy bottle of wine.
Let's get a fucking really nice bottle of wine.
And I'd never had like a thousand dollar bottle of wine.
So we bought this bottle of wine from, you know, 1980 or whatever the fuck it was.
And it wasn't that good.
It was okay.
It was okay.
michael easter
Yeah.
joe rogan
Yeah, it was okay.
And then I said, okay, let's flip it up because there was quite a few people at the table.
I said, let's flip it up and let's get our next bottle.
Let's get like a $90 bottle of wine.
And we were both like, this is better.
This one's better.
I don't know what I'm drinking.
I just know what...
This tastes like nice wine.
So...
So here's how this guy did this.
So he would take these bottles and sit them in water.
And, you know, he had all these labels and all these different things.
And he would get bottles from, you know, like used bottles, like bottles of legitimate wine that he had already, you know, drank.
michael easter
You're not shitting that he's literally doing this in some random apartment.
joe rogan
Oh, yeah.
He was doing it in his house.
Yeah, I mean, look, he's got the windows taped up so no one can see him doing it.
He's got fucking...
He's got aluminum foil on the windows like he's doing heroin in there.
michael easter
It's like, you cooking meth in there?
No, man, I'm just pulling some labels off, some old wine bottles.
joe rogan
So at the end of this documentary, they wind up destroying thousands of bottles of this wine, and it's really bonkers because, like...
It's he could have sold that wine for who knows how much money and so see see there He's got all those labels that he had sitting there That was the guy that got duped and this is the guy that duped him that guy with the glasses on He was the one who's like this one's a real one and the other wine extras like bitch This is fake as fuck interest and I don't even know how they know or if they really do know I mean, I'm such a I'm such I don't know anything about wine I just say, what's a good wine?
When I go to a restaurant, pick one out for me.
That's good.
I don't understand.
Or I call my friend, who is a legit expert, and I'll say, tell me a good...
And he's usually right.
I mean, he's always right.
But what does it mean?
What does it mean?
I mean, am I going to notice a difference, especially two glasses in when you're eating a steak?
No.
As long as it doesn't taste terrible, it's a nice wine.
michael easter
I'm not super into that world either.
I'd just gotten so interested in this idea of numbers and having the sort of certainty of quantification changing our behavior in strange ways that I ended up down that rabbit hole.
Another good example would be, if I'm a professor, why do you go to college?
A lot of reasons, right?
joe rogan
Right.
michael easter
You want to acquire information.
You also want to make friends.
You want to learn how to get your shit together, to turn things in on time, to get on a schedule that you're going to need when you go out into the world, to get a job, all these different things, right?
But what are my students most obsessed about?
They're GPA. And that's totally, that's very different.
And I found in my experience as a professor that it's often not the students who are straight A's who are the best because those students tend to be a little more robotic.
The students that are best tend to be in the B plus, A minus.
So this is because they might be working 40 hours a week along with that.
So this suggests they're pretty gritty.
They're a hustler.
Or they might be too free-thinking, right?
The type of students where I say, hey, do the assignment this way, and they're just going, oh, well, I thought I could do it this way, and blah, blah, blah, blah, blah.
And they also don't tend to ask about their grades.
Now, the reason that we use grades is simply because it makes the lives of administrators much easier.
If you need to compare students quickly, if you're sending people through the system, you can put a number on it and you can kind of rank people.
But it doesn't necessarily reflect whether this person has accomplished all these different things, why you would want to go to college.
joe rogan
Yeah, and what are you going to college for?
Are you going to college to get a good job?
And if you have a high GPA, wouldn't that...
Make you more likely to be hired.
So there's that.
There's that little tricky thing also with numbers.
Because it's also very hard to quantify whether or not a person is going to be productive.
I mean I guess you meet with them and then you want to find out how they are socially.
You know, like when you talk to them, are they easy to communicate with?
Are they gregarious?
Do they seem like a good person that would be, you know, a nice person to have around the office because, you know, they would make a pleasant work environment and that would also help things more productive, become more productive?
It's like, I get why there would be numbers, but it is a strange thing that humans are obsessed with numbers.
michael easter
Yeah.
I think it goes back to what we were talking about earlier with certainty.
joe rogan
Yeah.
michael easter
If you put a number on something, you can be certain what it is that you've done the right thing.
But the reality is that all these metrics, there's so much gray that goes into them.
But when we see them, we think they're black and white.
Yeah.
Obviously, we need numbers.
Our world runs on them.
But I also think we need to be skeptical that they tell the absolute truth.
And I think we need to be aware of the fact that they can change our behaviors in such a way that we miss these greater purposes of why we're doing the things that we do.
joe rogan
Yeah.
And a lot of people don't know why they do.
They just want to be successful, right?
Yeah.
It's very hard.
The thing about uncertainty, right?
This is a thing that you have when you're in college or this is a thing you have when you're embarking upon a risky career.
Like, there's so much uncertainty.
Is this going to work for me?
Am I going to make it?
Is it going to happen?
Or am I going to be left out?
Am I going to be one of the people that doesn't make it?
Am I going to be one of those sad stories?
Like this person, they just failed in life and they want to die of a heroin overdose.
No one wants to be that guy.
So it's like, what do I have to do?
And, you know, what are the metrics that I have to achieve?
Like, what are the numbers?
What's the thing that I have to do to show?
Oh, I make a million dollars a year.
I'm a winner.
You know, that's a thing.
unidentified
Totally.
joe rogan
Like, if you are a millionaire, you can say, listen, I'm a millionaire.
Like, whoa, you did it.
You made it.
Right?
But that person might be fucking miserable.
Right?
So isn't the goal to be happy?
Like, maybe a person who makes 100 grand a year is, you know, they get their bills paid, they live comfortably, they're happier, they're better off.
They do what they actually enjoy doing for a living, and it's just not as profitable.
Maybe that's a better goal, but we can't quantify that.
I can't put happiness on a scale.
If you're a person, say you make knives, you make chef's knives, and you're just making these beautiful, gorgeous knives, and you get deep satisfaction out of this, but you're just fucking barely getting by.
You're paying your bills, but you're living kind of check to check.
And it's all about like selling the next knife and okay, now we've got the mortgage paid and I got to keep making knives.
That guy might be happier than some crazy person who's buying $100,000 bottles of wine because that person doesn't even know what's making them happy anymore.
Like they don't enjoy their job.
They're just getting money so that they can acquire these things.
michael easter
Right, exactly.
You're just kind of chasing that next whatever it is, the purchase, you know, the person that you've hooked up with, whatever it might be.
And I do think that what people tend to chase and think is going to make them happy does tend to fall back into the evolutionary argument of like, what did we need to survive?
joe rogan
Right.
michael easter
It was food, it was stuff, it was status, influence over others, it was, you know, information, even people really lean on the smartest person or whatever.
But I don't think, you know, obviously having a certain amount of income correlates to happiness.
But once you get above a certain level, it kind of disappears.
joe rogan
Yeah.
michael easter
So I think it was in, I'm trying to remember the exact cutoff of the years, it's somewhat irrelevant, but...
Income rose in real dollars 50% from, say, 1979 to, like, 2005, or whatever the years are.
But happiness didn't actually increase in the United States.
So even though we got richer dollar for dollar with adjusted for inflation, happiness levels didn't seem to increase.
And this suggests that at a certain point, once you have your needs taken care of, You're probably going to be good to go.
And in fact, probably chasing more of sort of these ephemeral things, you know, is not going to make you happy.
joe rogan
It creates anxiety.
michael easter
Creates anxiety.
So part of the book I have a section on, because the book overall looks at, okay, why are humans not good at moderation?
What are the things that we are bad at moderating at?
And how do we think about getting out of that cycle?
And so because I'm an investigative journalist, I go places for stories, right?
I'm going to go talk to experts.
I'm going to go live with different groups who are interesting.
So to get into this idea of happiness, I spent a week living with these Benedictine monks in the mountains of New Mexico.
Wow.
joe rogan
What's a benedicting monk?
michael easter
It's an order of Catholicism.
So these guys, they live in an abbey.
They all live together.
They basically don't talk to each other.
There's only a handful of hours they can talk.
And they also have to work every day, four hours, manual labor.
They have to go into the chapel to pray seven times a day.
And so despite having this really austere kind of hard life that demands a lot of them, when researchers look at their happiness levels and compare them to the general public, they're much higher.
joe rogan
And what are they looking for when they say happiness levels?
michael easter
They're looking at self-reported life satisfaction scores.
So they basically ask them, how do you feel about this?
How do you feel about this?
And then they come up with a metric that is basically what they think of as happiness.
joe rogan
Hmm, that's a weird one because that you're You're getting a person who's completely isolated from the rest of the world, right?
So you're not compare they're not comparing themselves to other people And so like what they consider happiness I wonder if they have people that are living different walks of life that they can compare to and Maybe they would not have the same score.
That's a great question.
They think they're happy, but maybe they would be happier if they could sleep until 10 a.m.
Maybe they would be happier if they could go on a trip every now and then and just go see Paris.
Maybe they would be happier if they had a car.
They could just drive out to the mountains and just sit on the top of a ridge and just look at the beautiful scenery.
They don't do that because they don't have a car.
So maybe their self-reported happiness is incorrect.
michael easter
Yeah, could be.
Or they could be that, to your point, they could be happier.
joe rogan
Yeah.
michael easter
What I do think it suggests that you don't necessarily need all these things that we've been talking about to be happy.
joe rogan
Right.
michael easter
And a lot of times, I think what makes people happy is not necessarily chasing the next item, that sort of chase of like, I'm going to buy this thing, I'm going to hit this amount of money, I'm going to do this.
It is finding some sort of higher purpose, trying to do the next right thing, however you interpret that, and eventually people wind up finding themselves happy.
joe rogan
Yeah.
What is, yeah, it's like, it's weird, right?
Because you can't put it on a scale.
Like, you can tell if someone's overweight.
You can't tell if someone's happy.
michael easter
Right.
And I'll tell you, man, it was pretty funny because, you know, when I get there, I arrived during what's called the Grand Silence.
So this is a time when all speaking is forbidden, except in, you know, grave instances.
And apparently my arrival was classified as a grave instance, so...
unidentified
Grave?
michael easter
The guy, you know, this monk meets me and he kind of, you know, walks in.
He's like, this is the chapel.
Be in there at 3.50 in the morning for, you know, this service.
And then here's where we eat breakfast.
And by the way, for breakfast, we don't sit.
We don't talk.
So blah, blah, blah.
And then he takes me up to like the guest quarters.
What do I do?
One of the rules is to not be lazy and to not be tiresome.
And of course, I sleep through the 3.50 a.m.
meeting in the chapel, right?
But I make it down for breakfast.
And it was really fascinating living that way for a week.
I mean, I definitely got a lot out of it and had some interesting conversations when we could talk.
And just watching the people live and interact, I think it just opens up a lot of you go, oh, there's like different ways of viewing things and there's probably something I can learn from that.
Am I going to be living in the monastery anytime soon?
Hell no.
But there's things we can learn from interacting with other people in the present who are different than us.
joe rogan
Yeah.
Also, they're only interacting with the people that they're interacting with physically, which I think is a real issue with human beings.
I mean, we're talking about dunking on people on Twitter and that kind of stuff.
I don't do that.
I've done it in the past.
But somewhere along the line, I realized that The energy that I'm putting out, if I'm being negative, that affects me whether I realize it or not.
If I'm being mean and shitty to someone and trying to ruin their day, that affects me whether I realize it or not.
It's not good for you.
It's not healthy.
I don't want to do that in person.
I don't want to look at a person in the eye and say mean things to them.
And I don't want to look at a person on a screen and say mean things to them.
I understand that there's a great pull to that because of the numbers.
Because if you do dunk on someone, you know, and say, well, what don't you fucking do?
And then, ah-ha-ha!
And all these people put memes and all these different things, and you get 100,000 likes or whatever.
I don't think that's good for you.
And I don't think you really get anything out of that other than the score.
It's not enhancing your life in any real way.
You know, you're just...
You're contributing to the negativity of the world.
And I think...
As fucking corny and as cliche as this sounds, and I've especially thought of this after psychedelic experiences, which have been some of the most profound, life-changing, and perspective-altering experiences I've ever had, that That I have to think about overall good, the overall good of what I'm doing.
I think a podcast is pretty easy for the most part because for the most part what we're doing is having a conversation and I think this one is very interesting to me and so I think it's probably going to be very interesting to other people.
And these subjects are very interesting and they stimulate your mind.
And I feel good about my work.
I feel good about it.
I feel like when people come up to me, I love your podcast.
I'm like, thank you.
I'm glad you enjoy it.
I really like it.
I like that.
I think I'm doing a good thing.
I think I'm putting a good thing out there and I think it's...
So I feel good about it.
If I was using my podcast to tear people apart and tear things down and...
I mean, I do.
I criticize things that need to be criticized.
But I try to be fair and I try to be as overall net positive as possible.
I think I'm going to try to do that more and more as time goes on.
I think I'm going to avoid even this open criticism of people that deserve it.
I wonder how productive that really is.
I often think about it.
Should I just spend more time Instead of doing that on things that I'm just fascinated with.
And I think that would probably be better for me.
Probably create less people that are upset at me.
Create less people that are upset listening to it.
And it's probably better overall.
Like the overall good of things.
So it's like if you're doing something or you're creating things, like we were talking about knives, like chef's knives, that's an overall positive thing.
You are creating a thing that someone will use and they'll appreciate and enjoy.
It's an overall positive exchange.
And so I think the more overall positive exchanges you can create in your life, the better.
And it took me a long fucking time to figure that out.
It really took me until I started doing this podcast.
I mean this podcast has been this insanely educational experience to me that I didn't expect to have.
I didn't expect to be educated.
I expected to just do it because it was a fun thing to do.
I used to like doing morning radio.
And I was like, well, I'll do my own fucking thing.
And it would be kind of like doing morning radio.
But then along the line, when I started having guests on and I started considering other people's perspectives and I started considering how I interact with those people and getting better at interacting with them and having some negative experiences and negative experiences.
Negative shows and negative interactions.
I realize, like, those don't make me feel good.
Those feel like shit.
Like, what do I have to do to not do that and create more positive experiences?
And as I've done that, the more I've done that, the better I've gotten at that, the happier I've been with what I do.
michael easter
So what's the big takeaway, if you had to sum it up, from that experience?
joe rogan
I mean, we affect each other.
And if you're affecting each other in a negative way, you're not doing overall good.
But if you can affect people in a positive way, you are doing overall good.
So I try to do that.
I try to do, like when we do podcasts that are fun, I try to make them, like if I have comics on, let's just have a good time.
I don't want anybody to feel bad.
I want everybody to have fun.
Let's have a great time.
Let's laugh.
I love comics in particular because we can shit on each other and it's funny.
Like if a comic makes fun of me, it's funny to me too.
My feelings don't get hurt.
It's part of what we do to each other.
When we're alone, Like, comics in a green room are hilarious with each other.
We're just always shit.
Because we're looking for things to make fun of.
And you can appreciate it.
It's like if you're sparring and someone hits you with a jab, like, oh, that was a good shot.
Like, you got, oh, I dropped my hand.
Yep, thank you.
You know, it's like you're getting something out of that.
You're getting something out of the kind of verbal sparring.
But it's all good-natured, and it's all fun.
And unfortunately, some people don't feel that way.
You can't take, like, comedian thinking and apply it to other people.
Some people get, like, super upset if you dunk on them.
unidentified
Yeah.
joe rogan
But you're not trying to be.
So, you know, you have to learn how to not do that amongst regular people.
And I've made those mistakes, too.
michael easter
Yeah.
I mean, one guy who's really helped me in my own life, he's helped a lot of people.
He said, you know, I think at the end of the day of all the people I've talked to, most people, they just want to be loved.
joe rogan
Yes.
michael easter
And they don't want to be alone.
joe rogan
Yes.
Yes.
They want to be loved.
They don't want to be alone.
They want to enjoy their experience with other people.
michael easter
And I think that even when you look at our bad behaviors, they usually provide some sort of short-term benefit that often gets overlooked.
Like, I don't think people do things for bad reasons.
I think that people usually get something from any behavior they do.
That doesn't mean the behavior isn't maladaptive, but usually in the short term, there is a benefit and a reason why they're doing the thing they're doing, and it usually goes back to some sort of deeper reason, right?
So a case would be a person who's an asshole.
It might be a defense mechanism because maybe they were raised by a parent who was terrible to them.
And so they feel like they always need to be on the defensive.
And so when we walk in 20 years later, we go, that guy's a dickhead.
But really it's like, no, he still just hasn't recovered from being a kid whose parent was a jerk to them.
joe rogan
Yes.
michael easter
And realizing that people are usually acting the way they're acting for a good reason, I think gives you space, it gives you empathy, and allows you to interact with others better in the world.
And that changes your own experience.
Because if I look at the asshole and be like, hey, fuck that guy, and that changes the rest of my day, like, that's not good for me either.
joe rogan
Right.
michael easter
Right?
I can just be like, yeah, well, you know.
Some people are that way and probably a reason for it.
joe rogan
Do you have children?
michael easter
I don't have children, no.
joe rogan
One of the things that happened to me when I started to realize...
When you see someone go from being a baby to an adult, you think about human beings in a very different way.
I think about everyone I meet, I think of them as a baby.
Like, oh, this is a...
Like, if I meet some poor homeless person in front of a gas station...
When I was younger, I would look at that person and go, oh, fucking idiot.
Get your shit together.
And now I look at that person like, what hand did life give you?
Like, you were a baby.
There was this lady I saw recently, and she had the most insanely bad posture.
Maybe she had suffered an injury, like a broken neck.
Because her head was like – she was like very frail and very obviously addicted to drugs and dirty and her head was like hanging down like this so deeply that she couldn't barely look up to like ask for money.
And, you know, all I could think of was that that was someone's little baby.
You know, you see some guy who's, like, sleeping on the corner of a street, just covered in filth.
That was someone's little boy.
That was a little—a woman gave birth to this little boy.
And they had, you know, all the potential in the world if they were in a different environment, if they were in a different— If they had different genes, if they were in a different neighborhood, if they had different parents, if they had different experiences.
But now here I find them in worst case scenario on the ground, you know, being ignored.
People are passing them by.
No one cares about them.
You know, it's a testament to the health of a society when you see how many people are in that state.
Like that's one of the things that I find very troubling about a lot of these big cities, like particularly like Los Angeles.
That are just overrun by these homeless encampments.
And it was interesting because I saw something today about Gavin Newsom.
And he is trying to – apparently there's some sort of law that he's trying to get rid of that does not allow you to move homeless people.
And he's trying to get rid of that.
And he's making sense.
It's like this is not good for them.
It's like you're not saying that you're not caring about these homeless people, but to just be forced by law to not be able to move these encampments seems insane.
Not just counterproductive, but a barrier to productivity, a barrier to progress.
And, you know, kudos to him for trying to do that.
I give that guy a lot of shit and I probably shouldn't.
You know, because, like, I think that job is insane.
He said something crazy about me recently.
So, like, his son is involved in these micro-cults where he's listening to people like Jordan Peterson and me and...
I think he's upset because I called him a con man, which I probably shouldn't because that's not productive either.
Just call someone a con man.
He's a politician.
He's doing what he's trying to do.
But he did do something that I really like recently.
He vetoed this bill that would have forced a parent to affirm a child's gender in order to keep custody of the child.
It was like some crazy sort of Orwellian thing that they're trying to do where you have to affirm a child's gender.
If the child is trying to change gender, if you do not do that, you could lose custody of your child.
And he vetoed that.
So kudos to him for doing that.
It's got to be a fucking insane job.
And for us to stand on the outside and just...
Shit on these people, especially someone like him who's handsome and tall and slick back hair and he talks really well.
So he's bullshitting us.
Look at all the problems he's created.
Look at all the things.
But also try managing those problems.
Try figuring it out.
What do you do with 100,000 homeless people, particularly if you can't even move them?
michael easter
Yeah.
joe rogan
Right?
And so kudos to him for trying to figure out a way to get rid of that law.
You know, it's so easy to criticize on the outside.
It's so easy to just look at this stuff on the outside and go, you know, you need to get it together.
You fucking suck.
But who doesn't suck?
What mayor of a big city doesn't suck?
michael easter
There's always going to be someone who thinks the person is totally awful and people who are like, oh, they're okay, and people who love them, you know.
joe rogan
Well, especially, look, no one cared about him at all until COVID. Nobody was upset at him.
And then you're confronted with this problem that no one has faced in 100 years.
We're going to shut society down.
There's a pandemic.
There's a giant pandemic and there's these solutions on the table.
And politically, particularly in California, these are universally accepted solutions.
Like, everyone must get vaccinated.
I mean, you're literally having people like Sean Penn on TV saying that if you're not vaccinated, you're literally holding a loaded gun to people's heads.
In their defense, at that time, they really believed that this vaccine was going to stop transmission and it was going to stop infection.
And if you didn't do that, you were fucking it up for everybody else.
The problem with that, logically, of course, is that If it did stop transmission and it did stop infection, wouldn't people just realize that and only the people who got the vaccine would be okay?
And then everybody else would be fucked.
Of course, over time, we've realized that's not really the case.
It doesn't stop transmission.
It doesn't stop infection.
And there's some very weird data that shows that the more often you are hit with these mRNA vaccines, there seems to be some correlating effects where like the Cleveland Clinic study, which showed that the more often people were vaccinated, those people which showed that the more often people were vaccinated, those people got COVID more than the people who weren't vaccinated as much or weren't vaccinated at But how the fuck do you know that in 2020?
You don't.
You know, when you're dealing with this thing in 2020 and universally, politically, especially in a blue state, in a blue city like Los Angeles.
You kind of have to do that because that's your job.
You have to tell people to go get vaccinated.
You have to tell people to do this.
And you should put, you know, if you really did think it would work, you'd put incentives in place to make sure that it does work.
But then also when you know that it doesn't anymore, then you have to adjust.
michael easter
That's what I think it is.
joe rogan
And the problem with that is then you have to admit you're wrong.
And that's terrible politically.
michael easter
Yeah.
joe rogan
Because then you give your enemies fuel and then they get to come after you.
You were wrong about this and you were wrong about that but I was right and I should be the leader.
michael easter
Right.
Right.
Yeah, I think, you know, when that thing went down, we didn't know what was right or wrong.
joe rogan
Nobody knew what was right or wrong.
michael easter
I think most people are trying to make the best guess they could, given the information that we had.
But I think you're also right in the sense that once we learn that the information that we were working off of isn't right, we need to correct and be vocal.
unidentified
Yeah.
michael easter
Being more open about why we're making the decisions we are and accounting for the uncertainty is probably the answer rather than trying to pretend we know everything in the moment when the reality is that we don't.
joe rogan
It's just super difficult to do that and be a politician because you're dealing with polls.
You're dealing with people that they pick on every single thing that you say and try to find fault in it and try to find their own counterpoint that's more effective and more accurate.
And then you also have money, right?
You have the influence of the pharmaceutical drug companies that want everybody to get vaccinated.
They want everybody to do it and they want the politicians to do it.
And then when your people want it too, what do you do?
Do you stand up and say, hey folks, I don't think we should do that.
Like that's pretty easy to do if you're in Texas.
Like with Governor Abbott did.
He was like, you know, like, no, I'm not going to force people to do anything.
No, we're going to open the state back up.
And I remember so many people were like, oh, my God, you're going to kill people.
You're opening up way too soon.
This is dangerous.
Turned out that wasn't the case.
But if it was, then, you know, those people would be right.
It was a lot of guessing, man.
michael easter
Tons of guessing.
joe rogan
Tons of guessing.
And Monday morning quarterbacking is so fucking easy to do.
And I do a lot of that.
I do a lot of Monday morning quarterbacking.
michael easter
Yeah, we all do.
Yeah, the questions of homelessness, too, is a big one, especially addiction.
That's one that I covered in this book.
joe rogan
Addiction's the big one, right?
michael easter
Addiction's the big one.
It's the extreme end of an ability to not get enough.
joe rogan
Also incentives.
You know, places like San Francisco in particular and Portland where they actually give people, I think it's San Francisco, they actually give people money.
To stay there.
So these people are there and they give them X amount of dollars a month for food and for whatever they need.
And they sort of incentivize these people to not improve their lives.
michael easter
Yeah.
I think addiction is really interesting because for the longest time we thought about it as a moral failing.
So an addict is a bad person.
And now it's sort of shifted around 1995 to thinking that an addict has a brain disease.
And I'm not sure that that's quite right either.
I think personally, after looking into this, that addiction is more of a symptom of an underlying problem and that using the substance solves the problem in the short term but creates long-term problems.
joe rogan
With everything.
Over time.
With gambling.
michael easter
With gambling.
joe rogan
Everything.
michael easter
With eating.
I mean, that is the story of what an addiction is, right?
unidentified
Yes.
michael easter
Choosing the short-term reward that creates long-term problems and consistently doing that over time.
joe rogan
Yeah.
michael easter
I think the problem with...
The model we currently see it as as being a brain disease is that it can deflate hope for people.
So when you look at reasons why people relapse, there was a big study in New Mexico of alcoholics.
I found that the number one reason for relapse was believing that addiction was a brain disease.
And therefore, if I have this disease and there's no known cure for it, what's the point of even putting up an effort?
And those people tended to relapse at much higher rates.
So I think for me, and I'll tell you, I've been sober nine years.
And for a long time I thought it was a brain disease and I went into this book thinking that.
And I've changed my mind.
And I have a ton of empathy too because I think that if you are addicted, and I can tell you this, nothing solves a problem like using your substance of choice in the short term.
Like, it is ultimately a solution.
Right?
For a problem.
And that's how really drugs have always been.
So when you look at when humans first started using psychoactive substances, they're often used as a tool, as a solution.
So for example, you chew coca leaves, you get more energy, you get more focus, that helps you on a long hunt.
Right.
Alcohol used to, you know, waft off of fermenting fruit.
You smell alcohol in the air.
You go eat that fruit.
It's going to help you find the fruit, one.
You're going to eat more of it because it has a low level of alcohol.
And it also kills a lot of germs on the fruit.
So this is the story of like every psychoactive substances, right?
Right.
In the past, the actual psychoactive component itself was relatively scarce, but it helped us live on.
The difference is that now we've sort of concentrated the psychoactive effect and put it at scale.
And I think that is really what starts to create a lot of these long-term problems because it is such a stronger substance.
joe rogan
And it's available everywhere.
It's available at every restaurant.
Every restaurant has drugs.
michael easter
Yep.
joe rogan
I'd like a glass of whiskey with my meal.
michael easter
Exactly.
joe rogan
You're on drugs.
michael easter
Exactly.
joe rogan
Whether you realize it or not.
michael easter
So I went to study this topic and understand it.
I ended up traveling to Iraq.
Now, Iraq is an interesting case study of this because they used to not have addiction, really.
And a lot of that is because Saddam ruled with an iron fist.
There's no drugs getting in the country.
The U.S. ends up invading and throwing him out.
And because of that war, you have a lot of people who are in trauma.
They have problems.
The economy's in ruin.
They've lived through a war.
And then what happens is that Syria falls and becomes a narco state and they start pumping out a drug called Captagon.
Have you heard of this?
joe rogan
No.
michael easter
So it is analogous to methamphetamine.
It's a pill.
They put a lot of stimulants in it.
Now Syria produces, no shit, billions and billions of pills that are moving around the Middle East right now.
Like they just busted a big shipment.
I can't remember where it was coming through in the Middle East, but it was like a billion some odd dollars worth of Captagon.
So this drug is sweeping across the Middle East.
And so what happens in Iraq is that you have a population who has a lot of pain, a lot of problems in their life.
There's not many outlets for those problems.
And then you have a substance come in that solves problems in the short term, and you tend to see addiction spike in that country.
And it was a wacky trip, too.
I had, you know, I need to get a fixer or whatever.
And I land on this guy and he sends me this email.
He goes, okay, I know you're here to study Captagon.
Here are all the groups we're meeting with, the precise times we're going to meet them.
Here's the hotel you're going to be staying in.
It's the nicest, most secure hotel in Baghdad.
I'm going to pick you up in this, you know, secure top of the line SUV, blah, blah, blah.
You're good to go.
It's like, okay.
So I land there.
My man picks me up in a 10 year old beat to hell, Hyundai base model, drops me off at my hotel, which is this sort of hole in the wall, just bombed out hotel.
Picks me up the next day.
I'm like, okay.
Let's get our meetings going.
And he goes, oh, no, no.
Those are just proposals.
The itinerary was proposed.
So this guy totally bullshitted me on like every fact of this.
joe rogan
Oh, no.
michael easter
And I'm in Baghdad.
I'm like, oh, my God.
This is going to be a long week.
How long ago was this?
This was last summer.
joe rogan
Oh, boy.
michael easter
Yeah.
unidentified
So...
michael easter
I'm going, all right, well, let's figure this out.
He goes, no, don't worry about it.
Just, you know, worry about other things, like what we're going to have for lunch.
I'll figure this out for you.
I'm like, okay, whatever, dude.
So the first few days, we're just madly driving around Baghdad in this dude's, you know, neither secure nor top of the line Hyundai the whole time.
And he's texting and calling people.
He's got two phones.
He's texting as he's driving.
And he ends up getting in, like, two car accidents.
Doesn't even stop the fucking car, dude.
He just, like, banks off a car and just rolls down my window and yells some shit in Arabic.
I'm like, what did you say to those people?
He goes, I said, why are you in my way?
joe rogan
Oh, boy.
michael easter
Like, okay.
But just as this guy's sort of grift, you know, worked on me, it starts to work on other people.
So he somehow talks us into this police compound on the outskirts of town where they hold the big drug smugglers in the country and different terrorists.
So I talked to the police there.
We talked to some of the people in the prison.
Then he ends up getting this sort of off-the-books meeting with two Iraqi intelligence officers who work on the border of Syria.
Fighting Captagon as it comes through.
And they told me just crazy ways that people get the drug over.
So a lot of times the government, because it's all controlled by the government, by the way, will hire farmers like shepherds and have them store the pills in the stomachs of sheep.
So they'll open the stomach of the sheep, put the drugs in a bag, sow the sheep's stomach, and then have them just move across the border in the night.
So if you're looking at them as an intelligence officer or the army, you're going, oh, it's just a shepherd.
Now it turns out that actually they're drug smugglers.
joe rogan
And so these sheep are still alive?
michael easter
Yeah, they're still alive.
joe rogan
And they just put in some sort of a bag that doesn't get broken down by the stomach acids?
michael easter
Yeah, exactly.
unidentified
Wow.
michael easter
That's crazy.
joe rogan
So they do surgery on the sheep.
michael easter
Yeah.
joe rogan
Stuff the pills in there.
michael easter
Yeah.
joe rogan
And just walk them through.
unidentified
Wow.
michael easter
I mean, we're talking billions of these pills circulating in the Middle East.
unidentified
Wow.
michael easter
And...
joe rogan
But if it's the government that's moving them in?
michael easter
The Syrian government.
unidentified
Yeah.
michael easter
So Syria is effectively a narco state now.
So most of their, they make some crazy amount more money producing Captagon than they do all their legal exports combined.
So what happens is that after the country fell, they took over the pharmaceutical plants and the pills are all pumped out there now.
And it's all controlled.
Most of it is controlled by what's called the Fourth Division, which is sort of akin to our sort of Navy SEALs, like this really elite military unit controls it all.
And also like Hezbollah, which has been named a terror organization, is involved in the trade too.
Eventually we get this meeting with the guy who's the head of psychiatry for all of Iraq.
And basically what happens is I'm able to, I'm in the country going, okay, like nothing is really, this guy's just piecing together these kind of meetings as we go.
And I track down a guy who's a journalist in the country and I kind of tell him my situation and he goes, you know, call this guy.
So, my fixer calls the head of psychiatry, and the guy tells him immediately, you know, just text me, whatever.
So, okay.
He starts texting with him, and my fixer starts smiling and goes, he'll take a meeting.
But he thinks I'm another person with the same name.
But he'll take the meeting.
I'm like, wait, so he thinks we're someone else, and we're going to this meeting?
And my fixer's like, yeah.
I'm like, I don't know, man.
He goes, listen, he'll talk.
He will talk.
So we go to this damn meeting and, you know, we come in and the guy's kind of looking at us like, you're not who I expected.
But we sit down with him and I get him to, at first he's kind of trying to shoo us out, you know, but I get him to start talking to us and he echoed sort of the same that we've been talking about.
He goes, look, like the brain disease model is And this complex neuroscience around drug addiction is interesting.
Obviously, the brain changes due to drugs.
But the question is whether those changes obliterate all ability to make choice and to change.
Because that's sort of what the government of the U.S. sort of claims.
When you look at NIDA's website, it's all on the brain disease model.
It says that drug addiction is this recurring disease.
Basically, if you have it, you're going to relapse, etc., etc.
And he really talked about how it is a confluence of a population who's in pain, no way to get out of the pain, and a substance that solves the problem in the short term.
So people who are addicted to drugs, they're making a very rational decision to use those drugs because it is solving a problem, right?
If you are a addicted person and heroin solves your problem or having a drink solves your issues you face, well, you're making a rational decision.
But the problem is that the problems are piling up in the long term.
joe rogan
Yeah.
Interesting.
So what was your addiction?
michael easter
Alcohol.
Yep.
So I haven't drank for nine years.
joe rogan
And you just found yourself like wanting a drink to solve problems, to escape.
michael easter
Yeah, it was escape.
I've had to think about that a lot, especially as I wrote the chapter.
And I think, you know, there's a lot of, you see a lot of different stuff for why do people have an addiction.
And I think the reality is that there's not just one reason.
There's a lot of reasons out there different people use for different reasons to access.
For me, so for example, you know, one, I can't remember, there's one thinker out there who basically says the opposite of addiction is connection, that people who are addicted don't have social connections.
And I can tell you for me that wasn't true at all.
I had plenty of friends.
I felt connected.
I found that for me, I had, at the time, I was working in this job that was Rather boring.
I had a lot of sort of bound up energy and I like new sort of extreme experiences and I could find that through alcohol.
So if I drank, I could be wild and free in a world that is increasingly orderly and sanitary, right?
It's like, I'm going to be on my game all the time, but the moment I start drinking, it's a game.
Like, you know, the world opens up, and I can be who I want to be and sort of really let loose, and who the hell knows what's going to happen tonight.
joe rogan
That's the comedian lifestyle.
michael easter
That's it.
That's interesting.
joe rogan
Yeah, a lot of comedians get addicted to alcohol.
michael easter
Yeah, yeah.
joe rogan
You know, because obviously you're in a bar almost every night.
And a lot of guys like a drink or two before they go on stage.
And then afterwards, hey, let's meet down at the bar.
And then people are handing out shots.
And then, you know, you're at some fucking dingy hole in the wall at 2 o'clock in the morning laughing and having a good time.
And then, you know, it's this constant cycle.
And you think you need that.
To enjoy yourself.
michael easter
Exactly.
And so for me, I think getting sober, it was, one, I had to realize that it wasn't going to be easy.
It's not going to be easy no matter who you are.
But it is necessary.
I mean, I really do think that I would have died early had I not gotten sober.
I mean, it was, you know, pretty bad at times.
And so I have a lot of empathy for people who are addicted, because I understand that, you know, there's this great, in Dante's Inferno, the book, he describes Satan as Living in a world of cold and ice.
So hell as he pictures it is cold and ice.
And now Satan is in hell, which is cold, and he's stuck up to ice to his waist.
And in order to do anything in his life, he's always had to flap his wings.
That's how he gets places.
But he doesn't realize that as he's stuck, by flapping his wings, the ice is just getting colder and colder and colder and getting him more stuck.
And that's what addiction is like.
So you've done this thing.
It worked for you for a very long time, improved your life.
And then it started causing your problems.
But it is still this behavior you've learned that has the potential to solve all your problems.
And you still think that it's going to do the thing that's going to improve your life.
But the problem is that you can't see that because it's like, that's just what you've always done.
joe rogan
But what about the genetic component?
Because there are people that seem to be more genetically predisposed to alcoholism.
michael easter
Yeah, I think that there definitely is a genetic component to a point.
It's kind of like with food, right?
joe rogan
Right.
michael easter
Genetics blows the gun and then your environment pulls the trigger.
So I think there, I mean, both of my parents, for example, are, my mom has been in recovery for a long time.
My dad, I don't know.
I've met him maybe one time and I've, you know, why?
I can only assume it's because he didn't get sober.
And so I think that's part of it.
But then also you go, okay, well, there's the genetic component, but also, you know, growing up in a single parent household.
And my mom had to travel for work a lot.
So there's a lot of things underlying the surface.
And you go, you know, why is it that...
And I don't think this is just for people who...
Have a drinking or drug problem.
I think there's a lot of things.
It's like, why is the thing that makes you feel like, that's it?
That solves my problems.
I feel better right now.
Why is it the thing that it is?
For some people, it's food.
For some people, it's gambling.
For some people, it's literally getting super hooked on working really hard, just being a workaholic.
For others, it could even be a behavior that society doesn't reject, like exercise.
joe rogan
Right.
michael easter
It becomes an escape from problems and a way to deal with life.
joe rogan
Hold that thought.
I've got to pee.
michael easter
Yeah.
joe rogan
And we're back.
Much better.
unidentified
Yeah.
joe rogan
This is the thing.
You can't concentrate when you have to pee.
You're sitting there going, I can't get the words out.
michael easter
Amen.
I don't even know what I just said the last 30 minutes.
joe rogan
We were talking about alcoholism and drug addiction and whether or not it's a mental disease and this crazy drug in Iraq.
michael easter
Yeah.
Yeah, I think it's...
unidentified
It's wild that I've never even heard of that before.
michael easter
The amount of...
joe rogan
Captican?
Is that what you said?
michael easter
Captagon.
joe rogan
Captagon?
michael easter
The amount of pills circulating in the Middle East.
joe rogan
Is that what it looks like?
Do they have any of the images of it coming out of sheep guts?
jamie vernon
I look for that.
I mean, you can smuggle it lots of different ways, apparently.
michael easter
Yeah, it's got this...
Okay, so you see the photo that we're on there?
It's got those two crescent moons.
They all tend to have that on them, and it's just a mix of...
So it started in the 60s as a legal pharmaceutical drug, and I think they banned it in the 70s, or it might have been the mid-70s, because it worked too well.
People were getting hooked on it, and it was...
Yeah.
And then what had happened is that enough people, especially in the Middle East, were using it as a pharmaceutical that some drug gangs came in and started making it themselves.
And now it's just slowly transitioned where Syria runs it all.
joe rogan
The wild one in America that's legal is Adderall.
michael easter
Yeah, so we have billions of pills circulating as well.
joe rogan
I know so many people that use Adderall.
They use Adderall for productivity.
They use Adderall as a journalist.
It helps them write.
They use Adderall to function.
I know a lot of people that take that stuff.
We Googled it once.
What's the number, Jamie?
What was it, like 39 million prescriptions a year?
michael easter
I've heard one in eight people are on some sort of attention-enhancing stimulant.
unidentified
Woo!
joe rogan
Well, we are.
We're on coffee.
michael easter
Yeah, exactly.
joe rogan
I mean, we can't be hypocrites.
We're on coffee, and I've got a zin in my mouth.
michael easter
That goes back.
It's like people...
joe rogan
Yeah, I'm a liar.
I'm over here enhanced.
And plus I smoke pot.
Well, that's not, but it is a little bit.
A whopping 41!
41.4 million Adderall prescriptions were dispensed in the U.S. in 2021, up more than 10% from 2020. And what is 2023?
Does it keep going?
michael easter
Yeah, so I think one of the real big issue that we're facing is I don't know necessarily if addiction is climbing or not.
What I do know is that our drugs are stronger and cheaper than ever.
And many of them have stuff added to them that makes them much more dangerous.
So you see the overdose death rate go up significantly as fentanyl starts to get added to different drugs.
joe rogan
Right.
But I've had this conversation recently with Alex Berenson and we were discussing whether or not drugs should be legal, right?
Because if drugs were legal, then you could get pure cocaine and pure heroin.
You wouldn't have to worry about it being laced with fentanyl.
Maybe less people would die.
But then we both agreed that that would at least for a while create a new problem where many more people would use it because it's legal.
And how many more of those people would get addicted that wouldn't have gotten addicted because they wouldn't have bought it illegally?
michael easter
Right.
That's a super great question.
I don't know.
joe rogan
I don't know if there's a great answer.
It's very similar to the alcohol prohibition dilemma that they faced in the 1920s, right?
During the prohibition time, the only way to get alcohol was you got to get alcohol from bootleggers.
michael easter
Right.
joe rogan
And so that's...
michael easter
You saw drinking rye's too.
I think part of it goes back to sort of that loop idea that I was telling you about in the sense that unpredictable rewards tend to hook people more than predictable rewards.
So when you think of illegal drugs, you don't know if you're gonna get them.
You don't know how strong they're gonna be.
You don't know who you're gonna get them from.
You don't know if you're gonna get in trouble.
So there's all these up in the airs that make that search for drugs, I think, more compelling than if a drug is legal.
joe rogan
Right.
michael easter
Yeah.
joe rogan
I mean, if you look at the places where they have the least amount of drugs, they probably have really high...
Like, very high punishments.
michael easter
Yeah, like Singapore.
joe rogan
Right.
I don't think that's good either.
michael easter
No, because we can't control...
I mean, Singapore is an island.
joe rogan
Right.
They'll kill you if they catch you with marijuana.
michael easter
Which is insane.
joe rogan
Which is wild.
Yeah.
Terrifying.
But it definitely will keep you from doing marijuana if you don't want to fucking die.
You don't want to get locked in a jail and get beheaded or whatever they do to you.
michael easter
Yeah, and you...
So much harder to get, too.
joe rogan
Right, because the penalty for smuggling it in is death, too.
michael easter
Yeah, and it's all coming, you know...
There's only so many entry points into the country and they all are either by boat or by plane.
So it's either coming through the ports or the airports.
joe rogan
Imagine trying to score in Singapore.
Just the fucking fear involved in that.
michael easter
Yeah.
joe rogan
Crazy.
Well, for some people, that's the extra rush.
michael easter
Oh, it is.
It is.
joe rogan
The thing that's illegal, the naughty thing.
michael easter
Right.
joe rogan
I'm going to go get me some forbidden fruit.
michael easter
Exactly.
joe rogan
Get me some forbidden marijuana.
michael easter
Forbidden fruit tastes better than normal fruit.
That's for sure.
And you see that in behavior, for sure.
I mean, so drinking rose during Prohibition and partly because of the forbidden fruit effect.
And we still even celebrate that today with NASCAR. I mean, that sport evolved naturally out of people souping up their cars to drive whiskey places, right?
joe rogan
Yeah, we've talked about that before.
It's amazing.
It's kind of crazy, right, that it's like one of our national pastimes.
And it came out of drug running.
michael easter
Totally.
Yeah, man.
So, I mean, it's a fascinating and it's a complicated topic.
joe rogan
I wonder if that'll be the case in the future if drugs become legal.
If they'll have like submarine races from like Colombia to America.
Because that's the wildest one.
When the DEA agents jump on top of these fucking submarines and they're banging on the roof.
Like stop it.
Open up.
michael easter
We're here.
joe rogan
Have you seen those?
Have you seen those videos?
michael easter
I haven't seen the videos actually.
joe rogan
I've heard of this though.
Oh my god.
Those guys are wild.
michael easter
Really?
joe rogan
Those DEA agents are fucking wild, whether it's Coast Guard or DEA, whoever those federal agents are that jump on top of fucking submarines.
See if you can find it, Jamie.
michael easter
Oh, God.
joe rogan
It's crazy, because this fucking submarine is shooting across the water, and these guys jump on top of this goddamn thing, and they're banging on the door.
michael easter
Holy hell.
Where did they get the submarines?
Russia?
joe rogan
Good question.
Probably.
michael easter
Like, where do you buy a submarine?
Like, if you and I go, okay, we're going to get a submarine, like, who the hell do we call?
joe rogan
Here it is.
Look at this.
unidentified
This fucking dude is banging on top of the door.
joe rogan
Open up, bitch.
On a submarine!
Jumping on top of a fucking submarine!
Drug submarine bust.
12,000 pounds of cocaine seized.
unidentified
Jeez.
Woo!
michael easter
Think of how big of an industry that is.
joe rogan
Yeah.
It's a giant industry.
Now, here's the question.
I mean, is that...
Is the solution legalizing it?
You know, and this is the conversation again that I had with Berenson.
We're both like, boy, I don't know.
I mean, I am all for freedom.
I'm all for people being free to choose to do whatever they want to do.
And then we deal with the consequences.
But is that, you know, what if your child dies of a fucking heroin overdose because heroin is legal?
michael easter
Totally.
joe rogan
You know, what are you going to say to that person?
Hey, man, freedom.
You know, what are you going to say?
Like, no, you're not going to say.
But then again, what if your child dies of an overdose because they thought they were just getting, you know, some Valium or something like that.
And it actually turned out to be fentanyl.
michael easter
Yeah, that's so tricky.
And I do think that you start to see the deaths go up when you don't know what you're getting.
joe rogan
Yes, yeah.
And then there's also the reality that certain cartels will poison certain—they will literally do that to put other cartels out of business.
Right.
So if one cartel has a grip on one area, they'll release— Poison, you know, like literally on purpose tainted cocaine so that this cartel goes out of business or they get attacked.
michael easter
I do think that there is more hope for people than we often might think.
An interesting stat that I read is that 1 in 10 Americans have reported having gotten over a substance abuse issue in their lifetime.
50% of them got over it on their own.
So what tends to happen in a lot of the big government studies where the numbers are very dire once you're hooked on a substance, it's very, very hard to quit.
They tend to look at some of the worst cases.
Not some of the more, you know, average cases.
And in those more average cases, the odds of recovery are a lot higher.
And I think a lot of it has to do with, a lot of times we age out.
As simple and strange as that sounds, you tend to see addiction spike in people who are about 15 to 25. And that's because of the way the brain is changing during that time.
So risk is something that we naturally get drawn to.
We're looking for social connection, and we're also looking for how we find comfort and meaning in the world.
And so if you introduce a substance that does those things for people at that age, we're more likely to sort of learn using that substance as something that enhances our lives.
But once you start to Age out over time.
People generally find other things that provide whatever the drug was providing for them and are able to get off it.
joe rogan
Well, also, hopefully, with age comes wisdom.
And with a bunch of negative experiences, there's the term reaching rock bottom.
With a lot of addicts, they have to hit the bottom where they go, I have to fucking do something.
michael easter
Yeah.
joe rogan
I mean, we've all known people that, you know, you go, hey man, you gotta stop drinking.
And they don't want to do it.
And they don't.
If you drag them to a rehab, they'll start drinking when they get out.
michael easter
Right.
joe rogan
They just can't stop themselves.
It's like, for whatever reason, they haven't hit rock bottom or they haven't decided that their life is so fucked up with this stuff that they'd be better off without it.
I think one of the great benefits to people like yourself Is it someone who has gone through that can now talk about it?
And they go, oh, well, look at this.
Michael Easter is a very smart guy.
Like, how did he get?
Okay, he's just like me.
And he did it.
I can do it, too.
He's smart.
He's not some fool.
He's a guy who recognizes why he got trapped in this terrible cycle of behavior and thinking.
And he got out of it.
I can get out of it, too.
michael easter
And I'll tell you that once you get out of it, so if you think of addiction as persistence against negative consequences, well, applied to drugs and alcohol, that's a bad thing.
Applied to a lot of other things, that is the ultimate life hack.
joe rogan
Right.
michael easter
I write books.
Writing a book is a lot of sitting in an office in the dark very early and having to wade through studies, having to figure out how do I put together this narrative.
It is oftentimes frustrating as hell.
There's a lot of negative short-term consequences, but you could almost argue, and I've thought about this a lot, that My persistence against negative consequences with drinking has carried over into this other part of my life where it is actually creating long term benefits.
So that's a message that I like to tell people too.
It's like, if you can get over this, you can apply your crazy brain.
Crazy behaviors to something that will enhance your life and that makes you pretty damn unstoppable.
joe rogan
Unfortunately, the opposite exists as well, particularly with athletes.
I see that in a lot of fighters and even in other athletes.
They are addicted to success.
They are like single-minded in their pursuit of excellence to the point where it overwhelms all the other aspects of their life.
All they care about is winning.
They want to win, win, win, win, win.
And then they can't do it anymore.
And then it's gone.
And they need something else.
And some of them get addicted to – I knew a guy who was a top-flight pool player, like a real world championship caliber pool player.
And I knew him really well.
And he was clean and sober, didn't smoke cigarettes, didn't do anything.
And then he was in a car accident.
And when he was in a car accident, he hurt his back.
And when he hurt his back, he couldn't play pool.
And they started giving him pills.
And the same thing that made him addicted to excellence in pool now transferred over to pills.
And so now he was addicted to pills.
And he just couldn't stop taking them.
He had this wiring in his brain that was now filled with pills.
Like he had a hole.
And pills were like, we'll take that spot.
And the pills took that spot.
And he wound up dying of an overdose.
And before he died, like...
My friend told me that one time they were all at a diner and he fell asleep in his food.
He literally like tipped forward and his face went into his food, into his plate, just fell asleep.
And this guy was Mr. Clean and Sober.
Pool halls are filled with degenerates and all these people that are drinking and gambling and doing drugs and they're these wild outcasts of society.
And this guy was the opposite.
This guy was like, I'm not going to fall into that trap.
I'm going to be the best.
And he would, you know, eat clean and drink water and, you know, and he was like super fucking, he would dress clean and play really well and he was one of the best players in the world.
And ultimately, the drugs got him.
I mean, he hurt his back really badly.
He had to get surgery on his back, and they gave him these fucking oxys, and he just went down that road and then died.
michael easter
I mean, that's, you know, it's terrible.
joe rogan
It happens to a lot of athletes, man.
A lot of fighters.
michael easter
It's that they lose this thing that sort of gave them meaning and then they got to find a different thing.
joe rogan
It gave them an identity and it gave them thrills.
The thrill of a fight is the craziest thrill.
The thrill that knowing that there's going to be this one event that you're preparing for.
So you're preparing for weeks and weeks and weeks for this one thing.
And either it's the greatest experience of your life when you win or it's the worst feeling in the world if you lose.
And if it's the worst feeling in the world, then you go back to the drawing board and you want to figure out how to get that great feeling again.
You want to figure out how to achieve excellence.
And if you can get there, if you can get back to excellence again, then you want to get it even further and further.
Then you want to be the best.
You want to be the champion.
You want to be the number one.
And then when you're number one, it's like, how long can I hold on to this?
I'm 34. You know, my body's starting to give out.
My fucking knees are going.
You know, my back hurts now.
I got a pinched nerve in my neck.
I got to get a fucking epidural so I can compete.
And, you know, and then they wind up breaking their body down.
And then we had Kurt Angle on the podcast.
Kurt Angle, who was an Olympic gold medalist in the heavyweight division.
Okay, the cutoff to the heavyweight division is 198. He weighed 199. And he's like, I'm so good.
I don't need to cut weight.
I'm so disciplined and so good.
And he beat guys that were like 260, 270 pounds.
He won the Olympics with a broken neck.
He broke his neck in the Olympic trials.
Broke his neck, rehabbed it somewhat, and got a bunch of fucking Novocaine shots in his neck so that he could compete.
Went on to win the fucking Olympics with a broken neck.
So think about the amount of mental strength that this guy has.
And then broke his neck five more times doing pro wrestling.
unidentified
Jeez.
joe rogan
And performed with a broken neck.
And then the pills.
michael easter
Right.
joe rogan
The pills got him.
And then he eventually got free of them and, you know, he talked about it and talked about the journey.
He was just on.
It was an amazing conversation.
Because you're talking about a guy who's literally as mentally strong as the smallest number of people that have ever lived.
You know like the fucking point zero zero zero one of human beings the discipline the drive the will the focus the strength the grit You know wrestlers above and beyond in amateur athletics are some of the toughest human beings ever because It's all for glory.
There's literally no money in it.
There's no money in wrestling.
If you win the gold medal, you can go on and play for the professional wrestling league.
If you win a gold medal in basketball, Well, hey, you can go and play in the NBA. If you win a gold medal in many sports, there's a professional outlet.
There's literally no professional outlet other than the entertainment outlet, which is what he went into, or professional mixed martial arts, which is a different skill set.
You have to learn other things.
So you're talking about an insanely powerful person, and he got caught in it.
michael easter
Yeah.
I mean, it hits anybody and everyone.
joe rogan
Anybody and everyone.
michael easter
We have this idea that a person who's addicted is the person you see on the street, like that woman that you mentioned.
joe rogan
Yeah.
michael easter
It's not.
It can hit anyone for all different sorts of reasons.
But I think the upside is that...
It isn't a guarantee that you're not going to get clean or anything like that.
There are paths out of it, and they look different for every single person.
So I had a guy who helped me get sober, and I was asking him, you know what?
What do people need, you know?
And he goes, well, sometimes people need a pat on the back and sometimes they need a little bit of a kick in the ass.
unidentified
Right.
michael easter
It's like everyone needs something, right?
And what's going to work for one person isn't necessarily going to work for another person isn't necessarily going to work for another person.
But I do think that the commonality you find is that it takes action.
It's not going to be easy.
And you have to find something that gives you, that replaces the whole.
So in the case of your friend, it's like, There was the, you know, the wrestling was, that was the life.
That went away, it got filled with whatever the, you know, the drug of choice is.
Okay, now we gotta drain that and we gotta put something else in there.
joe rogan
Yeah.
michael easter
Because if nothing changes, nothing changes.
joe rogan
Right.
Yeah, that's what they say.
Like, get addicted to something good.
Like, learn how to play golf or something.
Get addicted to something that's productive.
michael easter
Yeah, it could be.
joe rogan
Exercise.
Running.
michael easter
Yeah, it could be some of, you know, there's all sorts of ways people recover.
There really are.
And I think that, you know, something like 12-step programs, they really help a lot of people.
They're not for everyone, though.
And so if, you know, if you're a person who's suffering and that just didn't seem to work for you, I would suggest, you know, try something else.
How'd you do it?
I went through a program of people who were like-minded and helped me deal with my underlying issues and sort of gave me counseling.
And I think that helped me start to peel the layers.
It's not something I'm super active in now.
But a lot of it did come down to figuring out, okay, well, why am I doing this thing in the first place?
How have I replaced it?
Whatever I was chasing, can I get that in a different kind of chase?
You know?
Yeah.
Because I like sort of extreme experiences, sort of exploring the edges, intense living.
I mean, okay, backcountry hunting.
Let's go in the woods for like a week, right?
That's like pretty extreme.
Yeah.
Extreme or even exercise, I think, gives me a lot of that.
A lot of the travels I do.
You know, there's a reason that I could have gone and investigated drugs in, say, Ohio.
Why the hell did I go to Iraq?
unidentified
Right.
michael easter
Because I kind of need that.
joe rogan
You want an extreme experience.
michael easter
Yeah.
And it's, you know...
joe rogan
The hunting one is very valuable for veterans.
michael easter
Yes.
joe rogan
A lot of veterans, they leave that world and they're very lost and they need something that helps them.
And for many of them, hunting fills that void because it's so difficult.
unidentified
Yeah.
joe rogan
And I'm sure a lot of people listening to this that have an aversion to that idea of hunting and that they think it's cruel.
And I get how they would understand that.
Unfortunately, a lot of those people also eat meat.
And, you know, if you eat meat or if you even eat vegetables, unfortunately, that's the real sucky reality is...
That unless you grow all of your own food organically and you know exactly what you're doing and you eat vegetables that you grow yourself, if you're getting food from monocrop agriculture, you're 100% contributing to the loss of life and not just one life.
But do you think that a frog is as important as an elk?
Do you think that a ground-nesting bird is as important as an elk?
Because if I shoot an elk, I eat that elk for months.
If you buy a bushel of corn, there are a lot of deaths attached to that.
In insects, because of pesticides, in...
fawns and these things that get ground up in combines when they're rolling over the fields.
There's a crazy video that I saw of these grain combines that are rolling across this field and they hit this patch and you see all these deer just scatter out of there barely making it out alive as this thing is running them over.
michael easter
That's crazy.
joe rogan
Yeah, rabbits, all sorts of things get killed in that.
And, you know, you could say that that's also the cycle of life and that most certainly doesn't go to waste because something will eat those birds.
Birds will eat those dead rabbits, you know, vultures.
And coyotes and all these animals that do get killed in the cultivation of grain, they will feed wildlife.
Nothing goes to waste in the wild.
You know, that's the thing.
Like, even if you, like, say if you're hunting and you shoot an animal and it runs into the forest and you can't find it, and you go, oh my god, I've killed something for no reason.
Believe me, something's going to find that thing.
It's going to get eaten.
There's nothing that goes to waste in the wild.
Zero things go to waste.
They will find it.
They will smell it.
They will get to it.
They will eat it.
They'll consume it down to the bones.
You see it over and over and over again.
michael easter
Yeah, I was mentioning that scarcity loop system that tends to draw people in and sort of people tend to get hooked on.
Well, I mentioned how it evolved from hunting and gathering.
So you can also find activities that fall into that that enhance your life in the process.
Hunting, great example.
Because as you're falling into that, you have an opportunity to find an animal.
You don't know where it's going to be.
You don't know how big.
You don't know anything about what that experience is going to like, how it's all going to unfold.
And then when it does unfold, it's like, oh my god, that was amazing.
And then you can do that again the next year.
joe rogan
It's also, people think it's easy.
And you've experienced it.
It's not easy.
michael easter
It's not easy.
joe rogan
At all.
michael easter
No.
joe rogan
It's so hard, especially with a bow and arrow.
With a bow and arrow, it's insanely hard.
It requires incredible amounts of discipline and practice.
But even with a rifle, I mean, Especially if you're on public land, it is so difficult to get an animal.
It's so difficult.
And depending upon what you're doing, unless you're like pig hunting in Texas, you could get a pig in Texas.
And they want you to do that, obviously, because they're an invasive species.
But...
People have this idea that you're going out there with this high-powered scope and a rifle and just easily taking out some animal.
You'll see it online when someone will post a picture of an animal.
Like, what if that animal was armed?
This isn't fair.
You should use a spear or you should go run up to it and stab it.
You think you're a real killer?
Go do it with your teeth.
You see a lot of ridiculous perspectives.
And I know where they're coming from.
I see where they're coming from.
They think of it as a cruelty thing.
But it's because they haven't experienced it.
I think if they went and they saw how hard it is, just like you're trekking through the mountains 8, 10 miles a day.
It's exhausting.
You're burning thousands of calories.
You're going up and down in elevation.
You have to be in great shape.
And you could easily go 10, 11 days and come home empty-handed and eat tag soup.
It happens more than it doesn't.
michael easter
Yeah.
Yeah, exactly.
And people get greater rewards from things that are harder to get.
joe rogan
Yes.
michael easter
That's what we ultimately find.
If I, say, give someone a check for a million dollars, it's great, but they would value that so much more if they had to build a business or something that earned it.
joe rogan
Yes.
michael easter
- Oh yeah. - And I think that goes back to a lot of, I mean, I think a lot of why we are the way we are and what we value goes back to evolution.
And so that psychologist I was telling you about earlier, Thomas Zental, he said, The reason that we get more value from things that are harder to get is probably because if you had to work harder to get something in the past that saved your life, you want to incentivize that repeat searching, right?
So the harder you work for something, if you get this giant like, oh my God, that was amazing.
joe rogan
Right.
michael easter
We did it!
That's going to incentivize future persistence.
joe rogan
Like winning a fight.
michael easter
Like winning a fight.
joe rogan
Yeah.
michael easter
All the work that goes into that.
joe rogan
Right.
michael easter
You know?
joe rogan
Yeah.
michael easter
And so I think realizing that...
Improvement and finding things that you truly value and mean something to you are ultimately going to be a challenge.
And this applies to marriage.
This applies to, I'm sure, raising kids.
I can't imagine that's easy.
It applies to all these different things that are an important part of being a human today, knowing that a lot of times the process is the reward.
And the harder the process, probably the bigger reward for you internally.
joe rogan
Yeah.
I mean, that's that cliche.
It's all about the journey.
And it is.
It's like these little moments where you have success, these moments, they're just a testament to the fact that the grind is worth it.
michael easter
What are you feeling internally when you hunt?
joe rogan
There's a lot going on.
Don't fuck it up, but you can't think that because you'll fuck it up, right?
But you want to make sure that you've done everything you need to do before a hunt.
I lose weight.
I get in really good shape.
Like when it comes July, I start really ramping up my cardio.
I start rucking.
I carry kettlebells.
I do like farmer's carries.
I do all these different things.
I pull sleds just so I can more easily manage my way through the mountains.
And I put a lot of emphasis on that this year, a lot more than I did last year, and I got in much better shape.
I really kept my diet clean, and I practiced every day.
I was outside in the Texas heat.
It was 104 degrees out.
I had a giant 64-ounce or 62-ounce, whatever it is, 64-ounce hydro flask.
filled with like liquid IV and water.
So I'm just out there hydrating in 104 degree heat, just practicing my shot over and over and over and over and over and over and over and over for hours.
To the point where my shoulders hurt, my arms not steady, to the point where I should have probably quit four or five groups earlier, because my groups are getting a little scattered because my arms not steady anymore.
But when I get to the mountains, I know that I've dotted all my I's.
I've crossed all my T's.
I'm in great shape.
I have great accuracy.
I'm very good.
I know what to do, and I can do it.
So it's knowing that, that you've done the preparation, that's very important.
It's a terrible feeling to not feel confident, to be doing this and not feel confident.
I saw a few guys that were like that in camp.
michael easter
Yeah.
joe rogan
That maybe it was their first time bow hunting elk and they weren't really prepared.
And you can tell that they weren't prepared and you can tell that they could tell that they weren't prepared and they weren't successful.
There was, I don't know how many hunters in camp with us.
I think there was 30. Two guys got elk with a bow.
michael easter
Really?
joe rogan
Yeah, two dogs.
michael easter
This was at Deseret?
joe rogan
Deseret, yeah.
michael easter
Why is that?
joe rogan
Tough year, tough year.
michael easter
Is it because of the snow?
joe rogan
The snow, yeah.
michael easter
Crazy amount of snow.
joe rogan
They lost a lot of deer.
I think they lost elk too, but they lost a lot of deer.
Like in some places, some parts of the ranch, they said they lost something like 50% of their deer.
One place they lost 80%.
I think they lost 80% to the winter die off.
Yeah, man, it's a fucking hard world out there for those animals.
They're freezing to death.
michael easter
I pulled a tag last year for the Cache area, which is basically within where we were at Deseret.
And that went well.
And I had gone with a buddy whose name is Chase Lamborn.
He's at Utah State.
He's a PhD wildlife researcher.
Kid I went to high school with.
So old buddy.
And then he turns out, you know, goes and gets his super smarty pants PhD in a cool subject.
So I went with him and, you know, I asked him, I'm like, should I put in this year again?
He's like, I don't know, man.
Like, Utah is kind of a mess with mule deer this year.
Like, you're not going to pull anything.
Yeah, they all got killed off.
joe rogan
Yeah, it could be a while, many years, until they bounce back to the numbers they were a few years ago.
But that's the reality that these animals live in, you know.
So it was tough in that respect.
The numbers were a little lower than normal.
You know, it's also tough when they have a lot of feed.
Because there was so much rain and so much rainfall.
There was feed everywhere and water everywhere.
So it was more difficult predicting where they're going to be and finding them.
And then, you know, it's just fucking hard.
It's hard to do.
michael easter
A lot of trekking.
joe rogan
It's a lot of trekking.
You've got to be in shape and you've got to be ready.
It's hard.
But when it's over, when you're successful...
It's a great feeling of relief, a great feeling of satisfaction, and the food that you get from it is the finest animal protein that you can get.
It's the best stuff in the world for you.
michael easter
Totally.
What do you feel like your most rewarding hunt has been?
joe rogan
It's always the hard ones, you know?
It's always the difficult ones.
Like, the Deseret is a hard one, not because of density.
There's a lot of animals there.
But it's just hard terrain.
It's, you know, and the winds swirling.
Like, you have to have so many...
There's so many factors.
I mean, there's so many times you're getting close and then you feel the wind at the back of your neck and you're like, fuck.
And then you see the elk just like pick their head up and just start running.
michael easter
Yeah, see you later.
joe rogan
Hundreds of yards away, they smell a predator and they're like, fuck this.
And, you know, that's why they're, you know, eight, nine years old.
The guy, the elk I shot was 11 years old.
michael easter
That's crazy.
joe rogan
That's wild.
It was a perfect elk to shoot because his teeth were worn out.
They were really worn down.
And he might have not made it through the winter.
They don't really live older than 11. In the wild, and there's mountain lions all over the place up there.
michael easter
Is there a lot more now?
joe rogan
They have a lot.
They have a lot to the point where Utah changed their laws.
And they made mountain lion hunting, all you have to do is just get a tag.
It's not a draw anymore.
And you can shoot them like coyotes.
michael easter
Wow.
So I grew up in just north of Salt Lake City and the home I grew up in, my mom has a mountain lion that hangs out in her backyard quite a bit because there's some woods behind her house.
It's a pretty developed area too, but there just happens to be this wooded area where there's a park and she'll hear the mountain lion at night having just killed some deer because there's some deer that live in there and they get pretty damn big around there.
Yeah.
joe rogan
I've seen three mountain lions in my life.
And the two that I saw before the one I saw two years ago, the two that I saw previously were very small.
I saw one in Colorado.
It was probably like the size of a dog.
And then I saw one in Montecito.
We were driving down the road and I thought what I saw was a coyote run across the road until I saw the tail.
I was like, oh my god, it's a mountain lion.
Wow.
unidentified
Yeah.
joe rogan
This is a brief glimpse.
And again, this is probably a 60 pound animal.
Two years ago, we saw one that was easily 180 pounds.
Easily.
He was fucking huge.
michael easter
I think that was the hunt that I was on, too.
joe rogan
Was it?
michael easter
Yeah, because I remember you coming back and being like, oh my god, dude, we just saw!
And your eyes are just saucer-eyed.
joe rogan
I was so scared.
And I was in a truck.
That was the crazy thing.
We were driving down this road, and it was at dusk.
And as we were driving down this road, my friend Colton saw these eyes under this tree.
And he hits the brakes and goes, look at the size of that fucking cat.
And we looked and this thing had a pumpkin head.
Like this big old muscular head.
You know like a Rottweiler has where they have these big muscles on the side of their head?
michael easter
Bumps all over it.
joe rogan
And these massive forearms, man.
His forearms were fucking huge.
And it was just like crouched underneath this tree staring at us.
30 yards away.
unidentified
Crazy.
joe rogan
And I'm in the truck, so I pulled out my binoculars.
So I'm looking at him through 10-power binoculars, and I'm seeing his whole face.
I'm looking in his eyes.
I'm seeing his body.
I'm like, what do you do if you zig when you should have zagged, and you run into that thing?
Like, holy shit, was it big.
michael easter
Yeah, you just say, well...
There are worse ways to die.
unidentified
I guess.
michael easter
I guess I'll take this one.
joe rogan
Yeah, unless you have a pistol on you.
But it was eye-opening.
michael easter
Sorry to change the topics, but even the pistol thing is – I mean that inserts its own form of danger.
Like I heard – there was a guy last year in Wyoming who got mauled by a grizzly.
And he pulled out, you know, the Glock 10mm, he just opened up the clip, and he ended up shooting himself in the ankle.
A friend of a friend.
joe rogan
Panic.
michael easter
Yeah.
The bear ended up dying, you know, walked off, dies.
But he shoots himself in the ankle.
unidentified
It just...
michael easter
Blows his ankle apart.
And then they had to do 10 miles on horses to get the guy to a place where they could life flight him to get reception.
And they life flight him.
So this was in Wyoming.
They life flight him to University of Utah Hospital and they end up saving the foot.
But in the process, it's paid for that one.
joe rogan
Yeah, well that's a panic moment, right?
And you don't even know what panic is until you see a fucking grizzly bear.
michael easter
Yeah.
joe rogan
You know Steve Rinella?
Mm-hmm.
He had had encounters with bears in the past, but he told a story, and he was also with my friend Remy Warren, who told a story on the podcast.
They were in a Fognac Island.
So Fognac is like Alaska.
And so there's the coastal brown bears.
So you're dealing with like an 11, 12 foot bear.
michael easter
Giant.
joe rogan
Giant.
michael easter
Right.
Because they just eat salmon all day.
It's all fatty.
joe rogan
And they eat elk because they're on this island hunting elk.
So he shot an elk.
And they're in this insanely dense area where it's very, very difficult to pack out.
So they hang the elk in a tree.
They leave some of the meat.
They take some of it back.
They go back the next morning to get to the elk.
And they see some bear shit.
And they don't think anything of it.
They're there.
The elk is still there.
They think they've got it.
Well, some bear had claimed this elk.
And they didn't know that the bear claimed the elk.
And they're all sitting around eating lunch.
They're going to have lunch.
And then because it took them like hours to get to this place.
And then they're going to pack out the elk.
And while they're sitting there eating lunch, this fucking 11-foot bear runs at them.
Through the trees, through the camp, but there was so many people there that the bear doesn't know who to attack and just kind of runs through them.
And one of his camera guys, this guy, his nickname is Dirtmouth.
Dirtmouth winds up on the bear's back.
The bear like literally plows through these people and he's on this thing's back for like 10 yards as it's running and then he falls off.
My other friend Giannis hits it with a trekking stick in the face as it passes him and he said it was literally a foot from his face.
This fucking gnashing, enormous mouth.
This maw that would be instant death.
And he said, all your ideas of what you would do in that circumstances, they're all out the window.
Your reptilian brain completely takes over.
And this is a guy in Steve Rinella that is as experienced a woodsman as you will ever find.
He's also a brilliant guy.
He's very smart and he can articulate the experience in a way that not that many people can.
And the way he described it was absolutely horrific.
Just horrific.
Like, you just don't have any idea what that would be like until you encounter it.
And then when you encounter it, you don't ever want to see that again.
unidentified
Yeah.
michael easter
That's crazy.
Those things are so giant.
joe rogan
So giant.
You don't even understand what it means until you're around them and they're running.
Because they can run like a fucking quarterback.
Or a linebacker.
Or like a cornerback, I should say.
They run fucking bass is what I'm trying to say.
michael easter
Did they hear it before?
Did they just hear this coming through the...
joe rogan
I think they heard some noise in the woods and they turned and it was just running straight towards them.
Literally like a bus.
Just a bus, like a Volkswagen bus with teeth, just running at you.
Fuck, man.
So that's something that's literally 10 times the size of that cat that I saw.
I'm shitting my pants looking at this cat through a window 30 yards away in a truck where I'm kind of protected.
And they, you know, encountered this thing that ran through their camp.
michael easter
Yeah.
Well, they're gonna remember that forever.
joe rogan
They'll remember that forever.
michael easter
Absolutely.
joe rogan
Yeah, it's, you know, there's just the reality of nature and the wild.
People that don't experience it, like someone was telling me this today, I need to know if this is true, that in British Columbia, you can't even shoot a bear in self-defense.
michael easter
Really?
joe rogan
Well, they outlawed grizzly bear hunting, which is crazy because the problem with a place like British Columbia is that the voting population all exists in urban areas, right?
So you have all your people from Vancouver.
It's a beautiful city, and the kind of people that live there are urban people, right?
They don't have any experience with wildlife for the most part unless they regularly go out there.
So they don't even know what they're voting on.
And this bill comes across, like, should we outlaw grizzly bear hunting?
Like, well, no one's hunting a grizzly bear to feed their family.
That's ridiculous.
Like, we should outlaw that.
So they outlaw it.
Well, my friend Mike, who runs a guide service in northern B.C., he had to shoot a fucking grizzly bear from, like, three feet away from a cabin door.
So this thing was trying to break into a cabin and shoot it, like, as it was coming to the cabin door.
These are terrifying animals.
michael easter
Yeah, they'll break into houses easy all the time.
joe rogan
And there's also wolves up there, like packs of wolves that'll take out a horse every now and then.
So you hear some crazy noise, you look out the window, and there's a pack of wolves mauling one of your horses.
The wild that those people exist in, it is so alien to anyone that lives in an urban environment that they pass these laws and they don't even know what they're voting on.
They don't understand.
They should literally be forced to go out there and camp in the wilderness and encounter grizzlies and understand the population.
There's a lot of them.
It's not a small number.
They're not endangered by any stretch of the imagination.
Grizzly bears are thriving up there.
And when you're not hunting them, now they're not afraid of people anymore.
So at least when they were hunted, they'd smell people and they'd go, oh, I equate the smell of people to someone hunting me.
I'm going to get out of here.
Now they don't avoid people at all.
In fact, they say they come to gunfire.
Because they hear gunfire and they think it's a down deer and they go to steal that deer from the hunter.
michael easter
Yeah.
joe rogan
So they hear a gun and they run towards where the gun is going off.
michael easter
To the gunfire.
Well, and once you...
I mean, so the whole point of the vote is that people perceive that they're limiting suffering.
joe rogan
Yes.
michael easter
Right?
But once you get populations big enough, then you start to have problems with how much food they can access.
There's going to be infighting between them.
So you're going to get suffering on the back end.
joe rogan
And then they go into ranchers.
And they start attacking cattle.
As soon as they're not threatened by people at all, they become very fucking dangerous.
See if that's true.
You can't shoot them even in self-defense.
jamie vernon
I can't find anything that says that.
I found a case where a guy claimed self-defense, but the judge said that didn't sound like self-defense because he went back inside to grab his arrows.
joe rogan
Oh.
jamie vernon
That's the only thing I could find that was even close to it.
I'm looking harder, but I can't find it.
joe rogan
That could still be self-defense.
Because if you go back inside the grab, if you have to get out, and it's there, and now you have arrows on you.
michael easter
It's kind of like what's happened on Maui with the axis deer, right?
There's just so damn many.
joe rogan
Yeah, except they're not dangerous.
michael easter
Yeah, exactly.
joe rogan
And you can eat them.
And, you know, they've got Maui Nui Venison, which is a company that's really done an amazing thing where they hunt them.
They have a USDA processing facility on the ranch, and you can buy wild game from Maui.
So you're helping control this invasive population.
You're getting this incredible, delicious protein.
That's actually necessary to shoot them because they don't have any predators.
michael easter
Yeah, they don't have predators.
And the way that they're shooting them, too, is about as ethical as you can get.
I mean, they're shooting them, as I understand it, in the middle of the night, just, like, right in the head, like, bam, they're done.
joe rogan
Yep, yep.
It's a cool operation.
Yeah, they're using, yeah.
And they process it, like I said, with the USDA facility, so...
You know that you're getting, you know, it's all clean and safe and it's all done correctly and sanitarily and, you know, you can get the best protein that you can get.
And it helps them because, like, Lanai is crazy.
When we were in Lanai, Lanai has 3,000 people, this gorgeous island, and it has 30,000 deer.
And you can't imagine the numbers.
We drove at nighttime and we hit the high beams and you just see eyeballs as far as the eye can see.
I mean, you're looking at thousands and thousands and thousands of deer just in one field.
Crazy.
And just eating everything that they can.
And they hunt those at night, too.
They hunt those with snipers.
They do everything they can.
It's great for the population because everybody there eats well.
They all have great food.
They all have great venison.
But it's just so unnatural.
And I guess they were a gift.
They were a gift to King Kamehameha.
And then they just overpopulated the island.
michael easter
Yeah.
How do you feel like when you trained this year, how did you feel rocking helped you?
joe rogan
Well, anything where you're carrying weight and you're going, like one of the things that I did quite a bit is 30% incline on a, I have a really good treadmill, but it's a 30% incline and put a weight vest on.
michael easter
That's awesome.
joe rogan
Yeah, and just watch a movie and fucking grind.
michael easter
Oh yeah, that's the pack mule workout, dude.
I do that a lot.
joe rogan
My feet, my calves were killing me.
It's hard, man.
It's hard.
Another thing I did a lot of is the echo bike.
You know, it's like an assault bike, the rogue bike.
That one helped me a lot.
michael easter
Intervals?
joe rogan
Yeah, Tabatas.
michael easter
Okay.
joe rogan
So I do these 20-second sprints, 10-second rest, 20-second sprints, and you do it in a cycle of eight.
And I would do that at the end of my workout.
So I start off every workout with a cold plunge.
I do a cold plunge for three minutes.
Then I do my series of bodyweight exercises to warm myself up.
Every day I do 100 push-ups and 100 bodyweight squats on a slant board.
So I do those.
And then by that time I'm warmed up.
And then generally I do...
Most days I do...
Nordic curls.
So I have a Nordic bench.
So I hook my heels into this thing and then I lift myself up with my hamstrings.
michael easter
That's a hard exercise.
joe rogan
It's hard.
Yeah.
So I do reps with that.
And I'll do three sets of six or seven.
Now I'm up to seven.
Seven reps.
I want to make sure that I don't blow something out, you know, because it is hard to do.
It's like you're going...
It's not like a bodyweight squat.
Like, I can do 20 bodyweight squats easy, so I do sets of five.
Five sets of 20, rather.
You know, so that's how I get my 100 in.
But the Nordics, I take a good amount of time in between.
unidentified
Yeah.
joe rogan
Like, I'll do it, and then I'll do, like, a good five-minute rest before I attempt a second set.
Maybe even 10 minutes sometimes.
michael easter
Yeah.
joe rogan
So I do those, and then I generally do kettlebell routines.
Or I have a bodyweight series that I do where I do 10 chin-ups, 20 dips, and 10 L chin-ups, or L pull-ups.
So it's close grip where my feet are extended out in front of me, and I'm doing these.
And I do sets of 10 of those, and I'll do a circuit of 5. So five of those.
So I do, you know, so it's 50 chin-ups, 100 dips, and 50 pull-ups.
So it all winds up to be 100 and 100. And so I do that.
And then generally, either I'll do neck exercises or core exercises.
Like I'll do the iron neck exercises.
And I'll do, you know, those hip glute ham machines where you can do a sit-up where you're, like, way low?
unidentified
Oh, yeah, yeah, yeah.
joe rogan
I do sets of 20 of those.
And then I do back extensions, the opposite.
I flip it around.
And then I have a Soren X1 that actually doubles as a reverse hyper.
michael easter
Oh, that's cool.
joe rogan
And so then I do my reverse hypers.
And then I stretch out.
And then, you know, I stretch my back out because it's a lot of back.
You know, it's a lot of compression there.
It feels like...
Everything's tight.
So I, you know, relax and stretch that out and then generally I'll do my sprints on the Airdyne machine.
Depending upon how hard the workout is, I usually do four or five rounds of Tabatas.
So, you know, you're doing eight sprints each round.
Eight sprints with eight rests.
Then I'll recover.
I wear a heart rate monitor.
I get my heart rate down to about 100 and then I get back on it again and I do another one and I get it back down to 100. 100. Do it again.
And depending upon the workout, like if I'm just doing that, I'll do 10. I'll do 10 reps.
So 10 series of 8. Yeah.
But if I'm doing all that other stuff first, I'm so beat up by the time I get to that that I'll do 4 or maybe I'll push myself to do 5. And then I immediately go into the sauna.
So my cardio is still banging.
Because it's like, I'm going into the sauna, I'm already at 130 beats per minute while I'm stepping in.
michael easter
Right off the assault bike.
joe rogan
Yeah, and it's 185 degrees in the sauna, and I sit in there for 20 minutes.
michael easter
Yeah.
Right on.
That'll do it.
joe rogan
Yeah.
It fucks you up.
But it gets you in tremendous shape.
It really does.
And I was consistent with that.
And it made a big difference in the mountains.
I really know.
Because, you know, obviously this is sea level.
It's like, what's the altitude here?
It's like fucking...
191 feet.
It's nothing.
And in Utah, we were at 8,000.
michael easter
8,000.
Yeah, yeah, yeah.
joe rogan
So you have to be in shape.
There's no other way to – either you live up there and you fucking hike those hills all the time or you prepare yourself.
michael easter
Yeah, totally.
joe rogan
So that's what I did.
michael easter
I feel like the slow grind of rucking is awesome for cardio and then you just pair that with – To what you're talking about, which is that high intensity.
You hit both those systems, and that's kind of the secret sauce to me.
A lot of what I think about, too, with hunting is, how can I resist injury?
If you roll an ankle or something out there, or whatever it might be, that can blow the whole thing for you.
So I also do a ton of durability work, like just getting my ankles real tight and resistant to falls, getting my knees nice and locked down.
Then the question just becomes, okay, can I cover ground while bearing load for an entire day?
And if the answer is yes, like, all right, I feel pretty solid.
And can I handle a pack out if I have a heavy pack out?
So I have one of those treadmills, too, that goes at a pretty good incline.
And I'll throw, you know, maybe 100 pounds in a ruck or something and just slow grind for a while.
And it's just the worst.
But you get it done and you're like, all right.
joe rogan
One of the most satisfying things about the hunt was that I had to pack out.
I had to carry these quarters on my shoulder and make it up this wet slope.
So it's like very steep and it's pouring rain out and everything's wet.
You're stepping over wet logs and I'm carrying this quarter, which probably weighs 80 pounds, on my shoulder.
And I'm climbing over stuff.
But, you know, I... Like, I slipped but caught myself so I have the balance to catch myself.
It was all just confirmation that I had done the work.
michael easter
Yeah.
joe rogan
It was very nice.
michael easter
Yeah.
joe rogan
It felt great that I didn't have to feel like I was underprepared.
Yeah.
Yeah.
michael easter
Totally.
joe rogan
Yeah.
michael easter
Right on, man.
Good times out there.
joe rogan
But again, it makes you want to get right back to it.
As soon as it's over, you're like, okay, don't slack off.
Don't get fucking fat now, stupid.
Don't get out of shape because now I have a good base, so I have to keep it going.
michael easter
Well, that's a great pursuit because once a year you are going to have to get in shape too.
You probably keep yourself in shape generally, but a lot of people, that's the thing that pushes them.
You need an activity, right?
A lot of people aren't just going to get in shape just to get in shape.
There needs to be some greater reason, greater why behind it.
And finding that, I think, can be transformative for people.
joe rogan
Yeah, you have a goal.
Instead of just saying, I'm going to be in great shape.
Like, why?
Like, what?
You're not even going to use it.
But if you have a thing that you know you're going to do in September that's fucking really hard to do.
And I really worked hard this year.
Like, I came into, like, July in great shape already.
So I was able to do it.
I really never slacked off the whole year.
So it makes a difference.
Also, diet.
I cut out all the bullshit.
I cut out all the bullshit.
I lost 10 pounds.
Basically, I'm on a carnivore diet.
That's basically what I'm eating.
And pretty strict and made a giant difference.
michael easter
I think that cutting out of the bullshit is the most important thing for people.
So part of the book, I found this tribe that has the healthiest hearts ever recorded by science.
They're called the Chimane tribe.
And they're in the Bolivian Amazon.
So I go down and visit them in Bolivia.
So I got to fly into La Paz, which is like 13,000 feet.
And I was supposed to take a small plane down, which is a half an hour, but the airline goes belly up the day before I'm supposed to get there, right?
So we've got to take this 12-hour car ride down to the jungle, and you take a six-hour canoe ride up into the jungle, and it's all just a wall of green, right?
You're going, it all looks the same, and it has for the last six hours.
And then eventually the canoe guy just goes up a bank, and you're like, How the hell do you know this is the place?
It's like, no, trust me.
So we get out, and there's the tribe.
And the real difference maker, their diet generally is At some point across the day, it's gonna break, like, every popular diet that we've been given in the last, you know, 40 years.
Like, they eat some sugar, they eat some chocolate, they eat red meat, they eat fish, they eat white rice, they eat white potatoes.
It's not low-fat, it's not low-carb, it's not, right?
It's, at some point, it's gonna offend someone.
They eat corn.
But the real difference maker is, to your point about bullshit, it's all one ingredient.
Right?
It's all just having one ingredient and they're not eating super processed food.
joe rogan
It's just real food.
michael easter
It's just real food.
It's real food.
And meanwhile in the US, I think something like 60% of the food the average American eats is ultra processed.
And so back to the scarcity loop idea I told you about.
There's this quote from a guy who's with the food industry.
He said, if you want to make a food so people overeat it, overconsume it, it's got to have three V's.
It's got to have value, it's got to have variety, and it's got to have velocity.
Now, that is just a different way of explaining what I just laid out, right?
It's like, the value has got to be relatively cheap.
It's got to give you something.
Variety, you've got to have a lot of different flavors.
Not only within the food itself, so this mix of sugar, salt, fat, whatever it might be, but also a lot of different varieties of junk foods.
Like you go to the supermarket and there's like 45 different Doritos.
And then velocity.
You have to eat it fast.
And so when scientists will put people in a lab and have them eat one diet that is basically unprocessed, very minimally processed, versus an ultra-processed diet where everything else is matched, this is an NIH study, the people who eat the ultra-processed diet end up eating 500 more calories a day Yeah.
And you don't get those natural breaks with that you would with natural food that are telling you, oh, okay, you're full because it's taking up more room in your stomach.
I mean, think of a boiled potato versus potato chips.
One ounce of a boiled potato might be 50 calories, vitamins, minerals, whatever.
One ounce of potato chips might be 250 calories.
And by the way, like how many boiled potatoes are you going to fucking eat?
joe rogan
Right.
michael easter
I'll tell you how many potato chips I could eat.
And the answer is quite alarming, right?
unidentified
Yeah, bags.
michael easter
You can eat a ton of them.
joe rogan
Yeah, I can keep going.
I'll open up a second bag of Pringles.
michael easter
Yeah, dude.
joe rogan
Or the box of Pringles.
Or like Ruffles.
unidentified
Yeah.
Oh, I love those.
michael easter
So good.
joe rogan
Yeah.
Salt and vinegar ones.
michael easter
Woo!
Exactly.
joe rogan
Yeah, those are the ones that get you.
Yeah, it's our food.
Yeah.
There's so many people that eat far more calories than they burn, and it's easy to do.
If you're eating pizza, how easy is it to overeat on pizza?
And that's not even processed.
Even good pizza.
michael easter
Dude, yeah, I mean...
joe rogan
Just the amount of calories.
michael easter
Like a pizza from a place like a Domino's or a Pizza Hut, I mean, it just literally hits your mouth and just kind of melts.
And somehow you've just eaten one slice in like, you know...
joe rogan
Seconds.
michael easter
One bite.
joe rogan
It's probably, who knows how many hundreds of calories in a slice.
I'll have five, six slices.
So I'm literally burning off, I mean, it would take me hours in the gym to burn off a pizza.
michael easter
Oh, totally.
joe rogan
Like, if I ate a whole large Domino's pizza, which I have, More than once.
michael easter
Oh, I have two.
joe rogan
Yeah.
How many hours is that in the gym?
michael easter
So many.
joe rogan
Probably like three hours of hard cardio.
And you're not going to do that.
michael easter
And I don't think people realize just how many calories things have.
You know, before the show, I go get a coffee or whatever.
And I get a black coffee, but, you know, people's orders are coming out.
And, you know, it's like, all right, I got a pumpkin chino, cinnamon bond, frozen frap, extra whip for so-and-so, large.
And you're looking at that going like...
That's probably 900 calories, maybe.
joe rogan
The start of their day.
michael easter
And that's not breakfast, right?
joe rogan
No, that's a nice coffee.
I'm just going to get a Starbucks.
That's what they say, I'll get a Starbucks.
I mean, it's a fucking milkshake.
Someone made a breakdown, I think on Instagram or something like that, of one of those Baskin Robbins coffee things, those flurries or whatever the fuck it is.
That's a McDonald's thing, right?
It was 129 grams of sugar.
unidentified
Whoa.
joe rogan
So they showed the actual amount of sugar you would get.
He had a clear container that showed the amount of sugar that you'd be eating just drinking one of these things.
michael easter
Crazy.
joe rogan
How do you stay awake after that?
It seems like you'd go into a fucking sugar coma.
michael easter
So when I was in the jungle with that tribe, we did have sugar.
We had a sugar cane, but the difference is that we had to walk into the jungle, we had to physically chop it, we had to move it to this expeller thing they have that is human powered.
So you put the cane in between these two wood pole things, and then you have to push this thing around and it shoves the cane through that and it juices it.
And so by the time you've done all that work, Like, you've burned quite a few calories, and by the way, you're not getting 129 grams from a thing of sugar, right?
And so I think it just goes back for the average person that we don't move enough, so we can't buffer the sugar, right?
Diabetes could just be that you are—it's too much couch rather than too much of anything else.
And it's also just so easy to eat food today and take in a lot of calories in one bite because— Just as I mentioned in the beginning, we've got this casino lab figuring out what leads people to gamble more.
We've got tons of labs across the country going, how do we make super delicious, hyper-palatable food that people will eat more of?
joe rogan
Yeah.
michael easter
Now, I don't fault these people.
joe rogan
Yeah, this is the guy.
So it's Dunkin' Donuts.
That's what it is, not Baskin-Robbins.
unidentified
Has 185 grams of sugar.
joe rogan
Oh, 185. Sorry.
unidentified
It's this much.
It's four.
joe rogan
Look at that.
unidentified
Damn.
Six teaspoons of sugar.
To give you another perspective, the amount of sugar in there is equal to 14 glazed donuts.
michael easter
Dude.
joe rogan
And how many people throw those things down every day?
michael easter
It's the ultimate calorie delivery.
joe rogan
Dunkin Donuts.
I didn't know it was a Dunkin Donuts thing.
michael easter
Dang.
joe rogan
Yeah.
Yeah, we eat too much sugar.
We eat too much processed bullshit.
And if you don't do that, the interesting thing about the carnivore diet is you can't overeat.
I mean, you could, I guess.
I can't.
I get satisfied pretty quickly.
michael easter
Yeah.
joe rogan
One, you know, 16 ounce steak or an 18 ounce steak and I'm done.
But if that 16-ounce steak was sitting next to a bowl of pasta, I would eat the pasta too.
michael easter
Smash the pasta.
joe rogan
Yeah.
You just like try it a little.
Oh, so good.
Like even though I'm full, I'll still eat it because it's like you're getting this reward from those carbs and the flavors and because that's one of the things they say about those competitive eaters.
You know when they're in those hot dog eating contests and shit like that?
They eat fries with it so that they can eat more food.
michael easter
So they can keep going.
joe rogan
Yeah.
Which is wild.
michael easter
If you offer a human more different food, they will eat more different food.
joe rogan
Yeah.
michael easter
So even, like, they do studies in buffets and people always eat...
Way more food than normal at a buffet simply because they're trying so many different things.
And there's incentives to do that.
So I think when you start to cut out food groups, you inevitably eat less food because it also becomes less rewarding as well.
I think that's what happens with this tribe as well.
I mean, when we sit down for lunch, we have chicken, white rice, some baked plantains, and some onions.
It was all terrible.
It was all fucking terrible, dude.
joe rogan
Just bland subsistence food.
michael easter
Bland as hell.
The chicken, I mean, so the chicken was probably, I don't know, like a three pound chicken or something.
I mean, now today in the US, our chickens are giant.
joe rogan
Giant.
michael easter
And so this meat is just really like stringy and chewy.
unidentified
Tough.
michael easter
And I'm going, thank you.
joe rogan
Yeah, it's a wild chicken probably.
michael easter
Yeah, it's a wild chicken.
And so we just don't, we've enhanced the flavor of our food to such a degree that, We're inevitably going to eat more of it.
Which, don't get me wrong, this is a good problem to have in the grand scheme of time and space.
joe rogan
It's better than starvation.
michael easter
It's better than starvation.
So people will be like, you know, the modern food system is the worst thing ever.
And it's like, well, compared to what?
joe rogan
Right.
michael easter
Compared to 200 years ago?
No.
joe rogan
Very few people are starving to death in America.
michael easter
Exactly.
joe rogan
If they are at all.
I don't know what the numbers are.
Yeah.
Usually that's abuse.
Someone's starving.
michael easter
Yeah, it's usually a distribution problem, and it often unfortunately happens with children because they've got shitty parents.
joe rogan
Yeah.
michael easter
It's not a food thing.
We throw out about a third of our food.
joe rogan
Which is crazy.
Yeah.
Well, listen, Michael, it's always great to talk to you, my friend.
It's always great to sit down and talk to you about anything and everything.
And your book, your newest book?
michael easter
Scarcity Brain?
joe rogan
Is it out now?
michael easter
It is out, yep.
joe rogan
Do you do audiobook?
michael easter
I did do the audiobook.
joe rogan
You did it.
michael easter
I did the audiobook.
unidentified
Yes.
michael easter
I read the whole damn thing.
Yes.
joe rogan
I'm so happy when people tell me that.
I hate when an author, especially you, whose voice I know, I want to hear you say it.
It bums me out, so I'm glad you did it.
michael easter
Yeah, it's a lot of tedious work, but it's totally worth it, I think, in the end.
joe rogan
Well, thank you very much, my friend.
I appreciate you.
michael easter
Thanks for having me, man.
joe rogan
Tell everybody your Instagram, all that good stuff.
michael easter
Instagram is Michael underscore Easter.
I got a sub stack where I write about all the kind of stuff we just talked about today.
It's called 2% and then the book is called Scarcity Brain.
unidentified
All right.
joe rogan
Thank you very much.
michael easter
Right on.
unidentified
Thank you.
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