Health Ranger - Mike Adams - BBN, Oct 23, 2025 - Catastrophic debt defaults coming...

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Oct. 23, 2025 - Health Ranger - Mike Adams

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BBN, Oct 23, 2025 - Catastrophic debt defaults coming...

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	All right, welcome to Brighton Broadcast News for Thursday, October 23rd, 2025.
	I'm Mike Adams.
	Thank you for joining me.
	And I've got some good stuff to share with you today.
	I've got a new announcement to share with you, at least the pilot version of it, but you can use it.
	It's pretty good.
	It might have a few little artifacts here and there, something brand new that we're going to go over here shortly.
	And then also, the main focus of today's report is, well, remember yesterday when I talked about how Amazon, Amazon documents were leaked to the New York Times.
	And those documents, which Amazon did not deny, and now it's actually been confirmed by the Wall Street Journal too.
	But Amazon plans to replace 600,000 human workers in the next few years.
	And of course, those human workers will be replaced by autonomous systems, AI robots, or agentic AI software.
	Okay, I covered all that yesterday.
	Today, we're talking about the implications of that.
	Now, I'm a person who very often sees multiple steps ahead to see the implications of this thing that's happening.
	But you don't have to be a genius to figure out that people who don't have jobs are not going to be able to make payments on their debt.
	Okay.
	So, number one, we're going to see tens of millions of Americans kicked out of the workforce.
	You know, whatever Amazon wants to call it, oh, we're just, we're helping humans work better.
	No, you're not.
	You're replacing 600,000 humans is what you're going to do.
	And you're going to call the robots co-bots.
	But it's still over half a million Americans that no longer have work.
	And that's going to be happening everywhere else at the same time.
	You know, grocery stores, warehouses, etc.
	Well, these people that were working, they have debt.
	They have a lot of debt.
	How much?
	$18 trillion in debt, it turns out.
	They owe $18 trillion.
	And this is from the Federal Reserve Bank of New York, by the way, and a combined report with Equifax that I'm reading from.
	Total household debt in America is $18.39 trillion as of Q2 of this year, 2025.
	So what happens when people stop paying back that $18 trillion?
	Well, that's what we're going to talk about today because the implications are, of course, financially catastrophic and nobody is factoring this in.
	Literally nobody is factoring this in.
	Not the investors, not the banks, not the lenders, not the pension funds.
	Nobody's thinking about this.
	And I'm just shocked.
	I can't even believe that nobody's thinking about this because to you and I, it's like this is obvious.
	Of course they're going to stop paying on their loans when they have no work, no jobs, no paychecks.
	Okay, so we're going to get into that in just a minute.
	But first, I want to reply to some of the, well, we've had some feedback on those of you who are using our Brighteon AI engine, currently called Enoch, and you can find it at brightu.ai.
	And everybody loves the engine, but from time to time, we are getting feedback through various channels that say things like, hey, the engine, like one user said, the engine thinks Joe Biden is president.
	And you should really correct that because Trump is president.
	Okay, so and then we've had some other feedback, people saying, well, it doesn't give quite enough detail on this topic or it gets this thing wrong sometimes, but not always.
	Okay, so let's back up for a second.
	And I know that this is all new for all of us using AI engines, but it's important that all of us understand what they're very good at and their limitations.
	And one of the main limitations is that AI engines don't automatically know what year it is unless you tell them.
	Okay.
	So they don't know what time it is.
	They don't know what day it is.
	How could they?
	How could they know that?
	They don't know.
	They don't have clocks.
	An AI engine is just a vector database of a lot of relationships between tokens, which are parts of words.
	That's what it is.
	It's a compression of knowledge into a vector database that's actually holographic in the way it stores information.
	It does not know what time it is or what day it is.
	So how could it know that Trump is president unless you tell it what year it is?
	So if you want the engine to answer accurately on time-based questions, you have to tell it in your prompt, the year is 2025.
	If you tell it that, it will know, oh, yeah, Trump is president.
	Or you could say, hey, the year is 2022.
	Oh, then it will know that Joe Biden is the fake president.
	Yeah.
	Etc.
	You could say, you know, the year is 2011, Obama's president.
	It doesn't know, so you have to tell it.
	And then when we get feedback, people say, well, it said the wrong thing.
	You need to correct that.
	See, that's not how AI engines work, actually.
	Let me back up and explain it this way.
	If you have a dictionary in front of you of every word in the English language, and if you randomly pick a bunch of words and string them together, it would say something.
	It might not make a ton of sense.
	Who's doing jumping jacks in the pumpkin patch or whatever?
	But if you shared that with somebody, they would say, that doesn't sound right.
	You should correct that dictionary.
	What do you mean?
	What do you mean you should correct a dictionary?
	These are just words found in the dictionary that were put together through a method.
	I could go back to the dictionary and I could pick five more random words, you know, and green bicycles, you know, we're leaping over the beach or whatever.
	And then you would say, well, that's not right.
	There's no green bicycles on the beach.
	You need to correct that.
	It doesn't work that way.
	A dictionary is capable, if you were to pick a bunch of words, it's capable of saying anything because it's got all the words in the English language.
	A large language model or an AI model is also capable of saying anything because it can string words together in different order or it can choose different words to put in that order.
	And you can have a language model talk like a character.
	You can say, hey, I'm writing a play.
	I want you to act like a character that thinks it's the year 1865 and we're at the end of the Civil War.
	What would that character say?
	And then the engine will come back and it will talk like a character from the Civil War.
	You understand what I'm saying?
	And if you were to say, well, that's not right, you know, you need to correct that.
	No, that's not how it works.
	You invoke it to say whatever you want.
	It's got all the words.
	It's got every word.
	It's got relationships between the words.
	It can put sentences together.
	It can put paragraphs together.
	It can think through things.
	But it's your prompt that determines what it pulls out of its vector database.
	And there's a randomness factor.
	So if you ask the same question three times, you're going to get three slightly different answers.
	Every answer will be a little bit different.
	And sometimes there might be elements of them that aren't 100% aligned with each other.
	The best way to think about AI models is that they are a gestalt of human knowledge compressed into a holographic database of relationships among words and concepts.
	Your prompt invokes the engine to string together those words in a way that is reflected in the mathematics of its holographic database.
	So your prompt is what controls what the engine says.
	If your prompt returns a response that says Joe Biden is president, that's because your prompt did that, not the engine.
	Again, the engine doesn't know what year it is.
	Or if the engine comes back and describes something, but it doesn't go in depth enough, or if you think it got a fact wrong or something, that's telling you that you need to rework your prompt.
	See, your prompt is what publishes the information out of the language model.
	If you don't get the results you want, change your prompt.
	Now, there's another way to change language models, which is what we have done over the last two years, and that is to reprogram its mind using new data, new information.
	And I've spent the last two years, of course, curating all kinds of new information, you know, hundreds of millions of pages of content on natural health and herbs and off-grid living and so on.
	And so we have reprogrammed our AI engine from the base model.
	The base model in this case currently being the Maestral model, one of the Maestrels out of France, and then we reprogrammed it to produce our model.
	Now, there's still a little bit of the original base model bias that may come through from time to time.
	And the way to solve that is to train it more or expose it to more new information.
	So if you're someone who says, hey, your language model doesn't get it right on whatever topic, like sound healing or whatever, then the answer to that is send us a bunch of sound healing books that you've written.
	I mean, I don't mean physically, digitally, like PDFs or whatever.
	If you want to donate your material to our project, we'll put it in the pipeline.
	Because I'm doing that every day.
	I'm putting millions of documents into pipelines.
	And if you think our engine needs to be better informed in a certain area, then send us your information, i.e., you know, books or transcripts or whatever.
	And then we will use that to help educate the engine so that it can produce better answers.
	We do that all the time.
	Now, the other part of this is that in your own brain, you know that the more neurons you have, the more information that you can, well, store, although it's not exactly stored the same way.
	You know, your brain's memories are also holographic.
	It's very similar to the vector database of LLMs.
	So your brain is holographic, but the more neurons you have, then the more detailed your memories can be, and the more vivid and detailed the memory recall can be.
	And recall is a process in your brain that recreates the original sensory experience, such as a sight or a sound or a word or a feeling or a smell, etc., and then injects that experience back into your consciousness in the present moment.
	So you re-experience the past or you re-experience a sensory activity in the present in your consciousness.
	And then you go, oh yeah, I remember that.
	I remember what that looked like.
	I remember what that felt like.
	I remember what that sounded like.
	Now it's re-injected into your consciousness.
	The ability to do that, it's a natural, latent ability in human neurology, obviously.
	But the more brain cells you have, the more vivid those memories can be.
	And also the longer that they are imprinted into the holographic storage mechanism, we'll call it.
	Well, the same thing is true in language models.
	So our current Brighteon language model is based on a 12 billion parameter base model, which is the, again, the Maestral 12 billion model.
	It's an open source model.
	There are larger models, such as 24 billion or, you know, 72 billion models and 200 billion, et cetera.
	And they use a lot more compute.
	They take a lot more memory, etc.
	And they're much more difficult to run locally, by the way.
	They get really slow when they get large like that.
	So the 12 billion parameter model we have right now can only actually store so many relationships between words and concepts.
	In fact, it can store exactly 12 billion relationships between words and concepts.
	But that's got to cover all the languages that it speaks because it speaks English and German and Spanish and French and Italian and a bunch of other stuff too.
	And it writes code and so on.
	So a lot of those relationships are already used for those other skill sets that may have nothing to do with your prompt that you want to generate an English article or an answer in English about a certain subject.
	So anyway, I'm explaining all of this because if you're finding that the model doesn't know enough about a certain subject, we can either expose the model to your training material, if you're an author or a podcaster, if you've got transcripts, et cetera, send them to us and we'll put them in the pipeline.
	Or secondly, we can also use a larger model and then expose that larger model to this new training material and hope that it sticks better in the larger model.
	And we are doing both of those things.
	So over time, the models that we release publicly, free of charge, of course, you can download our current model, the 12 billion parameter model.
	You can download it at brightu.ai slash downloads.
	Just download the GGUF file right there, follow the instructions, and you can run it locally.
	But over time, we'll be releasing larger models that are downloadable.
	And some of those models might be, you know, 20 billion parameters or more.
	It just depends on sort of what consumer-grade hardware can actually handle.
	And since GPUs are becoming more capable and more affordable per gigabyte of RAM, it means that over time, we're going to have larger and larger models available free of charge for downloading.
	All right.
	So the short answer to the question, just to summarize, if you prompt our model and it doesn't give you the answer you want, you can either try again, add more context to the question, like tell it what year it is, or you can rephrase your prompt to get a better answer.
	And as I'm looking at the prompts that people are typing in, some people are really good at typing very detailed prompts with instructions, you know, instructing the engine, hey, generate a complete explanation of the following thing or summarize this or whatever.
	It's good to start your prompt with a verb, it turns out.
	Like, tell me this or generate that or summarize this, expand on this.
	You know, start with a verb.
	Command the engine.
	Because I also see bad prompts that they don't start with verbs.
	They'll just be things like, you know, what about snow leopards?
	You know, I've seen prompts like that.
	Well, what about snow leopards?
	You know, it's like, what do you want to know?
	If you're just throwing words at it, you know, like squash pie.
	Okay, what about squash pie?
	It's going to try to guess what you want.
	You know, you need to be very specific with it.
	Tell it what you want.
	Oh, give me recipes for squash pie.
	Oh, you want recipes for squash pie?
	Well, okay, here we go.
	Lots of recipes for squash pie.
	Or you want to be more specific.
	Give me recipes for squash pie that don't use very much sugar and that can handle whole wheat crust.
	You know, there you go.
	Oh, okay.
	You want a recipe for a healthy squash pie.
	I get it.
	See, so most people, and this is true not only in human-machine interactions, but also human-human interactions.
	Most people are not really good at communicating.
	They really aren't.
	And you probably noticed this when you interact with people who say things that are only partially complete thoughts.
	And you're like, what do you mean?
	What are you talking about?
	Can you tell me more?
	You've had these interactions with friends or family members or whatever.
	And sometimes people, especially maybe in your own family, they think that you can read their minds.
	They'll throw out two or three words and expect you to know what that means, right?
	And you're like, I don't know what that means.
	You should give me more.
	Talk to me like I'm an AI prompt machine here.
	Give me the full context of your question.
	See?
	So there's a learning curve for people to get used to using AI appropriately.
	And again, I see lots and lots of examples of people having great prompts.
	I mean, very detailed prompts.
	I mentioned one the other day.
	Somebody had put in there asking for an analysis of the depth of their preparedness strategy.
	And they listed out everything in their prompt that they had on their farm, how many chickens and goats and food and gardens and acreage and everything.
	It was a big paragraph.
	And the engine came back and said, oh, okay, I'm going to analyze that for you.
	Here's all the strengths.
	And it lists all the strengths.
	Here's the weaknesses.
	Here's what you might want to do better.
	See, you ask a good question, you get a good answer.
	But if you ask kind of a, you know, a poorly written question, you're not going to probably get the answer that you expect.
	So communicate with AI clearly, and that skill set will serve you well.
	Because you and I both are going to have to, I mean, we're living in a world now where we are interacting with AI constantly.
	I mean, well, I don't know about you, but I am.
	AI development, AI coding, all kinds of things.
	Always interacting with AI.
	And since I've been doing prompt engineering for over a couple years now, I think I've got it nailed down quite well.
	But if you don't yet have good prompt engineering skills, then you're going to want to practice those because before long, you're going to be talking to robots.
	And commanding a robot is just like prompt engineering an AI engine.
	You're going to need to give that robot specific instructions.
	You know, I've given these examples before.
	Like you tell the robot, hey, wash the dog, you know, and then you're shocked to find that he throws your dog in the washing machine.
	Yeah.
	Did I say he?
	I meant it.
	See, there I am humanizing the freaking robot.
	So it throws your dog in the washing machine because that's what you taught it to do for other furry things like, you know, your clothes that seem kind of furry to a robot.
	So a good way to prompt the robot for tasks like that is to say, hey, I want you to wash the dog in the following way and follow these steps.
	Number one, capture the dog, you know.
	Number two, or whatever, you know, we're going to use a garden hose.
	We're going to do this in the front yard.
	We're going to use shampoo.
	Don't get the shampoo in the dog's eyes.
	Don't use too much.
	Don't use shampoo with fragrance in it, by the way.
	Don't torture your dog with synthetic fragrance.
	They hate that.
	And then we're going to dry the dog.
	And here's how we're going to dry the dog.
	We're going to use a towel.
	We're going to rub the towel gently on the, you know, you got to go through the whole thing to teach it how to wash the dog.
	And that may not be the first thing you want to tell it to do in case you don't, you don't want to practice prompt engineering on your dog.
	In other words, that's what I'm saying.
	You want to practice on inanimate objects.
	Like, hey, robot, go pick up the twigs in the backyard and put them in the barrel over here.
	Put them in a pile.
	Here's a rake.
	Rake up the leaves.
	And here's how you're going to do it.
	You're going to start from there and you're going to rake around in the corner over there.
	And you're going to put the leaves in a giant pile using the rake or whatever.
	You know, start with simple things that have low risk of harm.
	And then when you get good at prompt engineering, you're going to find that your robot is much easier to get along with and it's not going to be doing horrible things to your pets or your children or whatever.
	I mean, there'll be lots of rules built into robots, obviously, to try to prevent harm, but they won't be perfect, will they?
	And there are going to be accidents.
	So just be cautious about all that.
	Okay, I want to remind you that my interview with Dr. Naomi Wolf will run tomorrow.
	Okay, speaking of AI, I've got something to announce.
	This is a pre-announcement.
	So I just want to say up front that not everything is perfect on the site that I'm about to tell you about.
	I won't officially launch it until probably next week, depending on how long it takes to refine all the different features that I want to refine.
	But I have solved the hallucination problem with AI engine citations and resources.
	And I've developed a way to be able to quote material with 100% accuracy in an AI interface in the answers, quoting the citations at the bottom of the AI answer.
	Now, this doesn't mean the AI engine can't hallucinate in some of its paragraph text.
	It still can.
	But in terms of the resources and citations, I've nailed it down with 100% accuracy.
	Now, this is something that even OpenAI hasn't achieved, nor Google, nor anybody else, nor Grok, etc.
	And I've got a demo of this for you that you can use right now.
	And again, this is a site I'm going to officially launch next week.
	So don't, you don't need to contact me if something doesn't work quite right.
	I'm working on it.
	But I'm going to mention this domain name here, okay?
	And don't tell anybody about it because it's not ready for official launching yet.
	But it's a site where you can conduct research on vaccines, vaccine dangers, vaccine ingredients, vaccine history, you know, risks, deaths, mRNA, COVID vaccines, flu shots, virology, you name it.
	And the website for that is vaccineforensics.com.
	VaccineForensics.com.
	And if you go there, you're going to notice it looks a lot like the Brighteon AI engine because, of course, it's built with the same template, but it's got some different things.
	Importantly, at the end of your prompt answer, at the very end, it's going to, right now, it's citing one book related to your prompt.
	And it's giving you a paragraph or so of text out of that book with the citation of the book title and the book author with your search terms highlighted.
	And this is just the beginning of what I'm building with this.
	This is just a demonstration, like I said, at the moment.
	The official announcement, again, will be coming more like next week.
	And the save button at the bottom of the answer may or may not work at the moment.
	And the copy to clipboard function does work, but the formatting may not be perfect.
	Those are some little details that I still have to work out.
	But the core engine works and the citations work.
	And the book quotes that you get in this are word for word accurate.
	They are not AI hallucinations.
	In zero cases are the book quotes AI hallucinations.
	These are actual confirmed quotes from the books.
	So if you're doing research on vaccines and you have a question and then it gives you an answer, it's going to cite a book that's related to your question.
	So if you're, I don't know, maybe you're trying to convince somebody of something like the dangers of mRNA.
	So you want a source.
	You know, people are always saying, oh, what are your sources?
	Give me your sources.
	Well, now you can give them sources.
	You can source the book quote.
	And that's generated for you, of course, automatically related to your quote.
	You know, you can ask it anything related to vaccines, virology, immunization, COVID.
	You can even ask it about things like lockdowns and masks, by the way.
	You don't have to limit it to just vaccines.
	But its focus is vaccine-adjacent information, let's say.
	That's where its strength is.
	So if you ask it about, how do I fix my car?
	It's going to give you probably an okay answer, but not the best answer.
	But if you ask it, like, what's in these Pfizer shots, you know, it's going to give you a very good answer.
	And then it'll quote something that's related to that.
	It'll quote a book.
	And if it doesn't quote a book, that's because there's not a book that we have indexed yet that is related to your prompt.
	Okay, so if you don't see a book quote, that's why.
	And I'm only going to say this once right here today, but my goal by the end of this year is to finish the indexing of millions of science papers.
	And you can probably imagine how we will put that to use.
	Okay, let us continue.
	Now, I've got a special report for you here to talk about the main topic today, which is about what happens with all these unemployed millions of people who can no longer pay off their debt.
	So let's go to that report next.
	And then following that, well, we've got today's interview that I think you'll like because it's about liquid nutrition.
	I've interviewed the founder of the Protovite company that makes a liquid vitamin formulation that I actually really appreciate.
	And we did the lab testing on it and everything.
	So you'll see that one coming up.
	Stay tuned.
	It's a great conversation about formulations and nutrition and all kinds of things.
	So stay tuned for that.
	But here's the special report on consumer debt.
	Welcome to this special report.
	I'm Mike Adams.
	And as you may have heard, Amazon is going to replace 600,000 human workers over the next few years with autonomous systems.
	Now, we all knew this was coming, but now there's confirmation because of some leaked documents that the New York Times got their hands on.
	A couple of days ago, they ran with the story.
	Amazon freaked out and tried to tone it down a little bit and say, no, it's going to make humans better.
	And we're going to call the robots cobots.
	And no one bought that.
	Everybody was basically realizing that the things I've been predicting for the last couple of years, mass robot replacements of human workers, yeah, that's not fantasy.
	That's coming.
	And Amazon's leading the way.
	Because, of course, they have hundreds of thousands of warehouse fulfillment workers whose job skills are ripe for automation.
	We'll put it that way.
	And yeah, they'll still have a few humans in their warehouses at some point.
	You know, you've got to keep an eye on the robots.
	You don't want them to, you know, take restroom breaks that are too long or anything.
	Oh, no, wait, that's only humans do that.
	Don't want the robots conspiring against the humans or something, building a secret Skynet engine in the corner, you know.
	So you got to keep an eye on the robots, but most of the work will be done by the robots.
	And that means that across the economy, when you look at the automation replacement of humans in all these jobs that are similar to fulfillment, which would include logistics, distribution hubs, grocery stores, restocking retail shelves, everything,
	sweeping floors and warehouses, all this stuff, plus fulfillment centers and lots of other things, you realize that there are going to be tens of millions of Americans alone, not to mention in other countries, who are displaced by robots.
	And that this is going to happen starting in 2026.
	That's when you'll see it.
	And then it will accelerate in 2027, 2028, and so on.
	Now, this point here, this realization that millions of Americans will be displaced by robots and will probably be largely unemployable because if they don't have skills more advanced than fulfillment center skills, what are they going to do?
	You know, some small portion of them will be retrained as electricians and plumbers and so on, which is great.
	I support that.
	It's good to have advanced skills that the robots can't mimic for a long time.
	Learn to be an electrician.
	That's a great skill.
	And robots are going to have a very hard time doing that without shorting themselves out.
	Oh, hey, zap, there goes your $80,000 robot.
	What happened?
	Oh, yeah.
	Made contact with the main.
	Right.
	That's why we have humans with wisdom to not touch that thing until the main breaker is turned off.
	You see, the disconnect has to be pulled out of there.
	But anyway, you get the point.
	But here's the question.
	Even though people are now realizing that tens of millions of jobs are going to be replaced, very few people are going to the next step and thinking, well, what happens at that point?
	What happens when tens of millions of Americans don't have jobs and aren't getting a paycheck?
	What happens to their payments on their student loans, on their credit cards, on their auto loans, their home loans, other forms of consumer debt, etc.?
	What happens to those payments?
	Well, you and I both know what happens.
	Those payments stop and those people declare bankruptcy.
	Now, how much consumer debt is there in the United States?
	Well, I'm looking at a report derived from numbers of the Federal Reserve Bank of New York and Equifax.
	And this report says that as of the second quarter of 2025, the total household debt in the United States is $18.39 trillion.
	That's like half the national debt, but just in consumer debt.
	I mean, that's wow.
	And of course, we can break it down by category.
	You know, mortgage debt is the largest.
	It's almost $13 trillion just in mortgage debt.
	But then there's also student loan debt, which is $1.6 trillion.
	Let's see, there's auto loan debt, which is also over $1.6 trillion.
	Credit card debt, $1.2 trillion.
	Home equity lines of credit, it's over $400 billion.
	There are other kinds of loans like personal loans and so on, medical debt, things like that.
	That's another $540 billion anyway.
	And I'm just using rough numbers, but it all adds up to over $18 trillion.
	Now, when a large percentage of people stop making payments, what happens in the financial system?
	Well, good news.
	We already know the answer to that because we saw it in 2008 with the subprime mortgage collapse.
	When all these people who were given home loans, turns out, didn't really have the income to pay off those loans.
	Remember the ninja loans, N-I-N-J-A, right?
	Ninja, no income, no job applicants.
	Ninja, that's where that comes from, in case you're curious.
	Remember the movie The Big Short?
	One of my favorite movies, by the way.
	You should go watch it again.
	It's coming back.
	Well, all of a sudden there was a crisis in the financial institutions.
	Lehman Brothers moment.
	A great financial crisis.
	GFC, as it's now known.
	Goldman Sachs, Fannie Mae, Freddie Mac, everybody's in trouble.
	Bank of America almost went under.
	Certain banks got bailed out.
	Other banks were allowed to fail.
	Bank of America got bailed out.
	But they had hundreds of billions of dollars in exposure.
	And it was so bad that it just about brought down the entire Western financial system.
	That's why the Treasury and the Fed had to step in and generate trillions of dollars in bailout money to bail out the banks.
	And of course, there was a massive amount of fraud in this entire thing where banks were taking these home loan documents, which are considered assets because the home borrowers owe the money to the banks.
	And they knew that these loans were like grade F garbage, just junk.
	But they would slice them up and they would mix them, just mix and match with thousands of other loans.
	And then they would say it's diverse.
	And if it's diverse, there's less risk, even though they were all crap loans.
	And then they would sell these off in various tranches of collateralized debt obligations, CDOs, right?
	You remember all this.
	We all lived through this.
	A lot of people lost a lot of money in the collapse or the near collapse.
	But that was all because one group of people could not make their home loan payments.
	Very nearly brought down the entire banking system.
	Well, now I ask you a question, a bigger question.
	What happens when $18 trillion of consumer debt is at risk?
	Or let's say if you believe that only half of the American workforce is replaced by autonomous systems, and let's just roughly say that that comes to $9 trillion in consumer debt.
	What happens when Americans default on $9 trillion in home loans, student loans, credit card loans, auto loans, etc.?
	What happens?
	Well, the answer is obvious.
	The Western financial system collapses.
	It craters.
	The cascading failure of banks will be historic.
	And this will accelerate over a period of years, threatening all kinds of financial institutions and ultimately possibly even currencies themselves or nations themselves, because this isn't going to be limited to just America.
	This robot replacement is also going to happen in Japan, in Canada, in Britain, in Australia, etc.
	You're going to have masses of unemployed people all over the world who can no longer make their payments.
	And because relatively few people are debt-free and living with excess savings, as a result, this is going to be catastrophic.
	And in Western culture in particular, we in the West, we are not good at saving money.
	Now, you may know that in other cultures like in Japan, they save more money.
	In China, they save much more money than we do in the U.S. In Asian cultures, there's a culture of saving.
	In America, there's a culture of spending into debt oblivion and trying to calculate, can I make the minimum payment?
	If I can make the minimum payment, I can buy another car or vacation or party dress or whatever luxury purse it might happen to be.
	I don't know why that all just came to my head at once.
	This is like, that's not my shopping list, but for a lot of people, it is.
	They'll just blow $1,000 on a purse, you know, and put it on the credit card and make the minimum payment.
	Like, I would never do that.
	Well, not that I buy purses anyway, but I wouldn't put a vehicle on a loan, you know?
	It's just, no.
	So now we're talking about a massive domino effect leading to a financial mad max, basically, a financial cataclysm.
	And let me back up.
	Let me just re-summarize where we are here.
	So yes, millions of workers will be displaced by robots or autonomous systems on the software side.
	Those people will default on their loans, you know, on their debt.
	Those defaults will bankrupt financial institutions all over the world.
	And the bankruptcies of those financial institutions will create national catastrophes requiring government bailouts.
	Now, these government bailouts will require, of course, extremely large, let's say, counterfeiting of more currency.
	They're going to have to bail out U.S. banks to the tune of trillions of dollars.
	Not just, let's just say not just the $9 trillion that consumers are going to default on over a span of a few years.
	But remember that there are derivatives that are bets on the debts, and those derivatives are leveraged.
	So the bailouts on this are not going to be just $9 trillion.
	They're going to be highly leveraged debt failures that will have to be bailed out.
	This bailout might go to like $90 trillion or something.
	I mean, that's just a wild guess.
	I don't know.
	I don't have numbers on that, but it's going to be more than nine.
	And given that our entire national debt right now is $37 trillion or so, it's going to be $40 here shortly.
	We'll just call it $30.
	What happens when you have to, like if your national debt is $40 trillion and then you have to print another $40 trillion to bail out the financial institutions to keep them afloat?
	Well, then you just doubled the debt.
	And you've also engaged in massive QE, right?
	Quantitative easing, massive flooding of the money supply.
	You just injected $40 trillion into the financial system.
	Well, what do you think happens?
	Hyperinflation is what happens because then that ripples through the system, just like we're seeing now.
	Why is food more expensive now?
	It's because of all the money creation during the COVID years or currency creation.
	If you do that at a scale of tens of trillions of dollars, you're going to send the cost of a hamburger into the hundreds of dollars.
	You know, one day, if you eat a McDonald's, you'll be able to drive through.
	I'll take a Big Mac and a large Coke or whatever people buy there.
	Okay, that'll be $400.
	What?
	Yeah.
	And like, what happened?
	Well, what happened was the bailouts, the giant bailouts.
	Okay, because it's going to cause inflation and it's going to cause cascading failures.
	As the failures happen, of course, people will panic and they will panic into gold and silver.
	Just like we saw after the collapse of Silicon Valley Bank, it was like two and a half years ago, whenever that was.
	You're going to see people absolutely just evacuating from the dollar and the banking system and trying to get into anything else that looks like a safe haven, including Bitcoin.
	So when this debt collapse accelerates, Bitcoin will probably skyrocket.
	And so will gold and silver.
	And so will inflation.
	That's probably what's going to happen.
	Now, I can't guarantee that.
	I mean, I don't have a crystal ball.
	Let me just say it's likely that that's going to happen in my assessment, but you can make up your own mind.
	In fact, you know what you can do is you can go use our AI engine, which is free at brightu.ai, and it has a financial coach there.
	And you can ask the financial coach all the questions you have about this and see what it says.
	And I believe it'll come to a very similar conclusion.
	Now, as this is happening, don't forget that the bailout money goes to the banks, not the people.
	So if a bunch of people default on their home loans, it's not like the government is bailing them out and saying, here, here's your money to pay off your house.
	You can just live there, enjoy.
	No, the government's bailing out the banks, the JP Morgan's, you know, the Bank of America's whatever.
	Because, well, those are the wealthy billionaires right there.
	That's where the money and the power is.
	That's who's getting bailed out.
	The people who have the connections to DC, not the homeowner.
	They're going to be kicked out on the street.
	Well, probably, you know, BlackRock or somebody comes along and buys all their homes for pennies on the dollar.
	You know, emergency liquidation, sale, whatever.
	And you can imagine what this is going to do to housing prices nationwide, by the way.
	There's going to be a glut of housing for anybody who still has a job.
	Housing will be incredibly cheap at that time, but still completely unobtainable to those who don't have a paycheck because they've been replaced by robots.
	So those people are going to, of course, take to the streets and they're going to demand a UBI.
	Universal basic illusion.
	Well, that's my version.
	It's called universal basic income.
	You've heard this term, a UBI.
	And what that means is the government will have to start printing by some calculations, depending on how much they give to how many people.
	But I've decided to use the number of trillion dollars a month as just kind of a universal rough figure here.
	So at the same time, the federal government, Treasury, the Fed are all working together to print $20, $30, $40 trillion, whatever it is to bail out the financial institutions.
	They're also going to have to print another trillion dollars a month to give to the people to stop the riots.
	Now, even that, for most people, won't be enough to live on, which is why the bankruptcies will continue.
	In other words, you can't give the people enough money to make all their payments because the money will keep losing value, which means that their cost of living for food and electricity and clothing and gas and vehicles and everything else, those costs are going to continue to skyrocket.
	Now, they may have a fixed-rate loan on their home.
	Some of them will be able to make the home payment, but others won't be able to.
	They'll sell the home or downsize, or they'll just start renting instead and hope they can find a place that's cheaper to rent.
	Like living in the closet under the stairs in somebody's house, which is rentable in many places these days, like in New York, especially because of rent control, you know, things like that.
	They'll rent out every little cubbyhole that they have in a home.
	Like, you want to rent the attic?
	Yeah, go ahead.
	You can rent the attic.
	There's no bed or anything up.
	There's no air conditioning.
	It's just an attic.
	It's got like two by fours and insulation.
	Yeah.
	How much is it?
	$1,000 a month.
	You know, drag a sleeping bag up there and try not to be bothered by the raccoons.
	How about that?
	They'll rent that out.
	You know, cash-only deal because we don't report it, obviously.
	So now the UBI money, which is kind of like quantitative easing for the population, that money floods into the system on top of the new bailout money that bails out the financial institutions.
	Now we're talking about Weimar Germany type of hyperinflation.
	We're talking about your currency losing another 90 plus percent of its value because of so much currency flooding into the system.
	And no matter how much money they give people, it's never enough because it keeps losing value.
	And on top of all the other problems in society, like Trump's tariffs, crushing supply chains and engineered famine, destruction of food distribution hubs and farms and whatever, you're going to end up with a whole class of people.
	Even if they're collecting a UBI, they're still going to be broke and homeless and desperate.
	Sooner or later, the masses take to the streets no matter what.
	You can't even pay them enough to not riot because just handing people digital currency, it doesn't generate wealth in society.
	It just generates the illusion of wealth.
	But if people don't feel wealthy enough to be able to comfortably buy food, comfortably own a house, comfortably buy clothes for their kids, comfortably have a means of transportation that's safe and reliable, etc.
	If people can't live that life, they're going to rise up one way or another.
	Again, no matter how much they're being paid.
	So not only are you going to have the financial institutions facing systemic catastrophic collapse with possible bailouts, but you're also going to have a social collapse happening at the same time.
	Now, this may be after the Trump administration because the robot takeover of jobs, you know, that timeline, it only begins in 2026.
	Even the Amazon numbers, the 600,000, that was a projection through 2033.
	You know, so we're talking seven years there.
	And I would expand that window a little bit.
	Could be eight, nine, 10 years before we really see massive hyperinflation, massive human versus robot riots.
	And then you're going to see the government crackdown.
	Whoever's in charge, I mean, I don't even know if we're going to have the United States of America at that time.
	I have no idea.
	I don't know who's going to be president or if we even have a president or if, you know, Skynet has already destroyed a bunch of people by then.
	Who knows?
	But whoever's in charge at that time, they're going to have no choice, probably, in their minds, but to unleash the robots to take down the rioters.
	And then you're going to have the full-blown humans versus robot wars domestically in the United States.
	So things are going to go near mad max where the currency is destroyed, the rule of law, history, civility out the window.
	People are starving.
	People are homeless.
	People are desperate.
	And nothing's going to stop them because as Gerald Salenti says, when people lose everything and have nothing left to lose, they lose it.
	That's what we're going to see.
	And I put the timeline on that sometime between 2026 and 2036, let's say, subject to change, because in the world of AI, everything can change next week.
	There can be a breakthrough next week.
	Oh, we have quantum robot intelligence.
	And now they're going to take over all the jobs next year.
	Who knows?
	That's the way it goes in this industry.
	So this is why I'm shocked that there's anybody in the financial system that's buying things like 10-year bonds or let's say tranches of 30-year home loans.
	Are you kidding me?
	Who's going to pay their home loans when they have no jobs?
	All those home loans currently are taken out by humans, the very humans that are going to be replaced largely by robots.
	So I mean, check your own investments, folks.
	If you're invested in things like long-range home loan tranches or auto loans or whatever, you could be looking at some serious defaults in the very near future.
	In fact, did you see?
	I think two or three auto loan companies have now gone bankrupt just in the last two weeks.
	Now they're on the smaller side, mostly sort of subprime auto lending companies, but the bankruptcies have begun.
	And those bankruptcies don't even have anything to do with robots.
	That's mostly just people being too broke to pay for their broke-ass cars, you know, and getting them repossessed.
	And then, well, a lot of fraud also in some of the auto lenders.
	One of them just lost $2 billion.
	Where did it go?
	We don't know.
	We just don't know.
	It's just gone.
	Yeah, I bet I know where it went.
	One of the principals probably put it into Bitcoin and fled the country and you're never going to find them.
	Sitting on a beach somewhere counting their Bitcoin or whatever, whatever they're into.
	So this is something very important to pay attention to.
	And this is why I think that there's a very high risk of defaults in financial institutions in the years ahead because of this very reason.
	And this is why, personally, I, I mean, I stack gold and silver.
	I have it vaulted with a trusted partner.
	And I just, no matter what the price, I just keep buying a little bit of gold and silver, dollar cost average into it.
	Many people agree with that strategy.
	Some people have a different strategy.
	I get it.
	Every financial situation is different.
	But if you want physical gold and silver, check with our sponsor, our affiliate partner, Battalion Metals.
	And you can reach them at metalswithmike.com.
	And gold and silver plunged earlier this week.
	Silver dropped like $4 or something.
	And some people think, oh my God, the peak is over.
	And other people think, oh, this is a buying opportunity.
	The long-term trend is still very strong.
	It's going to move up.
	I mean, that's for you to decide, obviously.
	I mean, I've had experts on.
	I've interviewed Andy Sheckman recently.
	If you didn't catch that, you might want to catch that one.
	It's a great interview.
	The best one we've ever done.
	But a lot of different interpretations on what's happening with gold and silver.
	But I know, at least I have faith, that gold and silver will outlast the dollar because they've been around for thousands of years and they've outlasted the rise and fall of every currency, every nation.
	You know, gold's mentioned in the Bible hundreds of times, by the way.
	So if you agree with that assessment, then just visit our sponsor, metalswithmike.com.
	Or if you want to wait and hope it goes down in price and buy it, then hey, that's up to you.
	Or if you have some other opportunities to save assets outside of the banking system, like maybe like your brother-in-law owns a bunch of oil wells or something and he's willing to sell you one.
	Well, that might be a great investment because the world's going to need energy.
	That's for sure.
	The world is going to need energy.
	Or these days, if your brother-in-law has like a rare earth minerals mine, that's a gold mine right now because everybody suddenly wants all the rare earth minerals from someone other than China.
	So that's something to consider.
	If you're like, hey, do you have any, you know, you meet him in the parking lot, you got any neodymium, buddy?
	Yeah.
	Sorry, I only have dysprosium.
	Oh, man.
	I can't do that.
	Who was the guy that had the gadolinium?
	Didn't he also have some terbium?
	Remember that guy?
	Oh, no.
	I remember a holmium smuggler, though, once.
	You know, we're all going to become familiar with these sort of trace elements more and more.
	It's a good time to take a new look at the table of elements because they're all on there and they have really fun names.
	Like, did you know there's an element called Californium?
	Yeah, where do you think that was discovered?
	Yeah, there's another one called Berkeleum.
	Berkeleyum.
	Yeah, they found that at Berkeley.
	Yeah.
	Not very imaginative, are they?
	There's one called Einsteinium.
	I guess, you know, they finally gave Einstein a little bit of credit for understanding matter.
	And then there's one called Mendelevium.
	Yeah, another scientist right there.
	So they finally gave them some credit.
	But we're all going to be familiar with trace elements more and more, it seems.
	Anyway, do your research, all your due diligence.
	You do have time to make good decisions.
	The scenario that I outlined here, you know, the cascading collapse of the banks, this isn't going to happen tomorrow.
	It's not even going to happen in 2026 from this reason.
	There might be other pressures that cause other problems, but the robot replacement vector of all of this is going to take many years to materialize.
	Many years.
	You know, like I said, two to ten years is the timeline of this.
	So you've got time to do your homework and make some good decisions, get your situation all squared away.
	You don't have to panic right now.
	You don't have to panic later either.
	You don't have to panic at all if you're prepared.
	So get prepared.
	Be wise with your funds.
	Understand this is coming.
	This is inevitable.
	The debt markets are going to crater.
	You heard it here first.
	And thank you for listening.
	I'm Mike Adams, the health ranger.
	And don't forget about our free financial coach.
	That's our AI engine.
	You can find it at brightu.ai.
	Just be sure to read all the disclaimers it has there because it's not a licensed financial advisor.
	Obviously, it's an AI engine and it can make mistakes.
	It could give you the wrong rare earth name or something.
	And also check out censored.news for real-time news from the alternative media with emerging news trends in seven major categories: health, finance, tech, science, energy, etc.
	You can find all that again at censored.news.
	Thank you for listening.
	Take care.
	After a long wait, we've got our turmeric extract back in stock at healthrangerstore.com.
	Here it is on my screen.
	The organic lab-tested turmeric gold liquid extract, two ounces.
	This has been out for at least six months, I think even longer than that.
	And it's available now.
	And as you can see from the ingredients here, it's made from lab-verified turmeric, rich in curcumin, right here, and supports your body and your health in so many different ways.
	People love this product.
	They love how it tastes also.
	And each serving gives you almost 600 milligrams of organic turmeric root extract.
	So I drink turmeric every day in my smoothie.
	I actually, of course, I use actually turmeric root powder in this.
	That's what makes it orange.
	But you can get it in a more convenient format in this turmeric extract.
	We also have back in stock our organic freeze-dried aloe vera extract powder, which is a 200 to 1 concentrate of aloe vera, just the inner leaf gel that's dried, well, freeze-dried.
	Again, 200 to 1.
	So just a little bit goes a long way.
	And you can put this into smoothies.
	You can put it into drinks.
	It's really fantastic.
	I would just warn you, once you open it, it likes to absorb water.
	So it will rehydrate quickly.
	So don't leave it open.
	Once you do open it, you know, try to use it more quickly because it'll start to solidify.
	And in your body, you want to make sure you take it with a lot of clean water.
	And the things that it will do in terms of health support are just extraordinary for your blood, for your blood flow, for the formation of your blood platelets.
	I mean, I can't go into all the details here, but aloe vera with these amazing polysaccharides is just an extraordinary healing food.
	And you can do all kinds of research about it.
	Heck, you can research on our engine, brightu.ai.
	That's our AI engine.
	It has this wellness coach.
	Let me actually bring that up and show you.
	If you go to brightu.ai, here it is, just scroll down on the screen right here.
	You see this wellness coach.
	Click on the wellness coach and you can say things like, hey, tell me about the benefits of aloe vera, you know, things like that.
	And just hit go and here it goes.
	It starts rocking all the benefits for you of just aloe vera as a as a general query.
	This is not specific to our product, but just sort of general knowledge about aloe vera because we've trained our AI model on hundreds of millions of pages of content about herbs, natural health, phytochemistry, complementary medicine, prevention, and so much more.
	So use these products with the knowledge that you can glean from our AI engine and you will benefit tremendously.
	Okay, the other thing that we've got, which I'm showing on my desk, we now have the liquid multivitamin called Protovite, which has a little bit of aloe vera in it, by the way.
	That's one of the main ingredients.
	But it's got all the other vitamins, the B vitamins, minerals, and some superfood extract concentrates that are also part of Protovite.
	And you drink an ounce a day and it's just extraordinary.
	The changes, the health support across many systems, that's something to check out.
	We don't make it, but I interviewed the founder who makes this product.
	That interview is playing soon, by the way.
	You'll love it.
	It's called Protovite and it's at healthrangerstore.com right now.
	So check it out there.
	And thank you for all your support.
	Thank you for your patience.
	The supply chains are difficult right now, but we're doing our best to get these products back in stock, even though it takes lab testing and it takes manufacturing, etc.
	We're doing our best to get it to you as quickly as possible.
	So thank you for your patience and for your support.
	Shop with us at healthrangerstore.com for all your nutritional needs, storable foods, high-end nutritional supplements, personal care products, home care products, laundry detergent without synthetic fragrance garbage in it, even personal deodorant based off of baking soda and magnesium instead of toxic aluminum.
	We've got body soap.
	We've got automatic dishwasher detergent that doesn't have the toxic chemicals in it.
	No artificial fragrance, none of that garbage.
	It just goes on and on.
	So check it out at healthrangerstore.com and thank you for your support.
	Take care.
	There isn't a product anywhere that has the payload of our products.
	And this formula per serving is 96% food.
	It's 96% botanicals.
	This is not designed to replace healthy eating.
	This is designed to augment and supplement healthy eating, the healthier we can eat.
	And then you supplement with good quality nutraceuticals, then you're going to live better.
	You're going to have more vitality.
	Welcome to today's interview here on Brighteon.com.
	I'm Mike Adams, the Health Ranger.
	And we've got a great guest today, someone that you have never met.
	I only met him, but I've been a fan of a product that he's put together, which is a liquid multivitamin mineral superfood supplement that we're going to talk about here.
	Because, I mean, I take a lot of supplements.
	And of course, my company, HealthRangerStore.com, we manufacture lots and lots of supplements and superfoods and so on.
	But we've never had a liquid multi-formula because it's so complex to source it.
	So we found this amazing company that does this.
	Actually, they were introduced to us through a pro-America, pro-freedom liberty advocate.
	And we did the lab testing on their product and it came back just outstanding.
	So we're bringing on today the president and CEO of a company that makes the Protovite daily multivitamin liquid supplement.
	It's Jeff Hooks.
	Welcome to the show, Mr. Hooks.
	It's great to have you on here today.
	Hey, thank you, Mike.
	It's a pleasure to be with you.
	And as I shared with you, I've been a fan of you and your team's work for many years.
	So it's an honor to be with you today.
	Well, it's nice to have you on.
	And that's great.
	So just right away, you and I are both into nutrition.
	We're into healthy living.
	We're into maximizing human performance and liberty and freedom.
	And we understand that nutrition plays a key role in that.
	Can you talk about that first, sort of your philosophy about health and liberty?
	Absolutely.
	So, you know, we believe as a company, from the very inception, our perspective is that our creator made our bodies to heal.
	And that if we give our bodies the proper raw materials, the nutrients, the human body can do amazing things.
	So our whole philosophy has been, look, we believe in prevention, but we also know that the body can course correct.
	And so again, if you give the body the natural, the ingredients, the raw materials that it needs, the body can do amazing things.
	And so our premise, Mike, from the very beginning, my business partner, our founder, who since went to heaven way too early, but Bill was a brilliant, brilliant biochemist, formulator, research scientist.
	And his vision of what is now our company, Victorian Nutrition International, was to create a line of products that help restore the body's ability to use oxygen and water to make energy, maintain energy, and eliminate waste.
	That's metabolism.
	And we can go, you're far more scientifically gifted than I am.
	I'm a businessman, Mike, but if you want to unpack that a little bit as we move forward, I'd love to do that.
	Well, I have business questions for you about this also that are related to nutrition.
	But one of the challenges that we've faced over the years is even thinking about formulating a product like this because you have so many ingredients in it.
	I'm looking at the ingredients on our website.
	Let me just tell the audience they can find this at healthrangerstore.com slash liquid vitamins, plural, liquid vitamins.
	But here you have, you have astragalus, you know, which is just an amazing immune modulator herb.
	Green tea, which is rich in EGCG and L-theanine and other phytonutrients that we talk about all the time.
	You know, you've got Gota-Cola, which is also really great for cardiovascular health and many other things.
	Ginger elderberry support, which is fantastic during, you know, so-called flu season.
	And many, many other ingredients that we'll get to later, including aloe vera, which it's extraordinary.
	But doesn't this create like really difficult sourcing problems to get all of this in one place at one time to do the manufacturing?
	Yes.
	Capital I. Yes.
	Capital E, capital S. I would imagine.
	Yes.
	We have been producing this product for 11 years.
	We have a very, very loyal customer base, thousands of customers, but it is a very complex product to assemble.
	We have, from a formulation standpoint, and again, I want to make sure I follow your lead, Mike, but the formulation itself took years to create.
	As you indicated, we are a liquid, multivitamin, multimineral, but we're really from a formulation philosophy standpoint, we're a botanical that added and fortified the formula, if you will, with vitamins and minerals.
	So to your point, we've got 34 ingredients, 22 vitamins and minerals, and 12 actives in the phytonutrients.
	But in terms of the payload per serving, if you will, this product is 96% food.
	So it's a very complex product to assemble.
	It's got our proprietary absorption technology, which I'm sure we'll probably cover at some point.
	But the assembly process and the bottling process, again, to your astute question with your expertise, is a two and a half day process.
	And it's sequential.
	It's 28 steps in our blending and assembly recipe, and it's got to be done perfectly.
	Our clinical studies that support the product are all dependent on us executing flawlessly, which again, after over 10 years, we've got it down, but it's a very special product.
	And the name itself, Mike, is I don't know that we've discussed this.
	This is long before Jeff Hooks was running the company, but the name comes from our science team took proto, the Latin proto, to deliver in vitae life, to deliver life.
	That's where protovite comes from.
	And it's designed from its inception to be a foundational health and wellness product by nourishing the body at a cellular level.
	Wow.
	Okay.
	So a lot to unpack there, but thanks for sharing that.
	And I'll tell you, see, this is a product category that we will never attempt to manufacture because it's too complex.
	It requires a special focus in order to do it.
	And yet it has so many benefits.
	For example, there are a large number of people who they've reached their limit of how many capsules that they want to swallow per day.
	And there are also, especially older people, who have esophageal constriction where it's just difficult to swallow the large capsules.
	And at the same time, many of the nutrients that you have in your product, such as B vitamins, if you were to take a B vitamin capsule, it's like 99.9% not a B vitamin.
	You know, it's right, asteric acid or other things, you know, maltodextrin in some cases for common products.
	So you don't need all this other bulky stuff in order to get the nutrition.
	So what Protovite delivers is in one swallow, you know, just one capful or even one tablespoon, you get all that stuff together without the difficulty of swallowing a lot of capsules.
	I mean, that's what I really enjoy about the product separate from the formulation.
	You want to speak to that for a second?
	Yeah, absolutely.
	Yeah.
	The utility to your point, the idea is it's simple.
	It's convenient.
	It's complete.
	Now, I augment.
	I'm very much like you.
	I take a lot of different products, including some of yours, phenomenal products.
	I take caps.
	I prefer capsules, if not liquid.
	And so I do take a lot of capsules, but I agree.
	We've discovered the same thing that you just articulated that capsules are great, especially more than tablets, in my opinion.
	But from a consumer perspective, some people, and I have no issue, I can take a handful with an ounce of water.
	In fact, I often try to show off for my wife and do that.
	But some people do have what I call pill fatigue.
	They have a challenge with it.
	So liquid's easy.
	It's simple.
	It's convenient.
	It's complete.
	It tastes great.
	It's easily absorbed and assimilated into the bloodstream for the payload to make an impact.
	So again, I think that's one of the benefits of the product.
	If you take it preferably on an empty stomach, you don't have to, but I take mine first thing in the morning right when I wake up.
	Oh, really?
	And I'm set.
	And then if I'm feeling a little run down or traveling or, you know, my partner used to say, feed the need.
	So if your body's a little stressed or a little fatigued or a little under the weather, then obviously you have the ability to take more servings during the course of the day, not at once, and your body will absorb what it needs and pass the rest.
	Yeah, that's well stated there.
	And I also want to mention, I'm so impressed with the video that you sent me that showed the effects on blood platelet aggregation that is allowing blood cells to flow more freely just within minutes after consuming your product.
	Can you talk about that video?
	And maybe I'll even have my editor show it while you're talking.
	Yeah, that would love to.
	So that was from a clinical study, our first clinical study on protovite, peer-reviewed, double-blind, placebo-controlled, IRB approved, institutional review board approved clinical study.
	So, you know, as you know, with your scientific rigor and QAQC commitment, it's, you know, it's what I would call a real clinical study.
	And in that clinical study, we have our absorption technology highlighted with this protovite product where the clinical study showed that protovite got into the bloodstream in five minutes or less with all the participants in the clinical study.
	And so One of the phrases that my partner used to say, our founder, is that, you know, you quote Leviticus, the life is in the blood.
	And if a product's not impacting blood health in some way, then from his perspective, the formula was not all it could be.
	And so that particular using live blood cell microscopy shows the impact of the absorption technology.
	One of our taglines, as you know, is nutrition that gets in.
	And so what's on the label is important.
	The sourcing of the ingredients is mission critical.
	But at the end of the day, it's what our body can absorb and assimilate into the bloodstream.
	So we have a proprietary absorption technology called protozoming.
	And for those of your listeners, I know many are very sophisticated in nutrition.
	It's more than liposoming.
	You can't liposome minerals.
	And so it's a trade secret.
	We were going to patent it.
	We decided not to.
	And that might be a conversation for another day, Mike, but we felt like someone was trying to reverse engineer our absorption technology.
	So we pulled it and kept it as a trade secret.
	But that's what you see in that video you're referring to.
	That's where you can actually see what the protavite is doing.
	And then real quickly, we have a separate clinical study that our science team presented at Harvard Medical School a number of years ago that shows that iron-free protavide restores hemoglobin to red blood cells.
	And so, of course, hemoglobin is what's critical to pick up the oxygen molecule in the lung and take and distribute oxygen to the body where it's needed based on need or exertion or crisis.
	And so this is an impact product, and we're very proud of it.
	Well, this is why one of the things that really I came to love about your product is because you have aloe vera gel in it.
	There's a branded ingredient.
	You have, what's it called?
	Bi-allo.
	It's a special.
	Okay.
	So some of the research that I've done in the past, and I've talked about this over the years, is that aloe vera actually allows the blood to carry far more oxygen than otherwise is true.
	And there was even research done by the military for the frontline medics to be able to inject soldiers with an aloe vera extract if they had suffered severe blood loss.
	And what they found is that with aloe vera circulating in their blood, the remaining blood that they still had in their bodies was able to carry far more oxygen and keep them alive.
	So a soldier could lose even 30 or 40 percent of their blood volume and still be kept alive, which is almost unimaginable for trauma surgeons through the use of aloe vera.
	Now, I'm not saying that you should go out and get injured to test this.
	Keep your blood in your body.
	It's pretty much a good overall rule of thumb.
	But like I'm out jogging almost every day.
	And I'm not running at a fast pace or anything, but I'm using your product, plus all my other nutrition, right?
	And I have lots of great nutrition.
	And it's effortless.
	It's just effortless.
	Like I'm not huffing and puffing.
	I don't even have to open my mouth.
	I can just breathe calmly.
	And I'm doing like, I don't know, three miles in 30 minutes.
	It's not a fast pace, but it's not difficult at all.
	And I credit nutrition with like the blood is carrying the oxygen.
	The blood's doing its job.
	It's delivering everything to the muscles as needed.
	And also about brain.
	And I'd like you to talk about, I mean, first, if you could respond to my comment about aloe vera and blood oxygenation and also how important that would have been during COVID.
	But then also cognitive support.
	That's a really critical benefit, I think.
	Absolutely.
	Absolutely.
	So first on the aloe comment, and I share your enthusiasm for aloe, and we are so proud.
	We source premium ingredients.
	So for example, you mentioned the Biallo.
	This is a patented organic aloe vera ingredient.
	Full disclosure, it's very expensive, but that's not for you.
	We handle that.
	But it's an amazing product from the inner leaf of the aloe vera plant.
	And so it's the bioavailability, the absorption, the not to get into the formulation side of it, but there's some just significant utility advantages for bringing this premium patented aloe vera that has its own clinical studies.
	And to your point, the advantages, I think a lot of people recognize the value of aloe topically, but the benefits are much, much more significant actually internally.
	It enhances nutrient absorption.
	So literally by consuming The Biallo from the Protovite product, for example, found at healthrangerstore.com, as you shared, anything else you eat or consume, including other supplements, are going to have enhanced bioavailability.
	It promotes and enhances nutrient absorption.
	It's great for digestion.
	It's an anti-inflammatory.
	It boosts immune markers.
	It's just a significant botanical and one that we, you know, it's one of the bedrocks of this formula.
	And so, you know, back to the oxygen, you know, it's the one of the foundational visions, as I mentioned at the very beginning from our founder, from Bill Downs, was he wanted to create a line of multi-ingredient formulas, proprietary, that helped restore the body's ability to use oxygen and water, as I mentioned, to make energy, maintain energy, and eliminate waste.
	And again, I'm a business guy.
	It was just so, it was such a blessing to sit at his feet and just be a sponge on all the things that he taught me.
	But he used to say and used to lecture.
	And I don't know if I ever shared this, but the first many years of the company, all we did was move product through healthcare practitioners from Bill's lectures.
	That's okay.
	That's all we did.
	And for years and years and years, which is why, until now, thanks to you and HealthRangerStore.com, we're no longer going to be a best kept secret, which I'm elated about.
	But we, you know, the whole idea, Bill used to say that you could tell how important something is to, you know, to human beings, for example, by how long we can live without it.
	And, you know, and with that as a litmus test, you can say, all right, what's most important?
	Well, you know, oxygen or air, right?
	We've got three to five minutes before significant problems.
	And then secondarily would be water.
	You know, you got a couple, three days before significant issues.
	And so as a biochemist, he would go way over my head after that.
	But the protovite specifically, again, is designed to help restore the body's ability to use oxygen and water and then get those nutrients in, get the payload in, the botanicals, the vitamins, and the minerals.
	And then when you have, for example, restoring hemoglobin, so you're enhancing the body's ability to utilize oxygen to one of your previous points.
	It has to impact brain health.
	It has to impact every core function in the body in a favorable way.
	Yeah, yeah.
	Well, absolutely.
	And I don't know if people know this, but the hemoglobin molecule, it's a self-morphing molecule.
	It circulates in the blood in two different forms.
	In one form, it's pulling oxygen out of the lungs and delivering it to your cells.
	But there, it picks up carbon dioxide, right?
	And it morphs into a completely different structure to suddenly have very strong affinity for carbon dioxide.
	And it carries that back to your lungs to be exhaled out of your body.
	And, you know, people often forget about that part of it.
	It's like you got to get rid of the CO2 or that becomes toxic in your cells.
	And in order for those blood cells to function properly, you need the catalysts, you need the minerals, you need the vitamins, you need the nutrient support.
	And either one of those pathways can kill you if it's not functioning, obviously, correctly.
	You know, if you don't get oxygen, you're dead.
	If you don't get rid of CO2, you're dead a little bit later.
	But, you know, so both of these have to work very, very well.
	Let me mention on our website, if you go to healthrangerstore.com/slash liquid vitamins, all one word, then you'll see the protovite product here.
	And here it is.
	It's a 30-ounce supply, which you could say could last you 30 days, I think, is the recommendation.
	But, Jeff, I have a question for you.
	I think this is a great product as a preparedness nutritional supplement as well, because it's so simple.
	You don't have to think about all these details.
	But if someone were to refrigerate this unopened, what's the shelf life of that for a storage type of scenario?
	So, two years all day long.
	I mean, realistically, Mike, it's longer, but for compliance.
	For regulatory purposes, we would say two years.
	I would say personally, and I'll say this is off the record.
	We only have hundreds and hundreds of thousands of your close friends and family watching, but I would be 100% comfortable if it wasn't opened, as you said.
	Yeah, unopened, obviously.
	Refrigerated and consuming it at a much later date, particularly if things were in a challenging environment and I was looking to get nutrients into my body and my family for sure.
	Yeah, exactly.
	And also think about caring for those who are ill or injured or what have you, who may have difficulty keeping down solid food or swallowing or even chewing or what have you, right?
	A lot of different scenarios.
	This is an easy way to help those people get high-end nutrition.
	I mean, the absorption starts in the mouth, doesn't it?
	I mean, absolutely.
	Digestion begins in the mouth.
	Right.
	And our absorption technology, of course, you know.
	the description sublingual can never be used.
	But to your point, absorption does begin in the mouth.
	Digestion begins in the mouth.
	And our product begins absorbing in the mouth as well.
	And so that's how, if you think about it, if you look at the digestion process, our clinical study, that video again that you referenced earlier, showed that the payload was in the bloodstream and made an impact in five minutes or less.
	Well, that by definition can't be through the normal digestive process.
	Right, right.
	No, it's clear.
	I mean, I can see how rapidly this gets absorbed.
	And even also, you know, even how rapidly my urine color changes after taking it, right?
	You know, B vitamins are right there.
	That's it.
	And the B vitamins, you know, they're so simple, but they're overlooked by so many people.
	The importance of niacin, and especially we learned this after COVID.
	And I talked to guests about things like nicotine.
	And then there's nicotinamide and niacinamide.
	I mean, there's so many different names, actually, for just formulations of niacin.
	And nicotine and niacin have a molecular similarity, which is why they're also named in a similar way.
	But if you are niacin deficient, you're in real trouble in any kind of like a toxic, infectious environment, in my view.
	Yeah, go ahead.
	Talk about the B vitamins.
	Yeah, absolutely.
	B vitamins, from a detox perspective, you know, you know, it's, it's, it's, it's interesting.
	And I want to be careful here.
	I'll keep, I want to communicate this the right way, the intended way.
	You know, there's, there's a lot of detox programs, many of them very effective, very credible, well-intentioned, good quality products.
	I will go through detox regimens periodically.
	I typically use herbals.
	But the key is detox is not something that should be done every quarter or every six months or once a year because we're exposed to toxins, obviously, airborne in our food and water, chemicals from upholstery and on and on and on every single day.
	So our philosophy, my philosophy with protobite is the detox is a daily regimen.
	Drinking lots of pure, clean water is a simple, healthy way to help your body eliminate toxins.
	But the B vitamins are important for that, among other benefits, and also for cellular energy.
	So I agree with you.
	I'm a big fan of the matrix of B vitamins that not just that we have in Protovite, but that are in other formulas and forms as well.
	Yeah, I completely agree with you that detox should be just a daily habit.
	Every time you exhale, you're detoxing.
	Every time you sweat, you're detoxing.
	This is the issue I have with people who slather on aluminum-based antiperspirants because your perspiration is supposed to happen in order to eliminate toxins through your skin.
	And of course, lots of other methods as well.
	So I completely agree with you on that.
	It's critical, obviously, what you're putting in.
	So have clean water, have clean food.
	And I want to be clear, I'm not saying that this product replaces healthy food, right?
	They go together.
	I mean, I'm still going to drink my smoothie here, right?
	Here's my avocado, turmeric, banana, whey protein smoothie.
	This isn't going to replace that, but it provides things that I don't have in my smoothie, you know?
	Lots of things.
	I don't have B vitamins and minerals and so on.
	But let me ask you this, Jeff.
	If people go on to Amazon.com and they search for liquid vitamins, probably, they're going to find products that are less than half the price of yours.
	Can you talk to us about what's the difference in terms of the qualitative difference?
	I mean, I can see on the label, but can you explain it to our audience?
	Absolutely.
	So, you know, we are there, there's the formula itself.
	And again, I just want to encourage your listeners and your community to go to healthrangerstore.com and just check, look at the label that you showed briefly.
	There's not a product like it.
	So it's a proprietary formulation, multi-ingredient formulation.
	So again, there are products, for example, on Amazon, as you mentioned, that are just astragalis.
	And I won't talk about some of the sourcing of the astragalus.
	Let's just say some of them have quality astragalus.
	Some of them don't.
	But that are doing 10, 15, 20 million in sales per year off of that single ingredient.
	Well, that's one of the whole mosaic of 34 actives that we have in the formula.
	And again, it's designed, the formula is designed to be synergistic.
	So one plus one equals three or more.
	And just like, by the way, our bodies, like I agree with everything you just said about this is not designed to replace healthy eating.
	This is designed to augment and supplement healthy eating, the healthier we can eat.
	And then you supplement with good quality nutraceuticals, then you're going to live better.
	You're going to have more vitality.
	You're going to have the immune system that can help you avoid and prevent disease, et cetera.
	And so I think the key is going back to your question.
	There are obviously some good products, but there's nothing with the payload that we have.
	Again, this formula per serving is 96% food.
	It's 96% botanicals.
	Those 12 botanicals, of which we've just mentioned a few, the astragalus, which is designed to, I mean, it boosts the immune system, has anti-aging properties, supports heart health.
	For example, we talked about the aloe, our patented aloe.
	We have Prolygna.
	It's a patented, clinically proven Scotch pine cone extract.
	I was going to ask you about that.
	Oh, I love, this is one of my favorite ingredients, Mike.
	So I don't want to come full circle to your question, but this is, in fact, we'll put a pin in that and I'll follow your lead.
	But again, if you look at there isn't a product anywhere that has the payload of our products.
	And when you combine that, again, it's a unique proprietary formula, 34 actives in it.
	So that right there, you can kind of compare labels and see that there's nothing on Amazon at a lower price point that even comes close.
	And then you combine that with the fact that we only use premium ingredients.
	So those branded premium ingredients that you'll see on the label itself, when you get the product from Health Ranger store, you'll actually see we do licensing with these ingredient companies.
	You see Biallo is one of the larger logos because these are premium.
	You can have a great recipe, but if you use bad chicken, it's not going to, the casserole is not going to turn out well.
	And that's why I love your, I will say for your community, if you don't know it, we've been in this business.
	I've been in the nutraceutical business for decades.
	The QAQC protocol that Mike's team took our product through for two weeks was absolutely the most, and again, we've got many, many clinical studies.
	So we're a heavy RD science company, unlike most in the industry.
	And your QAQC and your lab testing was absolutely extraordinary.
	And so, you know, you saw the report that we sent.
	Oh, yeah.
	Just tremendous.
	And literally, it reaffirmed what we knew because we're rigorous too.
	But I would say your group, your company is the only entity that I would say is as rigorous or even more so because of your resources than we are.
	Quality.
	We do extensive laboratory testing.
	I wouldn't be here advocating for your product if we didn't run it through the rigors of our MassSpec testing lab.
	And everything came up the highest rating.
	And also, I want to mention, you mentioned the ProLigna Scotch Pine Cone extract.
	And so I ran that through our AI engine.
	Okay.
	And I just asked him, what is that?
	Here's what our AI engine says.
	It's a food ingredient derived from the cones of the Scotch pine.
	It's a lignin, a plant compound with a complex structure of phenylpropanoid units.
	And the LPC 108 is origin is from the Laboratory of Plant Chemistry at the University of Turku, Finland.
	The 108 refers to a specific extraction process number standardized to contain a minimum of 70% lignans with the primary active compounds being pinoresinol and larisarezinol.
	Okay.
	Does all that sound correct?
	You know, it does.
	That's a little bit over my pay grade.
	What I can tell you is, to your point, this is a, this is one of the things that I love, Bill used to ask in lectures, he'd say, have you ever seen a pine cone, a rotten pine cone?
	Right.
	You don't.
	Yeah, and you literally don't.
	And so The benefits of our Prolygna, that patented, clinically proven Scotch pine cone extract, is, and again, there's an anti-aging immune boosting benefit that is extraordinary.
	It promotes, it actually promotes immune cell development.
	And again, this can, I can quickly, unless I'm reading something, which I don't have in front of me, Mike, I can quickly get over my pay grade, but it's boosting the immune system in a different way in terms of our formula than the other botanicals.
	And that pine, so again, it's the idea back to your question of the lesser expensive ingredients.
	You know, if you took the Protovite at healthrangerstore.com and y'all are offering deep discounts on this product and you compare it to some of the liquids products on Amazon, you don't have the proprietary formula.
	You don't have the ingredients.
	You don't have the absorption technology.
	And therefore, ultimately, you don't have the clinical studies, by the way, but therefore you're not getting the impact.
	And the thing that I always share for me price point, I mean, I take single ingredient, you know, I'll take potassium citrate.
	If I eat out at a restaurant, I'll take potassium citrate to augment and counterbalance the sodium that's in restaurant food.
	So I have no problem with single ingredient supplements.
	I take them all the time.
	Me too, yeah.
	Yeah, but that's not what Protovite is.
	And so there really is nothing when people go to healthrangerstore.com, there is not another product on Amazon that comes close that's even in the same conversation.
	Not saying there aren't good products, but it's so much more than a multivitamin, multi-mineral with the botanicals and the way they're all blended together with our absorption technology.
	Yeah, I mean, you're absolutely right.
	I mean, I've looked on Amazon too, and there isn't anything that compares qualitatively with your formulation.
	There's cheaper stuff.
	I mean, there's cheaper ways to get cheaper vitamins and cheaper minerals.
	You know, if you want a bunch of calcium carbonate in your stomach, you know, like you could go out and lick limestone, I suppose.
	But I mean, that's what people are getting, you know, and a lot of their so-called calcium supplements.
	Now, let me ask you about the way your formulation decisions to preserve freshness, right?
	So every liquid formula has to have some kind of preservative to stop bacterial growth.
	And to me, it's always very important what ingredient is chosen.
	And you have chosen potassium sorbate.
	And then also, I think you have another one called Nissin here or Nissin.
	I'm not sure how you pronounce that.
	Can you talk about your decision, your formulation decisions in order to make sure that the product stays fresh and has shelf life?
	And just any of your thoughts about that?
	Yeah, so our science team, our head of RD is a homeopath, and he formulated the product.
	He's a co-founder.
	He formulated the product with our founder.
	Even before the company launched, they were working on the formula for a couple of years.
	And so the formula has evolved in a couple different areas, but the preservatives that we selected, and again, full disclosure, Mike, I don't want to get out over my skis in terms of my scientific capacity, but the discussions that were had were very, very intentional that preservatives were selected that would not mitigate the impact of the formula.
	And preservatives were selected that were body-friendly, that also were body-friendly in the sense that the body would detox.
	So the preservatives that we have in the proto-light liquid, because as you said, liquid is a different animal.
	Liquids, it's a really, a really complex.
	And again, at some point, maybe we have one of our scientists on with you because even our assembly process is proprietary.
	Well, and let me interrupt because it's so food-based, everything wants to eat it, including bacteria.
	I mean, I've known this about cosmetics for a long time, that the chemical companies that make the cheap garbage cosmetics, they don't need much in the way of preservatives because their products are toxic and kill bacteria themselves.
	But when you're making like natural cosmetics, you have to solve that problem because everything wants to eat it.
	And I think a similar situation with your product, Protovite.
	You are so wise.
	Yeah, I'll jump in real quick.
	I've never shared this publicly, but years and years and years and years ago, all right, many, many years ago, I've been running the company for eight years.
	When I first started running the company, we had a challenge with the production run.
	And you're so wise in what you just articulated.
	And what happened is we had a couple customers call and say, you know, we opened the proto-light liquid.
	I want to reaffirm, everybody, this is over seven years ago.
	And it's the reason we took complete control of supply chain pyramid, by the way, seven years ago.
	So I want to make sure everybody understands this is rear view mirror.
	But what happened is we had the product and it was like when a couple of customers opened it, it was like a two liter, like a soda, which I don't drink soda.
	Like if you shake it and open it and it sprays.
	Oh, well, that's an instant indicator that something's growing.
	Yeah.
	And so we did a full recall.
	I mean, we did the right thing, did a complete recall, expedited the production run.
	We were only back ordered for about two weeks.
	We got new product out and then we spent months troubleshooting and say, what's going on?
	Long story short, and I'm going to be real careful with, I want to speak with accuracy and honesty, but not full transparency.
	So the contract manufacturer that we used at the time, God bless them, had purchased, we were not sourcing all of our raw materials.
	They had purchased some B vitamins from a large company that everyone knows that had done a probiotic production run before the B vitamin.
	Okay, I know the rest of the story.
	You know the rest of the story.
	And so they didn't properly clean the bin.
	And so our B vitamins had some, by the way, they were healthy probiotics.
	Right, right.
	You got fermented B vitamins, basically.
	Yes, yes.
	And so, yeah, you're very wise.
	The liquid, any, you know, it's very living organisms want to consume proto-vite.
	And bad organisms run from it.
	And that's why sometimes if somebody's got gut issues, when you first, this is a quick rabbit trail, but I think it's relevant, Mike.
	When you first take protavite, if you've got unhealthy anaerobes in your gut, you might feel it, right?
	You might feel it.
	But because you're giving your body, you're giving your gut health, the calories coming in with reinforcements, good stuff.
	And the bad guys in the gut don't like it.
	Some short-term earthquakes.
	Yeah, you can back off to half an ounce for a few days, but it's a good thing if and when that happens.
	That means you're out of balance in your microbiome and you just keep taking the protavite, stay at the course, and your gut health is going to improve significantly.
	That makes perfect sense.
	And also about your formulation, one of the things I really like is that you're using xylitol and a touch of stevia.
	So a lot more xylitol than stevia, obviously.
	But I love xylitol because it's a natural sweetener that is, you know, it's just a different format of a sugar and it has anti-cavities properties in your mouth, right?
	So it helps to protect your oral health and your teeth.
	It's delicious.
	A little bit goes a long way.
	I've seen a lot of other formulations that will use artificial sweeteners.
	They're so common in the cheaper liquid vitamins.
	They'll use aspartame.
	I've seen saccharine.
	I've seen like crazy sugar alcohols at high levels that would give people digestive problems.
	Talk to us about your sweetener formulation there.
	Why did you choose xylitol and stevia?
	Yeah, you actually articulated exactly why.
	We don't want to, we didn't want to, our formulators in-house, again, all of our formulations are done in-house.
	We don't contract out.
	We're committed to a good tasting product, but not one.
	And to your point, I actually, years and years ago, long before BNI, I'm talking 20 plus years ago, I found a really good basic vitamin and mineral liquid that I really liked.
	And I was taking it, taking it, taking it.
	I really candidly didn't study the label too much.
	I took it for a few months.
	It was from a consulting project.
	Long story short, I finally slowed down and looked at the label, and it had eight grams of sugar per serving.
	Oh, my goodness.
	And it was pure cane sugar.
	Wow.
	No wonder it tasted good.
	So to your point, the key is finding, you know, if you look at flavor profile, flavor science, there's so much to it.
	And you know this, Mike, more than me.
	There's multiple components.
	There's a masking of the actives, which is not easy.
	That's a part of the process.
	So in other words, for example, you take our 12 botanicals.
	You put them in water.
	They're not going to taste good.
	So you got to have the masking agent.
	You've got to have the smell.
	People don't realize that taste begins with smell.
	And our bodies, as we're taking something, particularly to our mouth to drink it, the taste already, that whole taste experience begins with smell.
	So you've got, so, so, so, this product, I mentioned earlier, we've, we've in we've made improvements over the years.
	Some of the significant improvements over the last five years were more of those consumer-facing, which was so important to me.
	I said, look, we've got a game changer impact product, but I want people to want to take it.
	I want people to love the taste of the product.
	And even if they don't love it, it's like, okay, this is really good for me.
	It's pretty good.
	You know, it's pretty good being kind of the baseline of what we wanted it to be acceptable.
	And so the sweetening, so you got the masking, you've got the smell component, and then you've got the sweetener component as well.
	And we can't choose a sweetener.
	We weren't willing to choose a sweetener, even though there are some couple of the options you mentioned, as you and I know in your audience, are much cheaper to get really like something really, really sweet.
	We chose the more expensive route because we didn't want kind of do-no-harm mindset.
	We didn't want to have a shortcut on the sweetener that undermined the impact and the efficacy and the integrity of the formula.
	Yeah, well, that's why I appreciate your formulation so much because it's so many people are in business today looking for opportunities to just cut costs and put out a cheap product with high profit margin.
	And clearly from your label, that's not your focus.
	You're putting out a quality, nutrient-dense product at, I think, actually a much lower margin and a more reasonable price based on what you have in it compared to what I've seen from other companies.
	Let me ask you about this.
	Citrus bioflavonoids is one of the components of your phytosil ingredient.
	Now, and show my screen, if you would, please, to my producers, citrus bioflavonoids here from Rose Hips.
	This is extraordinary.
	And I'm not sure that everybody understands this, but I want to give you a resource.
	You can go to our engine here.
	This is at brightu.ai.
	And if you scroll down to the wellness coach here, click on the wellness coach, and you can just ask it a question.
	Tell me about the health support benefits of citrus bioflavonoids and hit go.
	So like you can do this yourself.
	You can do this with any ingredients.
	So you can see what it's saying right here.
	Look, let me scroll back up here.
	Benefits, you know, antioxidants, immune support, heart health support, blood vessel function support, brain health support, anti-inflammatory properties that are in the scientific literature, et cetera, healthy skin.
	Now, these are not claims that you make about your product directly, but this is what's known in the scientific literature about, generally speaking, citrus bioflavonoids from all kinds of different sources.
	But since a lot of people aren't eating enough fruit in their diets, they're lacking the benefits from these bioflavonoids.
	So we could just go down the list one by one, like the research behind each one of these.
	You could spend hours going down these trails to find out all the benefits of this stuff.
	It's amazing.
	It is.
	And with your blessing, I want to share a memory, a fond memory of my partner and founder, who I mentioned, who's in heaven.
	So years ago, we had a very sophisticated customer that had a medical practice, a homeopathic natural medicine practice, and very sophisticated consumer.
	I would say maybe knows as much as you might, close.
	I mean, literally, no, I'm not joking.
	And so I asked him, and he fell in love with Proto-Vite.
	And I scheduled a call between him and his wife to meet Bill.
	And I challenged this gentleman.
	I said, listen, take the bottle, have it in front of you.
	It was a phone call.
	I said, literally ask Bill anything that you see on this label.
	Ask him why it's in the product and try to stump it.
	And this was like a 40-minute, just a wonderful, enriching conversation where Bill was able to share with passion why, to your point, every single ingredient is intentional, including all the way down to the sweetener that was selected to offer a premium product that'll help people.
	Our mission statement is we make you healthier.
	And so it's not the only tool in the tool bag, right?
	It's all the other supplements, exercise, good clean food, good clean water, et cetera.
	All these things are important.
	But we were committed to creating a formula with Proto-Vite that was an impact formula and where every single ingredient had a function.
	And like you said, not enough, you know, if you look how many people, myself included, even with best efforts, are eating enough raw foods in their diet every day.
	And I do whole food smoothies like you do, and that certainly helps.
	I do use the denatured way.
	I mean, a lot of the things and the tools that you have available, again, at Health Ranger Store, but we're not eating enough raw, you know, clean, healthy food.
	And that's where that supplementation comes in handy.
	And so when you're taking that one ounce, it's just one ounce, one ounce serving.
	So a 30-ounce serving, one bottle is a one-month supply unless you have some extra needs.
	But in most cases, it's a one-month supply.
	In that one ounce, you're giving your body these macro and micronutrients and these phytonutrients and these botanicals that are going to really impact your body.
	You know, I'm taking it half an ounce twice a day.
	I'm just spreading it out by 12 hours.
	So I get a better nutrient curve.
	That's the way I do it.
	Do you know other customers that do it that way?
	Absolutely.
	Yeah.
	That's a great way to do it.
	That's a great way to do it.
	Yeah, because some of these are water soluble and they are eliminated from the body pretty quickly, like the B vitamins, for example.
	Yeah, exactly.
	And so for some, you know, that want to kind of set it and forget it, take your one ounce in the morning and you're good to go.
	But I think for optimization and if you have the ability, dividing it up is wise because you're getting that payload spread out through the day.
	Okay.
	Now, this is the first product that we're carrying from your brand.
	And again, it's at healthrangerstore.com slash liquid vitamins if you want to pick it up.
	We have it in stock ready to ship right now with whatever else you want to order on the same order if you choose to do so.
	But I want to ask you, do you have, like, is there a travel version of this?
	I'm just curious, like a smaller, more portable version that would be suitable for taking on a trip.
	There is.
	There is.
	We've got Protovite, and then we will be introducing on HealthRangerStor.com the portable version, as you say, which is called Proto-Vite Plus.
	And it's a single-serve stick pack.
	Oh.
	The plus, and I hope you can hear me.
	I'm going to confess.
	Yeah, I'm hearing you.
	Yeah, good.
	My neighbor's yard crew is deciding just to hang out by my yard.
	Oh, I'm not hearing them.
	Good, good.
	So, yeah, so the Protovite Plus, this was three years of R ⁇ D, Mike, because the liquid is so, we've got the liquid down.
	We've got the Protovite liquid down doing hard.
	And I wasn't going to sacrifice in the team, we were not willing to sacrifice anything with a portable version.
	But to your point, the utility advantages of having single-serve stick packs, of being able to travel, throw it in your briefcase, throw it in your purse, throw it in your car, throw it in your suitcase, and take it on the go.
	We designed it where it can be taken like a pixie stick, but most of our customers take it with water.
	They'll add it to a bottle of water or juice or smoothie, et cetera.
	So we do have that.
	It's called Protovite Plus.
	Oh, wow.
	Let's get that in our store.
	I want to use that.
	Perfect.
	Yeah.
	It's a good combination.
	I do, full disclosure, I'll do liquid when I'm home all the time.
	But then I do travel quite a bit and I'll throw the Protovite Plus in the side.
	I would do it the same way because I would think that the liquid with all the advantages of the liposomal delivery, I think the liquid's going to have higher absorption efficiency.
	It would be my guess.
	Yeah, it's an impact product.
	We did do follow-up validation that showed the impact was consistent with the Proto-Vite Plus.
	However, I just love the liquid.
	So full disclosure, we launched the Proto-Vite Plus, the single-serve stick pack version.
	It comes in a 30-serving pouch.
	And again, we're working with your team.
	That'll be in queue very shortly at HealthRangerStore.com.
	But I want to encourage everyone, try the liquid, fall in love with it, and then you're going to be able to want it on the go.
	And that's when we'll, by then, we'll have we'll have everything set up at the Health Ranger store for the Protovite Plus version as well.
	Well, that's great.
	When we get those sticks in the store, would you come back on and join us again?
	Would love to.
	Would love to, Mike.
	Thank you.
	Because I'm enjoying the conversation because both of us are in the business of nutrition.
	We're advocates of nutrition.
	We support clean foods and smoothies and so on.
	But we also understand the need of supplementation.
	And what we're looking at right now, like, did you see in the news that the Beyond Meat company is basically bankrupt and gone almost?
	It did.
	And that's because, you know, Beyond Meat, I mean, this is my opinion.
	It was always a process garbage, in my view, because I looked at the ingredients and I know what they mean.
	And I'm like, this is like a dumpster fire of fake meat, you know?
	And pretty much the whole market said that.
	That's why, you know, their stock just plunged like 30% in one day.
	They're done.
	They're done.
	And I said, I even posted publicly, I said, this is awesome.
	You know, fake food is down and out.
	Real food is up.
	Real food, real nutrition, real plants.
	I mean, even what you have with protovite, it's from real plants, just augmented with natural vitamins.
	But the core of it, the aloe vera, the scotch pine cone extract, these are from real functional plants.
	Like, this is not just fake garbage augmented with MSG in the shape of a burger.
	We don't want that.
	We don't want to eat cricket legs in our protein bars, you know?
	Had enough of that.
	I'm nodding till my head hurts.
	And I'm also smiling because, again, we're not, you know, I don't think anybody has health issues because we're eating too much food.
	We're eating too much real food, right?
	It's chemicals.
	It's chemicals, it's preservatives, and it's the things that are not real.
	And GMOs and pesticides and all that garbage, wreaking havoc.
	And so the more we can kind of, you know, and again, to your point, and that's why I love your new AI engine.
	And, you know, again, between HealthRangerStore.com, between Natural News, your various properties within your ecosystem, you're providing educational, and not the least of which is your show.
	You're providing educational resources.
	I was fascinated by your, and again, I'm not sure when this is going to go live, but today, as we record this, you're the gentleman you had on today on red light therapy.
	I mean, these are not, you know, breathing.
	There's a book that I recommend that I have no say-so in called Breathe.
	And it talks about the history of breathing through the nose and how that boosts the immune system and all the cult, you know, through thousands of years of tribal knowledge and natural healing, the importance of breathing in, you know, inhaling through your nose, especially, but nose breathing instead of mouth breathing.
	And there's these fundamentals of good, you know, good foundational, clean water, real food, supplementing with impact supplements that are going to give your body and augment what you're not getting in your diet on a daily basis.
	And again, these technologies, these tools, the things that you're bringing to your community, of which I'm a grateful part of, this is where health and well-being and vitality can be found.
	It's not found in chemicals.
	Yeah, you know, and it's so interesting to me because even though I'm very much steeped in the AI technology and we rolled out our AI engine, I listen to people in the AI space, these high IQ machine learning specialists who don't know anything about health and nutrition typically.
	And they will say things like, well, AI is going to solve cancer.
	AI is going to solve diabetes.
	And I'm like, we already solved all that stuff, guys.
	It's already solved.
	Actually, God solved it through Mother Nature, put everything in the forest, in the weeds, in the plants that already solves cancer, that already solves diabetes.
	Like you don't need an artificial superintelligence.
	You have the creator super intelligence already did that.
	Amen.
	And so many people don't understand this.
	They think that a computer is going to solve cancer.
	No, what's going to solve cancer is you stop living a pro-cancer lifestyle and start consuming anti-cancer nutrients.
	I mean, it's so simple and getting sunlight and, you know, all these decisions that you can make that are so simple, easy.
	It's easy to beat cancer.
	It's like, I don't know.
	It's so true.
	My partner used to say all the time, all vitality is health and wellness is being in an aerobic state, utilizing oxygen.
	So aerobic or alkaline.
	And all disease is anaerobic without oxygen.
	And he used to use the visual of think of a pristine, say, rocky mountain river and all the life that flows around that as compared to a stagnant pond.
	And a stagnant pond is without oxygen.
	It's anaerobic.
	And so all disease, he used to say, and again, I'm not a biochemist or a research scientist, but it makes sense to me.
	I was an econ major and a math minor, so I am a little bit left-brained, but he say it's all it's anaerobic.
	And so diets that are creating anaerobic states in the body are putting the body in a like a stagnant pond.
	Clean eating, good supplementation, like you said, sunlight, movement, found fundamentals, grounding pads.
	I'm sitting on a grounding pad in my home office.
	My feet are barefoot sitting on a grounding pad.
	And these are things that, again, you teach and train and you've done it for decades.
	And this is what the world, this is what all of us need to hear more of.
	And we just want to play a small part in that for sure.
	Well, I think you're playing a big part.
	And, you know, I wasn't even aware of your product until maybe six months ago.
	So I'm very glad to learn about it.
	I'm glad to be able to share it with our audience.
	And I know you've been working with like clinical specialists for many, many years, but I hope that this is just a widening of your reach to people, to a much wider audience who can use it on a daily basis because I think you've got a really great formulation, a quality product, a clean product that we've tested and confirmed.
	And that's why we're carrying it.
	So Jeff, is there anything else you want to add before we wrap this up?
	I just, again, I'm very grateful.
	And I just want to tell you that the work that you're doing is making an impact.
	It's making an impact in my life, the shepherding of my children, four young adult children.
	And it's meaningful and it's impactful.
	And so again, we're honored to be part of the Health Ranger team and movement and look forward to expanding that relationship one step at a time and supporting your community in every way we can.
	So thanks, Mike, for having me today.
	And I would look forward to talking soon.
	Well, we're very happy to work with you, Jeff.
	And by the way, I have a minor in economics.
	I graduated with a minor in econ.
	And my first economics professor was a Japanese man named Ishizawa that none of us could understand.
	But so it forced us to study the books very much in depth because we would sit through the lectures and he was a brilliant man, but his English wasn't that great.
	But he taught us everything, supply-demand curves, subsidies, you know, just classic economics.
	We had a great time.
	I've had a great time talking with you today.
	Very nice to meet you.
	Thanks for coming on and thanks for what you put together.
	We appreciate it.
	Thanks, Evan.
	We'll talk soon.
	All right.
	We'll talk soon.
	So that's Jeff Hooks, everybody.
	And his product, again, is called Proto-Vite.
	I've got a bottle right here.
	This is what it looks like.
	You can get these at healthrangerstore.com slash liquid vitamins and pick up, try it, pick up a bottle and see what you think and see how you feel.
	And I think you're going to be really pleased by this and you're going to see some increases and some results.
	Even if you're already eating in a healthy way, as I have been, you may be missing something or you can benefit from some of these other ingredients that you may not have been exposed to, like the scotch pine cone extract.
	Very good stuff.
	Okay.
	Well, thank you for watching today.
	I'm Mike Adams, healthrangerstore.com and brighteon.com.
	Oh, and be sure to use our AI engine, by the way.
	If you want to look up any ingredients or anything about nutrition and health, just go to brightu.ai right here and you can ask it anything or you can scroll down and you can use the wellness coach engine.
	We have a financial coach and then we have an ingredients analyzer.
	Huh, that sounds handy right now.
	The key and all the ingredients you want to know about and it'll just give you all the knowledge right there for free.
	Very cool.
	All right.
	Thanks for watching today.
	Take care.
	Clean hydration starts here.
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