Glenn Beck, Brad Reese, and Bowen Troyer dissect the "wienerization" of America, linking media dehumanization to cortisol-driven violence and advocating for conservative resilience. They analyze Trump's State of the Union strategy regarding tariffs and immigration while exposing how moral disengagement shrinks the hippocampus. Troyer details a historic silver-to-cattle ratio shift and herd shrinkage driving beef prices up, urging a return to hard assets like land and gold over paper currency. Ultimately, the episode argues that without absolute moral definitions rooted in faith, society faces inevitable collapse and loss of agency. [Automatically generated summary]
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Glenn Beck is on.
Hello, America.
People, people, people, we have the wienerization of America to talk about.
Quickly, run.
Oh, my gosh, what is happening in Boston?
What is happening, America?
Stop being such wieners.
Wusses.
Man up.
Did he just say man up?
I said it.
Man up for the love of Pete.
We'll get to that here in just a second.
Also, the State of the Union is happening.
The U.S. hockey team, the women's hockey team, they're not going to go see the president.
I got a story and something to say about that.
Also, the Virginia Democrats, the affordability agenda, what they're going to do is unionize everybody.
I've got a few things to say from FDR progressives.
Also, the Dennis Prager podcast, which is an amazing podcast.
It drops early.
It's dropping tonight at 6 or 6.30, 6 o'clock for insiders of Torch.
You don't want to miss that.
It'll be available everywhere on Saturday.
And we just have a lot.
Did I mention the State of the Union?
We got to get to that as well.
So standby 60 seconds.
We begin.
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Okay, so the Boston Globe.
I'm sorry, I just, I have to get this off my chest.
I have to rant and then we'll be okay.
I've got to get this out of my system.
The snowstorm is happening.
It's a bad snowstorm, really bad snowstorm.
But it's not the worst snowstorm in history for the love of Pete.
I can't take it.
Stop being such wieners, America.
It's not the worst snowstorm.
The Boston Globe, 153 years old, they've decided to close.
Well, is it the worst?
No, not even close.
Well, it's the winds, please.
No, it's not.
In the 1970s, they clocked 70-mile an hour gusts and still had kids walking uphill both ways in snow drifts that required a Sherpa.
They still went to school.
They still did things.
Today, a forecast, a forecast.
Well, there's going to be 40 mile an hour winds.
We better stay home.
Suddenly in a newsroom at the Boston Globe needs a weighted blanket and an emotional support cocoa everywhere.
For the love, this is, this is the wiener.
People, people, people, let's all be wieners.
No, let's not.
This is the wienerization of America.
And we have convinced ourselves that inconvenience is danger.
That discomfort is oppression.
That if the plows aren't pre-salted and the Starbucks line is too long, civilization's got to pause for me.
My gosh.
There was a time when if the presses needed to run, you got your butt out of bed and you went in.
And people, I mean, think of this.
The great store snowstorm of Boston of 1888.
You think that was worse than it is now, Boston?
Really?
Do you think you fed the horse?
You went pee and poop outside.
You got up.
You chopped the wood.
You had to build a fire.
You made sure your family didn't freeze to death.
Then you got the horse after feeding him.
Put all the crap on the horse.
Then you went in.
And then you set the type by hand with ink on your fingers.
Oh my gosh.
Lead in your lungs.
And if the snow was 10 inches deeper than the forecast, you didn't tweet about it.
You leaned into it.
Because the paper had to be printed.
That's the thing.
Okay?
Some things have to be done.
It wasn't about toughness.
It was performance.
It was about responsibility.
The paper was the lifeline.
Markets, war reports, births, deaths, the morning voice of Boston.
Now?
Well, due to weather, we're going to all stay home and we'll just get everything done digitally.
Digitally.
Oh, okay.
So here's what they're really saying.
You're good.
You're on your own.
We just think that we have wieners working for the Boston Globe and they're all going to complain if they come in.
And if they do come in and somebody, God forbid, is hurt, they're going to sue us.
I mean, you know, I'm not arguing for frostbite as a virtue.
I'm just arguing for a little perspective here.
Boston is not Palm Beach.
Snow's not actually a surprise in February.
This isn't Miami going, what is that's, what do they call that, ice?
With lizards falling out of the trees for the love of Pete, this is a city that once measured winter in feet, not inches.
In 1970, I looked this up because I couldn't take the wienerization.
1978, when the blizzard dumped nearly 30 inches in parts of Massachusetts and the winds were running like a freight train at 70 miles an hour, people still dug out.
They didn't ask, is this emotionally sustainable to me?
I'm not sure.
They asked, where's the shovel?
Today, we have built a culture that is everywhere that treats minor adversary like a category five existential crisis.
I need a safe room.
He's saying these things to me on the radio.
I feel under attack.
Oh my gosh.
Man up.
You're not that fragile.
Okay.
Yeah, everybody's vulnerable a little bit.
Okay?
Man up.
Nothing is expected today.
And when you remove expectation, you remove all chance of pride.
Okay.
When you remove pride, you remove grit.
When you remove grit, they shut the paper down.
This is not about snow.
This is not about wind.
This is not about safety memos.
This is about a nation that has convinced itself that hard is unfair.
Wait, I've got to go to work every day for eight hours, but I did it for eight hours yesterday and I didn't like it.
I don't have my corner office.
There's no place for me just to go and rock back and forth and cry about all the injustices that the world has faced.
Hard is what built this country.
You know why you have it so easy?
Because a lot of people did hard things so you didn't have to.
But you know what?
We're going to lose all those great things if you don't harden up just a tick, sweetheart.
Hard crossed the Atlantic.
I know, but now, I mean, the planes, it'll take six hours to get to England.
Oh, yeah.
Hard-laid track through mountains.
Hard printed newspapers by gaslight when the snow hits sideways.
If a 173-year institution pauses for a routine New York or New England snowstorm, it's not because the weather changed.
It's because the American people have changed.
And maybe, maybe, maybe we should just think for a second.
Maybe the storm that we should worry about is not outside.
Maybe it's the one that made us think we can't handle it.
we can't have 17 inches of snow oh you know i i just i look at us and i think we're never gonna make it And that's not, that's not a good thing.
That's not, that's not a good thing.
I'll explain next hour why that's not a good thing.
But there are times when I think there's no way because nobody's willing to do anything that's tough anymore.
You're just not willing to do it.
I have so much.
I have so much respect for people who work at McDonald's now.
I have so much respect for them because they're actually working.
They're going in while the rest of humanity is like, I don't, I just get it for free.
I can't do that.
And McDonald's is beneath me.
There are people that are actually doing it.
I just have so much respect.
Thank you.
Thank you for going in and doing a job that everybody else says, oh, is beneath them.
Thank you for doing that.
I appreciate it.
I really do.
Oh, my gosh.
Oh, and by the way, for those in Boston, it could be worse.
You could be living in New York.
The latest from Mamdani, he's got to get people out with snow shovels, and he needs you, the average New Yorker, to apply for a job.
Now, minimum wage in New York City is $17, but he's offering $19 an hour.
Okay, he promised $30 an hour, but he's offering $19 an hour.
But then the snow got really heavy.
The snow got really, really heavy.
And so now, because this emergency snow is so much heavier, we're going to pay you $28.71 an hour.
Okay, not the 19 that even the city of New York can't afford 19.
We're going to pay you 28 because it's really tough, really tough.
I mean, there's blizzard conditions.
Okay.
All right.
Now, here's the best part.
To be eligible, I went to the website.
Of course I did.
I went to the website and I checked out what does it take to apply for a job?
Got to be 18 years old.
Oh my gosh, what an ageist.
Eligible to work in the United States.
Now, wait a minute.
Let me just go back to the 18 years old.
Why do you have to be 18 years old?
I mean, you're not, you're old enough to have somebody say, you're old enough to walk in and say, I want my body parts cut off.
I want to transition to a male or a female.
I am old enough to attend a strip show, you know, in kindergarten.
What is it that an 18-year-old doesn't have?
Why do you have to be 18 years old?
Safety.
Okay.
Okay.
All right, boo-boo.
You have to be eligible to work in the United States.
So what does that mean exactly?
Are you saying you can't be illegal?
You have to be eligible to work in the United States.
Why You Must Be 1800:08:25
What?
There's nobody that's illegal.
You have to be able to perform heavy physical labor.
Why?
Why?
Do you like, you don't like differently abled people?
You have to register.
Appointments are available from 9 a.m. to 8 p.m.
Walk-ins are accepted.
And when you come for your appointment, you have to have two original forms of ID plus copies if possible and a social security card.
Now, remember, he's talking about applying for a job in a blizzard, but you've got to get your two original forms of ID plus stop at a Kinko's on the way.
They're closed.
Stop at a Kinko's on the way.
Get a couple of copies of it.
Don't forget your social security.
Don't forget your social security card.
But if you want to vote, you're in.
In fact, you can vote.
Just leave.
We'll write a note on who you want to vote for.
We'll just put it in our pocket.
You just leave it at the front desk of City Hall.
What the hell?
Oh, my gosh.
I can't take it.
I can't.
Nobody is willing to do anything.
And nobody.
Do I sound?
Oh, my gosh.
I'm sounding like my grandfather.
I'm turning into my grandfather.
Actually, you know what?
My grandfather was right.
So I'm glad I'm turning into my grandfather because what I used to think was like an old man ranting, I realized, no, he had wisdom.
He was right.
He saw that my generation were becoming giant wieners.
And what did we do?
We bred wieners.
We made them bigger.
GMO wieners.
That's what our kids are.
Congratulations, America.
All right.
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It's misogynistic.
What?
This is, this is, do we have the audio?
Try to find the misogynistic place in Donald Trump's calling of the men's hockey team after the win.
He's on, it's a locker room.
Adrenaline is running really super high.
And he's talking to him about bringing him to the White House.
Now, listen, here it is.
I tell you what.
I just talked to people two minutes ago.
I didn't know they'd be calling.
I said, we're giving the State of the Union speech on Tuesday night.
I can send a military plan or something.
But if you would like to, it's the coolest night.
It's the biggest.
We're in speech.
I must tell you, we're going to have to bring the woman's team if you do know that.
Oh my gosh.
If you do that, I believe I probably would be impeached, okay?
Oh my gosh.
That's so offensive.
I need a safe space.
How is that misogynistic?
How is that misogynistic?
By the way, when he said that, what did the men say?
Two for two.
Yes.
Yes.
Good.
Oh, my gosh.
That's so terrible.
I mean, it's horrifying.
He's a Nazi.
See, I told you he was a Nazi.
Oh, my gosh.
Now, the women's hockey team, they're not going.
Quote, we are sincerely grateful for the invitation extended to our gold medal winning U.S. hockey team, women's.
We deeply appreciate the recognition of their extraordinary achievement due to timing and previously scheduled academic and professional commitments following the games.
The athletes are unable to participate.
Nope.
Nope.
Don't buy it.
They don't buy it.
They don't buy it.
I think, I mean, women are different.
Women are different.
And did you hear what he just said?
Women are different.
How does he even know?
Believe me, I know.
Women are different.
And I'll bet you this was more of a political.
I could be wrong.
I could be.
I hope I'm wrong.
But I think this was much more of a political question.
I mean, if you had another event, I have to be back at school.
I think we could probably give you the day off.
You're going to see the president.
No, here's what it is.
I got to go back to school.
And I don't want to say I was just at the White House with Donald Trump.
That's what that is.
That's what that is.
I mean, you just don't turn down a president.
You don't turn down the president.
I said this with Barack Obama.
If Barack Obama invited me to the White House, I would have gone to the White House.
I would have shook his hand and said, Mr. President, thank you for the invite.
If it was appropriate, I would say, I stand against everything you say.
I strongly disagree with all of that at an appropriate time.
But he's the president of the United States.
You know, here's the girls' hockey team.
There's this great scene in a book called Freedom's Forge, and it's by Arthur Herman.
He's one of my favorite historians.
If you've not read Freedom Forge, you need to read it.
So William Knudsen, he's the guy who actually perfected the, what do you call it, the assembly line.
Henry Ford didn't do that.
Henry Ford couldn't, he didn't know his ass from his elbow, and he got Knudsen to come in and actually figure it out.
After Ford had failed a couple of times, Knudsen came in and put it all down on the ground and said, no, you're doing it wrong.
It's got to be this way.
So he's the guy who did it.
He goes to work eventually for GM.
It's in the 1930s.
FDR is absolutely, he's calling everybody, you know, all these giant companies.
GM had a problem, you know, with the policies of the president, you know, all of his progressive policies.
And the president was not necessarily calling out anybody by name.
Sometimes he did, but it was known Knudsen and General Motors were not friendly, or the president wasn't friendly to them.
He needed big business, but they didn't like his policies.
Okay.
1939 comes, you start to see Germany invade, the buildup of the war.
England is freaking out.
They realize we don't have enough ships.
We don't have anything.
So he calls on this guy who he's really pretty much targeted his whole life, William Knudsen.
And FDR says, come to the White House.
FDR, Big Business, and War00:05:55
I need your help.
His family is sitting around Sunday night dinner and they're like, Dad, you can't go.
This guy's been calling you a monster forever.
You can't go.
And he said, he is the president.
He's my president.
And if he asks me to serve, I will go and listen out of respect for my president.
That's the way we should all feel about every president.
And if you don't feel that way, it's because the power is out of balance.
Let's go back to the Constitution, shall we?
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Tonight at 6 o'clock, Dennis Prager and I talk about his new book, If There Is No God, the battle between who defines good and evil.
It's an amazing conversation.
He is paralyzed from the neck down.
This is one of the first public appearances.
I think this is the first.
I know it's the first national radio appearance that he has done since he left his own show.
And he is, it's amazing to watch.
This guy is wait until you hear how positive he is.
I mean, he has no reason to be positive.
I would not, I would be a little cantankerous, just a little bit.
He is not.
He is, he's just a remarkable man, really.
But we talk about, you know, how if we dismiss God, then everything falls apart.
Absolutely everything falls apart, including our happiness.
And he talks about that.
You don't want to miss that.
It's episode 280 of the podcast.
It's a torch-exclusive conversation.
It comes out tonight at 6 o'clock for Torch subscribers.
It'll be out everywhere on Saturday, but you really don't want to miss this.
Here is a clip of the interview.
I spoke to him.
I think I started the conversation.
Well, no, let me go here.
People are starting to refer to America as a Christian nation.
And I said, is it important to have, to emphasize this is a Judeo-Christian nation?
And why?
Listen to his response.
Glenn, God bless you for asking that question.
I intend to write a major piece on that issue.
Good.
There is no Christianity.
There is no Christ without the Judeo.
Jesus was a Jew.
And as I tell my Christian friends, Jesus never read the New Testament.
Jesus was a Jew.
The gospel writers were Jews.
The apostles were Jews.
Paul was a Jew.
I mean, all the ideas that Christians, all the ideas that Christians use to validate their faith are based on the Jewish Bible.
Yeah.
There is no, so there's no Christian without Judeo.
And the Judeo would not be known in the world without the Christian.
The reason people know about the Ten Commandments all over the world is because Christians publicized it.
We need each other tremendously.
And I believe there's a divine role for both.
I'm going to get into a lot with Dennis Prager.
You don't want to miss this exclusive interview with him.
His book comes out, by the way, If There Is No God.
Please, he can't do a book tour himself.
He's doing very limited number of these interviews.
The Divine Role of Both00:11:37
It took a lot for him to do this interview.
We had to stop several times because he had to catch his breath.
But he so believes in the message of this book, and so do I.
I wrote the afterword for it.
I read it.
It was shortly after Charlie's death.
He sent it to me, and I wrote the afterword for it.
It is really good.
Buy it.
It's available in bookstores everywhere.
Show your support for Dennis Prager and get a really good book, If There Is No God, available now.
All right.
So tonight, and Jason and Sarah and Ricky, I'd like to bring you in on this.
Tonight is the state of the union.
And I have a list of things that I think he has to talk about today.
But I'd like to start, you know, Sarah, I'd like to actually start with you on because you're more of the average person.
You know, you got into this because this was like, it's a job.
I push buttons.
It's a job.
And you're alcoholic.
Right.
Raging alcoholic.
So, you know, you're like the average American.
Are you going to watch this tonight?
I'm definitely going to try.
I'm excited for the pomp and circumstance as usual.
Really?
You like that part?
I do.
I do.
Because it pisses everybody off.
I like that part.
Okay.
All right.
It's typically you.
Okay.
Now I understand it.
Yeah.
I understand.
Because it does.
It pisses me off.
I'm like, shut up.
They just introduced him five seconds ago and you gave him a standing ovation.
And now you reintroduce him and you're going to give another two-minute standing ovation.
We could all go home.
We could be in bed in 15 minutes if you guys would just sit on your hands for a while.
But that's just me.
Is there anything that he has to say to you that you want to hear?
I want stats.
I want numbers.
I want him to come with facts.
I think a lot of times he's just, I'm the greatest and this is going to be the best economy ever.
I want numbers.
I want comparisons.
He's going to give that tonight.
I hope that.
He's going to give that.
Jason, what does the president have to do?
Well, per the insiders, the president has to address the SAFE Act and Election Integrity.
They are leading in the poll right now.
So that's what they really want.
And it's hard to kind of argue with that.
I'm really curious about because the president has made a big focus on outward facing threats.
South America, he's talking about Greenland.
He's tried to bring peace to Ukraine.
He's been in the middle all over the Middle East.
The point is he's very outward focused when a lot of people were saying make America great again is all about being inward focused, economy, all those things.
I want to know how this, and it kind of goes towards your question of him during his first 100 days on whether he was trying to fix a system that was built post-World War II.
Talk about that and tell us how all these things you're focused on outwardly is really about focused on inside the United States.
Make that clear to the American people.
That's paramount.
Excellent.
Excellent.
Ricky?
He's got to convince both sides of the aisle that when he does the targeted strike on Iran, it's not if, when he does it, it's in our interest.
Speaking to what Jason was talking about, he's also got to convince both sides of the aisle and all of America that his policies with ICE, even though there may have been some distractions, we'll call it that in Minnesota, his policies for ICE are for all Americans, to keep all Americans safe, not just Republicans.
Agree.
I agree.
Okay, before I get to my list of things, because I wrote down about eight things that I think he has to do tonight.
But give me a list of who's coming.
The hockey team is coming.
The male hockey team is coming.
So Sarah wants the pomp and circumstance.
I want to see Quinn and Jack Hughes, Jack still missing his tooth, grinning ear to ear.
It's going to happen.
Yeah, he's going to be there.
There's going to be some Epstein victims there that are brought in as props by the Democrats.
Right.
I'm not sure that works to their advantage, does it?
I mean, really, Bill and Hillary Clinton, you're going to, that party is going to bring in Epstein victims?
Yeah.
Okay.
It's awkward.
All right, whatever.
I think, what was the stat, Jason, about the percentage of people who had, that Epstein had donated to?
89% of Epstein's political contributions went to the left and Democrats.
89%.
89.
So, yeah.
By the way, I think Bill Gates is starting to really feel the heat.
Did you see that he left that global conference?
He didn't go to that big global conference.
What was it, last weekend?
Because of this?
They were like, I don't think we're going to lose speakers if you show up.
I think he's finally starting to get some heat from it, which is good.
You'd think the divorce with his wife would have been enough.
No, apparently not.
But this is the guest that I'm most excited about.
She was invited by Speaker Johnson.
There's a lot of Americans who may not know the story of Jimmy Lai.
He is currently in a Chinese prison.
He's a pro-democracy activist.
He's facing 20 years where he's supposed to be in there for 20 years.
And Speaker Johnson and the Trump administration are working to get him free.
His daughter, Claire, was invited, and she's recently just started speaking out.
And she has said that it's his Christian faith that has sustained him.
And as you know, being a Christian in China is probably not the most popular position.
No, no, not at all.
Not at all.
Let's get her on.
I'd really like to talk to her.
All right.
So here are the things that I think the president has to do tonight.
He's got to lead with affordability.
He's got to lead with, here's what I've done to make the economy for you better.
And he's going to have to, you know, he has to express that it is in your best interest.
These tariffs are in your best interest.
That Iran is in your best interest.
All of these peace deals are in your best interest and why they're in your best interest.
More importantly, why have I done, like Jason just said, why have I done all these things overseas?
How do they affect your wallet?
How are they going to affect your children's future?
He really needs to distill this and show everything I've done overseas will affect you and your wallet.
I had to take care of that first.
So the explaining of the outward focus And the explanation of Iran is going to be really, really important.
He then also has to talk about the criminal illegals.
He needs to make it really clear.
We're not against, we're a nation built on immigration.
Should we pause on immigration?
Yeah, perhaps so, because we don't have any idea who's coming in.
But are we against immigration?
No.
As long as they're the kind of people that come in and want to renew the promise of America.
Okay, we can use those kinds of people to help build a more perfect nation.
That is good.
But what I'm trying to get off the streets are the criminals, which goes to your point, Ricky.
I think it was your point.
This affects everybody.
And in fact, disproportionately affects people in liberal cities and low-income people.
By taking these rapists, these killers, these thugs, you know, drug dealers, by taking them off the streets, it's actually affecting low-income and liberal cities more than it is the red cities.
So I'm actually trying to be a president for all of the people here.
He also has to address the DHS funding.
We are with what happening in Mexico, you look across that border, man, this whole world is a powder keg.
You're going to defund the DHS.
ICE has their funding.
What are you doing?
What are you doing?
Why are you taking our Department of Homeland Security at a time when we may need it most?
You've got to restore the funding.
He's got to hammer that.
He also has to hammer the SAVE Act and why that's not Jim Crow.
What they're doing is Jim Crow.
And I think the most important thing he can do is define who we are.
What is it we're really fighting for?
Why is America an important place?
Why are our values important?
What's important fighting for?
What's not important?
What happens to the world if we just disappear?
What happens to your children?
I would love for the president to say, you know, everybody's fighting all the time and we've got to stop this fighting.
We have to start saying, if we're going to fight, let's fight together for this vision of America.
What would be interesting is if he ever did that, how the left would be forced to be against that vision of America.
And it would be so telling because they would.
If he was clearly articulating a vision of America that everyone could look at and go, I want to be like that.
I don't care who I voted for.
That's the America I want.
It would put people in a very awkward position because they would have to come out against that, which they would, which they would.
Those are the things he needs to do.
I think he will be in danger if he takes a victory lap.
Now, let me explain that.
He's got to take a victory lap.
He's got to say what he has accomplished in the last year.
But if that victory lap doesn't include, I heard you, I heard you, everything that we have done is to get your cost of living down.
And you may not feel it yet, but it's happening.
And here's the proof.
And we're not done yet.
I heard you then.
I hear you now.
If he does what the Democrats did last time where you just don't get it.
You just, you can't, what, you can't read Wall Street reports?
He'll lose people.
He has got to say, look, I understand that you don't feel it yet, but I heard you then, I hear you now, and we're not done.
I had to take care of these big things to be able to get to the things that will actually now affect your table.
I had to do it in this order.
And the other thing I think he loses on is if he spends any real time bashing the Supreme Court.
I don't think people want to hear the bashing of our institutions.
He can say, they came up with a really bad thing and I disagree with it, but that's their job.
I disagreed with what they came up with.
That's my job.
And so I thank the Supreme Court because you've just made my tariffs stronger.
That's the way he should handle it.
If he gets waylaid into, and I'm ashamed of you, and you're, then he's going to sound like the Democrats.
And we don't like that when the Democrats do it.
I wonder if the Democrats like it when they even do it as well.
Probably they do, but I don't.
That's what the president needs to do tonight at State of the Union.
We'll be watching.
All right.
Protecting Your Home Title00:03:12
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The Availability Heuristic Trap00:15:49
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This is the Glenn Beck program.
Glenn Beck is on.
Hello, America.
Welcome to the Glenn Beck program.
Well, the State of the Union is tonight.
And I think before we get there, we should talk about what happened at Mar-a-Lago this weekend.
The media has completely buried the attempt to send a message, I guess, to the president.
And this poor kid was killed.
And why?
Why did he go to Mar-a-Lago?
I'm not going to get into his message, but I think it's important that we talk about what is happening, especially when The Atlantic has just come out with the GOP's Nazi problem.
How did the GOP become a haven for slogans and ideas right straight out of the Third Reich?
Oh my gosh.
Wow.
Okay.
All right.
All right.
Let's just not even pause to reflect on what happened on Sunday.
Let's just go right back into it immediately with The Atlantic.
I want to talk to you about what this really means and how we can reverse it and why if you've tried to reverse this with your family or friends, it won't work.
It doesn't ever seem to work, right?
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So let me just give you a couple of things.
First of all, the president was kind of joking yesterday.
He finally talked about the shooting at Mar-a-Lago.
And he said, I don't know how long I'm going to be around.
I got a lot of people gunning for me.
You know, if you read about all these crazy shooters, they don't go after non-consequential presidents.
So maybe I should just be a little less consequential.
Then he said this, can we hold it back a little bit, please?
Can this be a normal presidency just for a little while?
Okay.
He was joking about what he said at first.
And then he's asking nicely, can we hold it back just a little bit?
No, the answer is absolutely not.
The GOP's Nazi problem.
Okay.
The Republicans are deploying Nazi imagery and rhetoric, espousing ideas associated with the Nazi Party.
Well, you know what was really the Nazi Party?
Eugenics.
Eugenics.
Planned Parenthood.
Margaret Sanger.
Joseph Mengele, all of that stuff.
And that's what you're all about.
The complete live system.
We could go down that road if you want to go down that road, but it's not helpful.
It's not helpful.
So what are they doing tonight at the State of the Union?
First, they come out with the Nazification of the GOP.
The president asked nicely, can we just tone it down just a little bit, please?
If you read, and I'm not going to get into all of it, if you read what this kid was trying to do, and he, you know, broke through the gates at Mar-a-Lago with a gas can and a shotgun, he's told to put them down.
He puts the gas can down, and then he takes and puts the shotgun into the rifle position, and they shoot him dead.
And they were right to do it.
Now, what was this kid doing?
This kid was committing suicide because he wanted his message to get out.
And I'm not going to help him get his message out.
I will just say this.
It revolved around Jeffrey Epstein.
So now what are the Democrats doing at the State of the Union tonight?
They are bringing people victims of Jeffrey Epstein.
And they're going to make it into Donald Trump is a pedophile and he's protecting pedophiles.
So what does that do to us?
Honestly, what does that do to us?
They have just downplayed the attempt.
They, I mean, I just love this.
They all of the, well, let me give you the New York Times.
Instead of saying all of them, let me give you a couple.
Here's the New York Times in a post.
Breaking news: a man was fatally shot by law enforcement after he entered the secure perimeter of Mar-a-Lago, President Trump's resort in Florida, the Secret Service said.
Okay, we're missing something in that.
Reuters, U.S. Secret Service agents, killed a man trying to unlawfully enter Trump's Mar-a-Lago resort.
Again, we're missing something in that.
MSNBC, MSNOW, wrote hours after the incident: Secret Service says law enforcement fatally shot and killed a man at Mar-a-Lago overnight.
Are any of them going to say that he was an armed man?
Are any of them going to say that he was told to put down the gun, refused, got into the shooting position, and that's when they no.
No.
Secret Service just shot a man coming into Mar-a-Lago.
That's what they want you to believe.
So help me out.
Where does this go from here?
How do we, how many assassination attempts are we going to tolerate before we admit something is really, really wrong?
And here's what it is: violence does not begin with a trigger.
Violence begins with a sentence.
The president is a Nazi.
The president wants to kill you.
The president is fill-in-the-blank.
A guy with a gun and gas can comes into the president's home, refuses to drop the shotgun.
Law enforcement shoots him.
That should shock the nation.
But should you notice we were talking about hockey by that afternoon?
Loud noises.
Loud noises.
That's what they said last time, that the president was rushed offstage in Butler, Pennsylvania, after loud noises were heard.
Those were shots.
And if you were watching it, you saw the people go down in the stands.
You saw the blood on him.
How could you possibly report that as after loud noises?
Because you have no intention of telling the truth because you have another agenda.
A man shot after trespassing.
It's another scroll-past moment.
When violence stops shocking us, it's because language has prepared us for it.
And language is not neutral.
I'm going to tell you a personal story that I learned firsthand on all of this.
And it is so important.
And you will understand why your friends are not responding to you.
There's a whole body of psychological evidence and research about this called moral disengagement.
A guy named Albert Bandura showed that when people label others as evil, subhuman, fascist, Nazi, what happens to the people hearing that?
They psychologically loosen the restraints that would normally prevent harm.
Okay.
Dehumanization, calling people a Nazi, a fascist, it changes the brain's moral calculus.
They did another study using fMRI scans.
Okay.
Using FRI scans, fMRI, it showed that empathy reduced when somebody showed a picture of somebody they perceived as their ideological enemy.
Okay.
You hate Donald Trump, you think he's a Nazi.
The fMRI scan will show your sympathetic tendencies and all the levels of sympathy are almost all gone.
Once somebody is categorized as a monster, hurting them feels less wrong.
We know this.
We know this because whenever we go to war, we have to make people into monsters.
We have to make the enemy into a monster or we won't shoot them.
This is not a political theory.
This is neuroscience.
And I want to ask you something.
I remember in the early 2000s, 2007, 8, 9, I remember all of the best neuroscientists, behavioral scientists went to work for the left.
These are people that study this kind of stuff.
They all went to work for the left.
You think it's a coincidence that they're doing these things?
You think it's an oversight?
It can't be.
Or all of those neuroscientists, all those behavioral scientists would be standing up and saying, I helped these guys.
I warned them not to go down this road and look at what they're doing.
There's something called the availability heuristic.
When the media and leaders repeat certain words, fascist, Hitler, existential threat, those images become cognitively available.
They become the lens in which everybody is interpreting everything.
So if your opponent is literally Hitler, then history has already written the script for you.
What was the moral lesson of the 20th century?
The moral lesson was not negotiate.
The moral lesson, and we learned this as kids, stop him at all costs.
So you can't saturate a culture with that framing and then act surprised when somebody decides to be the hero in their own mind.
If everyone is a pedophile, if everyone is a Nazi, of course people are going to try to shoot them.
My father taught me all language is creative.
Every word is creative.
It's not mystical, psychological.
It's creative.
There's another theory.
It's the Sapirwarf hypothesis.
I don't know.
It suggests that language shapes perception.
That's obvious, right?
Cognitive behavioral therapy rests on the same foundation.
You change the internal narrative.
You change the emotional outcomes.
You think you're a worthless human being.
Emotionally, you will become a worthless human being.
Studies in positive psychology show that habitual catastrophic framing increases anxiety, depression, and hostility.
Conversely, research consistently finds that people with a strong sense of agency, gratitude, belief in God or institutional legitimacy, they're happier in life.
They have lower aggression.
This is all science.
And remember, who has surrounded themselves with the behavioral scientists for the last 20 years?
It is the left.
They know exactly what they're doing.
Okay.
What's happening to everybody's brain is not about left versus right.
It's a worldview.
If you're taught that everything is corrupt, that the system is illegitimate, that the planet is going to die tomorrow unless you act right now, that democracy is already lost, that everyone is a pedophile, that every one of your opponents are Nazis.
What happens to your worldview?
What happens to your options?
They narrow because we're at the end and they're Nazis.
Hopelessness Narrows Your Options00:02:25
That creates hopelessness if you don't act.
And hopelessness correlates strongly with support for political violence.
Because if you're hopeless, you have no other thing to do other than kill them.
Multiple surveys over the last five or six years have shown Americans who believe the country is on the brink of collapse are significantly more likely to justify force.
Why is that?
They have nothing to lose.
When people believe that normal politics can't solve problems, they begin rationalizing abnormal solutions.
Now, contrast that with optimism.
Conservatives, on average, consistently report higher self-reported happiness in all kinds of happiness studies.
Why?
Researchers can debate.
Social networks, religiosity, perceived agency.
I'm responsible for myself.
But one thing is super, super clear.
If you believe the world is redeemable and ordered, your choices remain constructive.
But if the world is nothing but chaos and irredeemable, what choice are you left with?
That's the biggest difference.
You can fight climate change and still believe human ingenuity will adapt.
You can oppose policy and still believe your neighbor is not a Nazi.
The difference is the existential framing.
When you convince yourself that civilization ends in 12 years unless you fill in the blank, when you believe your opponent is Hitler reborn and you must stop him, fill in the blank.
What are you filling those blanks in with?
I remember as a kid, this is what we learned in the 20th century.
We all grew up, at my age, we grew up.
If you could go back and kill baby Hitler, would you?
What was the point of that question?
Okay, what was the point of that question?
The point of that question was the moral tension of, do I kill a baby before he's done anything to prevent what he might do or did do?
The Danger of Wholly Good or Evil00:02:34
Do I have a right to do it?
That was the tension.
Now it's just reflex.
Yes, you kill baby Hitler.
No questions asked.
Yes.
Here's the dangerous shift.
When you begin to believe that you are living in 1938 again, the only solution is a 1939 solution.
This is how civilizations collapse, how they become uncivilized.
Not in a single leap.
The Germans didn't just suddenly go wrong.
It took them years.
And it happened through linguistic erosion, black and white thinking.
Something called splitting.
I'll explain that in 60 seconds.
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We have entered a place where psychologists describe it as splitting.
It's a cognitive distortion where people are either wholly good or wholly evil.
When Threat Perception Becomes Cruelty00:04:18
If you notice that, if you're not agreeing with me or our fearless leader, whoever side you're on, 100%, you are now evil.
And that's what happens in very unstable environments.
It simplifies chaos, but it also justifies cruelty.
And media amplification accelerates that.
And if you're repeatedly exposed to that, to the threat-based messaging, it increases cortisol.
Chronic threat perception reduces tolerance for ambiguity.
And it is science.
It's not a conspiracy.
It's science.
If you tell a nation day after day that democracy is over, that fascism has arrived, that the president is a Nazi, that nothing will work outside because of pure evil, you're not reporting events.
You are shaping the emotional climate in which all of the events of the future unfold.
My father used to quote Jesus all the time, as you believe, so shall it be.
It's not theology.
That's behavioral science before they called it that.
You expect violence and you normalize it.
You normalize it, you reduce the shock.
You reduce the shock, you lower the barrier.
And here's the part that nobody says.
The vast majority of people are not crazy.
They're not.
But they are sick.
And I want to explain that because I think we have some of that sickness in each of us as well.
And if you don't understand it, you can't break the cycle.
We'll do that next.
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So I want to talk to you about what's happening with the State of the Union tonight.
Tonight, you're going to see somebody who is laying out his vision of what needs to happen.
And, you know, it's Donald Trump, and Donald Trump will be Donald Trump.
But in the audience, you will see what the Democrats are doing.
And today, or yesterday, a story came out in the Atlantic about how the GOP has become the Nazification of the GOP.
Okay.
So you hear more Nazi, Nazi, Nazi.
Also, the week that somebody tried to go in and at least cause harm at Mar-a-Lago, if not kill the president, he was motivated because he felt that Donald Trump was in with the pedophile, Epstein.
So what do the Democrats do?
Poisoning the Nervous System00:15:01
They invite all of the Epstein victims to be sitting with them during the State of the Union.
Okay.
So reinforcing Nazi and pedophile.
I want you to know this is why you can't talk to your friends.
And this may happen to you as well.
But let me explain something how I know this to be true.
What I just said a half hour ago, you know, in the last half hour, that's science.
Now let me show you how I know this to be true.
I've talked about this in bits and pieces, and I'll talk about it in a little, maybe bigger chunk here.
But years ago, about 2011, I started getting very, very sick.
And I'll share this.
If you see my hand, if you're watching, you can see my hand shake.
That's from the permanent damage that I did when I was in the early 2000s.
Okay.
And I lost feeling in my fingers.
I started to shake.
I started to have bad pain.
I had macular degeneration in one eye, macular dystrophy in the other eye.
All these things started happening, and I could barely think straight.
And then I had something that researchers called time collapse, where I couldn't time mark anything.
Okay.
I could talk to you one day and have a meeting with you, and I could remember everything about the meeting, but I couldn't tell you if that meeting happened yesterday or last year.
And it was freaking me out.
Okay.
So I started going to doctors.
And every specialist I went to, I went for two years to doctors.
Everywhere I went, I went to the best hospitals and clinics in the nation, best doctors.
They all said the same thing when they first saw me.
I'd describe the symptoms.
They'd say, you're being poisoned.
And the first time I went, well, maybe.
I mean, George Soros doesn't like me very much.
Maybe.
We tested.
I wasn't being poisoned.
And I go to another doctor because they couldn't figure it out.
You're being poisoned.
No, I'm not.
We've already tested.
I want to test you again.
You're being poisoned.
I'm telling you, you're being poisoned.
Well, I wasn't being poisoned.
Okay.
Even though that's what they said, I wasn't ingesting chemicals.
I wasn't eating paint chips or anything like that.
There's no foreign agents.
After a couple of years, as I got sicker and sicker and sicker, I realized I was being poisoned, but I was poisoning myself in a way that the doctors hadn't talked to me.
I wasn't by what I was eating, but I was consuming poison.
With the relentless diet of the Republic is dying, the news, the history, the media, everything that was going on for nearly a decade from 2001 to 2010, I barely slept.
Okay.
Three hours a night, if I was lucky.
I had no dreams for almost 10 years.
I worked from 5 a.m. till well past midnight every day.
Each day, I was on stage, offstage, back on stage multiple times.
By 2009, I wasn't just battling what I believe were forces trying to reverse American freedom and evil.
I was fighting for my life in business, in media, in smears, physically.
I was under threat all the time, and my body was responding to it.
By 2015, finally, a set of doctors said, you know, some people don't even believe in this, but it's adrenal fatigue.
I had been in fight or flight mode for over a decade, all day, every day.
And your body is not built to live under constant siege like that.
Mine broke, and I still pay the price for it.
Why am I telling you this story?
Because we are poisoning ourselves.
And I'm not speaking theoretically.
I'm speaking from experience.
When you constantly call on your body to produce more cortisol, you're not just stressed.
You're rewiring the brain.
You're reshaping your body.
You're altering the outlook on life.
Cortisol is your body's built-in alarm system.
Okay.
It's released when the brain perceives a threat.
And in short bursts, cortisol is brilliant.
It's great.
It mobilizes everything that you need to help you survive.
Okay.
But it was designed for dinosaurs and lions, not headlines and social media.
And when your nervous system is constantly activated by outrage, catastrophe framing, existential politics, doom scrolling, Nazis, pedophiles, cortisol stops being a tool and starts to become a poison, corrosive.
Your nervous system shifts into chronic fight or flight mode.
Your sympathetic nervous system dominates, heart rate, blood pressure, stay elevated all the time, blood sugar stays higher.
Over time, hypertension, insulin resistance, cardiovascular disease, and those are the easy ones.
The second thing that happens is your brain begins to change.
Chronic cortisol, if it's exposed into your brain, the hippocampus, the part of the brain responsible for memory and emotional regulation, that reduces the volume of that part of your brain.
At the same time, your fear center becomes much more reactive.
So you're processing less, and yet your fear is going up.
You literally become more threat sensitive, more reactive, less reflective.
Okay.
And then the prefrontal cortex that's responsible for all the executive function, the impulse control, the nuanced thinking, that's less effective because it's also under chronic stress.
That means more black and white thinking.
That's why your friends cannot hold two thoughts.
They can't say, yes, these protesters were protesting and they were out of line, but they shouldn't have been killed or they, you know, they were killed by this ICE agent, but that doesn't make all ICE agents bad.
Got it?
You can't do that because you no longer physically can do it.
The last thing happens, your mood shifts.
High chronic cortisol linked to anxiety, irritability, sleep disruption, depression.
Sleep suffers because cortisol interferes with melatonin.
Then poor sleep increases cortisol.
It's just this endless loop.
You wake up tense.
You scroll.
You confirm your fears.
Your body prepares for battle.
You repeat.
When that happens, your worldview narrows.
Research now in stress psychology shows that chronic threat perception reduces openness and increases rigidity.
When people feel under siege, they seek certainty.
That's why everybody says, you're either with us or you're against us.
And they become more prone to catastrophic thinking.
Nuance is dangerous because that's what your body is made to do when a dinosaur is chasing you.
And opponents, any opponent is more hostile.
So constant cortisol doesn't just affect your body.
It changes the way you interpret reality.
It makes the world look darker than it may actually be.
There's something called threat bias.
Under stress, the brain notices negative information more than positive.
Headlines, you know, that are catastrophic stick more than stories of progress.
You start scanning for danger, and that scanning becomes your baseline.
And your body cannot change.
My father used to say this.
There is no bad thought.
Your mind will process all thoughts.
I'm a bad person.
I'm a good person.
It will react the same way.
It doesn't differentiate between positive and negative.
It just creates.
Your body, your mind does not distinguish between a charging animal and a cable news Chiron that says, threat, they're coming to kill you.
Nazis are here.
It reacts the same way.
And it calls your nervous system into battle every single day.
And you're conditioned to expect war.
Over time, this does really bad things.
It reduces hope because hope requires the belief that tomorrow can improve.
How many people do you know believe that tomorrow is not going to be better?
That their life is not going to be better or their kids' lives are not going to be better than theirs.
That is for the first time in American history, that's happening.
It increases aggression because your system is primed to defend.
Have you noticed people are much more aggressive than they have ever been?
They don't listen to each other.
This is why chronic outrage cultures feel the way you feel most likely right now.
You're just exhausted.
You're just exhausted.
Your body's designed for bursts of crisis followed by recovery.
But if we're, we've engineered, think of this with social media, we've engineered an environment where existential crisis is permanent.
There is no recovery.
When you live in that state long enough, you begin to believe the world is permanently on fire.
When I say we're poisoning ourselves, I speak from experience.
Think about the media.
Think about politics.
Think about social media.
Think about social media with our kids.
I saw firsthand what this did to my body.
Think about what our kids are going through just on social media.
Then put them into a classroom where everything is upside down.
They're questioning absolutely everything.
There is no stability.
Everything is under attack.
And then you have the teachers teaching them they've got to go out and protest because the Nazis are in the streets.
What do you think our kids are going through?
There are things that you can do.
And I wrote this in an article, and we're going to post this today at Glennbeck.com because it's why we can't talk to each other.
Because there are well-known, researched, proven scientific facts about our body and our brain that everyone knows.
I mean, they are consulting with the best behavioral researchers in the world.
They know exactly what is happening.
It's the same thing.
Do you believe Facebook doesn't know what that little bing does every time it goes off?
That bell?
Of course they do.
They also went to behavioral scientists.
They are trying to get you to do something.
What is it our politicians and our media are trying to get you to do?
They've trained you to do it.
And here's what they've trained us to do, not talk to each other.
Not trust each other.
Just scream Nazi at each other.
Pedophile.
That only leads one place.
When you see on either side tonight, somebody shouting pedophile, Nazi, in their actions or their words, sending that signal.
Know exactly what they're doing to your brain.
Know exactly what they're doing to your body.
You don't want to pay that price.
You don't want to pay that price.
You certainly don't want your children to pay that price.
This article goes into some things that work to rewire.
It takes a lot of work, but to rewire your body.
I'm still rewiring it today.
I am still paying the price of all of those years.
You don't want to pay that price.
Please go to Glennbeck.com.
We'll post that after the show is up today.
Read the article.
All right.
Back in just a minute.
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Too many people have forgotten that we're not enemies.
We're Americans.
glenn beck returns in a moment you ever notice how we'll research a car for like three months and we'll compare every feature and read reviews and watch videos endlessly and
Why We Ignore Mattress Research00:04:42
And then when it comes to a mattress, the thing we spend a third of our life on, we just sort of lie down on one for 30 seconds at a store and go, eh, that seems fine, I guess.
That used to be me.
I didn't think about much, honestly, about what I was sleeping on.
I wasn't, you know, if I wasn't falling off the edge, I figured it was doing its job, right?
But I actually tried a ghost bed and I realized how much I had been settling.
Now, some changes have happened recently in my life, which allow me to actually sleep in for once.
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I had to tell you, I, uh, I'm an alcoholic, so.
So, you know, when you just say things, you know, I'm an oversharer because I know it always just feels better when I get it out of me.
I have been holding on to some of that stuff for a long time, and I just had extra stuff I just said to the insiders.
We ran out of time on the radio show, but I just noticed how much better I feel.
I've been carrying around this thing because I feel like I lied to the audience because I couldn't say anything.
And they were perceiving changes and they were like, why aren't you doing, and this is why?
And oh my gosh, I feel like a whole weight has come off of me.
So thank you for putting up with me today.
By the way, Dennis Prager is the podcast.
I have a unbelievable, I think it's a historic conversation with Dennis Prager.
It comes out tonight for The Insiders at 6.
It'll be out for everybody else on YouTube on Saturday.
You can watch it tonight.
You don't want to miss this episode 280.
Dennis Prager defies paralysis to get his message out about his new book, If There Is No God.
It's available in bookstores everywhere today.
Get it today.
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Glad I'm back, it's on.
When Chocolate Became Just Candy00:15:00
This is the Glenn Beck program.
Glenn Beck is on.
You know, I said earlier, I laid out some things I think the president needs to say in his State of the Union tonight.
He has to address affordability.
He has to tell why, you know, a war in Iran or these tariffs or all of the overseas activities are in our national interest and explain why his outward focus in the first year really was aimed at your wallet and why that was so important and what's coming this year.
He, of course, needs to talk about the illegals and ICE and the DHS funding.
He's got to get Congress to act on that and the Save America Act.
But most importantly, I think he needs to talk about why we fight.
Why who are we?
Why that makes a difference.
And I want to give you a real example of that in 60 seconds.
First, let me tell you about Mercury One.
My company is not just a charity.
Mercury One is not just a charity.
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They're not going to wait for somebody else.
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Mercury One, this community, they don't wonder.
They mobilize, they give, they deploy, they partner with local churches, volunteers, anybody who's already on the ground and doing a good job.
We are the errand to their Moses, if you will.
But what really sets Mercury One apart is what happens when everybody else packs up and leaves, when the news cycle moves on and the hashtags fade.
There are still families trying to rebuild.
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That's where Mercury One is.
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All right.
So I know what we're going to talk about here is not Normandy.
It's not Valley Forge.
It's not the Federalist Papers.
It's none of that.
I want to talk to you about candy.
Hear me out.
What's happening with Reese's peanut butter cups actually means some.
This is the way I view this.
Okay.
The Hershey Company and Reese's, they were not built on substitutions.
They were built on trust.
When Milton Hershey, I love Milton Hershey's story.
He failed and failed and failed and then finally went out to Amish country and started using milk.
And when he wrapped that first milk chocolate bar, you knew exactly what it was and why it tasted so good.
Milk, cocoa, sugar, peanuts.
Simple, honest, very American.
Nobody else was making it like that.
But today, here's what America is becoming.
Let me show you America through the Hershey Chocolate Company.
We're keeping the shape.
We're keeping the color.
We're keeping the logo, but we change everything that has substance.
Okay.
I had a Reese's peanut butter cup for Valentine's Day, and it was absolutely inedible.
Inedible.
And I just thought, wow, this must have been sitting on the shelf for a long time.
And then I read Mr. Reese's.
He came out and he said he had the same experience.
And the words that we expect don't mean anything anymore.
The word doesn't mean what it used to.
Chocolate has become chocolately, chocolately, chocolately, chocolately.
I can't even say it.
It's become chocolate candy, not chocolate.
Okay.
That doesn't mean it's chocolate.
It's chocolate candy.
Peanut butter is peanut spread.
Quality is the margin.
And I sat there and I thought, man, if you can redefine chocolate, is this not how you would describe all of society?
We're redefining everything.
And it's not about sugar.
It's about standards.
You know, a country that is accepting imitation chocolate from the chocolate tier of America eventually starts accepting imitation history and imitation money and imitation principles.
And then nothing is real.
You know, when the real thing is optional, everything else is negotiable.
And somewhere inside of me holding that orange wrapper and looking at that, I wasn't mourning candy.
I was mourning the quiet trade of authenticity for efficiency.
The slow replacement of what was with something cheaper that just looks the same, but isn't.
It felt like a loss to me.
It really did.
I grew up with this candy.
When chocolate isn't real anymore, you start wondering, what the hell is real?
Brad Reese, grandson of the inventor of Reese's, HB Reese.
Welcome to the program.
Brad, how are you, sir?
We can't hear him.
Brad, are you there?
Brad, we don't have him.
We have to check him.
So I am so glad to hear that that's what it was.
I mean, in some ways, because I was like, what is happening?
What is it?
It didn't even, I don't remember what shape it was in.
And Hershe said, well, we've changed it so we can make it into different shapes.
I don't need it in different shapes.
I just need it to be good.
I need it to taste good.
It's Brad there.
Are we calling him back, Sarah?
all right call him back you know when i honestly felt like i was losing a little bit of my childhood and And when I heard that, when did this come out?
Monday?
February 14th is when I think he penned the letter, but it didn't start to become national news until a few days later.
But yeah, we felt validated.
I know.
I felt totally validated.
And I honestly felt like there is nothing real anymore.
There is nothing real anymore.
Sarah, let me take a break here.
So when he comes back, I don't have to break in the middle of our conversation.
Stations, I'm going to take a break early.
Sorry for this.
Let me tell you about Rough Greens.
Dogs in the wild, they're not eating kibble.
I don't know if you know that.
They were built to thrive on real food, full of active enzymes, healthy fats, the kind of nutrients that come from fresh natural sources.
Like, if I had Uno, I would have released him on the raccoons in my yard a lot.
He'd be, he'd, he'd be fat and sassy.
Anyway, most dog owners pour out the same dry kibble for our dogs twice a day.
I did it my whole life.
The truth is that processing strips away a lot of the natural benefits dogs were designed to run on.
And when their bodies aren't getting what they need, I mean, it's the same thing with a candy company and Hershey's.
I mean, it's not even real.
And they've made it so it can have its shape and flavor, but it's sprayed on flavor.
It's not good.
That's what's in your kibble food.
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Just pay for shipping and they're going to send you a free bag.
All right.
Mr. Reese is going to join us in 10 seconds after station ID.
The grandson of the inventor of Reese's peanut butter cup, Brad Reese.
Hello, Brad.
Hi.
It's good to talk to you.
You know, I have to tell you, I grew up in a bakery and I struggle with my weight.
I look at you.
You don't look like you struggled with your weight.
And you grew up as a Reese.
How is that possible?
How is that possible?
No, I've got the dad, Bob.
No doubt about it.
I'm still in the.
Oh, yeah.
I've got the tummy.
Yeah.
Okay.
So, you know, I was so glad to see your letter to Reese's, I mean, to Hershey, because I didn't know.
I didn't know what was wrong with it.
I just have never had anything, Reese's, ever, that I, I actually spat it out.
I was like, oh my gosh, what is that?
It's nothing real.
What product was that?
What exactly?
Which I don't remember.
It might have been, I don't know, a heart or something.
It was a little, it was Valentine's candy.
So whatever it was, it was in Valentine's package.
That's what I had.
Yeah, you probably had the same thing I did.
Yeah, the Reese Cena Butter Mini Hearts Unwrapped.
Yep.
And it was awful.
Awful.
Awful.
So do you own part of this at all?
Or is this, I mean, how are you going to get Hershey's to stop this?
Well, start the ownership.
You have to understand 1963, we're celebrating our 40th anniversary.
And my grandfather died seven years earlier here in West Palm Beach, Florida in 1956.
So in 1963, it was seven years after his death.
My father and his five brothers merged the HB Reese Candy Company with Hershey Chocolate in a tax-free stock-for-stock merger.
And we received 616,316 shares, which after 241, 341, 241, and 241 stock splits are now 16 million shares.
And they're paying an annual cash dividend of $5.48 per share and dividends.
And I did help stop the sale of Hershey in 2002, William Wrigley, and made a $12.5 billion offer.
That was a done deal.
I fought tooth and nail because I was only seven years old when Reese merged with Hershey.
And as an adult, I wasn't going to allow the H.B. Reese Candy Company, which does business as a Hershey Company, being sold.
And like I said, it was a done deal, but I helped stop that sale.
And since stopping that, the cash dividend has gone up 800%.
You have these companies that are no longer actually.
There's no craftsman there.
There's no chocolateier there.
It's stocks.
It's money.
Doesn't that make a difference?
Well, yeah.
So there is, my understanding, chaos at the Reese plant.
It's interesting.
So the cheap ingredients that they're using, compound coatings, are not working well with the chocolate machinery.
Hello?
So apparently it's breaking down the production lines.
And I mean, there's a revolving door, I guess, in personnel.
Again, this is scuttlebutt, okay?
I haven't been able, you know, how am I going to confirm that?
But that the so cheapening the products, they basically, the machinery there is for milk chocolate.
So they're having problems.
And so I guess they're stooping for pennies and passing up the dollars because what they're saving in cheap compounds, there's spiraling costs and the production problems.
When a line closes down, that's catastrophic revenue-wise.
I mean, you can't have your production lines, you know, not working just, you know, 100%.
Besides the stocks, what does this candy represent to you?
Everything.
Everything.
It's my whole, I mean, I'm 70 years old.
I've grown up with it.
I've been an admirer of it my whole life.
I worship my grandfather.
That's why I'm here on West Palm Beach.
He died here.
I've got cancer and I'm dying.
So I figure I'm going to die where my grandpa died.
Yeah.
So, I mean, I'm just following in his footsteps.
I mean, I'm going to die where he died.
Probably die in different hospitals.
He died at St. Mary's.
I probably died at the VA Medical Center.
But anyway, it's everything.
And I love wearing Reese's swag.
And it's so much fun because Reese's is lightning in a bottle.
It is so beloved that if I wear a hat or a t-shirt, people are going to mob me.
Oh, that's my favorite.
If I wear a Hershey's logo, I'm invisible.
No one says anything to me.
But Reese's is so well loved.
And it really is so much fun to interact with Reese's fans because they are just fanatical.
Anywhere from the four-year-old all the way up to the 140-year-old.
That's how, if I'm walking in Manhattan, the sidewalks will virtually be smiling and nodding their head because they don't know anything about me.
Oh, there's the Reese's guy, or he must love Reese's.
But anyway, you're walking by and they just recognize the brand because you don't see the kind of swag that I wear in like a race car, NASCAR jacket.
The Silver to Beef Ratio00:15:20
You don't see that.
You know, that's not a common sight.
So it really is so much fun.
I mean, I can't stress that.
It's fun, fun, fun.
How'd your grandfather come up with this?
Well, a lot of things happen.
And he had a customer in Harrisburg, and they were getting peanut butter balls, peanut butter balls with chocolate.
They were around, and they couldn't keep them in supply.
And my grandfather agreed to take on the job of doing that.
And what he found is that if you put it in a cup, it speeds up the production.
You have to understand, in his day, there was no air conditioning.
So he couldn't do production in the summertime.
He had to canned vegetables.
So there was no air conditioning and there was no automation.
So everything was done by hand.
So the peanut butter cup, the cup shape, was a production decision.
And when the air conditioning came in and when automation, when things started becoming automated, it just took off.
But what really happened was his candies were sold in department stores in one pound or five pound assortments.
So it was almost like a Whitman sampler or Russell Silver, similar to that.
And the peanut butter cups were just one of the many.
He had peanuts, clusters, and coconut, but the peanut butter cups were just one of many.
And customers would say, I just want the peanut butter cups.
So the salespeople would have to take the peanut butter cups out of the box and put them on the wheel and they sell them.
But then they had to replace the peanut butter cups.
And that was a, you know, that made extra work.
So the salesperson said, what's HB?
They called him HB.
They said, look, if we could make this the peanut butter cup and individually wrap it and sell it for a penny, let's try that.
And he did that.
He burned the mortgage.
Never looked back.
Wow.
So when you wrote this letter, what was the response from Hershey?
Nothing.
Zero.
Nothing.
You haven't even heard from them?
No, of course not.
They are so arrogant, condescending to anybody, especially the Reese family, I find, unless they want something from you.
But no, they, see, I kind of like burned my bridges with them when I helped stop the sale in 2002.
Yeah.
And then you also have to understand that my cousin, Robert Rees, was the general counsel of Hershey, but he left before that sale was announced.
He went to Coors.
And anyway, he then came back after we stopped the sale.
He then came back as the president of the Hershey Trust Company, which is a controlling shareholder.
And he cleaned up Hershey.
He cleaned it up, cleaned up their act as president of the Hershey Trust.
And he also joined the board of managers of the Belton Hershey School.
And he corrected so many things that were wrong with the trust and the school and the company, especially.
And then he pursued the $19 billion takeover of Cadbury Schweptz in England.
Now, you have to understand, Hershey already owns the rights to manufacture and sell Cadbury in the United States.
So we were going to buy Cadbury around the rest of the world, which was huge.
And that was a $19 billion deal.
We had it locked up.
Hershey was going to buy it.
And Richard Lenny, the former chairman and CEO of the Hershey Company, was the financial advisor to Centerview Partners, which was advising Kraft on a competing bid against Hershey.
And not only that, Richard Lenny, the former chairman and CEO of Hershey, was also the mentor of his protege, Dave West, who was then the CEO of Hershey.
And Dave West killed the deal.
It never went through.
Kraft bought it, which then Kraft then split into two called Mandelez.
That sect, Mandelez, ended up with the Cadbury line.
But then Dave West, who killed the deal for Hershey and wants a lifetime opportunity, became a general partner at Centerview Partners.
I mean, talk about a conflict of interest.
So anyway, so there's a lot of bad blood.
You have to understand.
Chocolate wars.
Chocolate wars.
Yeah, the Reese family has been creating the wealth there.
And so the stock is doing very well.
The stock at Hershey now is doing very well.
Wall Street loves it when you increase your margins at whatever cost to the public.
It's long term is what I'm getting at.
It's going to not work out long term.
No, it won't.
Brad, thank you for writing the letter.
Thank you for making me feel sane because I thought, what the heck?
Maybe it's my taste have changed as I get older.
But thank you.
And thanks for keeping your grandfather's vision alive.
I just love peanut butter cups.
I don't trust people who don't, quite honestly.
Thank you for everything.
I'm doing what I can.
All I can do is do the best I can.
Thank you so much for your encouragement.
Thank you.
You bet.
And God bless you on your health.
Thank you so much, Brad.
It's really sad because Mr. Hershey was an amazing man.
I don't know if you know the original story of Milton Hershey, but he was an incredible guy.
His mother was even more so.
And a real American success story.
It's sad that they've fallen so far.
All right.
Final half hour coming up.
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What do you hope President Trump says during tonight's State of the Union?
Well, we have a live poll available now for Torch Insiders.
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go to glenbeck.com slash torch welcome to the glenbeck program tonight Tonight, the president is going to speak for the State of the Union, and he has got to make his case on affordability.
That's probably the most important thing he can do.
People feel like there is no change in their life financially, and there is.
It just hasn't hit the average person in the same way that it has hit, I think, a global scale.
He has been changing things globally to get the people out of the way that are standing in the way of real businesses in small businesses making a difference.
And that's where America usually feels things.
So he's got to make this case tonight.
And it's hard because affordability generally goes down to food.
And I wanted to have a guy on who I saw this video a couple of weeks ago, and I just fell in love with it.
This guy, he likes to explain things exactly the way I like to explain things.
His name is Boyen Troyer.
He's a rancher.
And his video that I saw is, what is the silver to cattle ratio telling us about the value of silver?
Welcome, Bowen.
How are you?
Doing well, sir.
Thank you so much for having me on.
This is like a dream come true to be on the Glenbeck program.
That is so funny.
Thank you for that.
Thank you.
Well, you know how to tell a story and explain things.
And I want to get into, you know, because you did a video comparing how many ounces of silver it takes to buy a cow now versus history.
I just did a segment on, you know, a $20 gold piece back in the 1800s.
You could walk in and buy the world's best suit with a $20 gold piece and maybe have a little leftover.
Today, you could go in with a $20 gold piece and you could say, sir, give me your best suit, and it would buy the best suit and maybe a little left over.
So gold has not changed, but silver, what is happening with silver, Bowen?
Yes, it's exciting to think about and look at the different ratios.
With cattle specifically, throughout all of history, you can tell that cows were worth around 7 to 10 ounces of silver.
Whereas today, it costs well over 44 ounces to buy a butcher-ready steer.
And so from my perspective, you know, just like the suit throughout history, one ounce of gold also bought one cow.
And the ratio is off.
So I think it's just another example.
A lot of people talk that silver market's manipulated.
It's not fair value.
And I think I like looking at real things like sheep.
I did a ratio with sheep and cows and even our daily wage.
And it just, all those numbers keep coming back that silver really should be valued around $500 to $600 an ounce.
So what does this mean for the price of beef?
I mean, I know you were explaining the silver and you did a really good job on this.
But what does this mean back to affordability?
What is happening?
Why is beef so expensive?
And why do we have right now, let me see if I can find this fact because it's a staggering fact.
Our herd has shrunk by 45 million from the 1975 peak and another 10 million since 2020.
Beef prices are going up 15% year after year.
We have the lowest number of cattle.
Our calf inventory is the lowest since 1951.
Wouldn't that make the price of cattle more expensive and the price of beef much more expensive?
Yes, it is.
And to go along with those numbers, in the 1940s and 50s, there was over 6 million family ranches.
And according to the census last year, that number is down to below 2 million.
So I think from boots on the ground, the issue for us ranchers is land prices and a lot of government red tape.
Personally, I think we could lower beef prices in the U.S. if we would just allow the ranchers or the farmers to sell the beef right off the farm.
Yes.
Not to brag, like we, I process meat for my family and it's the best tasting beef.
But if I went and tried to sell that to my neighbor, I'd be arrested and sent to jail.
So I think as far as beef, everything's going up.
It's the money printing.
And I think that's really what the gold and silver and the silver to beef ratio is telling us is that real hard things, things we need every day, meat is just going to keep inflating away as we print more and more dollars.
What is the solution to that, Bowen?
If I do that, I don't know.
From the hands-on approach, I think it's just going back to real assets, getting out of debt, using what you can.
I don't have a good answer for you on how to do it on a global basis, but I think stop printing, Federal Reserve, stop printing money would be a good start.
Sure would.
You know, the thing is, beef, and people don't think of it this way.
I've said for a long time, you need to get into hard assets, something that is real, and that's land, that's water, that's gold, that's silver.
That's beef.
And a lot of people don't think of that.
It's beef.
It's sheep.
It's anything that, you know, is not going to go to zero because anything paper could go to zero at some point.
But beef or sheep or whatever, it's not going to go to zero because there's always going to be a need for that.
Yeah.
Yeah, I couldn't agree with that more.
And I think there is a movement.
We just started our YouTube channel about four months ago and the overwhelming outflow of people wanting to get back to the land, wanting to grow their own food.
I think the society today, I just listened to your talking to the Reese's Cup guy and going back to real food.
I think that's a huge push.
And the more we can get back to growing our own food, I think we'll be much better off.
But we can't do that if we keep losing farmers and ranchers.
I mean, I've, you know, there's a reason nobody wants to be a farmer or rancher.
It's really, really hard.
And I mean, you want to become a millionaire as a rancher?
Good.
Start with $2 million.
And you will soon find yourself with only a million dollars left.
I mean, it is really tough work.
And I feel like nobody pays attention, especially to anybody who is anybody who likes meat should all pay attention.
There are four processing companies, four in the United States, and it's like the mob.
Until you start processing meat all over the country and diversify and let it happen in states and local areas, you're never going to solve this meat thing.
You're just never going to.
And I think that's intentional, either for money, greed, or just because the planet has to be taken care of and no cows can live because they're farts or stinking.
Diversifying Meat Processing00:03:51
Yeah, I could not agree more with you.
I think.
Go ahead.
No, go ahead.
No, I just, I think that getting back to buying your produce at a farmer's market and being able to legally sell meat that you raise on your farm at a farmer's market.
I think we could change that legislation that prices of all protein, meat, and chicken would go down.
Huge.
Huge.
Tell me the part or tell the audience the part of the silver to daily wage, gold to land, gold to cattle.
Explain that.
Yeah, all I did was spend some time researching things of real value.
And like for the daily wage, it's common knowledge that a Roman soldier made about one-tenth of an ounce of silver a day.
And surprisingly, all the way up until the Industrial Revolution in the U.S., that was a common wage, basically a dime for your daily wage.
But with that, they were able to support a family.
They were able to have one-income households and just proving that silver is valuable and that we've printed so much money that today, I don't know about everybody, but even a low, six-figure income is hard to raise a family on anymore.
Oh, yeah.
Yeah.
That's not a dime.
That's not a dime.
No, it's not a dime.
Yeah, it's not even a box of silver.
Thank you so much.
I appreciate you talking to us and keep up the good work.
I saw your video and I just thought, here's a guy who knows how to think and to tell a story, and I appreciate it.
If you want to follow him, you can follow him.
Youtube.com.
Slash at Rational Ranchers.
Rationalranchers, youtube.com.
Thank you Bowen, I appreciate it.
Man, thank you very much.
Thank you, you bet bye-bye, all right.
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Glenn Beck will be right back.
Why I'd Save a Stranger00:05:21
Go deeper every day with Glenn AI podcast episodes, helping you understand the stories that matter when they matter.
Exclusively for Torch members at Glennbeck.com.
By the way, this is the last week you can get the inflation-proof torch subscription.
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By the way, if you're a torch subscriber tonight at six o'clock, you're going to get the Dennis Prager podcast.
You're going to get it way early.
It is really important.
He has a new book out that, you know, if God doesn't exist, you know, then who's making all the rules?
I talked to him.
I started my lead question with him was, so what is God?
Listen to what Dennis told me.
Well, there are a million answers to that question.
God is the only absolute in the universe of relativity.
That's how I put it when I was in England studying in my junior year.
And my roommate, an English kid like me, was a physics major, a physics major.
And he thought that belief in God is nonsense.
So he said, so Dennis, what is God?
And I said, God is the only absolute in the universe of relativity.
And his response was awesome.
He said, oh, he didn't expect that a guy who believed in God could even utter a multi-syllabic word, let alone give him an answer like that.
But anyway, but that is the truth.
If there is no God, which is the name of the book, if there is no God, then who determines good and evil?
Or is there even good and evil?
There isn't good and evil.
There are just opinions about it.
I have been asking for 50 years.
I have been asking high school and college students who have a dog, if they would save their dog that they love or a stranger first if both were drowning.
In virtually every instance across ethnic groups, across racial groups, across religious groups even.
The same exact answers.
One-third the stranger, one-third the dog, and one-third didn't know.
So two-thirds of Americans for 50 years, I could pretty positively say two-thirds of Americans would not save the stranger.
And that's what set me off on this.
The reason I would save the stranger before the dogs I own and love is because that is the biblical demand.
Because we are created in the image of God and animals are not.
Otherwise, I would vote along with the student.
And I would think that, hey, I love my dog.
I have a relationship with him.
And I have no relationship with the stranger.
So that's what set me off in this direction.
It is, he's amazingly well thought out.
His book is really remarkable.
He goes into depth in that.
I mean, it's a good portion of a chapter just in this.
And why that matters.
And if you can't answer that quickly, the stranger, that you are going to be lost on everything.
So the full name of the book is If There Is No God, the battle over who defines good and evil.
If there's no God, then who defines right and wrong, good and evil?
And it's a really good book, one that you should get, teach to your kids.
It's remarkable.
And this interview is historic.
I mean, it's an amazing interview with a guy who is now paralyzed from the shoulders down.