All Episodes
Previous Next
June 28, 2013 - Rush Limbaugh Program
36:48
June 28, 2013, Friday, Hour #1
| Copy link to current segment

Time Text
Welcome to today's edition of the Rush 24-7 podcast.
And here we are, ladies and gentlemen.
It is the Rush Limbaugh program right here, the Limbaugh Institute for Advanced Conservative Studies in the EIB Network on Friday.
Yes, sir.
Live from the Southern Command in sunny South Florida.
It's Open Line Friday.
Open Line Friday as opposed to closed line Monday through Thursday.
And all it means is that we don't screen the callers nearly as tightly today as we do Monday through Thursday.
Normally, if you want to get on this program as a caller, you have to be able to speak.
You have to be able to talk about something I'm interested in.
But today, you could be the star witness for the prosecution in the Zimmerman case and get on this program.
Telephone number is 800-282-2882.
And no, the staff here missed it.
They're chatting amongst themselves about something.
800-282-2882.
If you want to be on the program, the email address, lrushbaulteibnet.com.
Have you noticed?
It may be just me.
But the drive-bys are not talking about the amnesty bill vote yesterday very much.
They're not bringing this up hardly at all.
I mean, the stories about it are Schumer praises Rubio.
McCain says, we're ready.
We're ready.
And I'm going to say what happened.
But there's nothing about the achievement.
There's nothing about the vote.
There's very, very little out there.
They got 68 votes for their amnesty bill in the Senate yesterday, not the 70 that they wanted, but they're not talking about it.
I think partly here they're trying to shield this debacle from everybody.
I think they don't want to report what's in this bill.
They don't want people concerned with Alec Baldwin's latest rant to know what's in this.
They don't want people occupied, focused on Paula Dean to know what's in this.
They don't want people who can't believe the star witness at the Zimmerman case, star witness in Obama's imagined sons trial.
Well, it's not he, Trayvon Martin.
But the people are focused on that.
Alec Baldwin, the latest is that his wife, it was reported by some Britain newspaper that Alec Baldwin's wife was tweeting smoothie recipes from the funeral for James Gandolfini.
This has caused Alec Baldwin to erupt yet again.
He's threatening all kinds of, well, I mean, some of the stuff he's threatening is sexually threatening.
It's dangerous.
He's threatening to just do all kinds of things to this guy's various orifices and his body because claiming his wife didn't tweet during the Gandalfini funeral about smoothies or anything else.
That they were in the church for the funeral for a good friend of theirs, and this attempt to besmirch and impugn his wife is not going to let it go by uncommon enough.
Baldwin is off on just another out-of-control tirade, which means he'll pick up another corporate sponsorship.
Paula Dean, Paula Dean said the N-word 30 years ago, has probably cried 15 buckets of tears about it all week long.
It's on the Today Show, then she's not on the Today Show, then she's on the Today Show, then Matt Lauer interviews her.
Then Matt Lauer went out and played golf at Deepdale after interviewing Paula Dean about using the N-word 30 years ago, whenever she used it.
But the low-information crowd totally absorbed with this.
Then Obama's imagined sons star witness getting massive cable coverage, said to be misunderstood.
There's a piece at a website called A Global Grind by a young African-American woman by the name of Christina Coleman, why black people understand Rachel Gentel.
And then there's a companion piece, why white people don't understand.
Folks, if you're harboring any hope that this country's ever going to come together and be unified, you can throw it out.
You can literally forget it.
I got it right here, why black people understand Rachel Gentel and why white people, there's another piece why white people don't.
And it's basically white people never going to understand.
It centers around the fact that the lawyer, Dan West, couldn't believe she didn't call a cops.
And this piece is what you white people don't understand.
We don't call a cops in black neighborhoods.
What do you think happens when we call a cops?
They take us away.
We don't call a cops.
It makes total sense to us watching her.
It makes total sense she can't speak English.
She can't read it or write it.
It makes total sense to us.
You people don't care about the education of African Americans.
It's just, it's, I mean, it's amazing.
And then, and then the salon, the white people not understanding it.
That's in salon.com, not on a specialized African-American website.
That's at salon.com.
And basically, the thrust of the two pieces is that you white people, just so backwards, you're just such a bunch of crackers.
You're just such a bunch of crazy ass crackers, honkies.
You people is so backwards and stupid and so white, wonderbred white.
You don't know beans about anything.
Well, the white Hispanics, there's only one, and that's Zimmerman.
There's only one white Hispanic in the country, and he's on trial for murder.
Another witness today, I think it was a prosecution witness, maybe not.
Maybe it was a defense witness.
Anyway, just totally, totally undermine the prosecution today in this trial.
Again, if the jury, by the way, I shouldn't do this, but the jury is six people, and five of them are white.
And that equals six of them are white.
Okay.
White Hispanic, because there's a second.
Okay, so we have a second white Hispanic in America, and it's on the jury.
So we've got, let's just call it six white people.
After this yesterday, if this verdict, I don't have to tell you.
Oh, man.
Anyway, all this is about the media not talking about the amnesty bill.
They're really not there.
They're talking about all the ancillaries to it, but they're not talking about it.
They're not in the business of informing the public anymore.
This is about advancing the Obama agenda.
And in order to advance the Obama agenda, you cover it up.
You hide it.
Now, folks, you know that I'm a big Apple aficionado, but you also know that I don't, I mean, buy what you want.
I'm not, I don't ever tell anybody what they have to do.
Let's tell you what I like.
I like to share my passions.
And I got a note today from a friend of mine who is, this is fascinating.
This guy is as well-versed in politics.
He understands media bias.
He understands the bias that takes place in polling.
He understands instinctively everything about politics.
So he sends me a note that he's upset at the latest ad that Apple is running on TV.
And it's basically a bunch of people using Apple products, and the ad features touchy-feely kind of text and audio, and it ends up designed in California.
That's our signature.
We go, blah, blah, blah, blah, blah.
This guy sends me a note.
Don't these people at Apple under, oh, and part of the story was that there is a survey that the American people hate that ad.
That that ad probably is going to be pulled pretty soon, this latest Apple ad, because it just, it's rating really low down there.
Only 26% of people have seen the ad like it.
So this guy sends me the note saying, why do these people at Apple, do they understand?
We don't care about California.
Why can't they say, say, made in America?
And I said, do you understand?
I was very patient.
I said, you are, this is a teachable moment here, folks.
This ad that Apple is running, whether you've seen it or not, I don't care.
There is a story.
It's all over the tech media.
It's all over the advertising media.
All over the advertising community.
This ad is not liked at all by the American consumer.
Do you know who did the survey?
The advertising agency for Samsung.
Apple's chief rival.
Apple's chief rival, Ace Metrics or something is the name of the advertising.
They do all of Samsung's advertising and marketing.
They're the ones reporting that nobody likes the Apple commercial.
They're trying to get the commercial pulled because it's probably very effective.
It took me three emails to explain this guy.
I said, do you understand the correlation to American politics?
He said, look at you.
You're not skeptical at all about what you see in tech media.
You're not skeptical at all.
You see a story.
Nobody likes the Apple ad.
You don't care who ran the poll.
I'm not being critical.
And finally, I was able to get through, but even, I don't think I actually fully did.
Here you have Apple's number one rival report.
And none of the tech media is reporting that it's Samsung's agency that did the survey that shows most Americans hate the Apple ad.
Now, Apple, like everybody at top, doesn't say.
They don't respond to this stuff.
They just keep doing what they do.
And which is in their minds build the best stuff, and it speaks for itself.
Apple fans, by the way, wish they would speak out against this, but they never do.
They never refute any of this stuff.
They let their products do the talk.
Anyway, so I said, do you understand the correlation here?
You instinctively understand that a poll done by the Washington Post that is bad for Romney may be on purpose because they're trying to affect public opinion, not report it.
They're trying to change.
They're trying to create public opinion against Romney.
I totally understood that.
So it was a great illustration.
I said, this is the way low-information people see political news.
Just like you don't know the full details of the story on the Apple ad.
You just, you totally believe it.
You believe everything you read, and you got mad at Apple.
Well, imagine low-information Americans dealing with politics that way.
They're not skeptical of any of it.
They're not skeptical of the drive-bys.
They believe everything in the drive-bys that they see.
So what the Samsung advertising agency is trying to do to Apple has been done to the Republican Party by the Democrat Party and its advertising agency, so to speak.
And I actually think I had somebody tell me yesterday that they think so little is making sense of the Republican Party these days.
That story that we had, Steve Schmidt, the McCain campaign guy, and a couple of others joining with the AC freaking LU to help spread gay marriage to the states for the benefit of the Republican Party.
A friend said, if I didn't know better, I would say that the Libs, in addition to infiltrating the schools and the universities and Hollywood music, they've also infiltrated the Republican Party.
We got a bunch of people in the Republican Party who are acting like liberals.
We got a bunch of people in the Republican Party actively undermining it.
They're calling themselves Republicans, sometimes even call themselves conservatives.
I said, now, wait a minute, that's a serious charge.
And then I said, it's the seriousness of the charge that matters.
The evidence is irrelevant.
So you got people thinking that because so little of what the Republican Party is doing, you go back to 2009, I've got a story of Marco Rubio just ripping Reagan for amnesty when Rubio was campaigning, when Rubio was trying to establish himself with conservatives.
Now he's done a 180 on this.
Nobody can understand it.
But he's so loved and adored, nobody wants to criticize him.
But that's just one example.
The things there are Republicans.
Well, there are people who call themselves Republicans who are advocating things that common sense tells you is going to really harm this party.
And logically, I sometimes wish I weren't, folks.
I wish I weren't as logical as I am, and I wish I weren't as smart as I am because I'd be happier.
There's this ignorance and bliss thing.
There's got to be something to it.
Anyway, a lot of it is just not making any sense because it looks like there are people in the Republican Party actively, purposely trying to harm it, saying that they're trying to save it, that they're trying to get it into the 21st century, that they're trying to modernize it.
So now we've got to do amnesty.
We've got to do amnesty to make the Hispanics love us.
And now we got this big movement to get the Republican Party on the right side of the gay marriage issue so that the gays don't hate us.
What's it doing but driving the primary base of voters of the Republican Party away from it?
And then you add to it, we've got Democrats advising these Republican.
You know, you guys had better get right on immigration, or you're never going to win the presidency.
Though they want us to.
I'm sorry to keep making a big deal of this, folks, but I'm sorry.
I just don't believe that any Democrat really cares about us winning the presidency and therefore is willy, really willing to offer us advice on how to do it.
I think what the Democrats want is for the Republican Party to never, ever again be a viable opponent.
And it looks like they're affecting that, making that happen.
Anyway, sorry, a lot of tangents in there.
And now a brief time out.
We'll come back and, you know, I shook a lot of things up there.
We'll organize it.
We'll synthesize it and we'll get back.
We haven't talked about Aaron Hernandez yet, so we'll do that.
Aaron Hernandez and the gang mentality of the NFL.
But it wasn't me saying that.
And we're back, Rush Limbaugh, the cutting edge of societal evolution.
It's open line Friday.
Let's go to the audio sound bites.
It was this morning on the Fox News channels, Fox and friends Geraldo Rivera was the guest, and they were talking about the case and the arrest of the former New England Patriots tight end Aaron Hernandez.
And Steve Doocy said, you know, Geraldo, this guy, Hernandez, he had a $40 million contract.
The gang bang.
He's got the gang tattoos all over him.
It wasn't even in the heat of passion.
It wasn't a beep over a girlfriend.
What it was is, you have offended my macho pride.
Now I'm going to, you know, do this kind of jungle ethos.
I'm going to hunt you down.
I'm going to kill you.
How dare you disrespect me?
I mean, so many youngsters from the inner city, from the ghetto, go down that road where meaningless deaths just pile up like in Chicago, this whole gang thing.
So there's Geraldo Rivera claiming that the gang mentality exists in the National Football League.
The jungle ethos.
You don't diss me, dude.
I'm going to kill you just for looking at me the wrong way.
Got the tattoos.
It wasn't even the heat of passion.
It wasn't even a beef over a girlfriend.
At least we would have understood it if it was that.
But this was just because he got dissed.
Geraldo then.
Yep, we got time.
Continue.
I don't know why the league that recruits these kids from the inner city, how they don't have minders, how the agents who are collecting 10% of $40 million, where are they in all this?
Why aren't they mentoring these young men who are fatherless, many of them?
Ray Lewis and all the rest of them.
Michael Vick, you can count them.
You know, there's a ton of them.
They sign them because they're superb athletes and they do nothing at all to preserve their character and to put them on the right road.
Holy cow!
It's almost like he's saying that the NFL's like a contest between the Crips and the Bloods.
It's almost like Geraldo's, the gang culture's taking over the NFL.
And he's probably not going to get in any trouble for that.
Hey, welcome back.
Great to have you here, folks.
Open Line Friday, Rush Limbaugh, the EIB network.
I've got this Apple ad coming up here.
This is the audio of it.
I've checked the email.
And this apparently, I didn't, either I went through it too fast or I didn't explain it well.
Or maybe this is not as crystal clear to everybody as it is to me, which again is disappointing.
But I'm going to try to explain it again to what is happening here.
Because it has, folks, it has a B-line correlation to politics and low-information voters and the way they see and react to things.
It's one of the best teachable moments that's presented itself.
Before I get to that, I want to go back to Geraldo here.
After basically saying that what Aaron Hernandez did, he did because he's got the gang mentality.
He's a gang guy.
He's got all attacks.
He's a blood.
Been a gang member in Bristol, Connecticut.
The jungle ethos.
Let me try to describe the NFL Edway.
But Geraldo is the stamp of approval of the American left, so he can say these things.
And then he said he doesn't know why the league doesn't provide minders, why the agents don't mentor these young men who are fatherless.
Why don't the owners provide mentors?
What?
Are the teams now supposed to become fathers?
Are businesses supposed to become fathers in addition to everything else they have to do as employers?
Why aren't they mentoring these young men who are fatherless, many of them?
Ray Lewis, why are they mentoring people?
Why isn't Michael Vick?
Geraldo, would you want either of those two guys mentoring your kids?
But anyway, folks, all we've got here is the Aaron Hernandez story.
We don't know yet anything beyond alleged.
And here's Geraldo basically saying that the NFL looks like it's the Crips and the Bloods.
Gang ethos, jungle ethos.
You dissed me, you dissed me.
I remember when I said that sometimes the NFL looks like that to me, I was ripped across the whole country for race baiting and bigotry and all of that stuff.
Geraldo, probably nobody would even pay any attention had I not amplified it for you.
Now this Apple ad, put aside for the moment, if you will, folks, that I'm an Apple guy.
I like their products.
Put that aside for a moment.
Apple's running an ad.
You may have seen it.
It's called Our Signature.
I have the ad.
I have the audio of the ad.
It's a very visual ad.
It is still shots of people using Apple products.
And there's some narration to it.
There's not a lot.
Very economical with the words.
But I want, and of course, has a music bed.
I want to play it for you and then try to walk you through the reaction to the ad in the tech media and in the advertising community.
And now keep in mind that Apple's stock price has plummeted from just last year at $705 to now under $400.
Their profits are still through everything about, they just haven't had a new product in a few months.
There's a lot going on here that is, I mean, it's directly relatable to politics.
And I want to try to make that connection here.
So set aside what you think about Apple.
If you don't like them because a bunch of Silicon Valley weenies and leftists, put that aside.
This is a teachable moment here.
Here first is the Apple ad called Our Signature.
This is it.
This is what matters.
The experience of a product.
How will it make someone feel?
Will it make life better?
Does it deserve to exist?
We spend a lot of time on a few great things until every idea we touch enhances each life it touches.
You may rarely look at it, but you'll always feel it.
This is our signature, and it means everything.
Now, at that point, this is our signature.
The graphic on the screen is designed by Apple in California.
Okay?
Now, that's the ad.
Earlier this week, I'll try to explain this chronologically.
Earlier this week, a story hit the tech media and the advertising media that only 26% of people who see the ad like it.
That it's a dud, that the ad is a dismal failure.
And the story is reporting that only 26% of the American people who see the ad like it.
The story is also predicted that Apple will have to pull this ad very soon because people really don't like it.
That it is really hurting Apple.
Two days after I saw the first story, I then learned that the company that did the survey of people taking their opinions is the advertising agency for Samsung.
Ace Metrics.
They do the ads for Samsung.
They do the marketing for Samsung.
Samsung, they are part of the primary rivalry to Apple, Samsung, in the mobile phone business.
And I said, wait a second, that corrupts the whole report.
That corrupts the whole survey.
That just renders it irrelevant.
It has to be biased.
This is part of a campaign to dismerch it.
It'd be no different if whatever your business is, if your chief rival puts out a story saying everybody hates your product.
But that fact isn't known.
It appears to be a totally objective survey, a totally objective poll, a totally objective company doing it.
So you read the story and wow, this Apple ad, well, it's really been nobody likes the Apple ad.
And don't tell you none of the stories, even now, include the fact that the company that does the survey is in the employ of Samsung.
From the article on this in advertising age, since May, Samsung has had eight ads that scored an average of over 600 according to Ace Metrics.
Apple's new ad, which calls the words designed by Apple in California our signature, and it means everything, scored 528 versus the industry average of 603.
So not only do only 26% of people who see the ad like it, it's scoring way below the industry average in all ads.
But nobody's telling anybody that the company doing this works for Samsung, is hired by Samsung.
So today I get an email from a guy who's all upset at Apple over the ad because he doesn't like people in California.
He's a big political guy.
He's as versed on politics as anybody I know is.
He's just, nothing gets past him.
You can't fool him on it.
He's a why do these people on California, why do they think we care what goes on in California?
Why couldn't they say designed in America by Apple?
So I wrote him back.
I said, you're missing the point.
And I told him the story I just told you.
He didn't understand it at first.
So I drew an analogy.
So this is a direct correlation to American politics.
Look what we have here.
We have you talking to my friend.
You're totally believing of everything you read in the tech media.
You're not skeptical at all.
You're just a consumer.
You don't care.
You're not invested in it.
All you are is a consumer.
You read a story.
Nobody likes the Apple ad.
You don't like California, so Apple ads are double whammy in your mind.
You hate Apple, you hate California, you don't like anything coming out of there, and you think they're a bunch of arrogant SOBs.
The fact of the matter is, you're not skeptical, so you don't care.
You don't even know that the report on Apple's ad may be full of garbage.
It may be totally bogus.
It may be part of a campaign by an Apple competitor to actually have a successful Apple ad pulled.
By the way, which is all fair and fine and dandy with me, I mean, capitalism is, I mean, this is the nature of competition.
I don't want to be misunderstood.
I'm not bellyaching or whining or moaning for Apple.
If Samsung can pull this off, more power to him.
But what does it require?
It requires a gullible, unskeptical, totally accepting public.
Okay, now let's take it to politics.
I submit to you that the same thing happens to the Republican Party every day in the news media.
They're reported to what?
Hate gays, hate women, hate blacks, hate this, hate that.
Racist, sexist, bigot, homophobes.
Who's reporting this?
Polling units were owned and operated by partisan Democrats.
Who sees these polls?
Low-information voters, people who are not skeptical at all.
They don't dig deep.
They don't care that the Washington Post runs its own poll.
They don't know who Gallup is.
They just see this stuff and they automatically eat it up.
And they believe it.
But yet, the same kind of sophisticated people who are able to understand that about politics themselves are fooled by the same thing happening to Apple.
Now, let's take a look at Apple versus the Republican Party.
The Republican Party doesn't respond to any of this stuff, and you get livid.
Bush didn't respond to any of the attacks on him.
Karl Rove has since admitted it might have been a mistake they made.
They don't respond.
Apple doesn't respond.
But what's the difference in Apple and the Republican Party?
Apple is acknowledged as the best.
Apple's number one.
Apple's on top.
Apple lets their products speak for it.
They do not get down in the gutter.
They may run similar type competitive campaigns against Samsung.
I don't know.
But this one, I don't believe, is up and up.
Ace Metrics puts out news that nobody likes an Apple ad, and they work for Samsung.
Right there, I just discount everything that Ace Metrics is telling.
I don't care how valid their survey is or how pure it might be, how unbiased it might have been, the fact that it's Samsung's age and nobody's telling that.
I mean, I had to dig deep to find this.
This is not being reported.
Well, the same thing in politics, folks.
The people with the bias and the people whose vested interest in the Republican Party destroying itself, they're not reported as having anything to do with any of the stories that cast the Republican Party in a bad light.
Or conservatives, take your pick.
So to me, it was a real fascinating thing because even after taking time to explain it, my friend still wasn't all that interested.
He still had so much animus for a company that would brag about being in California that he didn't care about how the ad agency ripping the Apple ad was actually bought and paid for by Samsung.
But he cares deeply about the left-wing media and all of its allies besmirching the Republican Party.
But this is how it happens.
This is, you know, this guy and most other, not skeptical.
Let's see this report in the Apple ad, think the ad's horrible.
Apple's troubles continue.
That's it.
Not skeptical.
Don't care to find out who did the survey.
Same thing with low-information voters in politics, folks.
That's a teachable moment.
And so the question becomes: how do you reach him?
How do you reach people who just automatically believe everything they see in the media?
How do you reach them?
And that, frankly, has been one of the unstated but primary objectives I've had in this program is reaching people like that, making the complex understandable, doing the job the mainstream media used to do, uncovering deceit from all of this garbage and exposing it.
I got to take a break now because I'm way long.
We'll be back and continue after this.
Let's move on to the audio, somebody.
So much here.
This is number five.
This is on Sports Center.
This morning on ESPN2, Aaron Hernandez's arrest and possible gang ties are being discussed.
And here is Bristol County, Connecticut.
I'm sorry.
Bristol County, Massachusetts.
Now, wait a second.
Look at, I know that the story I had yesterday said Bristol, Connecticut was where Hernandez's gang is.
Is there a Bristol County, Massachusetts 2?
That is a matter.
Look, I'm running out of time.
I just hate being wrong.
I hate being misinformed, is what I hate.
Anyway, here's a sheriff, some sheriff somewhere talking about Aaron Hernandez.
Our gang intelligence unit has already interviewed him once.
They're going to be dealing with him again.
And obviously, the concern around that is if, in fact, there were any affiliations with gang members or currently, we have to make sure when we place him in a unit that there aren't issues around rival gang members because we have a lot of gang people who are housed here.
So that could create a security concern for us, for anyone who has rival issues.
Holy cow, folks.
So now they're investigating his gang ties to figure out where to put him in prison.
Because there are a lot of rival gangs in there.
And they can't put him in the population with the wrong gang.
They might have a riot, another murder, mayhem, who knows what.
This guy is a star player in the National Football League, a star player for the New England Patriots.
This has the potential to blow the lid open On the NFL and gangs and the whole.
I'll never forget this.
The former coach, University of Tennessee, a man by the name of Philip Fulmer, there was an ESPN announcer, Ron Radio kind of got puker.
They were doing Tennessee games.
He'd always pronounce his name Philip Fulby.
You know, these guys that kind of vomit their words in the radio these days, Philip Fulby.
Anyway, the University of Tennessee had about half the team arrested one year.
And Philip Fulmer said, for the life of me, I can't understand why young men with just one of the greatest futures in store for them would come here and get involved in criminal activity like this.
And I was blown away that the coach couldn't understand.
I'm still blown away by it.
Fulmer's a good coach, too.
Don't misunderstand.
Just, I don't know.
I take a break here again.
I'm being hamstrung by time constraints, folks.
Okay, here it is.
Aaron Hernandez grew up in Bristol, Connecticut, where he was a member of the gang there known as ESPN.
He lives in Bristol County, Massachusetts, which is where North Attleboro is.
▲
Export Selection