Michael Easter and Joe Rogan examine how ancient Alaskan bone saw marks (10,000+ years old) defy assumptions about early human tool use, while modern exploration—overwhelmed by misinformation—risks losing depth. Easter links addiction to evolutionary "scarcity loops," from slot machines to Captagon-smuggling via sheep stomachs across Syria’s borders, noting half of U.S. recoveries happen independently. Rogan’s extreme fitness routines (rucking, Airdyne cardio) and ethical axis deer hunts on Maui contrast urban wildlife misperceptions, like British Columbia’s grizzlies. The Chimane tribe’s unprocessed diet reveals how modern food engineering fuels overeating, while Rogan’s carnivore diet experiment suggests meat’s scarcity may curb excess—challenging productivity metrics that prioritize quantity over meaning. [Automatically generated summary]
I mean, maybe they could find out that the saw marks are actually only a thousand years old and someone had found these bones and tried to saw them a thousand years old.
So my book, Scarcity Brain, which is coming out soon, it has a whole chapter on this and why exploration is so important to humans as a species, but also how it's changed.
So if you think about how people explore today, we still explore in a sense, but it's mediated through the internet, right?
So it's like we have this urge to find information that can enhance our life.
Yeah, it's also leading us into this seemingly inevitable path of this conversion of humans and technology that seems to be happening, whether we like it or not, that really doesn't seem to jive well with our biology.
I have to download this special software and I'm thinking this is where it comes in.
And then all of a sudden I'm waiting for this guy to show up and then bam, there he is.
And I know it's not a long con because the dude is floating in outer space.
He's up in the ISS. So he had read The Comfort Crisis, my last book, and just wanted to chat.
So NASA will do this to sort of give astronauts a boost to talk to someone else, anyone they want to talk to.
And what came out of that conversation was that he is up there for the sole purpose of getting information that can hopefully help us live on as a species should we have to leave this planet and go find another.
But sort of back to what we were talking about, for him to do that, he has to put in this mind-body effort to go get that information, right?
He literally has to go up into outer space to figure these things out.
And he talked about how oftentimes when he will come back home and he'll go to schools, he'll go to universities, he goes, at some point in every talk, I had this run of like 30 talks, where at the Q&A, someone would always ask me if the world is flat.
And he goes, I did not know how to take that because I would kind of just, you know, no.
And then they would start to fire off facts and he's like, yeah, yeah, yeah, but no.
And so I think that that with minimal barrier to entry, you can find information that confirms your worldview and just follow that strange rabbit hole, even though it's Yeah, that rabbit hole is the wildest one.
That there's been this long-standing conspiracy to deny the fact that the Earth is flat, to hide it and obscure it, and that all of these space agencies all over the world are all working in cahoots to try to perpetuate this hoax.
They think that they're going off of some passages in the Bible where they refer to the firmament and they refer to, like, they believe somehow there's, like, this dome over the earth and that the stars are just lights.
And the reason why the moon landing is fake is because the moon is not real.
And then, you know, some people think that stars are fake.
They don't think space is real.
They think it's all a con by Satan or someone and then that all these space agencies Or in cahoots with Satan, which is really wild if you think about, like, did they deny satellites?
Like, how much did they deny?
Did they deny satellites like, do you believe in DirecTV?
Is that a satellite?
Okay.
Do you believe that the satellites are taking photos?
What about the weather patterns?
What about their ability to discern weather patterns as they move across the globe?
What about the flight patterns?
What about the fact that you could actually track planes as they go around the globe?
There's actually some fun studies where people will choose to get shocked by an electric zap rather than wait to see if they're going to get zapped.
Like, just get it over with because I want to be certain about this thing.
And so I think that a lot of conspiracies, even though they seem complicated because, you know, there's the board with the strings going everywhere, at the end of the day, they give certainty to something that is uncertain and is complicated.
And that can sort of be relieving.
You go, okay, well, this world being flat doesn't jive with my worldview.
I think X, Y, Z. This doesn't make any damn sense.
And then you can go, oh, well, what if it's flat?
And then there's like sort of this trail you can follow online where at the end it goes, bam, you got it.
I think people are always looking to find things out that they've been lied about.
So I think they don't trust the government.
They believe various conspiracies, like the Gulf of Tonkin, ones that have turned out to be true.
And then they go, oh, okay, what else?
What else?
And there's something very exciting about it.
Also, a lot of the people that are really into it, for whatever reason...
I mean, I don't want to stereotype, but a lot of them are unsuccessful in other aspects of their life.
They might be successful in one thing or something like that, but there's something about it that leads them to want to be the one who uncovers this truth.
And I think it's like it plays on the mind.
Like we have this desire to go and find things.
Like that's part of the explorer gene or whatever it is.
The explorer.
Whatever it is that makes us want to get in a boat and say, like, where's Hawaii?
You know, and like, how about those guys?
The Polynesians.
I mean, what a crazy trip.
They went all the way out to the middle of the ocean.
There used to be people who would, I can't remember what tribe this is, but these tribes would get in a boat and go hundreds of miles, and it was all for the sake of meeting another tribe, and they would sort of exchange a couple goods that weren't really that meaningful, which suggests it really was for the journey, right?
They were doing this just to explore, to take on an adventure, to learn from it, and bring back this thing that was...
Sort of meaningless in the grand scheme of things, but it was symbolic, very symbolic that they had done this great journey.
And I think this was in the Polynesian islands where this happened, like around the Philippines.
Yeah, I mean, I guess there's also this longing to understand how people can live in different places.
If you're used to living on a certain, like, tropical island, and then you find out about someone who lives in, like, the Taiga Forest in Siberia, like, how?
Like, what are they doing?
I mean, imagine before there was video, before there was the internet, and really before there were books, people would hear about these people that did these things.
And they're like, where are these people?
Like, how are they living like this?
And there was probably this overwhelming desire to see.
Because you would live the way you lived.
And you would say, well, this is how people live.
And you'd be like, no, no, no.
People live so differently.
Like, some of these explorers that went to these uncharted islands and found these people that were living essentially, like, you know, Stone Age-like.
And with your question about that sometimes people who get really, really deep down those rabbit holes aren't successful, I think it provides an answer for why the person isn't successful, right?
You can find a reason, like, oh, it's them that's done this thing, and this is why I have XYZ problem.
And I think that...
And it also pulls on, like I said, I think we have a drive to search for information.
So if you think about humans in the past as we evolved, there was a handful of things you really needed to survive.
Food, possessions, tools, information.
We crave status as well, because if you could influence more people, you probably had a survival edge.
And so I think when you start to apply that to today's world, because in the past, all those things were relatively scarce.
They were hard to find.
So if you sort of crave them and always look for them, try to grab them when you have the opportunity.
survival advantage but in today's world all these things that we evolved to crave are abundant in many ways and we don't necessarily have the governor telling us when we've had too much so take something like possessions even a couple hundred years ago the average person probably had like 100 items maybe in their house now the average home has 10 000 items in it really Yeah, 10,000 items.
And I think it does fall back into the fact that we kind of evolved to add, whether it's food, whether it's stuff, whether it's trying to influence more people, whatever it might be.
And that can kind of create a cycle for people where the pursuit of the thing is like a thrill in of itself and then you get it.
So as part of this book, I got really interested in this idea of Everyone knows that everything is fine in moderation, but then the question is like, okay, well, why the hell can't we moderate, right?
People keep eating when they're full, you keep buying stuff when you've got a house full of stuff, even stuff like how much media we consume, right?
It's like people will scroll and scroll and scroll, even though they know this is not how they want to be spending their time.
So there's gambling companies that are involved, but also a bunch of big tech companies who are on the Fortune 500. So I go there, and it's, like I said, it's a legit casino.
They're basically looking at how everything that happens in a casino affects human behavior.
So how does room design and the technology we're using in rooms affect behavior?
How does betting with, say, an AI bot versus an actual human impact betting?
Now when I'm there, I meet with, to bring it back to slot machines, I meet with a guy who designs slot machines.
So the reason that these things are so entrancing to people, it tracks back to this behavior loop that I call the scarcity loop.
And this is basically a loop, looping behavior that when people do it, they tend to get hooked on it very easy.
So it's got three parts.
It's got opportunity, unpredictable rewards, and crook repeatability.
So opportunity, you have an opportunity to get something of value.
So in the case of a slot machine, it's money, right?
Two, unpredictable rewards.
You know you're going to get the thing of value if you continue the behavior.
But you don't know when.
And you don't know how valuable it's going to be.
So with a slot machine game, when those reels are spinning, you could win nothing.
You could basically lose your money.
You could win a couple dollars.
Or you could win a life-changing amount of money.
There's a fantastic range of things that could happen.
And then three, quick repeatability.
You can immediately repeat the behavior.
So with slot machines, the average player plays about 16 games a minute.
And that's different from all other habits.
Like most habits, you don't immediately repeat them.
Now the reason that...
People are so interested in this, companies, casinos, is because this sort of three-part system I just laid out, it can get people to repeat a lot of other behaviors too.
So it's in social media, it's in sports gambling, it's in dating apps, even companies like gig work economy companies are using it to get people to work longer hours.
It's being leveraged by the financial industry in a lot of personal finance apps and on and on and on.
It's been embedded in so many of the products, even institutions that influence people's lives because it is so captivating to us.
Yeah, or dropping in cues that's saying like, hey, this is where we are – you're going to make more money today type of thing.
If you think about it in terms of – Something like social media, it's like the opportunity is to get, say, status or likes or whatever it is, right?
And then, say, a person posts, and then the rewards become totally unpredictable, right?
You might get two likes, which is like, oh, that wasn't great.
Or you might get hundreds of likes, which is like, oh, my God, that's amazing.
It's the same exact architecture as a slot machine.
And then you check and recheck.
You're repeating the behavior all day.
And...
This loop, the reason that we're so attracted to it, it goes back to evolution.
So I talked to this, once I learned how this kind of loop pulls people in, it's really what slot machines lean on to get people to repeat the behavior.
I call up a psychologist.
He's this old school dude from the University of Kentucky who's been studying psychology since the late 60s.
His name is Thomas Sintal.
And he described, he basically explained, this likely goes back to evolution and finding food.
So if you think about hunter-gatherers, the thing you have to do every day is find food.
But it's random whether you're going to find the food or not.
So you go to point A, you don't find any food.
Go to point B, you don't find any food.
You go to point C, no food.
Point D, oh my god, it's a giant berry bush full of food.
And that saves your life, right?
So that search, that repeat searching, really pushes us and grabs our attention because it used to help us survive in the past.
And there's even...
I mean, if you want to get down the rabbit hole in it, there's even...
Things like what are called near misses in slot machines, which is when you kind of almost win, right?
So that's when, let's say you bet $1 and you quote-unquote win 50 cents.
So you don't lose everything, but you win 50 cents.
Now we tend to react to that as if we're winning when they study gamblers.
And that's also embedded in the search for food, right?
Let's say you're hunting, you're like, oh, we got a big kill on our hands.
And then you whiff and the animal's on its way.
It's like, damn, that's the near miss.
Or you come up on a berry bush And let's say you burned 500 calories looking for this thing, and it only contains 200 calories worth of food.
And so all of these sort of evolutionary parts of this system that we used to fall into as we evolved are now in slot machines and in turn now being used by a lot of big tech companies and different industries.
So he'll get pigeons who, you know, they live in these cages, and he'll give them the option to play a game where every other peck they get, say, 15 units of food.
So peck, no food.
Peck, 15 units of food.
But then they have an option to play a second game.
And this second game is very much a gambling game in that they get food about every fifth peck, but it's random.
So you could go peck, peck, food, peck, peck.
The next one could be food, peck, peck, peck, peck.
So it's just kind of like a slot machine.
And they get more food playing the gambling game.
They get 20 units.
If you do the math, it makes a lot more sense to play the game where you get every other peck is getting you food.
It adds up to a lot more food.
But what he finds is that the pigeons consistently play the slot machine game.
He would argue, and a lot of biologists would, they would say, you know, there's this theory called the optimal foraging theory.
It says that animals will expend the least amount of energy to get the most amount of food.
So over time, they're expending a lot less energy to get more food.
And so here's where it gets interesting, though, is that to sort of bring it back to why do people fall into this, why would someone bet their entire fortune on a roulette wheel or whatever, is that when he will put pigeons in a sort of wild environment, so where he keeps them is in these pigeon cages where they kind of live alone.
It's a basic cage.
When he puts them in a cage that mimics the wild.
So it's this giant cage that has like roosts.
It's got cliffs.
It's got other pigeons.
It's very much like they would have to live in the wild.
Yeah, for people who don't know that study, what they call it, Rat Park.
So they did a study where they put rats in this very sterile environment.
Laboratory environment, bright lights, no toys, no nothing, and they gave them the option of water or water with cocaine.
And they always took the water with cocaine.
They just kept taking the water with cocaine.
But then when they put them in Rat Park, which is a much larger thing with a lot of toys and things to do and a lot of places to run around, they didn't do that.
And the cocaine water is the only thing that gives them any good feeling.
And so they just keep going back to that good feeling.
But when you give them a normal, natural environment where they can just exist, I wonder if that's the case with people that live...
Like, say, a subsistence lifestyle.
You know, if they have access to something like heroin or cocaine, I wonder if they would just ignore it because they get this sort of very natural environment that is sort of programmed into our lives, programmed into our DNA. Like, people that live a subsistence lifestyle are unusually healthy.
I'm sure you've seen, have you seen Werner Herzog's documentary, Happy People?
So if you think about the context of how humans came up, I mean, it was very, sort of like the people you talk about on the Taiga, right?
They have, you got to work all day, you're outside a lot, you're doing tasks that involve your mind and your body.
Like it's this full on effort to survive.
You're also in sort of closer knit communities, all these different things.
And today we don't have that quite as much.
And so his theory is that when you don't have enough stimulation in your life or meaning from other places, humans tend to start to look for it in other ways.
We gamble.
We spend a lot of time on the internet.
We buy a lot of stuff.
So we start searching for it somewhere else.
And those ways can often be counterproductive in the long run when you overdo them.
It's kept us, led us to live longer, allowed me to Fly from Vegas to Austin in two hours instead of, you know, getting the old wagon train out and be like, yeah, I'll see you in like a six-month show.
But I don't think we've necessarily kept up with it.
I mean, our hardware doesn't change that fast in our software, you know?
And so I think a lot of the problems that we see today are often a result of us living as almost sort of ancient creatures in a very new modern changing world and trying to navigate that.
That's what scares me about this seemingly inevitable connection with humans and technology is that I think What we're going to do is integrate with technology to avoid all the problems that we have existing in this modern world with this ancient hardware.
And that we're going to adjust our hardware.
And that it seems to me that this is inevitable.
It seems to me that this is just where we're going and that humans are going to be some sort of cyborg type thing.
And also, with the invention of AI, and I'm sure you're paying attention to all this chat GPT stuff and deepfakes.
God, there's so many deepfakes.
People keep sending me commercials that I've never done for penis enhancements and all these different things.
We're just starting to be able to fake things like that.
We're on a consumer model.
Like someone can just buy the software and put it together.
You know, and now AI can make literal films.
So, I mean, at one point in time, right now there's kind of like the uncanny valley in some ways where you can kind of see the difference between what's real and what's not real and kind of like, eh, it looks fake.
How long before, like, UFO footage is a great example.
Jeremy Cornbell, who's like the premier UFO researcher with George Knapp, you know, every now and then I'll find something online and I'll send it to him.
I read an article about a woman who was fired and she met all of her productivity goals.
She was working remotely.
But the company detected that she hadn't clicked enough on her computer.
She hadn't hit enough keystrokes.
She hadn't moved her mouse enough.
And I think there was also an issue with the amount of time she spent in front of the computer, that it wasn't enough.
Meanwhile, she met all of her goals.
So, like, how many people are just in front of an office where they're not checking in a cubicle, just bullshitting, probably listening to this podcast right now?
They had complaints about her missing stuff and doing work, and then she was saying this is all bullshit, and they had evidence of her doing misconduct in their words.
Twitter is a good example of how putting numbers on things can change our behavior and why we do what we do.
So here's the example of that.
And I learned about this from a guy whose name is T. Nguyen.
So it's T-H-I-N-G-U-Y-E-N. He's a philosopher at the University of Utah.
When you start to measure Twitter via likes and retweets and that sorts of things, that changes how you use Twitter.
The platform, formerly known as Twitter, is supposed to be billed as a place for discussion, right?
And so then you ask yourself, okay, well, what are the goals of a discussion?
And the answer is like, well, there's like a fucking lot of goals behind this discussion.
It could be to empathize.
It could be to understand someone.
It could be to push back on them.
There's all these things that can come out of a discussion, all these possible goals.
But when you start to put numbers behind that in the form of likes, of retweets, of whatever it is, People start to tweet in a way that scores likes and retweets.
And that is a different goal than is discussion.
It's often at odds with that.
So, like, what does well on Twitter?
It's calling someone a dickhead.
It's trying to dunk on someone.
It's trying to say something outlandish or maybe bend something in a way that incites outrage.
And that totally changes the point of a discussion.
Right.
And this guy noticed it in himself because he's a philosopher, so his job is basically to think all day.
He goes, you know, the first time I had a tweet go viral, it was like, oh my god, that was awesome.
And then he found himself, when he would have these sort of philosophical thoughts, instead of going into this really deep zone that he'd usually have to go into to understand it, He started finding himself going, how can I put this into like a 140 character tweet that'll really do well, right?
And that changes.
That changes how he thinks and what he does.
And you see this.
I mean, this isn't just in social media.
This is in so many different systems where we put numbers behind something.
It starts to change people's goal in a way that changes their behavior.
But the goal of scoring numbers is often different from the original goal of the behavior.
You know, this discussion actually came up in the hunting world recently because I was having a conversation with a friend of mine.
There's two goals.
One of the things that people want when they hunt is they want to get a mature animal for a bunch of reasons.
One reason is that the mature animal, say if you get like a seven-year-old mule deer, that is a deer that has spread its genes and It's done its job in the reproductive system.
It's passed on its DNA. And this is an old, mature deer.
Also, it's more of a challenge because this is a wiser deer.
This is a deer that has probably experienced hunters before.
Most certainly has experienced mountain lions and bears and other predators.
And so the goal is, ethically and morally, that's the animal that you should choose to try to hunt.
Now, there's numbers that are involved now.
So with deer, it's the size of the antler.
And the magic number is 200. If you can get a 200-inch mule deer, that is a very, very rare deer.
That is a deer that has...
Lived for a long time.
It has superior genetics.
It has this very big...
Have you ever seen a 200-inch mule deer on the hoof?
So this guy had shot a mule deer, this beautiful, mature mule deer, but it scored 194. It didn't score 200. And he was like, well, it's just a deer, just another buck.
And my friend was furious.
He's like, this is a bastardization of everything that hunting is supposed to stand for.
Hunting is supposed to stand for this is an ethical way to acquire your food.
This is the best wild protein that you can get.
It's the healthiest for you.
It's also an important thing to manage the population numbers of these animals so that they don't get overpopulated, which leads to the spread of diseases like CWZ and chronic wasting and all these different things that people attribute to overpopulation and car accidents, all these different things.
And but the number thing got in people's heads and this guy was very happy with his deer until he found out it was 194 and not 200 because it's like it's impossible to tell when you're looking through binoculars right you're looking through binoculars you go that is a giant mule deer that's what i want to get but he was unsatisfied because it came up in the though so the overall score the way they do it is kind of complicated They measure the width of the base,
they measure the length of the tines of the antlers, the width of how far they're apart, and all that stuff gets factored together and it comes up with a score.
And his score was six inches short and he was bummed out.
I mean, you saw this in the wine world when Robert Parker started The Wine Advocate.
I think this was in the early 80s or 70s.
So this guy is, Robert Parker is this guy from Maryland, kind of grew up in the backwoods.
He's just a normal dude.
He likes wine, but he thinks, oh, all this snobby language around wine, like it's keeping people who would otherwise enjoy it from drinking it.
So it's a good intent.
And so what he decides is, I'm going to start a magazine.
I'm going to start giving wines a score from 50 to 100. So when he starts this, the magazine takes off.
Because now the average consumer can know.
Well, this is an 80. This is a 90. The 90 is better.
I'm buying that.
Now, here's the thing, though, is that it is Parker who's testing the wines, and he's also having to test them alone, not with food.
Now, one of the main reasons you drink wine is to drink it with food because it changes as you drink it.
Right?
But his scoring system, if a wine scores really well, those bottles fly off the shelf.
Whereas the ones who don't get quite as good of a score, they collect dust.
So what the wine industry does is they go, okay, well, if we want to sell a lot of wine, we got to produce bottles that get a good score from Robert Parker.
So they change how they make wines to suit his palate.
Now, if you don't have Robert Parker's palate, if you don't like what he likes, this is meaningless to you.
And then you started to see, I mean, his industry and empire grew.
You start to see a lot of other wine rating places pop up that mimic it.
But it's the same with any review.
If you put a number on it, it's kind of this arbitrary thing that someone has to make up, and it's often done in a vacuum, and it's very, very subjective.
But we pretend like it's objective, and then we behave like it means something, right?
It's very, very interesting because it plays on this very strange thing that people have to want the rarest, most unique.
And what this guy did was he started buying wine.
That was the first thing he did.
He would go to these auctions.
And I don't know if you've ever seen any of those wine auctions, but they're Super bizarre.
Like people are spending ungodly amounts of wine – of money on wine, like ancient bottles and very rare bottles.
And so this guy is buying all this wine.
So he is established as this connoisseur.
And then what he's doing is he's going to his home.
And he's aging these labels and he's creating labels and he starts auctioning off.
And I think, is it Sotheby's or Christie's?
Someone's involved in this auction that kind of should know that this is bullshit.
Like, they haven't checked.
And so...
One man from one vineyard who's this very famous family vineyard sees bottles of his company's wine for sale.
And he says, we never made a Magnum that year.
We never made that bottle of wine.
Like, that is not real.
And that, you know, is going for insane amounts of money.
And so then they start doing an investigation.
And they find out that this guy has...
Made and sold thousands of bottles of fake old wine, including to the Koch brothers.
And this is where he got fucked.
This is where he sold the Koch brothers like millions of dollars worth of wine.
And these guys are just super ballers with an unlimited amount of money.
And they were buying like Lincoln's bottle of wine, like Thomas Jefferson's bottle, like that kind of crazy shit.
And people are saying, nope, that's not even his handwriting.
That's not, this is not real.
So these guys were, they got duped.
And so then they opened the investigation and they find this guy's house and they find the bottles of wine.
He was buying old bottles and re-corking them and like making the labels dirty and doing all this different shit.
But it's so interesting because one of the guys in the film is like, this was a bottle that he sold me was legit.
Because the guy was selling legit wine too.
He's like, this one's legit.
And they're drinking.
You can tell.
And this other guy comes on.
Can I let me try that?
He's like, this is garbage.
This wine's garbage.
This is fake.
It doesn't have the complexity.
It doesn't have the robustness.
It doesn't have the...
And these other guys who are also supposedly experts, I'm like, what are you guys tasting?
What is going on here?
What is this weird thing that you're chasing that the difference is so subtle?
It's not even the difference between Coke and Pepsi.
It's so subtle, but yet it's the difference between a bottle of wine that's worth 50 bucks, 100 bucks, and 40,000.
And no one knows.
No one can tell.
And this guy had apparently, according to my friend, such a palate that he could experiment by taking these various, much more inexpensive wines, combining them in very specific ratios, and recreate something that was very similar.
And as long as you got it in this bottle, And as long as you looked at it, it's like, oh, it's a Bourjois Bourbon from 74. And you thought you were getting the real shit.
And so then there's the placebo effect, right?
You're tasting it and you're imagining it.
This is rich, robust wine that very few people can appreciate.
And then you're all appreciating this wine.
Meanwhile, this guy's laughing his ass off because he made it in his fucking Century City house.
So at the end of this documentary, they wind up destroying thousands of bottles of this wine, and it's really bonkers because, like...
It's he could have sold that wine for who knows how much money and so see see there He's got all those labels that he had sitting there That was the guy that got duped and this is the guy that duped him that guy with the glasses on He was the one who's like this one's a real one and the other wine extras like bitch This is fake as fuck interest and I don't even know how they know or if they really do know I mean, I'm such a I'm such I don't know anything about wine I just say, what's a good wine?
When I go to a restaurant, pick one out for me.
That's good.
I don't understand.
Or I call my friend, who is a legit expert, and I'll say, tell me a good...
And he's usually right.
I mean, he's always right.
But what does it mean?
What does it mean?
I mean, am I going to notice a difference, especially two glasses in when you're eating a steak?
No.
As long as it doesn't taste terrible, it's a nice wine.
I'd just gotten so interested in this idea of numbers and having the sort of certainty of quantification changing our behavior in strange ways that I ended up down that rabbit hole.
Another good example would be, if I'm a professor, why do you go to college?
You want to learn how to get your shit together, to turn things in on time, to get on a schedule that you're going to need when you go out into the world, to get a job, all these different things, right?
But what are my students most obsessed about?
They're GPA. And that's totally, that's very different.
And I found in my experience as a professor that it's often not the students who are straight A's who are the best because those students tend to be a little more robotic.
The students that are best tend to be in the B plus, A minus.
So this is because they might be working 40 hours a week along with that.
So this suggests they're pretty gritty.
They're a hustler.
Or they might be too free-thinking, right?
The type of students where I say, hey, do the assignment this way, and they're just going, oh, well, I thought I could do it this way, and blah, blah, blah, blah, blah.
And they also don't tend to ask about their grades.
Now, the reason that we use grades is simply because it makes the lives of administrators much easier.
If you need to compare students quickly, if you're sending people through the system, you can put a number on it and you can kind of rank people.
But it doesn't necessarily reflect whether this person has accomplished all these different things, why you would want to go to college.
There's that little tricky thing also with numbers.
Because it's also very hard to quantify whether or not a person is going to be productive.
I mean I guess you meet with them and then you want to find out how they are socially.
You know, like when you talk to them, are they easy to communicate with?
Are they gregarious?
Do they seem like a good person that would be, you know, a nice person to have around the office because, you know, they would make a pleasant work environment and that would also help things more productive, become more productive?
It's like, I get why there would be numbers, but it is a strange thing that humans are obsessed with numbers.
If you put a number on something, you can be certain what it is that you've done the right thing.
But the reality is that all these metrics, there's so much gray that goes into them.
But when we see them, we think they're black and white.
Yeah.
Obviously, we need numbers.
Our world runs on them.
But I also think we need to be skeptical that they tell the absolute truth.
And I think we need to be aware of the fact that they can change our behaviors in such a way that we miss these greater purposes of why we're doing the things that we do.
Like, if you are a millionaire, you can say, listen, I'm a millionaire.
Like, whoa, you did it.
You made it.
Right?
But that person might be fucking miserable.
Right?
So isn't the goal to be happy?
Like, maybe a person who makes 100 grand a year is, you know, they get their bills paid, they live comfortably, they're happier, they're better off.
They do what they actually enjoy doing for a living, and it's just not as profitable.
Maybe that's a better goal, but we can't quantify that.
I can't put happiness on a scale.
If you're a person, say you make knives, you make chef's knives, and you're just making these beautiful, gorgeous knives, and you get deep satisfaction out of this, but you're just fucking barely getting by.
You're paying your bills, but you're living kind of check to check.
And it's all about like selling the next knife and okay, now we've got the mortgage paid and I got to keep making knives.
That guy might be happier than some crazy person who's buying $100,000 bottles of wine because that person doesn't even know what's making them happy anymore.
Like they don't enjoy their job.
They're just getting money so that they can acquire these things.
You're just kind of chasing that next whatever it is, the purchase, you know, the person that you've hooked up with, whatever it might be.
And I do think that what people tend to chase and think is going to make them happy does tend to fall back into the evolutionary argument of like, what did we need to survive?
It was food, it was stuff, it was status, influence over others, it was, you know, information, even people really lean on the smartest person or whatever.
But I don't think, you know, obviously having a certain amount of income correlates to happiness.
But once you get above a certain level, it kind of disappears.
And they also have to work every day, four hours, manual labor.
They have to go into the chapel to pray seven times a day.
And so despite having this really austere kind of hard life that demands a lot of them, when researchers look at their happiness levels and compare them to the general public, they're much higher.
Hmm, that's a weird one because that you're You're getting a person who's completely isolated from the rest of the world, right?
So you're not compare they're not comparing themselves to other people And so like what they consider happiness I wonder if they have people that are living different walks of life that they can compare to and Maybe they would not have the same score.
That's a great question.
They think they're happy, but maybe they would be happier if they could sleep until 10 a.m.
Maybe they would be happier if they could go on a trip every now and then and just go see Paris.
Maybe they would be happier if they had a car.
They could just drive out to the mountains and just sit on the top of a ridge and just look at the beautiful scenery.
They don't do that because they don't have a car.
So maybe their self-reported happiness is incorrect.
And a lot of times, I think what makes people happy is not necessarily chasing the next item, that sort of chase of like, I'm going to buy this thing, I'm going to hit this amount of money, I'm going to do this.
It is finding some sort of higher purpose, trying to do the next right thing, however you interpret that, and eventually people wind up finding themselves happy.
The guy, you know, this monk meets me and he kind of, you know, walks in.
He's like, this is the chapel.
Be in there at 3.50 in the morning for, you know, this service.
And then here's where we eat breakfast.
And by the way, for breakfast, we don't sit.
We don't talk.
So blah, blah, blah.
And then he takes me up to like the guest quarters.
What do I do?
One of the rules is to not be lazy and to not be tiresome.
And of course, I sleep through the 3.50 a.m.
meeting in the chapel, right?
But I make it down for breakfast.
And it was really fascinating living that way for a week.
I mean, I definitely got a lot out of it and had some interesting conversations when we could talk.
And just watching the people live and interact, I think it just opens up a lot of you go, oh, there's like different ways of viewing things and there's probably something I can learn from that.
Am I going to be living in the monastery anytime soon?
Hell no.
But there's things we can learn from interacting with other people in the present who are different than us.
Also, they're only interacting with the people that they're interacting with physically, which I think is a real issue with human beings.
I mean, we're talking about dunking on people on Twitter and that kind of stuff.
I don't do that.
I've done it in the past.
But somewhere along the line, I realized that The energy that I'm putting out, if I'm being negative, that affects me whether I realize it or not.
If I'm being mean and shitty to someone and trying to ruin their day, that affects me whether I realize it or not.
It's not good for you.
It's not healthy.
I don't want to do that in person.
I don't want to look at a person in the eye and say mean things to them.
And I don't want to look at a person on a screen and say mean things to them.
I understand that there's a great pull to that because of the numbers.
Because if you do dunk on someone, you know, and say, well, what don't you fucking do?
And then, ah-ha-ha!
And all these people put memes and all these different things, and you get 100,000 likes or whatever.
I don't think that's good for you.
And I don't think you really get anything out of that other than the score.
It's not enhancing your life in any real way.
You know, you're just...
You're contributing to the negativity of the world.
And I think...
As fucking corny and as cliche as this sounds, and I've especially thought of this after psychedelic experiences, which have been some of the most profound, life-changing, and perspective-altering experiences I've ever had, that That I have to think about overall good, the overall good of what I'm doing.
I think a podcast is pretty easy for the most part because for the most part what we're doing is having a conversation and I think this one is very interesting to me and so I think it's probably going to be very interesting to other people.
And these subjects are very interesting and they stimulate your mind.
And I feel good about my work.
I feel good about it.
I feel like when people come up to me, I love your podcast.
I'm like, thank you.
I'm glad you enjoy it.
I really like it.
I like that.
I think I'm doing a good thing.
I think I'm putting a good thing out there and I think it's...
So I feel good about it.
If I was using my podcast to tear people apart and tear things down and...
I mean, I do.
I criticize things that need to be criticized.
But I try to be fair and I try to be as overall net positive as possible.
I think I'm going to try to do that more and more as time goes on.
I think I'm going to avoid even this open criticism of people that deserve it.
I wonder how productive that really is.
I often think about it.
Should I just spend more time Instead of doing that on things that I'm just fascinated with.
And I think that would probably be better for me.
Probably create less people that are upset at me.
Create less people that are upset listening to it.
And it's probably better overall.
Like the overall good of things.
So it's like if you're doing something or you're creating things, like we were talking about knives, like chef's knives, that's an overall positive thing.
You are creating a thing that someone will use and they'll appreciate and enjoy.
It's an overall positive exchange.
And so I think the more overall positive exchanges you can create in your life, the better.
And it took me a long fucking time to figure that out.
It really took me until I started doing this podcast.
I mean this podcast has been this insanely educational experience to me that I didn't expect to have.
I didn't expect to be educated.
I expected to just do it because it was a fun thing to do.
I used to like doing morning radio.
And I was like, well, I'll do my own fucking thing.
And it would be kind of like doing morning radio.
But then along the line, when I started having guests on and I started considering other people's perspectives and I started considering how I interact with those people and getting better at interacting with them and having some negative experiences and negative experiences.
Negative shows and negative interactions.
I realize, like, those don't make me feel good.
Those feel like shit.
Like, what do I have to do to not do that and create more positive experiences?
And as I've done that, the more I've done that, the better I've gotten at that, the happier I've been with what I do.
And I think that even when you look at our bad behaviors, they usually provide some sort of short-term benefit that often gets overlooked.
Like, I don't think people do things for bad reasons.
I think that people usually get something from any behavior they do.
That doesn't mean the behavior isn't maladaptive, but usually in the short term, there is a benefit and a reason why they're doing the thing they're doing, and it usually goes back to some sort of deeper reason, right?
So a case would be a person who's an asshole.
It might be a defense mechanism because maybe they were raised by a parent who was terrible to them.
And so they feel like they always need to be on the defensive.
And so when we walk in 20 years later, we go, that guy's a dickhead.
But really it's like, no, he still just hasn't recovered from being a kid whose parent was a jerk to them.
And realizing that people are usually acting the way they're acting for a good reason, I think gives you space, it gives you empathy, and allows you to interact with others better in the world.
And that changes your own experience.
Because if I look at the asshole and be like, hey, fuck that guy, and that changes the rest of my day, like, that's not good for me either.
One of the things that happened to me when I started to realize...
When you see someone go from being a baby to an adult, you think about human beings in a very different way.
I think about everyone I meet, I think of them as a baby.
Like, oh, this is a...
Like, if I meet some poor homeless person in front of a gas station...
When I was younger, I would look at that person and go, oh, fucking idiot.
Get your shit together.
And now I look at that person like, what hand did life give you?
Like, you were a baby.
There was this lady I saw recently, and she had the most insanely bad posture.
Maybe she had suffered an injury, like a broken neck.
Because her head was like – she was like very frail and very obviously addicted to drugs and dirty and her head was like hanging down like this so deeply that she couldn't barely look up to like ask for money.
And, you know, all I could think of was that that was someone's little baby.
You know, you see some guy who's, like, sleeping on the corner of a street, just covered in filth.
That was someone's little boy.
That was a little—a woman gave birth to this little boy.
And they had, you know, all the potential in the world if they were in a different environment, if they were in a different— If they had different genes, if they were in a different neighborhood, if they had different parents, if they had different experiences.
But now here I find them in worst case scenario on the ground, you know, being ignored.
People are passing them by.
No one cares about them.
You know, it's a testament to the health of a society when you see how many people are in that state.
Like that's one of the things that I find very troubling about a lot of these big cities, like particularly like Los Angeles.
That are just overrun by these homeless encampments.
And it was interesting because I saw something today about Gavin Newsom.
And he is trying to – apparently there's some sort of law that he's trying to get rid of that does not allow you to move homeless people.
And he's trying to get rid of that.
And he's making sense.
It's like this is not good for them.
It's like you're not saying that you're not caring about these homeless people, but to just be forced by law to not be able to move these encampments seems insane.
Not just counterproductive, but a barrier to productivity, a barrier to progress.
And, you know, kudos to him for trying to do that.
I give that guy a lot of shit and I probably shouldn't.
You know, because, like, I think that job is insane.
He said something crazy about me recently.
So, like, his son is involved in these micro-cults where he's listening to people like Jordan Peterson and me and...
I think he's upset because I called him a con man, which I probably shouldn't because that's not productive either.
Just call someone a con man.
He's a politician.
He's doing what he's trying to do.
But he did do something that I really like recently.
He vetoed this bill that would have forced a parent to affirm a child's gender in order to keep custody of the child.
It was like some crazy sort of Orwellian thing that they're trying to do where you have to affirm a child's gender.
If the child is trying to change gender, if you do not do that, you could lose custody of your child.
And he vetoed that.
So kudos to him for doing that.
It's got to be a fucking insane job.
And for us to stand on the outside and just...
Shit on these people, especially someone like him who's handsome and tall and slick back hair and he talks really well.
So he's bullshitting us.
Look at all the problems he's created.
Look at all the things.
But also try managing those problems.
Try figuring it out.
What do you do with 100,000 homeless people, particularly if you can't even move them?
There's always going to be someone who thinks the person is totally awful and people who are like, oh, they're okay, and people who love them, you know.
Well, especially, look, no one cared about him at all until COVID. Nobody was upset at him.
And then you're confronted with this problem that no one has faced in 100 years.
We're going to shut society down.
There's a pandemic.
There's a giant pandemic and there's these solutions on the table.
And politically, particularly in California, these are universally accepted solutions.
Like, everyone must get vaccinated.
I mean, you're literally having people like Sean Penn on TV saying that if you're not vaccinated, you're literally holding a loaded gun to people's heads.
In their defense, at that time, they really believed that this vaccine was going to stop transmission and it was going to stop infection.
And if you didn't do that, you were fucking it up for everybody else.
The problem with that, logically, of course, is that If it did stop transmission and it did stop infection, wouldn't people just realize that and only the people who got the vaccine would be okay?
And then everybody else would be fucked.
Of course, over time, we've realized that's not really the case.
It doesn't stop transmission.
It doesn't stop infection.
And there's some very weird data that shows that the more often you are hit with these mRNA vaccines, there seems to be some correlating effects where like the Cleveland Clinic study, which showed that the more often people were vaccinated, those people which showed that the more often people were vaccinated, those people got COVID more than the people who weren't vaccinated as much or weren't vaccinated at But how the fuck do you know that in 2020?
You don't.
You know, when you're dealing with this thing in 2020 and universally, politically, especially in a blue state, in a blue city like Los Angeles.
You kind of have to do that because that's your job.
You have to tell people to go get vaccinated.
You have to tell people to do this.
And you should put, you know, if you really did think it would work, you'd put incentives in place to make sure that it does work.
But then also when you know that it doesn't anymore, then you have to adjust.
I think most people are trying to make the best guess they could, given the information that we had.
But I think you're also right in the sense that once we learn that the information that we were working off of isn't right, we need to correct and be vocal.
Being more open about why we're making the decisions we are and accounting for the uncertainty is probably the answer rather than trying to pretend we know everything in the moment when the reality is that we don't.
It's just super difficult to do that and be a politician because you're dealing with polls.
You're dealing with people that they pick on every single thing that you say and try to find fault in it and try to find their own counterpoint that's more effective and more accurate.
And then you also have money, right?
You have the influence of the pharmaceutical drug companies that want everybody to get vaccinated.
They want everybody to do it and they want the politicians to do it.
And then when your people want it too, what do you do?
Do you stand up and say, hey folks, I don't think we should do that.
Like that's pretty easy to do if you're in Texas.
Like with Governor Abbott did.
He was like, you know, like, no, I'm not going to force people to do anything.
No, we're going to open the state back up.
And I remember so many people were like, oh, my God, you're going to kill people.
You're opening up way too soon.
This is dangerous.
Turned out that wasn't the case.
But if it was, then, you know, those people would be right.
You know, places like San Francisco in particular and Portland where they actually give people, I think it's San Francisco, they actually give people money.
To stay there.
So these people are there and they give them X amount of dollars a month for food and for whatever they need.
And they sort of incentivize these people to not improve their lives.
I think addiction is really interesting because for the longest time we thought about it as a moral failing.
So an addict is a bad person.
And now it's sort of shifted around 1995 to thinking that an addict has a brain disease.
And I'm not sure that that's quite right either.
I think personally, after looking into this, that addiction is more of a symptom of an underlying problem and that using the substance solves the problem in the short term but creates long-term problems.
The model we currently see it as as being a brain disease is that it can deflate hope for people.
So when you look at reasons why people relapse, there was a big study in New Mexico of alcoholics.
I found that the number one reason for relapse was believing that addiction was a brain disease.
And therefore, if I have this disease and there's no known cure for it, what's the point of even putting up an effort?
And those people tended to relapse at much higher rates.
So I think for me, and I'll tell you, I've been sober nine years.
And for a long time I thought it was a brain disease and I went into this book thinking that.
And I've changed my mind.
And I have a ton of empathy too because I think that if you are addicted, and I can tell you this, nothing solves a problem like using your substance of choice in the short term.
Like, it is ultimately a solution.
Right?
For a problem.
And that's how really drugs have always been.
So when you look at when humans first started using psychoactive substances, they're often used as a tool, as a solution.
So for example, you chew coca leaves, you get more energy, you get more focus, that helps you on a long hunt.
Right.
Alcohol used to, you know, waft off of fermenting fruit.
You smell alcohol in the air.
You go eat that fruit.
It's going to help you find the fruit, one.
You're going to eat more of it because it has a low level of alcohol.
And it also kills a lot of germs on the fruit.
So this is the story of like every psychoactive substances, right?
Right.
In the past, the actual psychoactive component itself was relatively scarce, but it helped us live on.
The difference is that now we've sort of concentrated the psychoactive effect and put it at scale.
And I think that is really what starts to create a lot of these long-term problems because it is such a stronger substance.
Now Syria produces, no shit, billions and billions of pills that are moving around the Middle East right now.
Like they just busted a big shipment.
I can't remember where it was coming through in the Middle East, but it was like a billion some odd dollars worth of Captagon.
So this drug is sweeping across the Middle East.
And so what happens in Iraq is that you have a population who has a lot of pain, a lot of problems in their life.
There's not many outlets for those problems.
And then you have a substance come in that solves problems in the short term, and you tend to see addiction spike in that country.
And it was a wacky trip, too.
I had, you know, I need to get a fixer or whatever.
And I land on this guy and he sends me this email.
He goes, okay, I know you're here to study Captagon.
Here are all the groups we're meeting with, the precise times we're going to meet them.
Here's the hotel you're going to be staying in.
It's the nicest, most secure hotel in Baghdad.
I'm going to pick you up in this, you know, secure top of the line SUV, blah, blah, blah.
You're good to go.
It's like, okay.
So I land there.
My man picks me up in a 10 year old beat to hell, Hyundai base model, drops me off at my hotel, which is this sort of hole in the wall, just bombed out hotel.
Picks me up the next day.
I'm like, okay.
Let's get our meetings going.
And he goes, oh, no, no.
Those are just proposals.
The itinerary was proposed.
So this guy totally bullshitted me on like every fact of this.
But just as this guy's sort of grift, you know, worked on me, it starts to work on other people.
So he somehow talks us into this police compound on the outskirts of town where they hold the big drug smugglers in the country and different terrorists.
So I talked to the police there.
We talked to some of the people in the prison.
Then he ends up getting this sort of off-the-books meeting with two Iraqi intelligence officers who work on the border of Syria.
Fighting Captagon as it comes through.
And they told me just crazy ways that people get the drug over.
So a lot of times the government, because it's all controlled by the government, by the way, will hire farmers like shepherds and have them store the pills in the stomachs of sheep.
So they'll open the stomach of the sheep, put the drugs in a bag, sow the sheep's stomach, and then have them just move across the border in the night.
So if you're looking at them as an intelligence officer or the army, you're going, oh, it's just a shepherd.
Now it turns out that actually they're drug smugglers.
So most of their, they make some crazy amount more money producing Captagon than they do all their legal exports combined.
So what happens is that after the country fell, they took over the pharmaceutical plants and the pills are all pumped out there now.
And it's all controlled.
Most of it is controlled by what's called the Fourth Division, which is sort of akin to our sort of Navy SEALs, like this really elite military unit controls it all.
And also like Hezbollah, which has been named a terror organization, is involved in the trade too.
Eventually we get this meeting with the guy who's the head of psychiatry for all of Iraq.
And basically what happens is I'm able to, I'm in the country going, okay, like nothing is really, this guy's just piecing together these kind of meetings as we go.
And I track down a guy who's a journalist in the country and I kind of tell him my situation and he goes, you know, call this guy.
So, my fixer calls the head of psychiatry, and the guy tells him immediately, you know, just text me, whatever.
So, okay.
He starts texting with him, and my fixer starts smiling and goes, he'll take a meeting.
But he thinks I'm another person with the same name.
But he'll take the meeting.
I'm like, wait, so he thinks we're someone else, and we're going to this meeting?
And my fixer's like, yeah.
I'm like, I don't know, man.
He goes, listen, he'll talk.
He will talk.
So we go to this damn meeting and, you know, we come in and the guy's kind of looking at us like, you're not who I expected.
But we sit down with him and I get him to, at first he's kind of trying to shoo us out, you know, but I get him to start talking to us and he echoed sort of the same that we've been talking about.
He goes, look, like the brain disease model is And this complex neuroscience around drug addiction is interesting.
Obviously, the brain changes due to drugs.
But the question is whether those changes obliterate all ability to make choice and to change.
Because that's sort of what the government of the U.S. sort of claims.
When you look at NIDA's website, it's all on the brain disease model.
It says that drug addiction is this recurring disease.
Basically, if you have it, you're going to relapse, etc., etc.
And he really talked about how it is a confluence of a population who's in pain, no way to get out of the pain, and a substance that solves the problem in the short term.
So people who are addicted to drugs, they're making a very rational decision to use those drugs because it is solving a problem, right?
If you are a addicted person and heroin solves your problem or having a drink solves your issues you face, well, you're making a rational decision.
But the problem is that the problems are piling up in the long term.
I've had to think about that a lot, especially as I wrote the chapter.
And I think, you know, there's a lot of, you see a lot of different stuff for why do people have an addiction.
And I think the reality is that there's not just one reason.
There's a lot of reasons out there different people use for different reasons to access.
For me, so for example, you know, one, I can't remember, there's one thinker out there who basically says the opposite of addiction is connection, that people who are addicted don't have social connections.
And I can tell you for me that wasn't true at all.
I had plenty of friends.
I felt connected.
I found that for me, I had, at the time, I was working in this job that was Rather boring.
I had a lot of sort of bound up energy and I like new sort of extreme experiences and I could find that through alcohol.
So if I drank, I could be wild and free in a world that is increasingly orderly and sanitary, right?
It's like, I'm going to be on my game all the time, but the moment I start drinking, it's a game.
Like, you know, the world opens up, and I can be who I want to be and sort of really let loose, and who the hell knows what's going to happen tonight.
And so for me, I think getting sober, it was, one, I had to realize that it wasn't going to be easy.
It's not going to be easy no matter who you are.
But it is necessary.
I mean, I really do think that I would have died early had I not gotten sober.
I mean, it was, you know, pretty bad at times.
And so I have a lot of empathy for people who are addicted, because I understand that, you know, there's this great, in Dante's Inferno, the book, he describes Satan as Living in a world of cold and ice.
So hell as he pictures it is cold and ice.
And now Satan is in hell, which is cold, and he's stuck up to ice to his waist.
And in order to do anything in his life, he's always had to flap his wings.
That's how he gets places.
But he doesn't realize that as he's stuck, by flapping his wings, the ice is just getting colder and colder and colder and getting him more stuck.
And that's what addiction is like.
So you've done this thing.
It worked for you for a very long time, improved your life.
And then it started causing your problems.
But it is still this behavior you've learned that has the potential to solve all your problems.
And you still think that it's going to do the thing that's going to improve your life.
But the problem is that you can't see that because it's like, that's just what you've always done.
They all tend to have that on them, and it's just a mix of...
So it started in the 60s as a legal pharmaceutical drug, and I think they banned it in the 70s, or it might have been the mid-70s, because it worked too well.
People were getting hooked on it, and it was...
Yeah.
And then what had happened is that enough people, especially in the Middle East, were using it as a pharmaceutical that some drug gangs came in and started making it themselves.
And now it's just slowly transitioned where Syria runs it all.
I think part of it goes back to sort of that loop idea that I was telling you about in the sense that unpredictable rewards tend to hook people more than predictable rewards.
So when you think of illegal drugs, you don't know if you're gonna get them.
You don't know how strong they're gonna be.
You don't know who you're gonna get them from.
You don't know if you're gonna get in trouble.
So there's all these up in the airs that make that search for drugs, I think, more compelling than if a drug is legal.
I mean, so drinking rose during Prohibition and partly because of the forbidden fruit effect.
And we still even celebrate that today with NASCAR. I mean, that sport evolved naturally out of people souping up their cars to drive whiskey places, right?
It's crazy, because this fucking submarine is shooting across the water, and these guys jump on top of this goddamn thing, and they're banging on the door.
And then there's also the reality that certain cartels will poison certain—they will literally do that to put other cartels out of business.
Right.
So if one cartel has a grip on one area, they'll release— Poison, you know, like literally on purpose tainted cocaine so that this cartel goes out of business or they get attacked.
I do think that there is more hope for people than we often might think.
An interesting stat that I read is that 1 in 10 Americans have reported having gotten over a substance abuse issue in their lifetime.
50% of them got over it on their own.
So what tends to happen in a lot of the big government studies where the numbers are very dire once you're hooked on a substance, it's very, very hard to quit.
They tend to look at some of the worst cases.
Not some of the more, you know, average cases.
And in those more average cases, the odds of recovery are a lot higher.
And I think a lot of it has to do with, a lot of times we age out.
As simple and strange as that sounds, you tend to see addiction spike in people who are about 15 to 25. And that's because of the way the brain is changing during that time.
So risk is something that we naturally get drawn to.
We're looking for social connection, and we're also looking for how we find comfort and meaning in the world.
And so if you introduce a substance that does those things for people at that age, we're more likely to sort of learn using that substance as something that enhances our lives.
But once you start to Age out over time.
People generally find other things that provide whatever the drug was providing for them and are able to get off it.
It's like, for whatever reason, they haven't hit rock bottom or they haven't decided that their life is so fucked up with this stuff that they'd be better off without it.
I think one of the great benefits to people like yourself Is it someone who has gone through that can now talk about it?
And they go, oh, well, look at this.
Michael Easter is a very smart guy.
Like, how did he get?
Okay, he's just like me.
And he did it.
I can do it, too.
He's smart.
He's not some fool.
He's a guy who recognizes why he got trapped in this terrible cycle of behavior and thinking.
And I'll tell you that once you get out of it, so if you think of addiction as persistence against negative consequences, well, applied to drugs and alcohol, that's a bad thing.
Applied to a lot of other things, that is the ultimate life hack.
Writing a book is a lot of sitting in an office in the dark very early and having to wade through studies, having to figure out how do I put together this narrative.
It is oftentimes frustrating as hell.
There's a lot of negative short-term consequences, but you could almost argue, and I've thought about this a lot, that My persistence against negative consequences with drinking has carried over into this other part of my life where it is actually creating long term benefits.
So that's a message that I like to tell people too.
It's like, if you can get over this, you can apply your crazy brain.
Crazy behaviors to something that will enhance your life and that makes you pretty damn unstoppable.
Unfortunately, the opposite exists as well, particularly with athletes.
I see that in a lot of fighters and even in other athletes.
They are addicted to success.
They are like single-minded in their pursuit of excellence to the point where it overwhelms all the other aspects of their life.
All they care about is winning.
They want to win, win, win, win, win.
And then they can't do it anymore.
And then it's gone.
And they need something else.
And some of them get addicted to – I knew a guy who was a top-flight pool player, like a real world championship caliber pool player.
And I knew him really well.
And he was clean and sober, didn't smoke cigarettes, didn't do anything.
And then he was in a car accident.
And when he was in a car accident, he hurt his back.
And when he hurt his back, he couldn't play pool.
And they started giving him pills.
And the same thing that made him addicted to excellence in pool now transferred over to pills.
And so now he was addicted to pills.
And he just couldn't stop taking them.
He had this wiring in his brain that was now filled with pills.
Like he had a hole.
And pills were like, we'll take that spot.
And the pills took that spot.
And he wound up dying of an overdose.
And before he died, like...
My friend told me that one time they were all at a diner and he fell asleep in his food.
He literally like tipped forward and his face went into his food, into his plate, just fell asleep.
And this guy was Mr. Clean and Sober.
Pool halls are filled with degenerates and all these people that are drinking and gambling and doing drugs and they're these wild outcasts of society.
And this guy was the opposite.
This guy was like, I'm not going to fall into that trap.
I'm going to be the best.
And he would, you know, eat clean and drink water and, you know, and he was like super fucking, he would dress clean and play really well and he was one of the best players in the world.
And ultimately, the drugs got him.
I mean, he hurt his back really badly.
He had to get surgery on his back, and they gave him these fucking oxys, and he just went down that road and then died.
And then he eventually got free of them and, you know, he talked about it and talked about the journey.
He was just on.
It was an amazing conversation.
Because you're talking about a guy who's literally as mentally strong as the smallest number of people that have ever lived.
You know like the fucking point zero zero zero one of human beings the discipline the drive the will the focus the strength the grit You know wrestlers above and beyond in amateur athletics are some of the toughest human beings ever because It's all for glory.
There's literally no money in it.
There's no money in wrestling.
If you win the gold medal, you can go on and play for the professional wrestling league.
If you win a gold medal in basketball, Well, hey, you can go and play in the NBA. If you win a gold medal in many sports, there's a professional outlet.
There's literally no professional outlet other than the entertainment outlet, which is what he went into, or professional mixed martial arts, which is a different skill set.
You have to learn other things.
So you're talking about an insanely powerful person, and he got caught in it.
And I'm sure a lot of people listening to this that have an aversion to that idea of hunting and that they think it's cruel.
And I get how they would understand that.
Unfortunately, a lot of those people also eat meat.
And, you know, if you eat meat or if you even eat vegetables, unfortunately, that's the real sucky reality is...
That unless you grow all of your own food organically and you know exactly what you're doing and you eat vegetables that you grow yourself, if you're getting food from monocrop agriculture, you're 100% contributing to the loss of life and not just one life.
But do you think that a frog is as important as an elk?
Do you think that a ground-nesting bird is as important as an elk?
Because if I shoot an elk, I eat that elk for months.
If you buy a bushel of corn, there are a lot of deaths attached to that.
In insects, because of pesticides, in...
fawns and these things that get ground up in combines when they're rolling over the fields.
There's a crazy video that I saw of these grain combines that are rolling across this field and they hit this patch and you see all these deer just scatter out of there barely making it out alive as this thing is running them over.
Yeah, rabbits, all sorts of things get killed in that.
And, you know, you could say that that's also the cycle of life and that most certainly doesn't go to waste because something will eat those birds.
Birds will eat those dead rabbits, you know, vultures.
And coyotes and all these animals that do get killed in the cultivation of grain, they will feed wildlife.
Nothing goes to waste in the wild.
You know, that's the thing.
Like, even if you, like, say if you're hunting and you shoot an animal and it runs into the forest and you can't find it, and you go, oh my god, I've killed something for no reason.
If I, say, give someone a check for a million dollars, it's great, but they would value that so much more if they had to build a business or something that earned it.
- Oh yeah. - And I think that goes back to a lot of, I mean, I think a lot of why we are the way we are and what we value goes back to evolution.
And so that psychologist I was telling you about earlier, Thomas Zental, he said, The reason that we get more value from things that are harder to get is probably because if you had to work harder to get something in the past that saved your life, you want to incentivize that repeat searching, right?
So the harder you work for something, if you get this giant like, oh my God, that was amazing.
Don't fuck it up, but you can't think that because you'll fuck it up, right?
But you want to make sure that you've done everything you need to do before a hunt.
I lose weight.
I get in really good shape.
Like when it comes July, I start really ramping up my cardio.
I start rucking.
I carry kettlebells.
I do like farmer's carries.
I do all these different things.
I pull sleds just so I can more easily manage my way through the mountains.
And I put a lot of emphasis on that this year, a lot more than I did last year, and I got in much better shape.
I really kept my diet clean, and I practiced every day.
I was outside in the Texas heat.
It was 104 degrees out.
I had a giant 64-ounce or 62-ounce, whatever it is, 64-ounce hydro flask.
filled with like liquid IV and water.
So I'm just out there hydrating in 104 degree heat, just practicing my shot over and over and over and over and over and over and over and over for hours.
To the point where my shoulders hurt, my arms not steady, to the point where I should have probably quit four or five groups earlier, because my groups are getting a little scattered because my arms not steady anymore.
But when I get to the mountains, I know that I've dotted all my I's.
I've crossed all my T's.
I'm in great shape.
I have great accuracy.
I'm very good.
I know what to do, and I can do it.
So it's knowing that, that you've done the preparation, that's very important.
It's a terrible feeling to not feel confident, to be doing this and not feel confident.
So I grew up in just north of Salt Lake City and the home I grew up in, my mom has a mountain lion that hangs out in her backyard quite a bit because there's some woods behind her house.
It's a pretty developed area too, but there just happens to be this wooded area where there's a park and she'll hear the mountain lion at night having just killed some deer because there's some deer that live in there and they get pretty damn big around there.
Yeah, it's, you know, there's just the reality of nature and the wild.
People that don't experience it, like someone was telling me this today, I need to know if this is true, that in British Columbia, you can't even shoot a bear in self-defense.
Well, they outlawed grizzly bear hunting, which is crazy because the problem with a place like British Columbia is that the voting population all exists in urban areas, right?
So you have all your people from Vancouver.
It's a beautiful city, and the kind of people that live there are urban people, right?
They don't have any experience with wildlife for the most part unless they regularly go out there.
So they don't even know what they're voting on.
And this bill comes across, like, should we outlaw grizzly bear hunting?
Like, well, no one's hunting a grizzly bear to feed their family.
That's ridiculous.
Like, we should outlaw that.
So they outlaw it.
Well, my friend Mike, who runs a guide service in northern B.C., he had to shoot a fucking grizzly bear from, like, three feet away from a cabin door.
So this thing was trying to break into a cabin and shoot it, like, as it was coming to the cabin door.
And there's also wolves up there, like packs of wolves that'll take out a horse every now and then.
So you hear some crazy noise, you look out the window, and there's a pack of wolves mauling one of your horses.
The wild that those people exist in, it is so alien to anyone that lives in an urban environment that they pass these laws and they don't even know what they're voting on.
They don't understand.
They should literally be forced to go out there and camp in the wilderness and encounter grizzlies and understand the population.
There's a lot of them.
It's not a small number.
They're not endangered by any stretch of the imagination.
Grizzly bears are thriving up there.
And when you're not hunting them, now they're not afraid of people anymore.
So at least when they were hunted, they'd smell people and they'd go, oh, I equate the smell of people to someone hunting me.
I'm going to get out of here.
Now they don't avoid people at all.
In fact, they say they come to gunfire.
Because they hear gunfire and they think it's a down deer and they go to steal that deer from the hunter.
I found a case where a guy claimed self-defense, but the judge said that didn't sound like self-defense because he went back inside to grab his arrows.
And they process it, like I said, with the USDA facility, so...
You know that you're getting, you know, it's all clean and safe and it's all done correctly and sanitarily and, you know, you can get the best protein that you can get.
And it helps them because, like, Lanai is crazy.
When we were in Lanai, Lanai has 3,000 people, this gorgeous island, and it has 30,000 deer.
And you can't imagine the numbers.
We drove at nighttime and we hit the high beams and you just see eyeballs as far as the eye can see.
I mean, you're looking at thousands and thousands and thousands of deer just in one field.
Crazy.
And just eating everything that they can.
And they hunt those at night, too.
They hunt those with snipers.
They do everything they can.
It's great for the population because everybody there eats well.
Well, anything where you're carrying weight and you're going, like one of the things that I did quite a bit is 30% incline on a, I have a really good treadmill, but it's a 30% incline and put a weight vest on.
And then, you know, I stretch my back out because it's a lot of back.
You know, it's a lot of compression there.
It feels like...
Everything's tight.
So I, you know, relax and stretch that out and then generally I'll do my sprints on the Airdyne machine.
Depending upon how hard the workout is, I usually do four or five rounds of Tabatas.
So, you know, you're doing eight sprints each round.
Eight sprints with eight rests.
Then I'll recover.
I wear a heart rate monitor.
I get my heart rate down to about 100 and then I get back on it again and I do another one and I get it back down to 100. 100. Do it again.
And depending upon the workout, like if I'm just doing that, I'll do 10. I'll do 10 reps.
So 10 series of 8. Yeah.
But if I'm doing all that other stuff first, I'm so beat up by the time I get to that that I'll do 4 or maybe I'll push myself to do 5. And then I immediately go into the sauna.
So my cardio is still banging.
Because it's like, I'm going into the sauna, I'm already at 130 beats per minute while I'm stepping in.
I feel like the slow grind of rucking is awesome for cardio and then you just pair that with – To what you're talking about, which is that high intensity.
You hit both those systems, and that's kind of the secret sauce to me.
A lot of what I think about, too, with hunting is, how can I resist injury?
If you roll an ankle or something out there, or whatever it might be, that can blow the whole thing for you.
So I also do a ton of durability work, like just getting my ankles real tight and resistant to falls, getting my knees nice and locked down.
Then the question just becomes, okay, can I cover ground while bearing load for an entire day?
And if the answer is yes, like, all right, I feel pretty solid.
And can I handle a pack out if I have a heavy pack out?
So I have one of those treadmills, too, that goes at a pretty good incline.
And I'll throw, you know, maybe 100 pounds in a ruck or something and just slow grind for a while.
I think that cutting out of the bullshit is the most important thing for people.
So part of the book, I found this tribe that has the healthiest hearts ever recorded by science.
They're called the Chimane tribe.
And they're in the Bolivian Amazon.
So I go down and visit them in Bolivia.
So I got to fly into La Paz, which is like 13,000 feet.
And I was supposed to take a small plane down, which is a half an hour, but the airline goes belly up the day before I'm supposed to get there, right?
So we've got to take this 12-hour car ride down to the jungle, and you take a six-hour canoe ride up into the jungle, and it's all just a wall of green, right?
You're going, it all looks the same, and it has for the last six hours.
And then eventually the canoe guy just goes up a bank, and you're like, How the hell do you know this is the place?
It's like, no, trust me.
So we get out, and there's the tribe.
And the real difference maker, their diet generally is At some point across the day, it's gonna break, like, every popular diet that we've been given in the last, you know, 40 years.
Like, they eat some sugar, they eat some chocolate, they eat red meat, they eat fish, they eat white rice, they eat white potatoes.
It's not low-fat, it's not low-carb, it's not, right?
It's, at some point, it's gonna offend someone.
They eat corn.
But the real difference maker is, to your point about bullshit, it's all one ingredient.
Right?
It's all just having one ingredient and they're not eating super processed food.
And meanwhile in the US, I think something like 60% of the food the average American eats is ultra processed.
And so back to the scarcity loop idea I told you about.
There's this quote from a guy who's with the food industry.
He said, if you want to make a food so people overeat it, overconsume it, it's got to have three V's.
It's got to have value, it's got to have variety, and it's got to have velocity.
Now, that is just a different way of explaining what I just laid out, right?
It's like, the value has got to be relatively cheap.
It's got to give you something.
Variety, you've got to have a lot of different flavors.
Not only within the food itself, so this mix of sugar, salt, fat, whatever it might be, but also a lot of different varieties of junk foods.
Like you go to the supermarket and there's like 45 different Doritos.
And then velocity.
You have to eat it fast.
And so when scientists will put people in a lab and have them eat one diet that is basically unprocessed, very minimally processed, versus an ultra-processed diet where everything else is matched, this is an NIH study, the people who eat the ultra-processed diet end up eating 500 more calories a day Yeah.
And you don't get those natural breaks with that you would with natural food that are telling you, oh, okay, you're full because it's taking up more room in your stomach.
I mean, think of a boiled potato versus potato chips.
One ounce of a boiled potato might be 50 calories, vitamins, minerals, whatever.
One ounce of potato chips might be 250 calories.
And by the way, like how many boiled potatoes are you going to fucking eat?
Someone made a breakdown, I think on Instagram or something like that, of one of those Baskin Robbins coffee things, those flurries or whatever the fuck it is.
So when I was in the jungle with that tribe, we did have sugar.
We had a sugar cane, but the difference is that we had to walk into the jungle, we had to physically chop it, we had to move it to this expeller thing they have that is human powered.
So you put the cane in between these two wood pole things, and then you have to push this thing around and it shoves the cane through that and it juices it.
And so by the time you've done all that work, Like, you've burned quite a few calories, and by the way, you're not getting 129 grams from a thing of sugar, right?
And so I think it just goes back for the average person that we don't move enough, so we can't buffer the sugar, right?
Diabetes could just be that you are—it's too much couch rather than too much of anything else.
And it's also just so easy to eat food today and take in a lot of calories in one bite because— Just as I mentioned in the beginning, we've got this casino lab figuring out what leads people to gamble more.
We've got tons of labs across the country going, how do we make super delicious, hyper-palatable food that people will eat more of?
Like even though I'm full, I'll still eat it because it's like you're getting this reward from those carbs and the flavors and because that's one of the things they say about those competitive eaters.
You know when they're in those hot dog eating contests and shit like that?
They eat fries with it so that they can eat more food.