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Feb. 26, 2023 - Lionel Nation
55:21
The Glory of Uncertainty

Heisenberg, baby.

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Good day, friend.
I want to ask you a question.
Well, a couple of that and some observations.
I want to tell you this first, which I found.
I go through a lot of moments during the day when I have these epiphany moments.
Have you ever had that when you say, ah.
I love that.
You'd be surprised how many people don't.
They never have that.
They never have that moment of, oh, I get it.
Yes.
Yes.
Sometimes it's not fun doing that because sometimes the yes is not necessarily good.
Like, oh, I get it.
How many write?
How many of you find?
Do you ever take it upon yourself to write something?
Mrs. Eldon and I are always writing something.
I'm always writing in one way or another.
How many do you write something?
Do you write a letter, article, microblogging, Twitter, Facebook?
The amount of how people don't speak, write English, just it is An abomination.
Absolutely an abomination what I am saying.
But how many write?
This is something which is a very interesting aspect.
There's different ways for me to write, and I find this.
Number one, if I have to write something with an implement, a pen, a pencil, whatever it is, very rarely, Do I ever write something?
Something of note?
An article?
This?
A tweet?
I never, ever, ever, ever, ever use any kind of pen.
And it's so bad because I have lost all writing, all ability to write because I just don't do it.
But I mean, I write with a pen.
Actually, physically write.
The actual graphics of it.
Number two, writing on a keyboard.
I cannot use...
I cannot type on a laptop.
I cannot do that.
You know that where you lead it.
I have to have a separate...
I have a separate keyboard wireless from the laptop.
I have to have this.
And I have to have a mouse.
I cannot do...
No, that...
pad and tracking.
No, no, no, no, no, no, no, no, no, no, no, no, no.
No.
I think differently.
Each word is beautiful.
I can see it written out.
I can see the development.
I can see kind of where I'm going.
That's the second way.
Third way.
Dictation.
Dictation.
It is a...
Oh my God!
If you want to write something, if you ever want to write a screenplay, do dialogue, do dictation.
Dictation allows you to speak so...
to write so perfectly with speech, it's not even funny.
Next, if you ever write for a prompter...
You ever see when Tucker sometimes gets stuck with that prompter?
I don't know who his prompter writer, but it just cracks me up.
Maybe I notice it.
All of a sudden, it just stops, because whoever is running it...
The prompter is a fee.
You can do it a number of ways.
There's a little...
You put your script in, and it comes up.
By the way, there's a wonderful prompter program, which is pretty good if you have to read various stuff.
Anyway, there's this...
There's this...
The way the prompter goes down or up, depending on what it is.
And you can have a prompter writer who has like a wheel, and the wheel kind of speeds it up, speeds it up, slows it down, whatever it is.
It's kind of interesting, you know, it's neat.
And I've had some great, because I used to do scripts all the time, I used to do prompters, and when you're reading your own, if you write your own stuff, you can almost, you can anticipate your own next lines, because you know it.
You know your style, you know the way you write, you know your punctuation, you know all this kind of stuff.
But you've got to get somebody who knows that speed.
You can also do it where you can sit down and there's a little foot pedal.
You can touch it yourself and kind of run it.
There's different ways to do it.
But for some particular reason, whatever Tucker does his thing, and I only watched the first segment of his show just to see where they're going with it.
Sometimes he'll stop in mid-sense.
And the problem with brain scans is...
After this beautiful recitation, this machine gun-like cacophony, this syncopated brilliance, this beautifully stitched whatever, and it just kind of just stops.
Cracks me up.
But dictation is interesting.
So you can write, And even when you write slowly, it's very different.
Sometimes if you're writing too slow, your brain doesn't.
It's very different.
I think the world of you because this is different versus I think.
It's slow.
Your thoughts get lost.
Dictation is beautiful.
Now the good thing about dictation with any of your devices is that sometimes it misunderstands you.
I love that!
You get the best puns, or it misreads you.
It's almost like, it's almost what dyslexia is.
It kind of misreads, it thinks it hears what you're saying, but it doesn't.
It's beautiful.
I mean, it's really, it's fascinating.
Absolutely fascinating how it works.
I love it.
Love it.
And it made me think about this.
And then again, I look at what Facebook is doing, and oh my God.
Mrs. Eldon and I are always looking up the word, like sometimes you'll look up a word, look at the phrase, a deep-seated discussion.
Is that seated?
Because sometimes you'll, I just check.
I just check.
Other people don't even care.
The other day I saw something which drove me nuts.
Somebody was showing.
Here's a picture.
Here I am at the party.
There's Janine, Margot, Jerome, and myself.
No.
No.
No, no, no, no, no.
No.
Another thing I noticed, we went to, we walked into a place the other day, it's kind of a highfalutin store.
Just walked in, and I was fascinated by something which I know you've seen this, but I have to share this with you.
Jeans.
Jeans.
Want to get a pair of Levi's?
Want to get a pair of Wranglers?
Fine.
You want to go to maybe they had some other, I don't know, I'm not going to mention the brands, but 300, 350, then the torn jeans, 500, 700.
The C.O. Jones, you need to sell that, is beyond.
But the best, the best, there is a company, it's probably the most expensive, I think men and women, it's Italian, they do suits in particular.
Their suits are, well, the suits are, oh, I mean, you get a suit, it'll last you forever.
I mean, you really pay.
You could take one of their suits, crumple it up into a ball, and it's just, It's beautiful.
A pair of their jeans.
Jeans.
Jeans.
Denim.
Jeans.
$2,300.
Now, I'm fascinated by that.
Fascinated.
$2,300.
For jeans.
Just think about that.
Don't react.
Just let it end.
Just say, okay.
I don't understand why anybody would...
A suit?
Okay.
Dress?
Okay.
Something, you know, show me.
Well, you know, okay, fine.
Stitching?
Okay, whatever.
Jeans?
Jeans.
Hello?
Jeans?
Socks?
There has to be...
Like, for example, if I had a store, I would say socks.
Plain old tube socks.
Five...
$1,000.
I would put them out just to see if anybody bought them and somebody would.
Somebody would.
Doesn't that make you wonder?
Doesn't that fascinate you?
Look at these Carhartt.
Look where they have come from all of a sudden.
They're the hottest.
There was a comedian I saw who he had to wear these for school and he was Somewhat, not embarrassed, but he didn't want to wear them, and now they're just, everybody, oh my God, gotta have them.
Don't you love when there is a brand that all of a sudden, remember Doc Martens?
This was years ago.
I don't know if it's still the same.
Doc Martens, all of a sudden.
Were the biggest thing.
They were everywhere.
And they were a part of a different kind of a...
I don't know.
What about some other brands, honey?
All of a sudden, a brand just comes out of nowhere.
It's like this.
It's a rejuvenation, a revitalization of a brand.
And I love the notion of branding.
Not the quality.
It's not going to wear out.
I mean, sometimes things wear out.
I've worn...
Believe me.
Jeans, and I've had them for so long.
To me, it takes...
There's some kind of things you just...
Like, for example, there's a certain type of shoe.
You might want to call it a deck shoe.
This is since high school.
You buy it and you wear it until it just is no more.
It takes years just for it to say, this is perfect.
Timberland, yes!
Yes.
Now, by the way, someone writes, there's a sucker born every minute.
They're not a sucker.
They're not a...
See, this is this type of punitive behavior that I find most interesting.
It makes them feel good to do this.
It makes them feel good.
Somebody will come along with something.
When Ray-Bans, when the aviators were big years ago, before Joe Biden, and there was something else, they will tell you, oh, no, no, no, no, no.
Remember when Louboutin shoes?
I've never heard of those things, but then all of a sudden...
Or the other one, too, Jimmy Choo, when the...
Yeah, you don't have...
But that was from the house...
Not the housewives.
Sex and the City?
That was incredible.
Magnolia.
But all of a sudden, somebody will say, this is it.
Sperry Top Siders.
Indeed.
The original Sperry's.
Nobody else.
That's the one.
That was something.
In high school, we loved it.
And we had to wear shoes with heels on them.
And I looked at the school.
And I remember at the time, maybe it was a lawyer or me.
And I had the...
The student, the dress code, I said, there's nothing about shoes with heels here.
Nothing.
Nothing.
It's got hair.
Hair couldn't touch.
Okay, fine, I got that.
Shoes?
There's no...
It doesn't say anything about this.
Well, it didn't go very far.
Because we wanted to wear bowling shoes, too, and there was no heel.
So what is a heel?
How do you define a heel?
Anyway, I find this interesting.
And by the way, This name brand stuff is what you do regarding politics, regarding spirituality, regarding where you live, regarding your name, regarding your car.
This is the...
This is it.
You don't know.
I have people.
I have friends.
Have you ever known somebody who wants to be, quote, European?
Have you ever met these people?
Oh!
You can spot Europeans how?
The shoes, the trainers, funky glasses, maybe a lot of weird scarves.
But also, there's just a look.
And there are people who say, I want to look like that.
And when it comes to politics, let me also give you something.
Let's see.
When somebody does not stick to their belief systems, and I just did a very, I did a very, very Brutal thing, piece, I should say, on speech.
I'm just going to say this very quickly.
As you may know, there is something which is called cancel culture.
And this is a term which people will use either disparagingly or not, depending upon your frame of reference.
And there are people who say you should not be able...
This is the link to my...
Private channel, by the way.
But you should not be able to cancel this person.
When somebody says something that they don't like, they say, cancel this person.
But wait a minute.
You said, well, that was different.
But your whole thing was freedom of speech.
That was your label.
That was your label.
Yours was freedom.
Well, yeah.
So I want you to think about this today.
What is your label?
If somebody had to describe your brand, I don't mean your clothes, I don't mean your whatever it is, but what is your thing?
What are your precepts?
What do you stick with all the time?
Your brand.
If you were in a store and you were being sold, and somebody would say, well, let me explain to you this time.
You have a lot of folks, a lot of humans, this person, this is the Mom, this is the student.
This is the sports fan.
This is the European.
This is the Italian.
This is the American.
This is the Republican.
This is the Democrat.
This is whatever.
What is your thing?
What is your brand?
How does it come across?
How does it come across?
Someone writes, 100% cotton sweatshirt.
Remember when people say, it shrinks.
They really don't.
Don't get that.
You know, that shrinks.
Don't put it in the dryer.
It'll shrink.
Well, a little bit, and then later on, no, no, no.
Don't do that.
But here is the story.
This is the thing which is so critical.
You have no idea the number of people that I meet on a regular basis who themselves violate Every bit of purported freedom that they allegedly believe in.
And they fancy themselves as this.
And do you know what the worst part is?
The worst part is when you don't have a brand.
Do you ever see, remember in the old days on TV when there'd be somebody who would have a, like Archie Bunker would be saying, Edith, give me a beer.
And it was, Beer.
There'd be a can and it said, like, beer on it.
You know, because they didn't want to pay royalties.
And they, you know, beer.
And I thought, can't they just...
They were afraid of even having anything that looked kind of like Budweiser.
So they would have these fake labels.
And it was called beer.
Remember when you go to the store and you could buy generic...
Not generic, but they had like a yellow can with black letters.
Beer.
Remember those cans?
Beer.
Salt.
That was the greatest.
But nobody would want that.
But you can say, this is exactly what this is right here.
Don't want to buy that.
Here in New York, for example, let me give you an example.
There are places where you can go, I promise you, you can go to Bergdorf, Sachs, The actual home, if you go to Zegna or Keaton or whatever,
if you go into the shop, wherever, you're going to pay X. But if you go to these stores, same identical product, same, believe me, not knockoffs, not whatever, they're just bought in bulk here in New York, for sometimes either half price or 30% of them, nobody will go there.
They don't want to go there.
They want to have the bag.
They want to have the bag that has that thing so they can walk up and down.
They go, I went in that store.
Yeah, but if you go around the corner, there's a, oh no, I don't want to do that.
I have a friend of mine who has this thing.
She loves airlines.
You know when you go to the airport and they have these lounges, you know?
Well, this is the Admirals Club.
Oh, this is great.
You want to go to the Admirals Club?
I'm a member of the Admirals Club.
Are you really?
Yes.
Or the President's Club, or the whatever club, or the Aviators Club.
I remember Delta had the Flying Colonels.
Oh, you know my frequent flyer.
Oh.
I'm going to the club.
Now, normally, this club is nowhere near your gate.
So you go there and you sit.
Now listen, if you're doing international travel, you've got four or five hours to kill.
Great.
I dig it.
But normally you don't want to be in this place because you've got to go and you want to be if they change it or whatever it is.
So they'll go in and they'll have a muffin and a coffee and they'll think, isn't this great?
Isn't this great?
But there's no practical consideration.
They just do it because they want to say it.
Isn't this great?
Look what I'm doing.
I'm in this place.
I'm in an exclusive place.
This is...
I said, yeah, but I'd rather be near the gate just in case I kind of see what's happening and I don't like being here.
What if I miss it?
What if there's a...
I just...
What am I doing here with a muffin?
I don't know.
You want a muffin that bad?
Here, I'll get you a muffin.
No, no, no.
I want the club.
Why?
I don't know.
I just...
I don't understand it.
I don't understand it.
Let me tell you the best story ever.
You're going to love this one.
Men, do me a favor.
If you ever get a dress shirt, do not.
Do not.
If you really want to monogram, never, ever, ever monogram the cuff.
Ever.
Trump did this.
He had like 45. Don't do that.
Don't do that.
Never the cuff.
That's it going, see?
No, no, no.
If you have to monogram, if you have to, don't monogram on a dress shirt with a pocket.
Don't, just don't, don't, just don't do it.
It just, no.
And if you really, really, really have to do it, if you really have to monogram, if that's your thing, which is fine, do the kind of the neat way of going like down like button number five and then halfway over like down here where it's right.
That's good.
Very nondescript.
Very simple.
Almost like you miss it.
But the best one I ever heard.
The best!
And I'll never forget this.
I remember this one guy had his shirts monogrammed.
But inside, on the tail, not for the laundry, you know, the tag, but on the tag, on the tail of the shirt, so that he could see it.
Because the monogram was for him, nobody else.
I love that.
I thought that is good.
Just so that he could see it.
Remember that.
See people walking around with these shirts that say Fendi!
What is that?
Why are you doing that?
You know, Hilfiger!
Or the worst of the worst Of the worst.
People who wear college shirts, you know, Harvard or Yale.
It's never Yale.
It's always Harvard.
Harvard.
And they don't go to Harvard.
They've never been to Harvard.
But they wear the...
Are you kidding me?
First of all, I wouldn't wear it for a variety of reasons, but...
Oh my God!
You're doing that?
Well, yeah.
Why?
You see, brands, branding...
Political, ideological, religious, others.
It's so interesting.
I did something today where I talked about just on Ash Wednesday.
When we were kids, the ashes were just nondescript.
They were just gone by noon.
Very, very nondescript.
Now they're encrusted like a relief.
Okay, I dig it.
It's a free country.
But isn't it interesting how that came along?
Look where that came along.
The best one ever, and I'm going to just, I just have to share this with you, because this is about, you can translate this.
How much are the Birkin bags, how much are they?
The most expensive?
$25,000 for a Birkin bag.
$25,000.
Then, you can get the, not knock off that, but that Louis Vuitton, that's over with.
What are some brands that, I don't want to get into that.
I want to ask you this question.
Imagine if the world were blind and we couldn't see this.
We couldn't see what you looked like.
We couldn't see what you were wearing.
We couldn't see Your weight, your shape, your facial hair, haircuts.
We could not see.
We saw nothing.
Everybody.
We just didn't have eyes.
What would we then use to determine class and differentiation and status?
And how would we discriminate against each other?
What new forms would we implement?
Because you know we would.
Is it from where you're from?
Maybe your sound?
Would it be accents?
I don't know.
What would we do?
Imagine if you had to marry someone or date someone or go out with someone or whatever and it was on what they Sounded like.
You would have a hard online dating, you know, Tinder would be kind of tough, maybe with Braille or something, but you would, so all of this would be gone.
The stuff that you normally, you know, driving and things like that, of course, for obvious reasons, but what would we use?
What would we use, what would we utilize to figure out who is who?
That's to me the most...
The most...
We used to live...
Well, actually near us was a...
Remember that apartment place where they had a lot of blind couples?
I don't know why.
They were just across the street.
And...
That was so intriguing to me.
Couples, married or otherwise, who would walk together, and they'd be talking and laughing and just...
I thought, what would that be like if you did not have to worry about anything?
If you didn't have to worry, if you didn't care about your weight, what is the problem?
I mean, you would want to be healthy, but you wouldn't worry about things like, how would you know you were aging?
Gray hair or wrinkles or whatever bothers people.
How would you notice?
By the sound?
You would have to ask people more.
How old are you?
Would it matter?
Would you maybe...
All of those things that we worry about.
All of these ridiculous things that we worry about.
Would people still...
Would they care about physical exercise?
Would gyms be completely a thing of the past?
Why is it that we're doing it?
Let me ask you a question.
Let's assume you have to decide today.
By virtue of some, whatever, you have to be either blind or deaf.
Which one would you be?
It's a very simple question.
Don't ask me why.
But from tomorrow, for the rest of your life, you have to elect to either be blind, and I don't mean nearsighted, I mean blind or completely deaf.
Which one would you select?
And before you answer the question, think about this.
Because it means Which one means the most to you?
I, without a doubt, without any hesitation whatsoever, would pick blind.
I've got to be able to speak.
I've got to be able to hear.
I've got to be able to.
Everything else, it's like, no.
Seeing is beautiful.
There is no doubt in my mind.
None.
The ability to communicate.
That's it.
Be able to speak, hear, whatever it is.
But yeah, there are people who say no.
Because communicating is nothing.
Communicating is what they see.
It's the beauty to be able to see things.
And I understand that as well.
To be able to be mobile.
It's a fascinating question to be able to see and travel and drive and read and to understand.
And you can lip read and maybe you can...
Maybe you can use sign language.
You can do other things as well.
There's a way to get around that.
It is so interesting.
Have you ever seen, for example, people who marry, this is another one too which is interesting, people who marry who are from different countries and neither of them really speaks the other language fluently.
So that a lot of the subtleties, for example, you meet somebody who's Italian or Chinese or whatever it is, and yes, you can kind of communicate, but you don't really nail it.
You don't really get...
I mean, you can communicate, and you can come very, very close, but you don't...
That always fascinates me.
I remember hearing years ago, somebody told me that somebody's...
Husband, they never really, like so many little references, little nuances, and I love the nuances of expression, are lost.
Fascinates me, how people do that.
I love these YouTube shows, how now people who are expats go to different countries, and they tell you, this is what I noticed.
I love Japan.
Because of the kindness and the respect and the manners and the etiquette.
Love it!
But even things like, here's a McDonald's.
You got a McDonald's in Japan?
You sure about that?
Okay.
Whatever.
Free country.
But the...
That fascinates me.
I know people who want to go to...
Foreign countries, and I appreciate that.
My whole thing about that is I hate to travel.
I just hate the travel part of it.
But, if I could go to a country, it would never be the place everybody goes to.
Never.
If you want to go to, let me ask you this question.
If you wanted to go to the United States, somebody said to go to the U.S., give me one city, one city that best typifies, that best explains, that best That represents the country.
Where would it be?
One city that takes into account, okay, this is the balance.
New York?
No.
That's not the country.
I mean, it's a lot of good things to see, but that doesn't...
No.
Because it's just, you know, no, not really.
Where would you be?
Where would you go?
What is the most representative city in the United States?
The place that best shows the...
Somebody writes, Orlando.
Orange County?
Florida?
Orlando?
D.C.?
D.C.?
Liz, with all due respect, dear God, no.
Wyoming?
No.
Because that's not representative.
Though we've been to Chugwater, right?
And Casper.
We were in Casper.
We drove through Casper, I believe.
That's not America.
Remember, represent them.
Let me explain something about averages.
Averages are weird.
Median is what you want, not average.
If two cars, if there's a car that is still, and another car going 100 miles an hour, their average speed is 50 miles an hour, and they don't represent anything even near 50. Median is kind of different.
St. Louis.
I think, George, we're getting somewhere a little closer.
I think maybe St. Louis.
It can't be too urban, can't be too country, can't be too this.
Mudsock, Ohio.
I love this.
I love, I love...
Those names.
I want to know where some place is.
There are places in every city, every state.
There are places in New Jersey, places in Florida, places in Tennessee, places in Michigan, that if I drove down the road, you would see this is exactly like every other, I can see it.
There's a McDonald's there, there's an auto parts store, there's a main drag.
This is exactly it.
There are three places in the country, three states that represent, in my mind, completely anomalous and unique sui generis types of places.
Texas, without a doubt.
Texas is another country.
Texas, Louisiana, French civil code, parishes versus counties, the Arcadian, which became Cajun, New Orleans, a Sicilian population.
It's just, it's so interesting.
And number three, West Virginia.
West Virginia has a, West by God Virginia has a singularity and a pride.
Somebody sent me one time, he was driving me to someplace in West Virginia, and he went to a convenience store, we would call maybe a bodega, but it was different, and they had, you could buy, I don't know if it was guns, but it was like cigarettes and brass knuckles.
I thought, that is it.
There is a uniqueness there.
They go to Atlanta, don't even recognize Atlanta from the Atlanta I knew years ago.
Atlanta.
Atlanta is a very interesting thing.
You know why?
Atlanta was the battle against Birmingham, Alabama.
Birmingham was called the Jewel of the South.
Birmingham.
Birmingham was it.
Birmingham was.
And right around that time with the problems in Birmingham, Edmund Pettus Bridge, racial unrest, it was Atlanta.
And Atlanta's motto was, A city too busy to hate.
And they got the CDC, and they got, was it I-75?
No, 75?
Yeah, I-75, because you could drive straight through all the way.
Coca-Cola, CDC, really took off.
You know, there were these, now it's becoming more and more of a, Movie.
A lot of times to see at the end, a little peach sign at the end of it.
Very interesting.
Very cosmopolitan.
But it's not Atlanta anymore.
It lost its, even the way there was a way of Atlanta.
It was slower.
It was beautiful.
I mean, that's still there, of course.
You know what we're not hearing in New York anymore?
New York accents.
You notice that?
I don't hear them.
New York accents.
We don't hear them.
The classic Queens, Westside, Bronx.
Jersey's got an accent.
Believe it or not, there's a Jersey sound, but you're not.
Nope, nope, nope, nope.
We're seeing this homogenization of things.
So it's a fascinating story.
Now when you say, Louisville, Kentucky.
Whenever they ask, there's an old joke where you say, how do you pronounce the capital of Kentucky?
Louisville?
And people will say Louisville.
No, Frankfurt.
Anyway, it's an old joke everybody gets.
Now, Staten Island.
Dan Schaefer talks about this.
Staten Island, Richmond County.
Most people don't know that.
Staten Island is another Another world.
Another world.
You don't, you cannot believe it has anything to do with New York and New Jersey.
It's in Ireland.
They wanted to secede.
Am I right?
Some of the best Italian food you've ever seen.
American flags!
It's just a different, it's a different everything.
It's a different everything.
So this is very interesting about branding.
And then you've got to also ask yourself the question, what is it?
What is it?
There's these wonderful things too about people having I don't want to say it, but like a stigma.
Like Staten Island is has its own kind of thing.
Well, that's, you know.
Wait a minute.
Manhattan's an island.
Yeah, well, yeah.
Still, you know.
Staten Island's got its own thing.
Philly is one of the most interesting, I don't want to say amazing, isn't it amazing, but Philadelphia is absolutely, do you know years ago what they used to call New Jersey?
Benjamin Franklin called it a keg tapped at both ends.
Because you had Philly and New York and there was Jersey.
And that is the place that has absolutely No respect.
And there's parts of New Jersey that will blow your mind.
Blow your mind.
And I want you to think about this again.
Now, I've gone far too long without mentioning the following.
I want you to listen very, very carefully.
Number one.
Number one.
It's very cold today.
It's about 28 right now.
And it is cold and flu season always.
First, this is the link.
For Z-Stack.
Z-Stack, if you get 15% off right now, and for you and your kids, just do me a favor.
Check this out.
The one you want is a beautiful ad mixer.
This suspension of sorts.
I don't know if it's a suspension, but it's an elixir.
It's a beautiful combination of C, zinc, quercetin, the flavonoids, and vitamin D. Beautiful.
Beautiful.
You want that.
And remember, it takes a long time to build this up.
So start now.
This is not one of those things where, oh, I took it.
I'm going to be fine.
No, no, no, no, no, no.
This is a commitment.
And believe me, you're not eating right, so you need this, and that's all I'm going to say.
Don't want to make you feel bad.
I'm just going to let you know about this, all right?
Just going to let you know.
Number two.
In the event that you ever needed, For whatever reason, this is my favorite.
People always resist me.
Where do you go in the event you need a lot of food for a long time that is not perishable, that is easily available, that is reusable, that maybe has a 25-year shelf life?
You go to preparewithlinel.com.
This is my page of supplies.
And whenever I tell people this, it's invariably, well, you know, We can a lot.
It's like, would you stop this?
One guy told me, I'll never forget, I got a fishing pole.
Fishing pole.
What if something happens to your water supply?
What if you don't live near any kind of body of water?
What are you talking about?
Well, you know, I got a dehydrator.
Good.
You got enough banana chips and trout for 90 days?
Are you ready to do that?
Because right now, my pastry supply, $250 off.
For a three-month, 90-day supply.
And it should be per person.
But when I tell people, they resist.
Well, you know, I've got stuff.
Remember when people went crazy over toilet paper?
Remember this?
I don't know what that had to do with anything.
But when you see the Costco lines for toilet paper, I don't understand.
And that's toilet paper.
What if all of a sudden there's a run on everything and everywhere you go?
So that's that one, okay?
Now, I'm not done yet.
I'm not done.
We also have this.
A while back, I told you about this thing called an EMP, an electromagnetic pulse.
And you were the smartest people.
You know what this is about, don't you?
Yes, you do.
Electromagnetic pulses.
An EMP shield.
And let me just tell you, I'm not Mr. Hard Sell.
Oh, no, no, no.
But you're going to love this.
Well, I don't know if you're going to love it or you're going to say, oh my God.
Either way, that's it.
E-M-P Shield.
And that's the link.
And you go right now because you've got to take your safety and your security and your ability to use the stuff you love, the stuff you plug in.
Okay?
I mean, how do I?
God forbid there's a Carrington effect, some solar, coronal, what have you.
And then there's this, and I want to save this one for last.
This is the best.
MyPillow.
Now listen to me, and listen carefully.
This is the one you really want to know about.
Why do I say this?
When you go to MyPillow.com, promo code Lionel, you go right there, as I'm doing right now.
Where is it?
Where is it?
I just had it up here.
Oh, here we go.
Right here.
And look at the very top.
And it says right here, MyPillow 2.0.
And you click it.
Well, what do we have?
The all new MyPillow.
Look what they've got.
They've got a brand new temperature regulating technology that keeps you comfortable throughout the night.
Okay?
Interlock allows you to adjust your pillow to your individual needs.
Look at this.
Sleep is all about temperature.
Hang on.
And height.
It's not a firm or soft thing.
Patented adjustable fill can look at temperature control.
It's the most amazing thing in the world.
You would think, wait a minute, how is this possible?
Look.
Look at this.
Look at this interlocking fill.
It uses three different sizes of foam to perfectly adjust.
They've thought more about pillars than you can imagine.
So mypillow.com.
Promo code Lionel.
And thank you for supporting them because they support us.
Great and glorious people.
And by the way, that number, that number, should you be interested in calling Landline, is 800-645-4965.
MyPillow.com promo code Lionel.
Now, I want you to think today about your brand.
Think about what you believe in.
And think about this one thing about whether you believe in people should be able to say what they want.
Now, there are some shows on TV which I don't watch.
And there are some people who just love to say, well, you know, this one should be fired or canceled.
Excuse me.
You were the one saying, what about cancel culture?
Well, yes, but no.
Ask yourself what you believe in.
What do you believe in?
Give me the top five rules.
Think about this.
When you're taking a shower, when you're driving, what are your top five rules?
What is it?
What do you believe in?
And don't worry about whether it's...
It applies to a, you know, a political party or whether they...
No, no, no, no.
What do you, what do you believe in?
What do you personally, what is your belief system?
That's what I want to know.
Not what do other people believe in.
I have these very, very simple things.
Rule number one, leave me alone.
It's start, number one, yes!
Leave me alone!
What does that mean?
Well, there are exceptions.
But for the most part, it's leave me alone.
Number two, I have the ability to walk away from you.
Consequently, since I can do that for the most part, you can say whatever you want.
I'll just go over here.
I don't want to listen to it.
It's a very simple thing.
It's a very, very simple thing.
Number three, Always be open-minded.
Never say no to something.
Never pride yourself and say, oh, I don't know about that.
Oh, I don't know about that.
Have you watched this Alex Murdoch case or heard about this?
It doesn't really grab me, but...
So a friend of mine was saying, I can't believe this.
Why are people watching this case?
Do you know what it's about?
No.
How do you know what it's about?
How are you saying not to watch something if you don't know what it's about?
Well, what?
You don't think trials are interesting?
And that's the parenthesis.
Some people love to always say, I don't like something.
I prefer to say what I do like versus what I don't like.
It's very easy today to say what you don't like.
Sometimes social media always loves to push, you know, I don't like this, I don't like that, I don't like that.
Well, okay, fine.
What do you like?
I don't know who it was.
It might have been Bono.
Of all people who said, one of the hardest things is to write a happy song.
Sad, melancholy, I love you.
Because even, you ever heard love songs?
They sound sad.
I love you.
Oh my God.
Are you happy about that?
Oh yeah.
As opposed to, you are great.
But what do you like?
I enjoy telling people what I like.
Not what I don't like.
I'd rather tell you what I like.
And those very simple rules today, if you think about that, will change your outlook completely.
Completely.
Ask open-ended questions.
Ask people questions.
Why?
We saw something last night which was so interesting.
We watch this.
Every time we look at that there cable, these cable shows, it's like a I don't know where we're going to end up, but I saw a special documentary on Billie Holiday.
Tragic.
And what was the one where the woman, she taught people elegance?
No, it's a series on...
I think it's China, Japan, about etiquette.
And this poor kid, he's 27 years old, he didn't know about anything.
How to eat, how to cut his meat, how to...
How to dress.
It was so interesting.
So interesting.
There's this place we always drive by.
It's got a life coach.
There's this sign in the front yard of this place.
There's a sign.
Life coach.
And I have this crazy idea of going in there with a hidden mic and knocking on the door and saying, listen, I've got to talk to you.
Why am I going to go to this woman?
But there are many, many people who are life coaches.
Remember, honey, did you ever see people who did organizers?
How do you organize?
How do you get rid of clutter?
Don't you love that one?
How do you get rid of clutter?
Well, I kind of want to keep it.
Yeah, but let's get rid of it.
I don't want to get rid of it.
Well, we have to get rid of it.
I don't want to get rid of it.
Well, I can't really help you.
What about these financial people?
Bring down your debt.
Pay off your credit.
Okay, well, I'd love to pay down my debt.
I don't have enough money to pay down my debt.
Oh, okay.
So what else is your advice?
I don't know.
That's all I was going to say.
Really?
Yeah.
Eat a balanced diet.
What does that mean?
Well, you know.
Do you ever ask your doctor about that?
Doc, what do I do?
Just eat, you know.
Like what?
What's the salt?
The salt or the sodium?
Well, the sodium.
How do I do that?
Well, I don't know.
Do you do that?
You ever go to a restaurant?
You know how much salt they put in?
You see?
Step back.
Don't listen to these people.
Start with the basics.
Very simple today.
What do you believe in?
What do you believe in?
Tell me.
What do you believe in?
What really matters to you?
Do you have any friends?
Do you have close friends?
What does it matter?
Do you have friends you've known?
Have you ever noticed the friends that you had when you were in school or high school?
They just go away.
Do you have friends now who don't even want to talk to you on the phone?
They just want to text you.
I hate that.
I don't want to text people.
Somebody asked me, text me, do you know anything about, and it was a rather arcane medical, I'm thinking, are you kidding me?
Not, how are you?
Pick up the phone, how have you been?
Do you know anything about, you know, Lush and I?
What?
That's it.
That's the only communication I get.
That's it.
Did you ever get a birthday birthday?
Happy birthday with a little heart.
It's okay.
We're not communicating.
Nobody, nobody, we can't talk anymore.
Nobody's doing it.
Nobody even knows how to do it.
So ask yourself, what do you believe in?
Remember, leave me alone.
Leave me alone.
And I'll leave you alone.
Do whatever you want.
I give you all the freedom you want.
Go after it.
I don't have to like it.
I don't have to agree with it.
I just, I don't have to be a part of it.
And also, finally, tell me what you like.
Not what you don't like.
Tell me what you like.
Tell me what you really enjoy doing and why.
Believe me.
That is your philosophy.
That's your politics.
That's your everything.
If you agree with it.
Okay.
Now my friends, Mrs. L, we have so much to talk about.
Let me give you, she has a brand.
Are you subscribing to her YouTube channel?
It is a beaut.
Got some great stuff.
She has subject matter that nobody's covering for reasons that...
I don't want to go into too much detail with that, but some people, they don't know what they're talking about, but that's alright.
Let me also remind you, if you want to hear my stuff that you can't hear in the open, and for good reason, this is more of an adult nature.
Not that it's dirty or anything, or improper, or concupiscent.
It's merely...
More direct, politically.
That's mine.
Also, do yourself a favor, follow Mrs. L's Twitter account.
It's very, very good.
Where is it?
Ah, here we go.
Excellent stuff.
Because I think, and we believe, that we are under some kind of a, well, I don't want to act paranoid, but I don't think a lot of people want us to be as...
As well-known as others.
Because, you see, I'm far more dangerous than a lot of these people.
And let me tell you why.
Let me tell you one reason why.
Listen to me carefully.
You've got to kind of listen to what I'm saying.
See, I don't just come across right away like, oh, I know what this guy is.
No, no, no.
Listen carefully.
Every time you hear something, I'm going to contradict it.
You've got to listen.
And people don't like that.
They love to be pigeonholed.
And by the way, why do we have pigeonholes?
And why do holes have pigeons?
I have no idea.
All right, my friends.
You have a great and glorious day.
Don't ever change.
I mean that sincerely.
Thank you so much for everything you've attempted to do and everything you've meant to do, whether you've done it or not.
We'll see you tomorrow.
Same bad time, same bad channel at 9 a.m. Eastern Time.
Until then, remember, the monkey's dead.
The show's over.
Sue ya.
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