Hodgetwins dissect Bud Light's crisis, criticizing the brand as a "trans beer company" for featuring transgender imagery while ignoring straight demographics. They reveal Anheuser-Busch executives held closed-door meetings with Washington distributors to promise marketing support, yet retailers refuse sales due to unsellable inventory. The hosts debate Morgan Wallen's concert appearance at a Bud Light stand, arguing the partnership is toxic given declining sales and the brand's alienation of its core "straight redneck" customer base. Ultimately, they conclude the company cannot be saved without abandoning its current identity. [Automatically generated summary]
Transcriber: nvidia/parakeet-tdt-0.6b-v2, sat-12l-sm, and large-v3-turbo
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The Bud Light Brand Disaster00:07:16
Yeah, got a new show for y'all.
Got a damn good show.
It keeps getting worse and worse and worse for the gay beer company.
Bud Light.
Gay beer company.
I mean the trans beer company.
Ain't no trans beer company.
Yet y'all.
Just a woke.
You put a trans on your can?
You trans beer company.
People don't even put straight white people on beer cans.
You put a trans on your beer can.
They're doing uh oatmeal.
Quay Oaks still got the white dude on there.
He looks trans.
Yeah, he does look trans.
He like old trans.
That's why he's still on there.
Everybody don't know that.
I know that.
See?
Hey, but that's a trans on the Quake Oaks.
It's transgender.
Those are some gay oaks.
Hey, man, let's get serious on this.
So bring up the website.
So the Anheuser-Busch.
First of all, somebody tell Dylan to go eat a steak.
Put that damn beer down.
Go get you some steak.
Get some potatoes.
Get some potatoes and get you like a half loaf of bread, man.
You're severely underweight.
Yeah.
Well, he's trying to feminize himself.
By being anorexic?
Yeah, it's feminine.
Look, Anheuser-Busch execs held closed-door meeting with beer distributors because they panicking.
Anheuser-Busch execs have promised beer distributors that going forward, marketing will be heavily screened following Bud Light's backlash.
Wait a minute.
Y'all said distributors, they getting the bills like, I can't sell this shit.
They said, look here, man.
Just take the beer.
We're going to take care of the market.
That's what they're doing.
Because the distributors are like, no, I'm out.
I don't want nothing to do with y'all.
I got all this shit just sitting in my damn store.
I can't get rid of it.
And it's got that stupid dude's face all over it.
Y'all can start giving it to gay boys and stuff, man.
Yeah.
Go to a bunch of gay clubs, sell it at a discount.
Just get your money back.
Yeah, go to...
But you know what?
You know what's crazy?
San Francisco.
They got a lot of gay clubs and bars.
Yeah.
You'll probably eat that stuff up.
Yeah.
Hey, like I was saying.
Like I was saying, y'all got all these marketing strategies and y'all not having them heavily screened.
Don't you think that's kind of reckless?
I'm sorry to be captain obvious, but I thought y'all already had that shit in place.
Let me keep reading.
Y'all just gonna go ahead and throw an anorexic transgender on the can.
And sales are gonna go through the roof.
It's gonna go to the moon like Bitcoin.
Bosses held a closed-door meeting with distributors in Washington this week where they laid out future plans and promised to spend heavily on Bud Light to salvage its public image according to reports.
I don't think you can save your image.
Yeah.
Y'all pretty much dropped a nuke on y'all's brand.
You can't fix that.
How can you fix this?
Don't that's gonna fix this is time and people forget.
But your boss or your beer, they're not gonna forget Trans Day.
Yeah.
When you put the trans on the can.
They're never gonna forget this.
So the only way you're gonna salvage your company is to get new people to drink your beer.
Which you can't because your beer sucks.
You're insolvent, file bankruptcy.
You know where you went wrong, Bud Wiser?
Know your custom.
Know your custom.
Know your customer.
And guess what?
Know your customer.
You forgot who your customer was.
Y'all thought it was a bunch of trainees.
Bunch of homos.
Nope.
Straight rednecks.
People that probably call you a nigga in a minute in a second.
No, man.
You're being stereotypical, man.
Come on, now.
This is America.
This is a great country.
Yeah, I got freedom of speech over here.
Hey, but anyway.
I was joking.
They won't call you a nigga just to call you a nigga.
They'll call you a nigga if you piss them off, though.
Hey, but uh, Morgan Whalen.
What's it?
Wallen.
I keep forgetting.
It's Wallen.
Whalen is.
Wallen?
Yeah, it's Wallen.
Wallen.
I was saying Whalen.
See, Whalen is that hooked on phonics.
Nigga shit, I was saying it's Morgan Wallen.
Whalen.
Walling?
Not Whalen.
It's Wallen.
Wallen.
Yeah, there you go.
Just take out an L. You know, the doctor thing as a black person, I don't know why it is, but as soon as I see the name, Morgan Whalen.
Yeah, it's confusing to niggas.
Your name was Devon?
Devon Devonte.
It just rose right off my tongue.
DeMarcus.
Yeah, that's a black name.
See, just it's like it's in our genetics.
That Whalen and Wallen.
Where's the D at?
The what?
The D. DeMarcus?
Devontae?
Hey, man.
You kind of slow today, ain't you?
No, man, shut up, man.
You should have caught on to that.
Hey, I'm trying to talk about something.
All right, pull up the tweet.
Morgan Wallen had a concert, right?
That was the Bud Light stand.
That dude's a superstar.
If he got caught saying, nigga, that dude blew up.
Hell, if I'd have known how to blew up quick, I'd have called everybody the end word.
Come here, nigga.
Forget you, niggas.
No, but you're taking it out of context.
He was talking to his friend.
A lot of people use that word.
Like when they're real cool and shit, like he is.
Hey, what's up, nigga?
White people using too.
Like, white women and white men even call each other bitches now.
Men went black guys.
The only people that call women bitches was black pimps.
Now it's cool.
It's fashionable.
Yeah, that nigga shit is going airborne.
Spreading into the white communities.
But pull up that picture again with nobody buying beer.
Now, I'm sure there's points in the concert where everybody's watching the show or whatever.
But that's one there, though.
What do you mean?
Bud Light.
Well, they got the Bud Light there because they always at the concerts.
No, man.
What I'm trying to say is, what I'm trying to say is, it's Morgan Whalen.
He's a superstar.
You could have easily Wallen.
Yeah, Morgan Wallen.
He should say, cancel that shit.
I don't want that training beer in my concert.
Take that shit.
They got contracts.
You can't get canceled contracts.
No, they got the bill descriptors and bought the beer to get.
I understand you got contracts.
Everybody understands this contracts, right?
But Bud Light is that ad has been a detriment to performance, man.
You can't have that beer inside of.
No, man, it's just this homo beer now.
You can't have that shit.
It's woke beer.
Yeah, he should have got some of that.
What's that?
That Paps Blue Ribbon bill.
Yeah, Fitz the brand.
Paps Blue Ribbon ain't putting no transgender on that beer.
Not Paps.
See, they knew who that custom are.
Bud Light, y'all forgot who y'all custom was.
Same customs hit like Pap's Blue Ribbon.
Anyway, I hope y'all go bankrupt.
I hope, I hope, I hope the worst for your company.
Hope for Bankruptcy00:01:09
I really do.
Don't say that.
You know, no, no.
No, man.
We're Christians, man.
You don't say stuff.
I hope.
Now what they need to do is repent.
Repent?
You can't repent this.
Yeah, you can.
No, you can't.
God works in mysterious ways.
Oh, you got crazy as hell.
What religion?
I ain't really.
You can't save that damn Bud Light.
That beer is dead.
Y'all done.
I'm better off changing the name, just getting rid of Bud Light and something else.
Come up with nigga light.
Yeah, sell it to niggas.
Man, Kelly, what you gotta do?
Put Black Lives Matter on the can.
Nigga Light.
You got Rella, and then you got nigga light if you don't want to get fat if you want to be a fat nigga and put uh LeBron James on the can.
Yeah, he'd do it, he's woke, yeah, he'd do anything.
Man, the show's over.
It was a damn good show.
This show's crazy as hell at the end.
Hey, if you want to watch more of these videos, I got short videos up here, I got long videos down here.