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Nov. 24, 2023 - Bannon's War Room
49:00
Episode 3200: WarRoom Black Friday Special: Building The New Era Of Prosperity Cont
Participants
Main voices
j
joe rieck
09:58
s
steve bannon
15:04
Appearances
c
catharine oneill gillihan
04:19
Clips
j
jake tapper
00:08
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Speaker Time Text
steve bannon
This is the primal scream of a dying regime.
Pray for our enemies.
unidentified
Because we're going medieval on these people.
steve bannon
You're not going to free shot all these networks lying about the people.
The people have had a belly full of it.
I know you don't like hearing that.
I know you try to do everything in the world to stop that, but you're not going to stop it.
It's going to happen.
jake tapper
And where do people like that go to share the big line?
unidentified
MAGA Media.
jake tapper
I wish in my soul, I wish that any of these people had a conscience.
unidentified
Ask yourself, what is my task and what is my purpose?
steve bannon
If that answer is to save my country, this country will be saved.
unidentified
War Room.
Here's your host, Stephen K. Vance.
steve bannon
Okay, it's Black Friday, the 24th of November, the year of 2023.
We held the Mac Daddy for the start of the second hour.
Joe Reek, my Patriot Supply.
Joe, As we talk to people and, you know, what we show all the time is that we're living in much more turbulent times, and the two things we've tried to do here on The War Room is show people that there is an alternative.
There's an alternative parallel economy that's building up of companies that support people's values, right?
So you don't have to give your money anymore to people that, quite frankly, hate your values.
Hey, what do you stand for?
That there is an alternative out there, and we calculate, along with the guys over at Public Square, that that could be as big as $7 trillion.
In addition, we also try to get the best in class and make sure that folks know about what I call self-reliance or preparedness, because you never know when a natural disaster is going to hit you or, quite frankly, something untoward that could always happen.
Everything from the grid going down to, you don't know, particularly with 8 million illegal aliens Here in the country, and turbulence all over the world.
We're going to get, Eric Prince is going to join us.
Tej Gill spent the bulk of his life, before he started Warpath Coffee, being a pipe hitter.
First as a patriot at the Navy Seals, and then later as a patriot serving his country as a contractor.
So these things always happen.
You guys have, I always say, you guys have kind of been the first to think this through and present it.
Talk to us a little bit about the history.
And how you guys started through early on to become the really the dominant leader in the preparedness industry?
joe rieck
Well, Steve, I just want to give a shout out to all the amazing entrepreneurs that you've been featuring today.
I mean, it's a pleasure to share the same stage as some of these tremendous, amazing Americans.
And much like a lot of these other entrepreneurs have shared their story, you know, we have a very similar story as well.
You know, we started selling survival seeds about 15 years ago from a one-bedroom apartment.
And over the years, being consistent day in and day out, we've been able to build up a pretty significant company, a company that provides peace of mind to people, especially in this troubling world.
People can come to mypatriotsupply.com and learn of different ways and different things that you need in order to be prepared for any types of emergency or any types of disaster.
And over the course of the past several years, it's become more of a top of mind focus where customers are understanding the need.
And it's really the desire to get better prepared because we see all these things that happen from global pandemics to power grid failures, to many food manufacturing facilities being blown up.
We live in a very turbulent, troublesome world, and it's up to us to get prepared.
It's up to us to our own actions, our own desires to get prepared so we can take care of our most loved ones, take care of our families, take care of our neighbors.
And here at MyPatriotSupply, we're passionate about helping people.
You know, we've had this honor of being the number one direct-to-consumer preparedness company over the past several years, and it's because of the audience of the war room.
It's because of you sharing these different companies and giving people the means to study and to research to find the things that they really do need.
And we're grateful for this opportunity.
Like I said, we love what we do.
I can't tell you how fulfilling it is to be in this type of an industry where you're actually providing products that can save people's lives.
And over the course of my career here at My Patriot Supply, I've read hundreds of letters from customers who have expressed their gratitude for products like this because of other illnesses or other situations.
You know, life-saving things that people need to have.
And right now is a great time to talk about emergency preparedness.
When you're with your families, talking over the dinner table or getting together for the holidays.
Talk to them and ask them what would they do in an event of an emergency?
Where would they go?
How would they be able to take care of their families?
You know, talk about emergency preparedness.
You know, it's not such a crazy idea like it was 20, 30 years ago where you were considered one of the crazies.
Now, you're almost crazy not to look at emergency preparedness.
And I'll tell you what, as you know, Steve, this is a very troubling world and you've got to take the steps because nobody's going to prepare for you.
You got to do it yourself.
And here at My Patriot Supply, if you need help, don't know how to get started, we have preparedness advisors that can take the time to understand the needs of your own family so we can help you get better prepared.
steve bannon
It's like that story in the Bible.
You're preparing for the rain.
No one.
You're preparing for the rain.
People are mocking you, and then the flood comes.
All of a sudden, they're not mocking you.
I've got to go back.
Talk to me about the origins of the company, because you guys are the industry dominant leader today.
The customer service is amazing.
The products are amazing.
The system you guys have up, we get so much great feedback from our audience.
It was just 15 years ago you were selling just seeds out of a, the founders were selling seeds out of a one bedroom apartment?
joe rieck
Out of a one-bedroom apartment, we started selling Patriot seeds.
And these are survival heirloom seeds that people would purchase to leave, you know, to store away that if they ever needed in a case of a crisis or a global pandemic, they would have the means to be able to grow crops right there in their own backyards or right there in their homes and still provide good nutritious meals.
And with that mindset, We set out to really change the industry.
We sat back and we watched several companies take advantage of who we consider our customers, offering things that just really wouldn't cut the mustard, if that makes sense.
And that's really where it started, is providing customers with the necessary needs for their survival.
You know, and that's why we started selling all of our food kits, from our 72-hour kits all the way up to our one-year supply kits, where they offer the 2,000 calories per day.
You're getting over 40 grams of protein per day.
The things that your family really does need in those times of emergencies.
And we also try to make it very, very simple.
You know, having a product that has up to a 25-year shelf life.
Now, we talk about being prepared.
You don't know when an emergency is going to happen.
So that's why it's so good that you need to get this long-term emergency food.
You can get it.
You can leave it in your home.
It'll be good for up to 25 years.
When you're ready to get these meals prepared, you simply add it to boiling water.
You let it sit and simmer for 10 to 15 minutes, and you're going to have a delicious hot meal for you and your family.
One of the things that takes the stress out of being involved in a disaster or an emergency situation is worrying about how you're still going to provide your food to your family and how you're going to continue living, you know, day to day like you would.
And here at My Patriot Supply, that's what we do.
We try to help people become more aware of the need to get prepared.
You know, we have items from We have solar generators that can power your refrigerators in your home.
We have portable solar generators that you can take out and about if you need to get up and go.
We have our Instafire Vesta off-grid room heater for when the power grid goes down.
We have 72-hour kits available, so you can prepare and you can help family members get into emergency preparedness by sharing these items with them.
And again, Steve, it's something that we talk about all the time.
The better everybody's prepared, the better off everybody's going to be.
But you've got to take the initiatives, you've got to do the steps to get prepared because if you sit around and wait for the government to come bail you out, unfortunately you're going to be waiting for a very, very long time.
steve bannon
Joe, one of the things you're trying to do here is inspire people to step out, and if they think they've got the dedication and the idea and the grit to be an entrepreneur, to think about taking that step.
What is the great lesson you've learned in being an entrepreneur?
joe rieck
You know, it's the biggest thing out there right now is you've got to be consistent.
You know, showing up day in, day out and being consistent with what you do.
You know, there's a quote that my dad taught me when I was younger.
It says, Joe, he said, Joe, if you do something that you love, you'll never work a day in your life.
And that's really what we feel that here at My Patriot Supply is we love what we do.
We love helping people get that peace of mind because it's, I know this sounds really silly, but it's priceless.
It's an amazing feeling of knowing that you are prepared that if you were to suffer an unfortunate event like a job loss or getting sick and you can't go to work to still provide the means for your family, knowing that you have a backup plan.
That's really what we try to teach here is you've got to be self-sufficient and there's no greater blessing than going home at night knowing that you can still provide for your loved ones, that you have taken those necessary steps to be prepared.
It's not a silly idea anymore.
In fact, I urge We're getting better prepared.
You know, we all have car insurance.
We don't buy car insurance hoping that we're going to get into an automobile accident.
We have that insurance just in case if we do.
It's the same concept with emergency preparedness.
We don't offer these items hoping that we're gonna have a power grid failure.
We don't buy these products hoping that we're gonna run into a global pandemic where the grocery stores are gonna be bare and empty.
We do it because that is a real situation that we could possibly face.
And being prepared and having, again, that preparedness mentality and getting those items into your home, Steve, that's the biggest blessing that you can do is having that peace of mind of knowing that you're gonna be prepared.
And, you know, one of my most favorite things to do is to talk with customers.
You know, it's funny when I answer the phone, I say, this is Joe, and they're like, oh, you're Joe from the War Remote.
Yeah, that's me.
I get on the phones and I talk with customers on a daily basis.
And one thing I love about this is feeling that ease.
You know, when you have that burden lifted off of your shoulders, I can feel it from the customers when they get that peace of mind by knowing that they're doing what they need to be doing.
Because it seems like all of our customers have a similar feeling.
They have that uneasiness in their guts, in their stomachs, and they feel something is just not right.
And they need to get that feeling taken care of.
They come to my Patriot Supply.
They talk with our reps.
They talk about the needs of their family.
And we find items that can fill those gaps so they can have that peace of mind and get rid of that uneasy, unsteady feeling.
Because again, Steve, we live in such a turbulent world.
Now is the time to get prepared because things are not going to get any better anytime soon.
So you've got to be prepared.
You can go to MyPatriotSupply.com.
You can look at over the 16 best-selling items that we have here at My Patriot Supply for our Black Friday specials.
Deals up to 57% off.
We have our 72-hour kits on sale for $17.76, which is an affordable price.
To get one for every member of your family that has never prepared yet, we have our Alexa Pure Pro Gravity Water Filter.
Steve, we've sold over a million of our water filters over the years, and given the deteriorating state of our drinking water systems, this is another item that should be in everybody's homes.
And take advantage of this lowest price that we have.
This is one of the lowest prices that we've had in years on some of these items.
Take advantage of it.
Get it today.
It ships fast.
You know, we've created an amazing system where customers place their order, it ships out the exact same day, and they receive it within two days.
You know, we do take being prepared very, very seriously, as well as being self-sufficient.
We try to control every aspect of our business.
You know, for example, when COVID hit, we had a very, very difficult time getting semi-trucks to our main manufacturing facility to distribute to our other warehouses.
And our owner had the foresight.
He's like, you know, we can't rely on other people to do our job.
So he said, Joe, go out and go get some semi trucks.
So we went out and got a fleet of semi trucks.
And now we can move product between our manufacturing facility here in Salt Lake City to our different distribution locations throughout the country.
So we can fulfill that two day shipping guarantee.
We got to do it, but you got to do it now.
And like I said earlier, being consistent and loving what you do.
That's the best recipe for success, Steve.
steve bannon
Joe, thank you so much.
Honored to have you on here.
Absolutely love the company.
The feedback we've gotten from our audience is just tremendous.
So on a Black Friday, couldn't think of a better way to have the Mac Daddy in the industry on here than my Patriot Supply guys.
Joe Reek, thank you so much.
joe rieck
We appreciate it, Steve.
God bless you guys and have a great holiday season.
And to the War Room Posse, we couldn't be more grateful for you guys.
Keep going.
Let's stick together.
We're all in this together.
The better everybody's prepared, the better off everybody's going to be, Steve.
steve bannon
Thank you, brother.
Appreciate it.
Joe Reek, my Patriot Supply.
Tej, I've got about a minute, but I want to ask you what Joe Reek just said.
If you love it, does it feel like you're working or not?
unidentified
No, it doesn't.
Yeah, if you love it, it's fun and it's rewarding.
If you have a job you hate, it sucks, right?
And if you work with people you don't like, it sucks.
But if you have a business or entrepreneur and you're doing something you like and you love, it's not work.
It's, you know, it's just like a mission you're doing.
It's not work.
And it's rewarding.
steve bannon
Amazing.
Tej, stick with us, will you?
Tej is my co-host.
Eric Prince is going to join us here.
We're going to take a short commercial break.
I want to thank the team at Birchgold.
Always there for us, always there for you.
Go check it out today, over the holiday weekend.
Go to birchgold.com slash Bannon.
Make sure you talk to the team this weekend.
Find out why the central banks of the BRICS nation are buying gold at record rates.
That's not them saying it.
That's demonstrable fact in 22 and 23.
China, the CCP leading the way.
Find out.
Find out why that's important in your life.
Check it out today.
Eric Prince is going to join us next in the War Room.
Eric, can you just get us up to date?
And obviously you can't give out any classified information.
We know there's the ceasefire work through and then this issue about the hostages and everything that's going on in the region.
Can you just pull back the camera for a second and tell us?
We've had, you know, RAV, we've got Tara Dahl over there as our combat correspondent.
We've been spending a lot of time with her.
Look, the IDF has made good progress in clearing out the periphery of Gaza City.
Yes, they've taken Chief of Hospital, but they still have a lot of work to do in Gaza City.
Where do we stand in all this?
unidentified
Look, the IDF has made good progress in clearing out the periphery of Gaza City.
Yes, they've taken Chief of Hospital, but they still have a lot of work to do in Gaza City.
And after that, they still have to do Khan Younis in Ramla, down at the border with Egypt.
Thank you very much.
So they have a lot of hard work to do.
Even if there's a ceasefire, even if there's some hostages exchanged, Hamas is certainly not going to give up all of them.
And so it's a lot of continued ugliness.
The tunnels continue to be a strategic tool for Hamas.
They had 500 or 300 some miles of them.
So it's going to be a slog.
Hamas wants to Pull along this as much as possible because in that time their fellow travelers in Qatar, in Al Jazeera, in the Muslim Brotherhood do their best to whip up the Arab streets in all the European capitals that have been overrun by lots of illegal immigration and on American campuses.
So they want this to go as long and as ugly as possible and not quick and decisive.
So they will play the ceasefire and victim games as long as they see it as a strategic advantage.
steve bannon
Eric, in the kinetic part, I think you would agree the IDF is doing a really good job in making progress.
But do you think that they're losing the overall war because the information warfare part, that they are clearly losing here in the United States and in Europe?
That the forces against Israel and the West are just so overpowering this narrative, sir?
unidentified
Look, the convergence, you can really see who their natural allies are of Hamas, the Democratic Socialists of America, Black Lives Matter, all the other far-left groups in the United States, in Europe, in Pakistan, the Muslim Street in India.
Everywhere they can, they whip up the sympathy for radical Islam.
The fact that TikTok is running an article or a letter from Osama Bin Laden, and there's a lot of idiot teenagers and 20 year olds in the United States that are embracing it, shows just how corrupt and rotten our education system is, how these kids have not been properly formed, but also how the enemies of Judeo-Christian Western civilization use the media to whip up hate based on ignorance.
That is unfortunately very prevalent in American society.
steve bannon
Eric, I want to use, we're using Black Friday here as a platform to inspire our audience, not just to give them access to meet the personalities and back of folks that are either part of the alternative patriot economy or what we call the self-reliant part of that economy to make sure people are prepared.
But also to hopefully inspire a lot of our audience that heretofore maybe hasn't done it, but has an entrepreneurial streak and has always wanted to try it.
You're a very unique case in that, you know, you stepped out kind of, you know, the military and you came and you built one of the most, in its category, it's vertical.
I think everybody would say the most successful company out there.
Then because of government intervention, you went to a rough patch.
Then you came back.
You've done other things, but you became really obsessed with this idea of security, and particularly telecommunication security, information security, with the new phone unplugged.
But I want to go back to Blackwater.
What are the lessons that you can share with the audience you learned in building a company that was a multi-billion dollar company and the best in class, and then essentially having it taken away, or in this conflict you had with the Obama administration, basically having to kind of unwind it?
unidentified
Look, I have to just somewhat disagree with your previous guests, because not every day, even if you love what you're doing, not every day is great.
And if you're not going hard enough, then some days you're just not going hard enough.
So that's in my experience.
Now, I would say when you're going to start a business, get a great finance person to be by your side to really help you run the numbers.
Two, don't just hire friends, but hire people that are even more confident than you are, and that are absolute masterclass in their categories.
Always, always, always try to over-hire for a position, and let people grow, let the business grow around them, because you'll find that's much better than people getting over their heads and effectively getting drowned in a growing organization.
And also, share equity and, you know, dole it out over time.
Don't grant it all right away.
But let people win together and lose together so that everybody has skin in the game.
That's it.
That's one of the biggest problems in American leadership.
None of those people have actually any skin or experience in the game.
Game is probably the wrong term for it.
It's in the conflict of what we face as a country, that they need to be cognizant of, that their decisions have consequences, not just for themselves, but for all their fellow citizens.
steve bannon
Look, I understand you're one of the leaders of the MAGA movement, and President Trump really thinks so highly of your understanding of this kind of global conflict, and what's important and what's not.
Why, in all the work you're doing, and a lot of stuff we can't even talk about, but why was it about security of telecommunication?
Why was that something?
Because I tell people, I've known Prince for a long time, but the last couple of years he's become obsessed With this phone.
It's one of the reasons we're so proud to partner with you because you've stuck through it and finally have it.
What was it about Unplugged?
Why of all the things you're working on, all the things you see, why did you become obsessed with this?
unidentified
Why is the First Amendment the free speech amendment?
The freedom to speak freely, to assemble, and the freedom of religion?
Because if you can't communicate freely, we have nothing.
And obviously, the Second Amendment backs up the first.
But the point is, you have to be able to speak freely.
And in my experience, the last 15 years, the pendulum of big governments and big tech has swung way too far in one direction against an individual's right to privacy, To free speech, and not just the First Amendment, the Fourth Amendment as well, the right to not be searched unjustly by their government.
And so we decided, especially after the nonsense of the 2020 election, that we needed to build a completely independent phone platform outside of the Google and Apple universe.
And we've done it.
We fielded the first 500 units.
It's our phone, our operating system, It's comparable in speed, storage, camera quality to what the big guys offer now.
But the difference is, our phone does not have an operating system designed to harvest, collect, and sell your data.
So whereas your iPhone or your Google Android is collecting and reselling all of your data.
They know where you go, what you buy, who you call and what you browse.
That's before even the apps that are sitting on your phone are harvesting all the same information and exporting it.
But your phone listens to you.
Our phone prevents all of that.
Our phone is the first one of its kind actually with a firewall.
Actually, hard switches that you can turn off and on so that you know what aspects of your phone are going to be off limits, or what part of your phone you need to communicate with.
So you can run regular apps on our phone, even including Facebook and those kind of social media apps.
But our phone blocks those apps from harvesting, collecting, and selling your data and monetizing you.
Because remember, if you're not paying for something, you're not the customer, you're just the product.
And in big text, we sell $180 of your data every year.
So we wanted a platform that we controlled the operating system, the hardware, the app store, our own secure messenger, VPN, and antivirus.
And you can get that.
Our phone costs $950.
You can order now.
We've got 9,000 more coming at the end of January.
And you go to unplug.com slash war room and order a phone.
And you can operate independently outside of the control of a big government and a big tech.
And you can say no.
And I promise you with our brand promise, You want to stop buying from companies that hate you, that don't agree with your values, that are getting the power to denigrate your values.
Big tech put their thumb on the scale big time in the 2020 election.
We have an independent phone platform so that patriots can communicate freely through our own secure messenger that generates a new encryption key as we call it.
So we wanted a Look, the phone's not for everything.
Notice what you had for breakfast on Instagram?
Probably not the phone for you.
But, if you want to communicate freely and securely through our app store, that you can download the apps that you want, deliver news sources you want that are not going to be blocked by some 20-something left-winger in Silicon Valley, then come to Unplugged.
If you're sick of having birthing person emojis on your phone, Unplugged.
I promise you we'll never have any of that.
So, it's our phone.
This is mine.
In today's world... Unplugged.
Yeah.
Unplugged.com forward slash war room.
steve bannon
Go check it out today.
Unplugged.com forward slash war room.
Eric, look forward to having you back on here.
You be safe, my friend, because we're all depending upon you.
Take care.
Thank you for joining us on Black Friday.
unidentified
Yeah, happy Thanksgiving weekend.
I'm calling you from a friend's wine cellar.
steve bannon
It's secure here.
It's secure.
Thank you, brother.
Appreciate it.
Guy's been in some pretty hot spots here the last couple weeks.
Eric Prince.
We're going to take a short commercial break.
We've got Tej Gills riding shotgun with me.
A lot more going on on this Black Friday special.
We're talking to some of the best entrepreneurs we know, people that have the cussedness not to fail.
And we hope it's an inspiration to everybody in the audience.
Short break.
back in a moment. Hey I want to make sure everybody by the way thanks come back to our Black Friday special AmFest in Phoenix.
The 16th to the 19th.
Warren Posse that's gone the last couple years, you know.
We do the show live there.
We're going to have some breakout sessions.
Grace is going to be there.
They're going to do some special stuff on the free app.
We've got Bill Blaster to give you even more operating leverage because you're going to need it in the long fight we've got ahead.
So go to AmFest.
Was it AmFest.com?
We've got to put it up on the screen if we can.
I want everybody to make this in the greater Phoenix area, but if you're out west, make sure you come by.
It's got a list of speakers that's unbelievable.
I can't even go through all of them.
It's the who's who of folks, the speakers, but they've also got so many side events and breakout sessions.
This will really immerse you in the fight ahead for 2024.
So this is Charlie Kirk and the team of Returning Point.
We've been honored to participate the last couple of years.
Make sure everybody goes there and check it out.
16th and 19th.
We'll be there the entire time.
In Phoenix and look forward to meeting all you guys.
We'll have meet and greets and all the stuff we do over the last couple of years.
So really appreciate you guys going.
We've got Joe Crouch going to join us in a minute from iTarget.
One of our favorite entrepreneurs and we want to get him where we had the two gunfighters.
I think Eric just punched out.
But Eric Princeton, of course, Tej Gill, a couple of Navy SEALs.
Tej, back to Eric's thing, because one of the things I want to do today is inspire people with the entrepreneurs that are sponsors of the show and folks we know to inspire them.
If they've got that inclination, they've always kind of hesitated to do it.
What do I need to do to go do this?
Eric just said, hey, look, every day is not going to be a sunny day and you've got to put your team together and you shouldn't just hire your friends.
You've got to be particular.
Give us give us your experience.
unidentified
Yeah, that's exactly right.
You've got to put your team together.
You've got to have mentors.
Find other people that have done it.
Find other people that have failed.
They can teach you their lessons.
That way, maybe you don't have to fail and go through those lessons.
He's exactly right.
Not every day is a sunny day.
There's going to be a lot of hard days.
You've just got to push hard, be consistent, and just keep grinding and hustling.
Hustle, hustle, hustle.
For hiring people, you need to find people, one, that are motivated and hungry, that you can teach, and two, they need to have some skills that they can bring to the table.
Sometimes it's hard these days with the snowflakes out there and stuff like that, so find like-minded, hungry people with good skills, and hopefully they'll pull through.
If not, then get rid of them and find somebody else.
That's how business goes.
It's just business.
steve bannon
I want to make sure, by the way, Tej is one of the toughest guys I know.
Many deployments as a Navy SEAL, then later as a contractor, of course ran security for a bunch of us, now a coffee impresario.
Tell us about going to the site.
I love it.
I tell people every day to go to Warpath.
It gets me jacked up.
First thing I do, I do my field of greens, and then I get into my Warpath, and I'm ready to go.
By the time the show comes on, I'm ripping.
And people know we do the show around the country, so sometimes we're up at early two or three in the morning to get everything set up.
Where do people go now to get all the great specials?
unidentified
Yeah, go to warpath.coffee.
That's the website.
It's warpath.coffee.
And if you use promo code War Room, Thanksgiving weekend for Black Friday and Cyber Monday, you get 25% off your entire order.
And if you order over $65, you get free shipping.
So we're getting some really good deals this weekend for the War Room posse.
And we've got a ton of coffee in stock.
So stock up this weekend.
steve bannon
Perfect.
So hang out with us.
I want to bring in now, by the way, go get that coffee.
You will not be disappointed.
Give us a gift.
You will not be disappointed.
People go, wow, where'd you get this?
Since you're on the warpath here at the at the War Room every day, you might as well get the coffee that represents that.
Joe Crouch, we got a couple of gunfighters here and Eric Prince and Tej.
Not everybody's going to have the opportunity to have the training that these guys had with the United States Navy being our commandos, the Navy SEALs, right?
But you created something that can get people in sports.
You need reps.
You need to do it over and over again, was it?
Gladwell wrote that book, I think 10,000 reps.
He needed to do something 10,000 times to become so proficient at a big level.
Tell us about iTarget.
How can that help people actually get proficient in enforcing their Second Amendment rights?
unidentified
Thank you, Steve.
Yeah, well, um, as you said, it takes a lot of reps and shootings, a diminishing skill, just like, you know, Kobe Bryant would practice, you know, he shot well over 10,000 baskets, but he would still stay on the court after the game, shooting more baskets because that's what it takes to keep those skills sharp.
You know, it's not like you get good at something and then that skill stays with you forever.
If you don't keep practicing a diminishing skill, then you start losing it.
So what I target is, it's a way that you can actually dry fire train.
Dry fire is when you don't have actual ammo, but you use your real gun.
So I have an actual gun here and in the chamber is a laser.
It's, uh, here's the laser.
And so when the firing pin hits the back of it, it lights up the laser.
So, uh, dry fire practice, uh, even competitive shooters do this.
So what I invented here is we got an app that's pointed at the target.
And so you shoot at the target with your phone.
And then you see on the phone screen, it puts the bullet holes right where the laser had hit the target at.
And then we came out with a new product just last year.
These are the iTarget Cubes.
And the cubes actually give you a different type of shooting because you can put these throughout your house and you can practice clearing drills or you can have one-on-one competitions with other people.
And these are really unique because there's nothing else like these on the market.
So they all beep and then you shoot each one.
And the app tells you how fast you're able to shoot each individual cube.
And so these are great gifts for, you know, we're running a Black Friday special.
War Room 20 saves you 20% on all our products.
It's the best sale we've had ever actually.
And, um, you know, we'd love for, uh, we love your audience and want to make this available to them.
And, uh, it's a great gift for someone that owns a gun and needs to practice.
And we all do.
And when I first invented it, you know, go ahead.
steve bannon
Particularly for, you invented, one of the reasons you invented it was your wife, particularly women coming in now to gun ownership, young people, parents want to get them up to speed and want to make sure they're safe.
They're not afraid of a gun.
They also know how to use it and use it properly.
I mean, isn't that one of the powers of the product?
unidentified
Yeah, it's, you know, competitive shooters who shoot for a living, you know, use these products, use dry fire training, and some of them actually do use iTarget.
Um, but it's a great way for people that are new and teaching people that are unskilled.
Because, you know, when I taught my wife and my own children, uh, how to use the firearm, you know, I wasn't worried that they're going to accidentally, you know, shoot off a live round or something like that.
And so you're able to be comfortable teaching them, you know, the, the basics of how to hold the gun, you know, the fact that, you know, the slide's going to move back.
So you got to grip it tight and be aware of that.
And you can teach all that.
And, uh, without that, you know, danger, even if, you know, like my wife didn't even want to go to the gun range because, you know, the, the loud noises and, you know, everyone there and being uncomfortable with it.
So I was able to teach her at home and get her comfortable, you know, how the gun works, you know, how do you eject a magazine and all that type of stuff.
And then now she goes to the range with me all the time and, uh, she loves, she has her own AR-15 now, so.
It's a gateway drug.
steve bannon
Joe, one more time.
We love this product, the feedback we get from people.
We'll have you back on later next week or so to talk about the clearing drill.
Wow, that's so important to know in your environment what to do and particularly the family know.
Where do people go today on Black Friday to get the special?
unidentified
Yeah, our website's www.itargetpro.com, letter itargetpro.com, and when you check out, there'll be a discount code box, and we're going to be running a Black Friday special, but I want them to use War Room 20, so we know that it will attribute that to your audience, and that'll save them 20% on all products, our best sell we've ever had.
steve bannon
War Room 20.
Make sure you go check it out today at iTarget.
Joe Crouch, thanks for taking time away on Black Friday to join us.
Appreciate it.
unidentified
Thank you, Steve.
steve bannon
One of our favorite stories here is Catherine O'Neill.
Catherine was on the original Trump campaign, in the Trump White House, in the Trump State Department, on the second Trump campaign.
I think she's the only person to ever do the full circuit.
Catherine, now you're an entrepreneur.
Tell us, everybody loves this product, they just can't get enough of it.
We sell out every time in the first five minutes you're on.
Thank you for joining us on Black Friday.
What do you got for us?
I gotta tell you, I'm so proud of you.
As you know, we think so highly of your father, your brother, your entire family.
George Jr.
is one of the best guys we've ever met.
In fact, George Jr.
I think staffed half of the War Room production team.
That's the kind of quality guy he is.
He just knows great people.
But we're so proud of what you've done up in Wyoming and launching Meriwether Farms.
Tell us about it.
Tell us what you got for us.
unidentified
Yes.
catharine oneill gillihan
Thank you so much, Steve, for having me back on.
It's a real honor to Be here and to be working with you.
So today we are launching subscriptions, monthly subscriptions.
Because our products are in such high demand, we want to offer your viewers the first go at our subscriptions, which means that you sign up today for 15% off an annual subscription.
You'll receive a box of beef every month.
And they will launch in early January after the holidays.
But it's really important for you to sign up today because we have a limited amount.
A lot of people ask, Steve, why it takes so long for us to provide our products is because we have a very specific type of cattle that we sell.
We don't do hormones or antibiotics.
And most cattle on the market have those things.
So it's very difficult to find and work with ranchers that are willing to take that leap and not implant or vaccinate or treat their cattle with antibiotics.
unidentified
So it's been a struggle.
steve bannon
Yeah, but why do people, everybody comes to me when they get it and they say, we just love the taste of this, it's unique, it's the best we've ever had.
What causes that?
Because I understand it's also the healthiest, you're very particular, people should know, this is like, this is the kind of stuff you should be putting in your body, right?
Because there's no antibiotics, there's no chemicals, you've gone out of your way, but why is it, why is the taste so, why do people rave about the taste?
catharine oneill gillihan
Well, first of all, they spend the majority of their lifetime grazing on grass.
And then they come to us to be finished out.
And we grow everything that we feed them.
And we are very meticulous about what we feed them.
We work very closely with animal nutritionists.
And so we have a very special feeding regimen.
We don't feed them crap like a lot of these big operations do.
And that has a huge effect on the flavor and the marbling.
On top of that, The hormones that a lot of these people use affect the marbling and the flavor because they gain so quickly.
There's not the natural conversion of feed to fat.
So that's why I believe that we have a superior taste because we really carefully craft what they eat, how they eat, how they're cared for with a very close eye.
steve bannon
Once again, what's the site?
Talk to us about the subscription.
We've got about a minute here.
I'm gonna hold you through the break.
Tell people where they go.
catharine oneill gillihan
So, www.merriweatherfarms.com.
You can, of course, order a box today, but the most important thing is to sign up for a subscription because, like I said, we do have a limited supply.
As we continue to grow as a company, we'll have more.
But for right now, you want to get your box, your monthly subscription today, 15% off for an annual subscription.
and that way you'll have a guaranteed supply every month.
steve bannon
So, Mary, what- Leave it to Catherine O'Neill to come, leave it to Catherine O'Neill to come up with handcrafted cattle.
You hang on right there for a second, young lady.
By the way, she moved to Wyoming, got a husband, got a baby, got a new company that's so successful, it's just incredible.
Just stick around for a moment.
Katherine O'Neill, pure MAGA, been with President Trump from the get-go.
She's going to return.
We're going to take a short commercial break.
We'll be back in a moment.
unidentified
War Room.
We rejoice when there's no more. Let's take down the CC.
War Room. Here's your host, Stephen K. Bannon.
steve bannon
Hey, Katha, I just want to make sure, because the phone's already blown up, that if you want just a box of the beef, if you can go online and get your favorites, you can get it delivered before Christmas so you can share it, brag about it, etc.
How do people understand the subscription?
You want that to start now.
People should go check it out.
But if you want just to get the beef, right, to be delivered before Christmas, you can still do that.
Where do they go?
catharine oneill gillihan
Yeah, absolutely, Steve.
So what you have to do is go to www.merriweatherfarms.com and we actually have some seasonal specials available.
We have a tri-tip box, we have a chuck roast box, but you can order them today and they will be shipped out Monday.
So order them today, Black Friday, they will be shipped out Monday.
You'll receive them next week.
It's a great Christmas present.
Another thing to pay attention to is the snack pack with our beef sticks.
They're extremely popular.
Those go really quickly too.
It's an easy snack if you're a parent and you have a lot of soccer kids.
unidentified
It's a great way to fuel their bodies.
catharine oneill gillihan
So all the soccer moms out there, get the snack packs.
They're amazing and they're very healthy too.
steve bannon
Get the, get the, uh, get the, get the, uh, the snack packs are very, very popular.
Okay.
Um, real quickly, um, since you've come from the Trump administration, the state department, all that, I know your families has a history of being entrepreneurs, but what's the big, give me a minute.
What's the biggest lesson you've learned in your journey on this?
catharine oneill gillihan
Yeah.
So, um, what I've done with my company is really investing in our staff is the best way to make your company successful.
I think a lot of people pay attention to the bottom line, pay attention to the marketing, but what I've done as an approach is really invested and spent a lot of time with the people that actually make the company move and make the company operate.
And I think a lot of people forget that.
You know, there's a lot of big companies that don't pay attention to the hardworking people That really, they couldn't operate without them.
So I've put a lot of emphasis on focusing on the quality people that run the company.
And it's made a huge difference for me.
steve bannon
Catherine, one more time.
Where do people go to find out more?
We want to immerse them in information.
catharine oneill gillihan
Yeah.
www.merriweatherfarms.com.
Get your box now.
Sign up for your subscription now.
They're going very quickly.
As we speak.
So I already see the sales.
steve bannon
Thank you, ma'am.
Appreciate it.
Thank you.
Appreciate it, ma'am.
As always, this stuff always sells out immediately, so it's tough.
David and Nancy.
David and Nancy, I got a couple of minutes here, but I want to at least take a minute at the open about why you started this company.
I think it's a very moving story, and I think it's very important.
We're trying to highlight our entrepreneurs all day today on War Room Black Friday.
Give us a minute on why did you guys start this company?
unidentified
It's a long story but our journey actually started in 2006 when our first child was born.
He was born severely premature, three and a half months early and about a month after he was born the doctors wanted to vaccinate and I inherently trusted them because they saved my life and his.
So I okayed the hep B shot and instead they gave him five shots within a 24-hour period.
So, everything that we've done to heal our son has been through nutrient-dense food, high-dose supplementation, and it was just a natural that we ended up in this field.
Yeah, 15 years.
Almost 15 years now, full-time in the field.
This particular product, I know we talked about this Steve, we weren't trying to make a COVID product or a spike protein removal product.
At the time that would have been kind of crazy given the environment.
We were actually working on a product that mimicked the effects of intermittent fasting so people could get those health benefits without having to go a couple days without eating, which a lot of people don't want to do.
And it turns out that the process that we activate by doing that, the process in the body, which is in all of us, it's in every one of your listeners, it's in all of us.
We wouldn't be here as a species without it.
It's called autophagy.
It's essentially the body's recycling program.
And that's where the body just goes through and says, okay, it's typically activated in times of stress.
Back in history, if the hunters didn't bring food back, you didn't eat, and your body was in stress, it's a survival mechanism.
The body just goes and gets rid of anything that's old, damaged, pathogens, debris, anything.
Just anything bad.
Just think of the recycling truck coming to your house and taking away all the old stuff, and then it goes to a plant somewhere and gets recycled into new things and it brings That's what happens obviously on a cellular level in the body.
And it was when we realized that that process was the only way to get these spikes out of the body, especially the spikes that are protected within the inside of a cell with that cell membrane almost like a shield around them.
When we realized that that process and this product could actually help the body to rid itself of these spikes, that's what let us down the path.
And from there, it's just been evolution.
We have a great team that we've been working with.
Awesome team.
Awesome team.
And we really took a step back and said, well, if we look at the problem, I don't think we have to go into the problem.
I think everyone's aware of all the issues that people are facing.
You know, it's not normal for having to have free-flowing in grade schools and high school athletes dropping down on the other side. None of that's normal and it needs to stop. But how do we stop it? So we came together as a team and said, well first you want to remove what's causing the problem.
So our original product that promotes autophagy and detoxification, that helps remove that spike issue, that toxic spike from the body. And then we want to repair the damage. So on the repair side we have a natto-based product.
It's a protease, and those basically can break down the fibrin and blood clots, because we keep hearing about clotting issues, whether the micro clots or some of the massive clots that we've seen that, you know, some of the corners and morticians are pulling out of people that have unfortunately succumbed to this.
And then we looked at, you know, we hear all this about DNA contamination.
Was it modified RNA?
Was it mRNA?
What is it doing?
Is it affecting our genome?
We were able to secure a product that the active ingredient in it actually is the first dietary ingredient that has a mechanism where it can go and affect and help improve the epigenome.
And the epigenome is basically, think of it as your DNA is the hardware, like your computer.
The epigenome is the software that controls which genes are activated and which genes are not.
steve bannon
We've got to bounce.
Where do people go right now to get all the information on this?
Where do they go?
I want people on Black Friday to go check this out.
Where do they go?
unidentified
Absolutely.
warroomwellness.com.
We have all the information, all kinds of studies and tests that have been done on the product.
All the information you could want is there.
And you know, Steve, I just want to add this, you know, if you were, if you had COVID, you need this product.
If you were vaccinated, you definitely need this product.
But even if even if you weren't, if you're around other people, three out of every four people here in the US were vaccinated and shedding is a real thing.
So this is something that can really help everybody, and it's a really important formula that can help bring back that wellness and help remove, repair, and restore the damage that's been done over the last few years.
steve bannon
Thank you guys.
Appreciate it.
We'll have you back on next week.
Tej Gill, thank you for being my wingman.
unidentified
People go to warpath.coffee today.
steve bannon
We're back tomorrow morning.
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